2023-04-042024-04-032024-04-03false05017495Brand Innovation Limited2024-08-08iso4217:GBPxbrli:pure050174952023-04-04050174952024-04-03050174952023-04-042024-04-03050174952022-04-04050174952023-04-03050174952022-04-042023-04-0305017495bus:SmallEntities2023-04-042024-04-0305017495bus:AuditExempt-NoAccountantsReport2023-04-042024-04-0305017495bus:AbridgedAccounts2023-04-042024-04-0305017495bus:PrivateLimitedCompanyLtd2023-04-042024-04-0305017495core:WithinOneYear2024-04-0305017495core:AfterOneYear2024-04-0305017495core:WithinOneYear2023-04-0305017495core:AfterOneYear2023-04-0305017495core:ShareCapital2024-04-0305017495core:SharePremium2024-04-0305017495core:RevaluationReserve2024-04-0305017495core:OtherReservesSubtotal2024-04-0305017495core:RetainedEarningsAccumulatedLosses2024-04-0305017495core:ShareCapital2023-04-0305017495core:SharePremium2023-04-0305017495core:RevaluationReserve2023-04-0305017495core:OtherReservesSubtotal2023-04-0305017495core:RetainedEarningsAccumulatedLosses2023-04-0305017495core:LandBuildings2024-04-0305017495core:PlantMachinery2024-04-0305017495core:Vehicles2024-04-0305017495core:FurnitureFittings2024-04-0305017495core:OfficeEquipment2024-04-0305017495core:NetGoodwill2024-04-0305017495core:IntangibleAssetsOtherThanGoodwill2024-04-0305017495core:ListedExchangeTraded2024-04-0305017495core:UnlistedNon-exchangeTraded2024-04-0305017495core:LandBuildings2023-04-0305017495core:PlantMachinery2023-04-0305017495core:Vehicles2023-04-0305017495core:FurnitureFittings2023-04-0305017495core:OfficeEquipment2023-04-0305017495core:NetGoodwill2023-04-0305017495core:IntangibleAssetsOtherThanGoodwill2023-04-0305017495core:ListedExchangeTraded2023-04-0305017495core:UnlistedNon-exchangeTraded2023-04-0305017495core:LandBuildings2023-04-042024-04-0305017495core:PlantMachinery2023-04-042024-04-0305017495core:Vehicles2023-04-042024-04-0305017495core:FurnitureFittings2023-04-042024-04-0305017495core:OfficeEquipment2023-04-042024-04-0305017495core:NetGoodwill2023-04-042024-04-0305017495core:IntangibleAssetsOtherThanGoodwill2023-04-042024-04-0305017495core:ListedExchangeTraded2023-04-042024-04-0305017495core:UnlistedNon-exchangeTraded2023-04-042024-04-0305017495core:MoreThanFiveYears2023-04-042024-04-0305017495core:Non-currentFinancialInstruments2024-04-0305017495core:Non-currentFinancialInstruments2023-04-0305017495dpl:CostSales2023-04-042024-04-0305017495dpl:DistributionCosts2023-04-042024-04-0305017495core:LandBuildings2023-04-042024-04-0305017495core:PlantMachinery2023-04-042024-04-0305017495core:Vehicles2023-04-042024-04-0305017495core:FurnitureFittings2023-04-042024-04-0305017495core:OfficeEquipment2023-04-042024-04-0305017495dpl:AdministrativeExpenses2023-04-042024-04-0305017495core:NetGoodwill2023-04-042024-04-0305017495core:IntangibleAssetsOtherThanGoodwill2023-04-042024-04-0305017495dpl:GroupUndertakings2023-04-042024-04-0305017495dpl:ParticipatingInterests2023-04-042024-04-0305017495dpl:GroupUndertakingscore:ListedExchangeTraded2023-04-042024-04-0305017495core:ListedExchangeTraded2023-04-042024-04-0305017495dpl:GroupUndertakingscore:UnlistedNon-exchangeTraded2023-04-042024-04-0305017495core:UnlistedNon-exchangeTraded2023-04-042024-04-0305017495dpl:CostSales2022-04-042023-04-0305017495dpl:DistributionCosts2022-04-042023-04-0305017495core:LandBuildings2022-04-042023-04-0305017495core:PlantMachinery2022-04-042023-04-0305017495core:Vehicles2022-04-042023-04-0305017495core:FurnitureFittings2022-04-042023-04-0305017495core:OfficeEquipment2022-04-042023-04-0305017495dpl:AdministrativeExpenses2022-04-042023-04-0305017495core:NetGoodwill2022-04-042023-04-0305017495core:IntangibleAssetsOtherThanGoodwill2022-04-042023-04-0305017495dpl:GroupUndertakings2022-04-042023-04-0305017495dpl:ParticipatingInterests2022-04-042023-04-0305017495dpl:GroupUndertakingscore:ListedExchangeTraded2022-04-042023-04-0305017495core:ListedExchangeTraded2022-04-042023-04-0305017495dpl:GroupUndertakingscore:UnlistedNon-exchangeTraded2022-04-042023-04-0305017495core:UnlistedNon-exchangeTraded2022-04-042023-04-0305017495core:NetGoodwill2024-04-0305017495core:IntangibleAssetsOtherThanGoodwill2024-04-0305017495core:LandBuildings2024-04-0305017495core:PlantMachinery2024-04-0305017495core:Vehicles2024-04-0305017495core:FurnitureFittings2024-04-0305017495core:OfficeEquipment2024-04-0305017495core:AfterOneYear2024-04-0305017495core:WithinOneYear2024-04-0305017495core:ListedExchangeTraded2024-04-0305017495core:UnlistedNon-exchangeTraded2024-04-0305017495core:ShareCapital2024-04-0305017495core:SharePremium2024-04-0305017495core:RevaluationReserve2024-04-0305017495core:OtherReservesSubtotal2024-04-0305017495core:RetainedEarningsAccumulatedLosses2024-04-0305017495core:NetGoodwill2023-04-0305017495core:IntangibleAssetsOtherThanGoodwill2023-04-0305017495core:LandBuildings2023-04-0305017495core:PlantMachinery2023-04-0305017495core:Vehicles2023-04-0305017495core:FurnitureFittings2023-04-0305017495core:OfficeEquipment2023-04-0305017495core:AfterOneYear2023-04-0305017495core:WithinOneYear2023-04-0305017495core:ListedExchangeTraded2023-04-0305017495core:UnlistedNon-exchangeTraded2023-04-0305017495core:ShareCapital2023-04-0305017495core:SharePremium2023-04-0305017495core:RevaluationReserve2023-04-0305017495core:OtherReservesSubtotal2023-04-0305017495core:RetainedEarningsAccumulatedLosses2023-04-0305017495core:NetGoodwill2022-04-0405017495core:IntangibleAssetsOtherThanGoodwill2022-04-0405017495core:LandBuildings2022-04-0405017495core:PlantMachinery2022-04-0405017495core:Vehicles2022-04-0405017495core:FurnitureFittings2022-04-0405017495core:OfficeEquipment2022-04-0405017495core:AfterOneYear2022-04-0405017495core:WithinOneYear2022-04-0405017495core:ListedExchangeTraded2022-04-0405017495core:UnlistedNon-exchangeTraded2022-04-0405017495core:ShareCapital2022-04-0405017495core:SharePremium2022-04-0405017495core:RevaluationReserve2022-04-0405017495core:OtherReservesSubtotal2022-04-0405017495core:RetainedEarningsAccumulatedLosses2022-04-0405017495core:AfterOneYear2023-04-042024-04-0305017495core:WithinOneYear2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:CostValuation2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:AdditionsToInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:RevaluationsIncreaseDecreaseInInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:ProvidedReleasedInPeriodProvisionsForImpairmentInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:ImpairmentLossReversalProvisionsForImpairmentInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:AcquisitionsIncreaseInProvisionsForImpairmentInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInProvisionsForImpairmentInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:OtherIncreaseDecreaseInProvisionsForImpairmentInvestments2023-04-042024-04-0305017495core:Non-currentFinancialInstrumentscore:CostValuation2024-04-0305017495core:Non-currentFinancialInstrumentscore:AdditionsToInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:RevaluationsIncreaseDecreaseInInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:ProvidedReleasedInPeriodProvisionsForImpairmentInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:ImpairmentLossReversalProvisionsForImpairmentInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:AcquisitionsIncreaseInProvisionsForImpairmentInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInProvisionsForImpairmentInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:OtherIncreaseDecreaseInProvisionsForImpairmentInvestments2024-04-0305017495core:Non-currentFinancialInstrumentscore:CostValuation2023-04-0305017495core:Non-currentFinancialInstrumentscore:AdditionsToInvestments2023-04-0305017495core:Non-currentFinancialInstrumentscore:RevaluationsIncreaseDecreaseInInvestments2023-04-0305017495core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInInvestments2023-04-0305017495core:Non-currentFinancialInstrumentscore:ProvidedReleasedInPeriodProvisionsForImpairmentInvestments2023-04-0305017495core:Non-currentFinancialInstrumentscore:ImpairmentLossReversalProvisionsForImpairmentInvestments2023-04-0305017495core:Non-currentFinancialInstrumentscore:AcquisitionsIncreaseInProvisionsForImpairmentInvestments2023-04-0305017495core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInProvisionsForImpairmentInvestments2023-04-0305017495core:Non-currentFinancialInstrumentscore:OtherIncreaseDecreaseInProvisionsForImpairmentInvestments2023-04-0305017495bus:Director12023-04-042024-04-0305017495bus:Director22023-04-042024-04-03

Brand Innovation Limited

Registered Number
05017495
(England and Wales)

Unaudited Financial Statements for the Year ended
3 April 2024

Brand Innovation Limited
Company Information
for the year from 4 April 2023 to 3 April 2024

Directors

Mr L R File
Mrs L File

Company Secretary

FILE, Larry Russell William

Registered Address

Luna Farmhouse
Two Waters Foot
Liskeard
PL14 6HX

Registered Number

05017495 (England and Wales)
Brand Innovation Limited
Balance Sheet as at
3 April 2024

Notes

2024

2023

£

£

£

£

Fixed assets
Tangible assets4443652
443652
Current assets
Debtors7,9523,043
Cash at bank and on hand28,35033,450
36,30236,493
Creditors amounts falling due within one year(12,623)(7,872)
Net current assets (liabilities)23,67928,621
Total assets less current liabilities24,12229,273
Provisions for liabilities(124)(124)
Net assets23,99829,149
Capital and reserves
Called up share capital100100
Profit and loss account23,89829,049
Shareholders' funds23,99829,149
The financial statements were approved and authorised for issue by the Board of Directors on 8 August 2024, and are signed on its behalf by:
Mr L R File
Director
Registered Company No. 05017495
Brand Innovation Limited
Notes to the Financial Statements
for the year ended 3 April 2024

1.Accounting policies
Statutory information
The company is a private company limited by shares and registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.
Statement of compliance
The financial statements have been prepared in compliance with FRS 102 Section 1A as it applies to the financial statements for the period and there were no material departures from the reporting standard.
Turnover policy
Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes.
Current taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity. Current or deferred taxation assets and liabilities are not discounted. Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.
Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date. Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference. Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.
Intangible assets
Intangible assets are initially measured at cost. After initial recognition, intangible assets are measured at cost less any accumulated amortisation and any accumulated impairment losses. Computer software is being amortised evenly over its estimated useful life of 5 years.
Tangible fixed assets and depreciation
Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life:
2.Average number of employees

20242023
Average number of employees during the year22
3.Intangible assets

Total

£
Cost or valuation
At 04 April 231,250
At 03 April 241,250
Amortisation and impairment
At 04 April 231,250
At 03 April 241,250
Net book value
At 03 April 24-
At 03 April 23-
4.Tangible fixed assets

Total

£
Cost or valuation
At 04 April 236,457
At 03 April 246,457
Depreciation and impairment
At 04 April 235,805
Charge for year209
At 03 April 246,014
Net book value
At 03 April 24443
At 03 April 23652