Registered number
08847638
Zeus Sports Marketing Ltd
Report and Accounts
31 January 2024
Zeus Sports Marketing Ltd
Report and accounts
Contents
Page
Company information 1
Director's report 2
Profit and loss account 3
Balance sheet 4
Notes to the accounts 5-7
Zeus Sports Marketing Ltd
Company Information
Director
Nicholas Haigh
Accountants
Reeves Accounts Ltd
5th Floor, The Grange
100 High Street
Southgate
London
N14 6BN
Registered office
2 Leman Street
London
E1W 9US
Registered number
08847638
Zeus Sports Marketing Ltd
Registered number: 08847638
Director's Report
The director presents his report and accounts for the year ended 31 January 2024.
Principal activities
The company's principal activity continues to be that of boutique marketing agency focused on consultancy, advisory services, rights arbitrage and M&A in the sports sector.
Directors
The following persons served as directors during the year:
Nicholas Haigh
Small company provisions
This report has been prepared in accordance with the provisions in Part 15 of the Companies Act 2006 applicable to companies subject to the small companies regime.
This report was approved by the board on 29 October 2024 and signed on its behalf.
Nicholas Haigh
Director
Zeus Sports Marketing Ltd
Profit and Loss Account
for the year ended 31 January 2024
2024 2023
£ £
Turnover 7,971,505 611,048
Cost of sales (6,535,819) (39,616)
Gross profit 1,435,686 571,432
Administrative expenses (1,149,778) (364,741)
Operating profit 285,908 206,691
Interest receivable 751 125
Profit before taxation 286,659 206,816
Tax on profit (47,870) (44,810)
Profit for the financial year 238,789 162,006
Zeus Sports Marketing Ltd
Registered number: 08847638
Balance Sheet
as at 31 January 2024
Notes 2024 2023
£ £
Fixed assets
Tangible assets 3 144,466 7,800
Current assets
Stocks 60,000 -
Debtors 4 791,998 1,981
Cash at bank and in hand 154,028 453,968
1,006,026 455,949
Creditors: amounts falling due within one year 5 (654,659) (126,705)
Net current assets 351,367 329,244
Net assets 495,833 337,044
Capital and reserves
Called up share capital 111 111
Profit and loss account 495,722 336,933
Shareholder's funds 495,833 337,044
The director is satisfied that the company is entitled to exemption from the requirement to obtain an audit under section 477 of the Companies Act 2006.
The member has not required the company to obtain an audit in accordance with section 476 of the Act.
The director acknowledges his responsibilities for complying with the requirements of the Companies Act 2006 with respect to accounting records and the preparation of accounts.
The accounts have been prepared and delivered in accordance with the special provisions applicable to companies subject to the small companies regime. The profit and loss account has not been delivered to the Registrar of Companies.
Nicholas Haigh
Director
Approved by the board on 29 October 2024
Zeus Sports Marketing Ltd
Notes to the Accounts
for the year ended 31 January 2024
1 Accounting policies
Basis of preparation
The accounts have been prepared under the historical cost convention and in accordance with FRS 102, The Financial Reporting Standard applicable in the UK and Republic of Ireland (as applied to small entities by section 1A of the standard).
Turnover
Turnover is measured at the fair value of the consideration received or receivable, net of discounts and value added taxes. Turnover includes revenue earned from the rendering of services. Turnover from the rendering of services is recognised by reference to the stage of completion of the contract. The stage of completion of a contract is measured by comparing the costs incurred for work performed to date to the total estimated contract costs.
Tangible fixed assets
Tangible fixed assets are measured at cost less accumulative depreciation and any accumulative impairment losses. Depreciation is provided on all tangible fixed assets, other than freehold land, at rates calculated to write off the cost, less estimated residual value, of each asset evenly over its expected useful life, as follows:
Motor vehicles 25% straight line
Computer equipment 25% straight line
Fixtures & fittings 25% straight line
Stocks
Stocks are measured at the lower of cost and estimated selling price less costs to complete and sell. Cost is determined using the first in first out method. The carrying amount of stock sold is recognised as an expense in the period in which the related revenue is recognised.
Debtors
Short term debtors are measured at transaction price (which is usually the invoice price), less any impairment losses for bad and doubtful debts. Loans and other financial assets are initially recognised at transaction price including any transaction costs and subsequently measured at amortised cost determined using the effective interest method, less any impairment losses for bad and doubtful debts.
Creditors
Short term creditors are measured at transaction price (which is usually the invoice price). Loans and other financial liabilities are initially recognised at transaction price net of any transaction costs and subsequently measured at amortised cost determined using the effective interest method.
Taxation
A current tax liability is recognised for the tax payable on the taxable profit of the current and past periods. A current tax asset is recognised in respect of a tax loss that can be carried back to recover tax paid in a previous period. Deferred tax is recognised in respect of all timing differences between the recognition of income and expenses in the financial statements and their inclusion in tax assessments. Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits. Deferred tax is measured using the tax rates and laws that have been enacted or substantively enacted by the reporting date and that are expected to apply to the reversal of the timing difference, except for revalued land and investment property where the tax rate that applies to the sale of the asset is used. Current and deferred tax assets and liabilities are not discounted.
Foreign currency translation
Transactions in foreign currencies are initially recognised at the rate of exchange ruling at the date of the transaction. At the end of each reporting period foreign currency monetary items are translated at the closing rate of exchange. Non-monetary items that are measured at historical cost are translated at the rate ruling at the date of the transaction. All differences are charged to profit or loss.
Pensions
Contributions to defined contribution plans are expensed in the period to which they relate.
2 Employees 2024 2023
Number Number
Average number of persons employed by the company 3 3
3 Tangible fixed assets
Fixtures & fittings Computer equipment Motor vehicles Total
£ £ £ £
Cost
At 1 February 2023 - 31,200 - 31,200
Additions 154,540 - 38,082 192,622
At 31 January 2024 154,540 31,200 38,082 223,822
Depreciation
At 1 February 2023 - 23,400 - 23,400
Charge for the year 38,635 7,800 9,521 55,956
At 31 January 2024 38,635 31,200 9,521 79,356
Net book value
At 31 January 2024 115,905 - 28,561 144,466
At 31 January 2023 - 7,800 - 7,800
4 Debtors 2024 2023
£ £
Trade debtors 640,777 -
3rd party loan 50,000 -
Deposits 88,013 -
Prepayments 5,000 -
Other debtors 8,208 1,981
791,998 1,981
5 Creditors: amounts falling due within one year 2024 2023
£ £
Trade creditors 69,055 -
Accruals 533,659 36,140
Corporation tax 47,870 44,810
Taxation and social security costs 4,075 3,955
Directors loan account - 41,800
654,659 126,705
6 Other information
Zeus Sports Marketing Ltd is a private company limited by shares and incorporated in England. Its registered office is:
2 Leman Street
London
E1W 9US
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