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Registered Number: 03333500
England and Wales

 

 

 

MAYFIELD MEDIA STRATEGIES LIMITED


Abridged Accounts
 


Period of accounts

Start date: 01 April 2023

End date: 31 March 2024
 
 
Notes
 
2024
£
  2023
£
Fixed assets      
Tangible fixed assets 3 215    776 
215    776 
Current assets      
Debtors: amounts falling due within one year 547    345 
Cash at bank and in hand 188,645    248,627 
189,192    248,972 
Creditors: amount falling due within one year (128)   (160)
Net current assets 189,064    248,812 
 
Total assets less current liabilities 189,279    249,588 
Net assets 189,279    249,588 
 

Capital and reserves
     
Called up share capital 4 100    100 
Profit and loss account 189,179    249,488 
Shareholders' funds 189,279    249,588 
 


For the year ended 31 March 2024 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.

Director's responsibilities:
  1. The members have not required the company to obtain an audit of its accounts for the year in question in accordance with section 476.
  2. The director acknowledges their responsibilities for complying with the requirements of the Companies Act 2006 with respect to accounting records and the preparation of accounts.
These financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime. In accordance with Section 444 of the Companies Act 2006, the income statement has not been delivered to the Registrar of Companies.

The members have agreed to the preparation of abridged accounts for this accounting period in accordance with section 444(2A).
The financial statements were approved by the director on 25 November 2024 and were signed by:


-------------------------------
Stephen Monnington
Director
1
General Information
Mayfield Media Strategies Limited is a private company, limited by shares, registered in England and Wales, registration number 03333500, registration address 10, Acacia Road, London, W3 6HF.

The presentation currency is £ sterling.
1.

Accounting policies

Significant accounting policies
Statement of compliance
These financial statements have been prepared in compliance with FRS 102 – The Financial Reporting Standard applicable in the UK and Republic of Ireland and the Companies Act 2006.
Basis of preparation
The financial statements have been prepared under the historical cost convention as modified by the revaluation of land and buildings and certain financial instruments measured at fair value in accordance with the accounting policies.
The financial statements are prepared in sterling which is the functional currency of the company.
Turnover
Turnover comprises the invoiced value of acquisition broking services supplied by the company, net of Value Added Tax.
Foreign currencies
Monetary assets and liabilities denominated in foreign currencies are translated into sterling at the rate of exchange ruling at the statement of financial position date. Transactions in foreign currencies are recorded at the rate ruling at the date of the transaction. All foreign exchange differences are included to the income statement.
Taxation
Taxation represents the sum of tax currently payable and deferred tax. Tax is recognised in the statement of income, except to the extent that it relates to items recognised in other comprehensive income or directly in capital and reserves.
The company’s liability for current tax is calculated using the tax rates and laws that have been enacted or substantively enacted at the reporting date.
Current and deferred tax assets and liabilities are not discounted
Tangible fixed assets
Tangible fixed assets, other than freehold land, are stated at cost or valuation less depreciation and any provision for impairment. Depreciation is provided at rates calculated to write off the cost or valuation of fixed assets, less their estimated residual value, over their expected useful lives on the following basis:
Computer Equipment 25% Straight Line
Fixed asset investments
Fixed asset investments are stated at cost less provision for any permanent diminution in value.
2.

Average number of employees

Average number of employees during the year was 1 (2023 : 1).
3.

Tangible fixed assets

Cost or valuation Computer Equipment   Total
  £   £
At 01 April 2023 11,651    11,651 
Additions  
Disposals  
At 31 March 2024 11,651    11,651 
Depreciation
At 01 April 2023 10,875    10,875 
Charge for year 561    561 
On disposals  
At 31 March 2024 11,436    11,436 
Net book values
Closing balance as at 31 March 2024 215    215 
Opening balance as at 01 April 2023 776    776 


4.

Share Capital

Authorised
100 Class A shares of £1.00 each
Allotted, called up and fully paid
2024
£
  2023
£
100 Class A shares of £1.00 each 100    100 
100    100 

2