Acorah Software Products - Accounts Production 16.1.300 false true 31 December 2023 1 January 2023 false 1 January 2024 31 December 2024 31 December 2024 03870052 Mr Bruno Di Tommazi Mr Simon Johnson Mr Danh Vo Mr Ian Mills Jean Mills Jean Mills iso4217:GBP iso4217:EUR iso4217:USD xbrli:shares xbrli:pure xbrli:pure 03870052 2023-12-31 03870052 2024-12-31 03870052 2024-01-01 2024-12-31 03870052 frs-core:CurrentFinancialInstruments 2024-12-31 03870052 frs-core:Non-currentFinancialInstruments 2024-12-31 03870052 frs-core:ComputerEquipment 2024-12-31 03870052 frs-core:ComputerEquipment 2024-01-01 2024-12-31 03870052 frs-core:ComputerEquipment 2023-12-31 03870052 frs-core:FurnitureFittings 2024-12-31 03870052 frs-core:FurnitureFittings 2024-01-01 2024-12-31 03870052 frs-core:FurnitureFittings 2023-12-31 03870052 frs-core:NetGoodwill 2024-12-31 03870052 frs-core:NetGoodwill 2024-01-01 2024-12-31 03870052 frs-core:NetGoodwill 2023-12-31 03870052 frs-core:MotorVehicles 2024-12-31 03870052 frs-core:MotorVehicles 2024-01-01 2024-12-31 03870052 frs-core:MotorVehicles 2023-12-31 03870052 frs-core:WithinOneYear 2024-12-31 03870052 frs-core:CapitalRedemptionReserve 2024-12-31 03870052 frs-core:SharePremium 2024-12-31 03870052 frs-core:ShareCapital 2024-12-31 03870052 frs-core:RetainedEarningsAccumulatedLosses 2024-12-31 03870052 frs-bus:PrivateLimitedCompanyLtd 2024-01-01 2024-12-31 03870052 frs-bus:FilletedAccounts 2024-01-01 2024-12-31 03870052 frs-bus:SmallEntities 2024-01-01 2024-12-31 03870052 frs-bus:AuditExempt-NoAccountantsReport 2024-01-01 2024-12-31 03870052 frs-bus:SmallCompaniesRegimeForAccounts 2024-01-01 2024-12-31 03870052 frs-bus:Director1 2024-01-01 2024-12-31 03870052 frs-bus:Director2 2024-01-01 2024-12-31 03870052 frs-bus:Director3 2024-01-01 2024-12-31 03870052 frs-bus:Director4 2024-01-01 2024-12-31 03870052 frs-bus:Director5 2024-01-01 2024-12-31 03870052 frs-bus:CompanySecretary1 2024-01-01 2024-12-31 03870052 frs-countries:EnglandWales 2024-01-01 2024-12-31 03870052 2022-12-31 03870052 2023-12-31 03870052 2023-01-01 2023-12-31 03870052 frs-core:CurrentFinancialInstruments 2023-12-31 03870052 frs-core:Non-currentFinancialInstruments 2023-12-31 03870052 frs-core:BetweenOneFiveYears 2023-12-31 03870052 frs-core:WithinOneYear 2023-12-31 03870052 frs-core:CapitalRedemptionReserve 2023-12-31 03870052 frs-core:SharePremium 2023-12-31 03870052 frs-core:ShareCapital 2023-12-31 03870052 frs-core:RetainedEarningsAccumulatedLosses 2023-12-31
Registered number: 03870052
Avenue Sales and Marketing Limited
Unaudited Financial Statements
For The Year Ended 31 December 2024
Stephen Hill Partnership Ltd
Unaudited Financial Statements
Contents
Page
Balance Sheet 1—2
Notes to the Financial Statements 3—6
Page 1
Balance Sheet
Registered number: 03870052
2024 2023
Notes £ £ £ £
FIXED ASSETS
Tangible Assets 4 34,843 47,471
34,843 47,471
CURRENT ASSETS
Debtors 5 65,354 67,029
Cash at bank and in hand 389,834 339,728
455,188 406,757
Creditors: Amounts Falling Due Within One Year 6 (121,472 ) (115,427 )
NET CURRENT ASSETS (LIABILITIES) 333,716 291,330
TOTAL ASSETS LESS CURRENT LIABILITIES 368,559 338,801
Creditors: Amounts Falling Due After More Than One Year 7 - (5,088 )
PROVISIONS FOR LIABILITIES
Deferred Taxation (8,673 ) (10,950 )
NET ASSETS 359,886 322,763
CAPITAL AND RESERVES
Called up share capital 9 304 304
Share premium account 900 900
Capital redemption reserve 20 20
Profit and Loss Account 358,662 321,539
SHAREHOLDERS' FUNDS 359,886 322,763
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Page 2
For the year ending 31 December 2024 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.
The members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.
The directors acknowledge their responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.
These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.
The company has taken advantage of section 444(1) of the Companies Act 2006 and opted not to deliver to the registrar a copy of the company's Profit and Loss Account.
On behalf of the board
Mr Simon Johnson
Director
4th March 2025
The notes on pages 3 to 6 form part of these financial statements.
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Page 3
Notes to the Financial Statements
1. Accounting Policies
1.1. Basis of Preparation of Financial Statements
The financial statements have been prepared under the historical cost convention and in accordance with Financial Reporting Standard 102 section 1A Small Entities "The Financial Reporting Standard applicable in the UK and Republic of Ireland" and the Companies Act 2006.
1.2. Turnover
Turnover is measured at the fair value of the consideration received or receivable, net of discounts and value added taxes. Turnover includes revenue earned from the rendering of services. Turnover is reduced for estimated customer returns, rebates and other similar allowances.
1.3. Intangible Fixed Assets and Amortisation - Goodwill
Goodwill is the difference between amounts paid on the acquisition of a business and the fair value of the separable net assets. It is amortised to profit and loss account over its estimated economic life of 10 years.
1.4. Tangible Fixed Assets and Depreciation
Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.
The assets' residual values, useful lives and depreciation methods are reviewed and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.
Gains and losses on disposals are determined by comparing the proceeds with the carrying value amount and are recognised in the Income Statement.
Motor Vehicles 20% on cost
Fixtures & Fittings 15% on Cost
Computer Equipment 33% on Cost
1.5. Leasing and Hire Purchase Contracts
Assets obtained under finance leases are capitalised as tangible fixed assets. Assets acquired under finance leases are depreciated over the shorter of the lease term and their useful lives. Assets acquired under hire purchase contracts are depreciated over their useful lives. Finance leases are those where substantially all of the benefits and risks of ownership are assumed by the company. Obligations under such agreements are included in the creditors net of the finance charge allocated to future periods. The finance element of the rental payment is charged to the profit and loss account so as to produce a constant periodic rate of charge on the net obligation outstanding in each period.

Rentals applicable to operating leases where substantially all of the benefits and risks of ownership remain with the lessor are charged to profit and loss account as incurred.
1.6. Financial Instruments
The company only enters into basic financial instruments transactions that result in the recognition of financial assets and liabilities like trade and other debtors and creditors, loans from banks and other third parties and loans to related parties.
1.7. Taxation
Income tax expense represents the sum of the tax currently payable and deferred tax.
The tax currently payable is based on taxable profit for the year. Taxable profit differs from profit as reported in the statement of comprehensive income because of items of income or expense that are taxable or deductible in other years and items that are never taxable or deductible. The company's liability for current tax is calculated using tax rates that have been enacted or substantively enacted by the end of the reporting period.
Deferred tax is recognised on timing differences between the carrying amounts of assets and liabilities in the financial statements and the corresponding tax bases used in the computation of taxable profit. Deferred tax liabilities are generally recognised for all taxable timing differences. Deferred tax assets are generally recognised for all deductible temporary differences to the extent that it is probable that taxable profits will be available against which those deductible timing differences can be utilised. The carrying amount of deferred tax assets is reviewed at the end of each reporting period and reduced to the extent that it is no longer probable that sufficient taxable profits will be available to allow all or part of the asset to be recovered.
...CONTINUED
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1.7. Taxation - continued
Deferred tax assets and liabilities are measured at the tax rates that are expected to apply in the period in which the liability is settled or the asset realised, based on tax rates (and tax laws) that have been enacted or substantively enacted by the end of the reporting period. Deferred tax liabilities are presented within provisions for liabilities and deferred tax assets within debtors. The measurement of deferred tax liabilities and assets reflect the tax consequences that would follow from the manner in which the Company expects, at the end of the reporting period, to recover or settle the carrying amount of its assets and liabilities.
Current or deferred tax for the year is recognised in profit or loss, except when they related to items that are recognised in other comprehensive income or directly in equity, in which case, the current and deferred tax is also recognised in other comprehensive income or directly in equity respectively.
1.8. Pensions
The company operates a defined pension contribution scheme. Contributions are charged to the profit and loss account as they become payable in accordance with the rules of the scheme.
1.9. Debtors
 Short term debtors are measured at transation price, less any impairment.
1.10. Cash and cash equivalents
Cash is represented by cash in hand and deposits with financial institutions.
1.11. Creditors
Short term creditors are measured at transaction price.
2. Average Number of Employees
Average number of employees, including directors, during the year was as follows: 4 (2023: 4)
4 4
3. Intangible Assets
Goodwill
£
Cost
As at 1 January 2024 30,000
As at 31 December 2024 30,000
Amortisation
As at 1 January 2024 30,000
As at 31 December 2024 30,000
Net Book Value
As at 31 December 2024 -
As at 1 January 2024 -
4. Tangible Assets
Motor Vehicles Fixtures & Fittings Computer Equipment Total
£ £ £ £
Cost
As at 1 January 2024 57,980 33,082 34,681 125,743
Additions - 4,602 1,923 6,525
As at 31 December 2024 57,980 37,684 36,604 132,268
...CONTINUED
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Page 5
Depreciation
As at 1 January 2024 34,788 10,721 32,763 78,272
Provided during the period 11,596 6,916 641 19,153
As at 31 December 2024 46,384 17,637 33,404 97,425
Net Book Value
As at 31 December 2024 11,596 20,047 3,200 34,843
As at 1 January 2024 23,192 22,361 1,918 47,471
5. Debtors
2024 2023
£ £
Due within one year
Trade debtors 59,552 67,029
Other debtors 5,802 -
65,354 67,029
6. Creditors: Amounts Falling Due Within One Year
2024 2023
£ £
Net obligations under finance lease and hire purchase contracts 5,188 9,918
Trade creditors 1,669 1,154
Other taxes and social security 50,429 43,654
VAT 3,564 3,952
Other creditors 8,117 4,252
Accruals and deferred income 24,300 41,795
Directors' loan accounts 28,205 10,702
121,472 115,427
7. Creditors: Amounts Falling Due After More Than One Year
2024 2023
£ £
Net obligations under finance lease and hire purchase contracts - 5,088
- 5,088
8. Obligations Under Finance Leases and Hire Purchase
2024 2023
£ £
The maturity of these amounts is as follows:
Within one year 5,188 9,918
Between one and five years - 5,088
5,188 15,006
5,188 15,006
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Page 6
9. Share Capital
2024 2023
£ £
Allotted, Called up and fully paid 304 304
10. General Information
Avenue Sales and Marketing Limited is a private company, limited by shares, incorporated in England & Wales, registered number 03870052 . The registered office is 139 Watling Street, Gillingham, Kent, ME7 2YY.
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