2022-10-012023-04-302023-04-30false10367482THE AMBASSADOR PLATFORM 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THE AMBASSADOR PLATFORM LTD

Registered Number
10367482
(England and Wales)

Unaudited Financial Statements for the Period ended
30 April 2023

THE AMBASSADOR PLATFORM LTD
Company Information
for the period from 1 October 2022 to 30 April 2023

Directors

EMMETT, Simon
OLESEN, George
WALTON, Murray (resigned 3 June 2024)
WARMBRAND, Ashley

Registered Address

First Floor Bedford House
69-79 Fulham High Street
London
SW6 3JW

Registered Number

10367482 (England and Wales)
THE AMBASSADOR PLATFORM LTD
Balance Sheet as at
30 April 2023

Notes

30 Apr 2023

30 Sep 2022

£

£

£

£

Fixed assets
Tangible assets56,1614,641
Investments6131131
6,2924,772
Current assets
Debtors7180,437324,795
Cash at bank and on hand202,130405,552
382,567730,347
Creditors amounts falling due within one year8(712,647)(703,997)
Net current assets (liabilities)(330,080)26,350
Total assets less current liabilities(323,788)31,122
Net assets(323,788)31,122
Capital and reserves
Called up share capital1,6851,669
Share premium2,264,0532,264,053
Profit and loss account(2,589,526)(2,234,600)
Shareholders' funds(323,788)31,122
The financial statements were approved and authorised for issue by the Board of Directors on 16 August 2024, and are signed on its behalf by:
OLESEN, George
Director
Registered Company No. 10367482
THE AMBASSADOR PLATFORM LTD
Notes to the Financial Statements
for the period ended 30 April 2023

1.Accounting policies
Statutory information
The Ambassador Platform Ltd is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.
Statement of compliance
The financial statements have been prepared in accordance with the Companies Act 2006 and FRS 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland including Section 1A Small Entities.
Basis of preparation
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.
Turnover policy
Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes. Revenue from contracts with customers is recognised over the contract period.
Employee benefits
Short-term employee benefits are measured at the undiscounted amount expected to be paid in exchange for the employee's services to the company. Where employees have accrued short-term benefits which the entity has not paid by the balance sheet date, an accrual is recognised within creditors: amounts falling due within one year together with an associated expense in profit or loss. The liabilities are classified as current obligations in the statement of financial position because they are expected to be settled wholly within twelve months after the end of the period.
Defined contribution pension plan
The company operates a defined contribution pension plan for the benefit of its employees. Contributions are recognised as expenses as they become payable. Differences between contributions payable in the year and those actually paid are recognised as either prepayments or accruals in the balance sheet. The assets of the defined contribution pension scheme are held separately from those of the company in an independently administered fund.
Foreign currency translation
Transactions in foreign currencies are initially recognised at the rate of exchange ruling at the date of the transaction. At the end of each reporting period foreign currency monetary items are translated at the closing rate of exchange. Non-monetary items that are measured at historical cost are translated at the rate ruling at the date of the transaction. All differences are charged to profit or loss.
Intangible assets
Intangible assets are stated at cost less accumulated amortisation and accumulated impairment losses. The assets are reviewed for impairment if the above factors indicate that the carrying amount may be impaired. Amortisation is included in 'administrative expenses' in the profit and loss account.
Research and development
Expenditure on research or on the research phase of an internal project is recognised as an expense when incurred. The intangible assets arising from the development phase of an internal project are recognised if, and only if, the following conditions apply: - it is technically feasible to complete the asset for use by the company; - the company has the intention of completing the asset for use or resale; - the company has the ability to either use or sell the asset; - it is possible to estimate how the asset will generate income; - the company has adequate financial, technical and other resources to develop and use the asset; and - the expenditure incurred to develop the asset is measurable. If no intangible asset can be recognised based on the above, then development costs are recognised in the Statement of Comprehensive Income in the period in which they are incurred.
Tangible fixed assets and depreciation
All fixed assets are initially recorded at cost. Property, plant and equipment is used in the company's principal activity for the production and supply of goods or for administrative purposes and is stated in the balance sheet under the historic cost model. This model requires the assets to be stated at cost less amounts in respect of depreciation and less any accumulated impairment losses. Depreciation is calculated so as to write off the cost of an asset, less its estimated residual value (which is the expected amount that would currently be obtained from disposal of an asset, after deducting the estimated costs of disposal, if the asset were already of the age and in the condition expected at the end of its useful life), over the useful economic life of the respective asset as follows:

Reducing balance (%)
Plant and machinery33
Investments
Investments in subsidiaries, associates and joint ventures are measured at cost less any accumulated impairment losses. Listed investments are measured at fair value where the difference between cost and fair value is material. Unlisted investments are measured at fair value unless the value cannot be measured reliably, in which case they are measured at cost less any accumulated impairment losses. Changes in fair value are included in the profit and loss account.
Trade and other debtors
Short term debtors are measured at transaction price (which is usually the invoice price), less any impairment losses for bad and doubtful debts. Loans and other financial assets are initially recognised at transaction price including any transaction costs and subsequently measured at amortised cost determined using the effective interest method, less any impairment losses for bad and doubtful debts.
Trade and other creditors
Short term creditors are measured at transaction price (which is usually the invoice price). Loans and other financial liabilities are initially recognised at transaction price net of any transaction costs and subsequently measured at amortised cost determined using the effective interest method.
2.Average number of employees

20232022
Average number of employees during the year910
3.Deferred tax
Increases in the UK Corporation tax rate from 19% to 25% (19% effective from 1 April 2017, and 25% effective from 1 April 2023) have been substantively enacted. This will impact the company's future tax charge accordingly. The value of the deferred tax assets at the balance sheet date has been calculated using the applicable rate when the asset is expected to be realised.
4.Intangible assets

Other

Total

££
Cost or valuation
At 01 October 22130,100130,100
At 30 April 23130,100130,100
Amortisation and impairment
At 01 October 22130,100130,100
At 30 April 23130,100130,100
Net book value
At 30 April 23--
At 30 September 22--
5.Tangible fixed assets

Office Equipment

Total

££
Cost or valuation
At 01 October 2213,58513,585
Additions3,6813,681
At 30 April 2317,26617,266
Depreciation and impairment
At 01 October 228,9448,944
Charge for year2,1612,161
At 30 April 2311,10511,105
Net book value
At 30 April 236,1616,161
At 30 September 224,6414,641
6.Fixed asset investments

Investments in groups1

Total

££
Cost or valuation
At 01 October 22131131
At 30 April 23131131
Net book value
At 30 April 23131131
At 30 September 22131131

Notes

1Investments in group undertakings and participating interests
7.Debtors: amounts due within one year

2023

2022

££
Trade debtors / trade receivables142,895272,496
Amounts owed by associates and joint ventures / participating interests37,54252,299
Total180,437324,795
8.Creditors: amounts due within one year

2023

2022

££
Trade creditors / trade payables7,56229,428
Taxation and social security17,13729,160
Other creditors7,0613,174
Accrued liabilities and deferred income680,887642,235
Total712,647703,997