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Registration number: 12692497


New Era Marketing Services Limited

Directors' Report and Unaudited Financial Statements

for the Year Ended 30 June 2024

 

New Era Marketing Services Limited

Contents

Company Information

1

Balance Sheet

2 to 3

Notes to the Unaudited Financial Statements

4 to 8

 

New Era Marketing Services Limited

Company Information

Directors

Mr M R Plummer

Mrs A L C Plummer

Registered office

C/O Howsons
Winton House
Stoke Road
Stoke on Trent
Staffordshire
ST4 2RW

Accountants

Howsons (Stoke) Limited
Chartered Accountants
Winton House
Stoke Road
Stoke on Trent
Staffordshire
ST4 2RW

 

New Era Marketing Services Limited

(Registration number: 12692497)
Balance Sheet as at 30 June 2024

Note

2024
£

2023
£

Fixed assets

 

Intangible assets

4

2,867

3,667

Tangible assets

5

85,509

85,626

 

88,376

89,293

Current assets

 

Debtors

6

53,902

77,730

Cash at bank and in hand

 

201,352

134,637

 

255,254

212,367

Creditors: Amounts falling due within one year

7

(80,599)

(82,544)

Net current assets

 

174,655

129,823

Total assets less current liabilities

 

263,031

219,116

Provisions for liabilities

(22,089)

(22,312)

Net assets

 

240,942

196,804

Capital and reserves

 

Called up share capital

100

100

Retained earnings

240,842

196,704

Shareholders' funds

 

240,942

196,804

For the financial year ending 30 June 2024 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.

Directors' responsibilities:

The members have not required the company to obtain an audit of its accounts for the year in question in accordance with section 476; and

The directors acknowledge their responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.

These financial statements have been prepared in accordance with the special provisions relating to companies subject to the small companies regime within Part 15 of the Companies Act 2006 and in accordance with the provisions of Financial Reporting Standard 102 (FRS 102) Section 1A - small entities.

These financial statements have been delivered in accordance with the provisions applicable to companies subject to the small companies regime. As permitted by section 444 (5A) of the Companies Act 2006, the directors have not delivered to the registrar a copy of the Profit and Loss Account.

Approved and authorised by the Board on 9 September 2024 and signed on its behalf by:
 

 

New Era Marketing Services Limited

(Registration number: 12692497)
Balance Sheet as at 30 June 2024

.........................................
Mr M R Plummer
Director

 

New Era Marketing Services Limited

Notes to the Unaudited Financial Statements for the Year Ended 30 June 2024

1

General information

The company is a private company limited by share capital, incorporated in England and Wales.

The address of its registered office is:
C/O Howsons
Winton House
Stoke Road
Stoke on Trent
Staffordshire
ST4 2RW

2

Accounting policies

Summary of significant accounting policies and key accounting estimates

The principal accounting policies applied in the preparation of these financial statements are set out below. These policies have been consistently applied to all the years presented, unless otherwise stated.

Statement of compliance

These financial statements have been prepared in accordance with Financial Reporting Standard 102 Section 1A - 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' and the Companies Act 2006.

Basis of preparation

These financial statements have been prepared using the historical cost convention except that as disclosed in the accounting policies certain items are shown at fair value.

The company's presentational currency is pound sterling (£). The accounts are rounded to the nearest whole pound.

Revenue recognition

Turnover comprises the fair value of the consideration received or receivable for the sale of goods and provision of services in the ordinary course of the company’s activities. Turnover is shown net of sales/value added tax, returns, rebates and discounts.

The company recognises revenue when:
The amount of revenue can be reliably measured;
it is probable that future economic benefits will flow to the entity;
and specific criteria have been met for each of the company's activities.

Tangible assets

Tangible assets are stated in the balance sheet at cost, less any subsequent accumulated depreciation and subsequent accumulated impairment losses.

The cost of tangible assets includes directly attributable incremental costs incurred in their acquisition and installation.

Depreciation

Depreciation is charged so as to write off the cost of assets, other than land and properties under construction over their estimated useful lives, as follows:

 

New Era Marketing Services Limited

Notes to the Unaudited Financial Statements for the Year Ended 30 June 2024

Asset class

Depreciation method and rate

Motor vehicles

20% reducing balance

Office equipment

33% straight line

Amortisation

Amortisation is provided on intangible assets so as to write off the cost, less any estimated residual value, over their useful life as follows:

Asset class

Amortisation method and rate

Website

20% straight line

Defined contribution pension obligation

A defined contribution plan is a pension plan under which fixed contributions are paid into a pension fund and the company has no legal or constructive obligation to pay further contributions even if the fund does not hold sufficient assets to pay all employees the benefits relating to employee service in the current and prior periods.

Contributions to defined contribution plans are recognised as employee benefit expense when they are due. If contribution payments exceed the contribution due for service, the excess is recognised as a prepayment.

Financial instruments

Classification
Basic financial assets, including trade and other debtors, cash and bank balances, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest.
Such assets are subsequently carried at amortised cost using the effective interest method.
Basic financial liabilities, including trade and other trade creditors, bank and other loans, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future receipts discounted at a market rate of interest.

 Recognition and measurement
At the end of each reporting period financial assets measured at amortised cost are assessed for objective evidence of impairment. If an asset is impaired the impairment loss is the difference between the carrying amount and the present value of the estimated cash flows discounted at the asset’s original effective interest rate. The impairment loss is recognised in profit and loss.

 Impairment
If there is a decrease in the impairment loss arising from an event occurring after the impairment was recognised the impairment is reversed. The reversal is such that the current carrying amount does not exceed what the carrying amount would have been had the impairment not previously been recognised in the profit or loss.

Financial assets are derecognised when a) the contractual rights to the cash flows from the asset expire or are settled, or b) substantially all the risks and rewards of the ownership of the asset are transferred to another party or c) control of the asset has been transferred to another party who has the practical ability to unilaterally sell the asset to an unrelated third party without imposing additional restrictions.

 

New Era Marketing Services Limited

Notes to the Unaudited Financial Statements for the Year Ended 30 June 2024

3

Staff numbers

The average number of persons employed by the company (including directors) during the year, was 5 (2023 - 4).

 

New Era Marketing Services Limited

Notes to the Unaudited Financial Statements for the Year Ended 30 June 2024

4

Intangible assets

Website
 £

Total
£

Cost or valuation

At 1 July 2023

4,000

4,000

At 30 June 2024

4,000

4,000

Amortisation

At 1 July 2023

333

333

Amortisation charge

800

800

At 30 June 2024

1,133

1,133

Carrying amount

At 30 June 2024

2,867

2,867

At 30 June 2023

3,667

3,667

5

Tangible assets

Motor vehicles
 £

Office equipment
£

Total
£

Cost or valuation

At 1 July 2023

94,989

15,044

110,033

Additions

39,990

833

40,823

Disposals

(42,600)

-

(42,600)

At 30 June 2024

92,379

15,877

108,256

Depreciation

At 1 July 2023

16,965

7,442

24,407

Charge for the year

15,839

3,948

19,787

Eliminated on disposal

(21,447)

-

(21,447)

At 30 June 2024

11,357

11,390

22,747

Carrying amount

At 30 June 2024

81,022

4,487

85,509

At 30 June 2023

78,024

7,602

85,626

 

New Era Marketing Services Limited

Notes to the Unaudited Financial Statements for the Year Ended 30 June 2024

6

Debtors

2024
£

2023
£

Trade debtors

48,898

73,226

Prepayments

4,854

4,354

Other debtors

150

150

 

53,902

77,730

7

Creditors

2024
£

2023
£

Due within one year

Trade creditors

1,555

351

Taxation and social security

27,272

29,930

Other creditors

43,253

30,871

Directors' loan account

8,519

21,392

80,599

82,544