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Company Registration No. 06510266 (England and Wales)
STRAWBERRY MARKETING UK LTD. Unaudited accounts for the year ended 30 April 2024
STRAWBERRY MARKETING UK LTD. Unaudited accounts Contents
Page
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STRAWBERRY MARKETING UK LTD. Company Information for the year ended 30 April 2024
Director
Pradyuman Halai
Company Number
06510266 (England and Wales)
Registered Office
Unit 4 Viaduct Road Barry South Glamorgan CF63 4JB Wales
Accountants
Mrs R N Pitman Portheras Accounting Ltd Tremarstan Kilhallon Cornwall PL24 2RL
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Chartered Certified Accountants' report to the board of directors on the preparation of the unaudited statutory accounts of STRAWBERRY MARKETING UK LTD. for the year ended 30 April 2024
In order to assist you to fulfil your duties under the Companies Act 2006, we have prepared for your approval the accounts of STRAWBERRY MARKETING UK LTD. for the year ended 30 April 2024 as set out on pages 5 - 7 from the Company's accounting records and from information and explanations you have given us.
As a practising member firm of the Association of Chartered Certified Accountants, we are subject to its ethical and other professional requirements which are detailed at https://www.accaglobal.com/uk/en/about-us/regulation/rulebook.html
This report is made solely to the Board of Directors of STRAWBERRY MARKETING UK LTD., as a body, in accordance with the terms of our engagement letter dated 1 May 2015. Our work has been undertaken solely to prepare for your approval the accounts of STRAWBERRY MARKETING UK LTD. and state those matters that we have agreed to state to the Board of Directors of STRAWBERRY MARKETING UK LTD., as a body, in this report in accordance with the requirements of the Association of Chartered Certified Accountants as detailed at http://www.accaglobal.com/content/dam/ACCA_Global/Technical/fact/technical-factsheet-163.pdf. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than STRAWBERRY MARKETING UK LTD. and its Board of Directors as a body for our work or for this report.
It is your duty to ensure that STRAWBERRY MARKETING UK LTD. has kept adequate accounting records and to prepare statutory accounts that give a true and fair view of the assets, liabilities, financial position and profit of STRAWBERRY MARKETING UK LTD.. You consider that STRAWBERRY MARKETING UK LTD. is exempt from the statutory audit requirement for the year.
We have not been instructed to carry out an audit or a review of the accounts of STRAWBERRY MARKETING UK LTD.. For this reason, we have not verified the accuracy or completeness of the accounting records or information and explanations you have given to us and we do not, therefore, express any opinion on the statutory accounts.
Mrs R N Pitman Chartered Certified Accountants Portheras Accounting Ltd Tremarstan Kilhallon Cornwall PL24 2RL 25 November 2024
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STRAWBERRY MARKETING UK LTD. Statement of financial position as at 30 April 2024
2024 
2023 
Notes
£ 
£ 
Fixed assets
Intangible assets
35,333 
- 
Tangible assets
1,343 
4,102 
36,676 
4,102 
Current assets
Debtors
5,851 
17,912 
Cash at bank and in hand
24,317 
2,792 
30,168 
20,704 
Creditors: amounts falling due within one year
(9,924)
(14,045)
Net current assets
20,244 
6,659 
Net assets
56,920 
10,761 
Capital and reserves
Called up share capital
1,200 
1,200 
Share premium
40,000 
406 
Profit and loss account
15,720 
9,155 
Shareholders' funds
56,920 
10,761 
For the year ending 30 April 2024 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies. The members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.
The director acknowledges his responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.
These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies' regime and in accordance with the provisions of FRS 102 Section 1A - Small Entities. The profit and loss account has not been delivered to the Registrar of Companies.
The financial statements were approved by the Board and authorised for issue on 25 November 2024 and were signed on its behalf by
Pradyuman Halai Director Company Registration No. 06510266
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STRAWBERRY MARKETING UK LTD. Notes to the Accounts for the year ended 30 April 2024
1
Statutory information
STRAWBERRY MARKETING UK LTD. is a private company, limited by shares, registered in England and Wales, registration number 06510266. The registered office is Unit 4 Viaduct Road, Barry, South Glamorgan, CF63 4JB, Wales.
2
Compliance with accounting standards
The accounts have been prepared in accordance with the provisions of FRS 102 Section 1A Small Entities. There were no material departures from that standard.
3
Accounting policies
The principal accounting policies adopted in the preparation of the financial statements are set out below and have remained unchanged from the previous year, and also have been consistently applied within the same accounts.
Basis of preparation
The accounts have been prepared under the historical cost convention as modified by the revaluation of certain fixed assets.
Presentation currency
The accounts are presented in £ sterling.
Tangible fixed assets and depreciation
Tangible assets are included at cost less depreciation and impairment. Depreciation has been provided at the following rates in order to write off the assets over their estimated useful lives:
Motor vehicles
25% Reducing Balance
Fixtures & fittings
25% Reducing Balance
Computer equipment
25% Reducing Balance
Intangible fixed assets
Intangible fixed assets (including purchased goodwill and patents) are included at cost less accumulated amortisation over a period of 5 years.
4
Intangible fixed assets
Goodwill 
£ 
Cost
At 1 May 2023
72,000 
Additions
40,000 
Disposals
(72,000)
At 30 April 2024
40,000 
Amortisation
At 1 May 2023
72,000 
On disposals
(72,000)
Charge for the year
4,667 
At 30 April 2024
4,667 
Net book value
At 30 April 2024
35,333 
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STRAWBERRY MARKETING UK LTD. Notes to the Accounts for the year ended 30 April 2024
5
Tangible fixed assets
Fixtures & fittings 
Computer equipment 
Total 
£ 
£ 
£ 
Cost or valuation
At cost 
At cost 
At 1 May 2023
6,813 
8,868 
15,681 
Disposals
(6,763)
(7,202)
(13,965)
At 30 April 2024
50 
1,666 
1,716 
Depreciation
At 1 May 2023
6,241 
5,338 
11,579 
Charge for the year
2 
333 
335 
On disposals
(6,203)
(5,338)
(11,541)
At 30 April 2024
40 
333 
373 
Net book value
At 30 April 2024
10 
1,333 
1,343 
At 30 April 2023
572 
3,530 
4,102 
6
Debtors
2024 
2023 
£ 
£ 
Amounts falling due within one year
Trade debtors
5,851 
17,624 
Accrued income and prepayments
- 
288 
5,851 
17,912 
7
Creditors: amounts falling due within one year
2024 
2023 
£ 
£ 
VAT
2,011 
- 
Trade creditors
2,335 
1,999 
Taxes and social security
5,103 
8,155 
Other creditors
- 
3,416 
Accruals
475 
475 
9,924 
14,045 
8
Controlling party
H45 Ltd Unit 4 Viaduct Road Barry Wales CF63 4JB
9
Average number of employees
During the year the average number of employees was 1 (2023: 2).
10
Reconciliations on adoption of FRS 102
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