Caseware UK (AP4) 2023.0.135 2023.0.135 2023-12-312023-12-31true2023-01-01falseThe sale of memorabilia goods, experiences and related products and services.2318trueThe members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.false 07246826 2023-01-01 2023-12-31 07246826 2023-12-31 07246826 2022-01-01 2022-12-31 07246826 2022-12-31 07246826 c:Director1 2023-01-01 2023-12-31 07246826 d:MotorVehicles 2023-01-01 2023-12-31 07246826 d:MotorVehicles 2023-12-31 07246826 d:MotorVehicles 2022-12-31 07246826 d:MotorVehicles d:OwnedOrFreeholdAssets 2023-01-01 2023-12-31 07246826 d:FurnitureFittings 2023-01-01 2023-12-31 07246826 d:FurnitureFittings 2023-12-31 07246826 d:FurnitureFittings 2022-12-31 07246826 d:FurnitureFittings d:OwnedOrFreeholdAssets 2023-01-01 2023-12-31 07246826 d:OfficeEquipment 2023-01-01 2023-12-31 07246826 d:OfficeEquipment 2023-12-31 07246826 d:OfficeEquipment 2022-12-31 07246826 d:OfficeEquipment d:OwnedOrFreeholdAssets 2023-01-01 2023-12-31 07246826 d:OwnedOrFreeholdAssets 2023-01-01 2023-12-31 07246826 d:PatentsTrademarksLicencesConcessionsSimilar 2023-12-31 07246826 d:PatentsTrademarksLicencesConcessionsSimilar 2022-12-31 07246826 d:CurrentFinancialInstruments 2023-12-31 07246826 d:CurrentFinancialInstruments 2022-12-31 07246826 d:CurrentFinancialInstruments d:WithinOneYear 2023-12-31 07246826 d:CurrentFinancialInstruments d:WithinOneYear 2022-12-31 07246826 d:ShareCapital 2023-12-31 07246826 d:ShareCapital 2022-12-31 07246826 d:RetainedEarningsAccumulatedLosses 2023-12-31 07246826 d:RetainedEarningsAccumulatedLosses 2022-12-31 07246826 d:FurtherSpecificTypeProvisionContingentLiability1ComponentTotalProvisionsContingentLiabilities 2023-01-01 2023-12-31 07246826 d:FurtherSpecificTypeProvisionContingentLiability1ComponentTotalProvisionsContingentLiabilities 2023-12-31 07246826 d:FurtherSpecificTypeProvisionContingentLiability1ComponentTotalProvisionsContingentLiabilities 2022-12-31 07246826 c:OrdinaryShareClass1 2023-01-01 2023-12-31 07246826 c:OrdinaryShareClass1 2023-12-31 07246826 c:OrdinaryShareClass1 2022-12-31 07246826 c:FRS102 2023-01-01 2023-12-31 07246826 c:AuditExempt-NoAccountantsReport 2023-01-01 2023-12-31 07246826 c:FullAccounts 2023-01-01 2023-12-31 07246826 c:PrivateLimitedCompanyLtd 2023-01-01 2023-12-31 07246826 d:WithinOneYear 2023-12-31 07246826 d:WithinOneYear 2022-12-31 07246826 d:BetweenOneFiveYears 2023-12-31 07246826 d:BetweenOneFiveYears 2022-12-31 07246826 d:PatentsTrademarksLicencesConcessionsSimilar d:ExternallyAcquiredIntangibleAssets 2023-01-01 2023-12-31 07246826 2 2023-01-01 2023-12-31 07246826 d:PatentsTrademarksLicencesConcessionsSimilar d:OwnedIntangibleAssets 2023-01-01 2023-12-31 07246826 e:PoundSterling 2023-01-01 2023-12-31 xbrli:shares iso4217:GBP xbrli:pure

Company Registration Number 07246826























IMPULSE DECISIONS LTD





UNAUDITED
FINANCIAL STATEMENTS





 31 DECEMBER 2023























img6389.png

 
IMPULSE DECISIONS LTD
REGISTERED NUMBER: 07246826

STATEMENT OF FINANCIAL POSITION
AS AT 31 DECEMBER 2023

2023
2022
Note
£
£

Fixed assets
  

Intangible assets
 4 
19,268
-

Tangible assets
 5 
53,184
35,253

  
72,452
35,253

Current assets
  

Stocks
  
344,200
87,808

Debtors: amounts falling due within one year
 6 
938,276
1,083,413

Cash at bank and in hand
  
6,145,151
5,260,935

  
7,427,627
6,432,156

Creditors: amounts falling due within one year
 7 
(2,651,674)
(2,278,581)

Net current assets
  
 
 
4,775,953
 
 
4,153,575

Total assets less current liabilities
  
4,848,405
4,188,828

Provisions for liabilities
  

Other provisions
 8 
(3,791,595)
(3,543,140)

  
 
 
(3,791,595)
 
 
(3,543,140)

Net assets
  
1,056,810
645,688

Page 1

 
IMPULSE DECISIONS LTD
REGISTERED NUMBER: 07246826

STATEMENT OF FINANCIAL POSITION (CONTINUED)
AS AT 31 DECEMBER 2023

2023
2022
Note
£
£

Capital and reserves
  

Called up share capital 
 9 
2
2

Profit and loss account
  
1,056,808
645,686

  
1,056,810
645,688


The director considers that the Company is entitled to exemption from audit under section 477 of the Companies Act 2006 and members have not required the Company to obtain an audit for the year in question in accordance with section 476 of the Companies Act 2006.

The director acknowledges his responsibilities for complying with the requirements of the Companies Act 2006 with respect to accounting records and the preparation of financial statements.

The financial statements have been prepared in accordance with the provisions applicable to companies subject to the small companies regime and in accordance with the provisions of FRS 102 Section 1A - small entities.

The financial statements have been delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The Company has opted not to file the statement of income and retained earnings in accordance with provisions applicable to companies subject to the small companies' regime.

The financial statements were approved and authorised for issue by the board and were signed on its behalf by: 




James Philip Marsden
Director

Date: 19 September 2024

The notes on pages 3 to 9 form part of these financial statements.

Page 2

 
IMPULSE DECISIONS LTD
 

 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023

1.


General information

Impulse Decisions Ltd is a private company limited by shares incorporated in England with the company registered number 07246826.  The address of its registered office is 9 Cardale Park, Harrogate, North Yorkshire, HG3 1RY.  Presentational and functional currency is GBP.

2.Accounting policies

 
2.1

Basis of preparation of financial statements

The financial statements have been prepared under the historical cost convention unless otherwise specified within these accounting policies and in accordance with FRS 102 'The Financial Reporting Standard applicable in the UK and the Republic of Ireland' and the requirements of the Companies Act 2006. The disclosure requirements of Section 1A of FRS 102 have been applied other than where additional disclosure is required to show a true and fair view.

The following principal accounting policies have been applied:

 
2.2

Foreign currency translation

Foreign currency transactions are translated into sterling and recorded at the rate of exchange ruling at the date of the transaction.  At the end of each reporting period, monetory items denominated in foreign currencies are translated at the appropriate closing rate at that date.

 
2.3

Revenue

Revenue is recognised to the extent that it is probable that the economic benefits will flow to the Company and the revenue can be reliably measured. Revenue is measured as the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes. The following criteria must also be met before revenue is recognised:

Sale of goods

Revenue from the sale of goods is recognised when all of the following conditions are satisfied:
the Company has transferred the significant risks and rewards of ownership to the buyer;
the Company retains neither continuing managerial involvement to the degree usually associated with ownership nor effective control over the goods sold;
the amount of revenue can be measured reliably;
it is probable that the Company will receive the consideration due under the transaction; and
the costs incurred or to be incurred in respect of the transaction can be measured reliably.

Rendering of services

Revenue from a contract to provide services is recognised in the period in which the services are provided in accordance with the stage of completion of the contract when all of the following conditions are satisfied:
the amount of revenue can be measured reliably;
it is probable that the Company will receive the consideration due under the contract;
the stage of completion of the contract at the end of the reporting period can be measured reliably; and
the costs incurred and the costs to complete the contract can be measured reliably.

 
2.4

Interest income

Interest income is recognised in profit or loss using the effective interest method.

Page 3

 
IMPULSE DECISIONS LTD
 

 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023

2.Accounting policies (continued)

 
2.5

Borrowing costs

All borrowing costs are recognised in profit or loss in the year in which they are incurred.

 
2.6

Taxation

Tax is recognised in profit or loss except that a charge attributable to an item of income and expense recognised as other comprehensive income or to an item recognised directly in equity is also recognised in other comprehensive income or directly in equity respectively.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the reporting date in the countries where the Company operates and generates income.

 
2.7

Intangible assets

Intangible assets are initially recognised at cost. After recognition, under the cost model, intangible assets are measured at cost less any accumulated amortisation and any accumulated impairment losses.

All intangible assets are considered to have a finite useful life. If a reliable estimate of the useful life cannot be made, the useful life shall not exceed ten years.

 
2.8

Tangible fixed assets

Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.

Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, on a reducing balance basis.

Depreciation is provided on the following basis:

Motor vehicles
-
25%
Fixtures and fittings
-
25%
Office equipment
-
25%

The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.

Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in profit or loss.

 
2.9

Stocks

Stocks are measured at the lower of cost and estimated selling price less costs to complete and sell after making appropriate provision for obsolete and slow-moving itmes.  Cost includes all direct expenditure and overheads.

Page 4

 
IMPULSE DECISIONS LTD
 

 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023

2.Accounting policies (continued)

 
2.10

Debtors

Short-term debtors are measured at transaction price, less any impairment. Loans receivable are measured initially at transaction value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method, less any impairment.

 
2.11

Cash and cash equivalents

Cash is represented by cash in hand and deposits with financial institutions repayable without penalty on notice of not more than 24 hours. Cash equivalents are highly liquid investments that mature in no more than three months from the date of acquisition and that are readily convertible to known amounts of cash with insignificant risk of change in value.

 
2.12

Creditors

Short-term creditors are measured at the transaction price. Other financial liabilities, including bank loans, are measured initially at transaction value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method.

 
2.13

Provisions for liabilities

Provisions are recognised when an event has taken place that gives rise to a legal or constructive obligation, a transfer of economic benefits is probable and a reliable estimate can be made.
Provisions are measured as the best estimate of the amount required to settle the obligation, taking into account the related risks and uncertainties.
 
Increases in provisions are generally charged as an expense to profit or loss.
Provisions are recognised when the company has an obligation at the reporting date as a result of a past event and it is probable that the company will be required to transfer economic benefits in settlement and the amount of the obligation can be estimated reliably.  Provisions are reviewed at every balance sheet date and the amount adjusted to reflect the current best estimate.


3.


Employees

The average monthly number of employees, including directors, during the year was 23 (2022 - 18).

Page 5

 
IMPULSE DECISIONS LTD
 

 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023

4.


Intangible assets




Software

£



Cost


Additions
23,559



At 31 December 2023

23,559



Amortisation


Charge for the year on owned assets
4,291



At 31 December 2023

4,291



Net book value



At 31 December 2023
19,268



At 31 December 2022
-



Page 6

 
IMPULSE DECISIONS LTD
 

 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023

5.


Tangible fixed assets





Motor vehicles
Fixtures and fittings
Office equipment
Total

£
£
£
£



Cost or valuation


At 1 January 2023
42,950
5,122
34,025
82,097


Additions
31,495
-
3,801
35,296



At 31 December 2023

74,445
5,122
37,826
117,393



Depreciation


At 1 January 2023
25,175
2,370
19,299
46,844


Charge for the year on owned assets
10,002
971
6,392
17,365



At 31 December 2023

35,177
3,341
25,691
64,209



Net book value



At 31 December 2023
39,268
1,781
12,135
53,184



At 31 December 2022
17,775
2,752
14,726
35,253


6.


Debtors

2023
2022
£
£


Trade debtors
374,864
388,494

Other debtors
500,548
627,863

Prepayments and accrued income
62,864
67,056

938,276
1,083,413


Page 7

 
IMPULSE DECISIONS LTD
 

 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023

7.


Creditors: Amounts falling due within one year

2023
2022
£
£

Trade creditors
1,022,191
1,131,265

Corporation tax
204,861
102,000

Other taxation and social security
301,757
166,037

Other creditors
826,727
692,871

Accruals and deferred income
296,138
186,408

2,651,674
2,278,581





8.


Provisions for liabilities





Provisions

£





At 1 January 2023
3,543,140


Charged to profit or loss
248,455



At 31 December 2023
3,791,595


9.


Share capital

2023
2022
£
£
Allotted, called up and fully paid



2 (2022 - 2) Ordinary shares of £1.00 each
2
2



10.


Pension commitments

The Company operates a defined contributions pension scheme. The assets of the scheme are held separately from those of the Company  in an independently administered fund. The pension cost charge represents contributions payable by the Company  to the fund and amounted to £47,198 (2022 - £32,650).

Page 8

 
IMPULSE DECISIONS LTD
 

 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023

11.


Commitments under operating leases

At 31 December 2023 the Company had future minimum lease payments due under non-cancellable operating leases for each of the following periods:

2023
2022
£
£


Not later than 1 year
34,961
40,141

Later than 1 year and not later than 5 years
22,514
39,401

57,475
79,542

Page 9