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REGISTERED NUMBER: 05608602 (England and Wales)






Pure Financial Services Limited

Financial Statements

for the Year Ended 31 December 2023






Pure Financial Services Limited (Registered number: 05608602)

Contents of the Financial Statements
for the year ended 31 December 2023










Page

Company Information 1

Balance Sheet 2

Notes to the Financial Statements 4


Pure Financial Services Limited

Company Information
for the year ended 31 December 2023







DIRECTOR: Mr N Broumley



SECRETARY: Mrs H R Stacey



REGISTERED OFFICE: Unit 5 Westgate Court
Silkwood Park
Ossett
West Yorkshire
WF5 9TT



REGISTERED NUMBER: 05608602 (England and Wales)



ACCOUNTANTS: SMH Jolliffe Cork Ltd
Chartered Accountants
33 George Street
Wakefield
West Yorkshire
WF1 1LX



BANKERS: Yorkshire Bank plc
6-10 Northgate
Wakefield
West Yorkshire
WF1 1TA

Pure Financial Services Limited (Registered number: 05608602)

Balance Sheet
31 December 2023

2023 2022
Notes £ £ £ £
FIXED ASSETS
Intangible assets 4 139,702 254,809
Tangible assets 5 - 96
139,702 254,905

CURRENT ASSETS
Debtors 6 83,595 180,813
Cash at bank 12,661 151,469
96,256 332,282
CREDITORS
Amounts falling due within one year 7 119,299 100,632
NET CURRENT (LIABILITIES)/ASSETS (23,043 ) 231,650
TOTAL ASSETS LESS CURRENT
LIABILITIES

116,659

486,555

CREDITORS
Amounts falling due after more than one
year

8

(14,219

)

(24,375

)

PROVISIONS FOR LIABILITIES - (24 )
NET ASSETS 102,440 462,156

Pure Financial Services Limited (Registered number: 05608602)

Balance Sheet - continued
31 December 2023

2023 2022
Notes £ £ £ £

CAPITAL AND RESERVES
Called up share capital 100 100
Retained earnings 9 102,340 462,056
SHAREHOLDERS' FUNDS 102,440 462,156

The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 31 December 2023.

The members have not required the company to obtain an audit of its financial statements for the year ended 31 December 2023 in accordance with Section 476 of the Companies Act 2006.

The director acknowledges his responsibilities for:
(a)ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act 2006 and
(b)preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections 394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial statements, so far as applicable to the company.

The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the director and authorised for issue on 29 July 2024 and were signed by:





Mr N Broumley - Director


Pure Financial Services Limited (Registered number: 05608602)

Notes to the Financial Statements
for the year ended 31 December 2023


1. STATUTORY INFORMATION

Pure Financial Services Limited is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Turnover
Turnover represents commissions receivable which are exempt from value added tax.

Goodwill
Goodwill represents amounts paid to acquire competitors client bases and is amortised evenly over its estimated useful life of five years. A full years amortisation is charged in the year of acquisition.

Intangible assets
Intangible assets are initially measured at cost. After initial recognition, intangible assets are measured at cost less any accumulated amortisation and any accumulated impairment losses.

Tangible fixed assets
Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.
Fixtures and fittings - 25% on reducing balance
Computer equipment - 33% on cost

Tangible fixed assets are initially recorded at cost.

Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.

Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Pension costs and other post-retirement benefits
The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

Pure Financial Services Limited (Registered number: 05608602)

Notes to the Financial Statements - continued
for the year ended 31 December 2023


3. EMPLOYEES AND DIRECTORS

The average number of employees during the year was 1 (2022 - 2 ) .

4. INTANGIBLE FIXED ASSETS
Goodwill
£
COST
At 1 January 2023
and 31 December 2023 784,545
AMORTISATION
At 1 January 2023 529,736
Amortisation for year 115,107
At 31 December 2023 644,843
NET BOOK VALUE
At 31 December 2023 139,702
At 31 December 2022 254,809

5. TANGIBLE FIXED ASSETS
Fixtures
and Computer
fittings equipment Totals
£ £ £
COST
At 1 January 2023 4,974 593 5,567
Disposals (4,974 ) (593 ) (5,567 )
At 31 December 2023 - - -
DEPRECIATION
At 1 January 2023 4,878 593 5,471
Eliminated on disposal (4,878 ) (593 ) (5,471 )
At 31 December 2023 - - -
NET BOOK VALUE
At 31 December 2023 - - -
At 31 December 2022 96 - 96

6. DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2023 2022
£ £
Amounts owed by group undertakings 82,195 179,597
Other debtors - 16
Prepayments and accrued income 1,400 1,200
83,595 180,813

Pure Financial Services Limited (Registered number: 05608602)

Notes to the Financial Statements - continued
for the year ended 31 December 2023


7. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2023 2022
£ £
Bank loans and overdrafts 10,000 10,000
Corporation tax 100,169 75,793
Accruals and deferred income 9,130 14,839
119,299 100,632

8. CREDITORS: AMOUNTS FALLING DUE AFTER MORE THAN ONE
YEAR
2023 2022
£ £
Bank loans 14,219 24,375

9. RESERVES
Retained
earnings
£

At 1 January 2023 462,056
Profit for the year 105,284
Dividends (465,000 )
At 31 December 2023 102,340