IRIS Accounts Production v24.3.2.46 05847807 Board of Directors 1.7.23 30.6.24 30.6.24 20/3/2025 false true true false false false false Auditors Opinion iso4217:GBPiso4217:USDiso4217:EURxbrli:sharesxbrli:pureutr:tonnesutr:kWh058478072023-06-30058478072024-06-30058478072023-07-012024-06-30058478072022-06-30058478072022-07-012023-06-30058478072023-06-3005847807ns15:EnglandWales2023-07-012024-06-3005847807ns14:PoundSterling2023-07-012024-06-3005847807ns10:Director12023-07-012024-06-3005847807ns10:PrivateLimitedCompanyLtd2023-07-012024-06-3005847807ns10:SmallEntities2023-07-012024-06-3005847807ns10:Audited2023-07-012024-06-3005847807ns10:SmallCompaniesRegimeForDirectorsReport2023-07-012024-06-3005847807ns10:SmallCompaniesRegimeForAccounts2023-07-012024-06-3005847807ns10:FullAccounts2023-07-012024-06-300584780712023-07-012024-06-3005847807ns10:Director32023-07-012024-06-3005847807ns10:CompanySecretary12023-07-012024-06-3005847807ns10:RegisteredOffice2023-07-012024-06-3005847807ns10:Director22023-07-012024-06-3005847807ns5:CurrentFinancialInstruments2024-06-3005847807ns5:CurrentFinancialInstruments2023-06-3005847807ns5:ShareCapital2024-06-3005847807ns5:ShareCapital2023-06-3005847807ns5:RetainedEarningsAccumulatedLosses2024-06-3005847807ns5:RetainedEarningsAccumulatedLosses2023-06-3005847807ns5:IntangibleAssetsOtherThanGoodwill2023-07-012024-06-3005847807ns5:IntangibleAssetsOtherThanGoodwill2023-06-3005847807ns5:IntangibleAssetsOtherThanGoodwill2024-06-3005847807ns5:IntangibleAssetsOtherThanGoodwill2023-06-3005847807ns5:FurnitureFittings2023-06-3005847807ns5:ComputerEquipment2023-06-3005847807ns5:FurnitureFittings2023-07-012024-06-3005847807ns5:ComputerEquipment2023-07-012024-06-3005847807ns5:FurnitureFittings2024-06-3005847807ns5:ComputerEquipment2024-06-3005847807ns5:FurnitureFittings2023-06-3005847807ns5:ComputerEquipment2023-06-3005847807ns5:WithinOneYearns5:CurrentFinancialInstruments2024-06-3005847807ns5:WithinOneYearns5:CurrentFinancialInstruments2023-06-3005847807ns5:Non-currentFinancialInstruments2024-06-3005847807ns5:Non-currentFinancialInstruments2023-06-3005847807ns5:WithinOneYear2024-06-3005847807ns5:WithinOneYear2023-06-3005847807ns5:BetweenOneFiveYears2024-06-3005847807ns5:BetweenOneFiveYears2023-06-3005847807ns5:MoreThanFiveYears2024-06-3005847807ns5:MoreThanFiveYears2023-06-3005847807ns5:AllPeriods2024-06-3005847807ns5:AllPeriods2023-06-300584780712023-07-012024-06-30
REGISTERED NUMBER: 05847807 (England and Wales)












DIRECTORS' REPORT AND

AUDITED FINANCIAL STATEMENTS

FOR THE YEAR ENDED 30 JUNE 2024

FOR

LOGOBRAND FIELD MARKETING LTD

LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

CONTENTS OF THE FINANCIAL STATEMENTS
for the year ended 30 June 2024










Page

Company Information 1

Directors' Report 2

Balance Sheet 4

Notes to the Financial Statements 5


LOGOBRAND FIELD MARKETING LTD

COMPANY INFORMATION
for the year ended 30 June 2024







DIRECTORS: P D Burke
G A Cooke





SECRETARY: J Carter





REGISTERED OFFICE: 8 George Street
Nottingham
Nottinghamshire
NG1 3BE





REGISTERED NUMBER: 05847807 (England and Wales)





AUDITORS: Magma Audit LLP (part of the Dains Group)
Chartered Accountants
Statutory Auditor
Unit 2, Charnwood Edge Business Park
Syston Road
Leicestershire
LE7 4UZ

LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

DIRECTORS' REPORT
for the year ended 30 June 2024


The directors present their report with the financial statements of the company for the year ended 30 June 2024.

PRINCIPAL ACTIVITY
The principal activity of the company in the year under review was that of field marketing agency.

EVENTS SINCE THE END OF THE YEAR
Information relating to events since the end of the year is given in the notes to the financial statements.

DIRECTORS
The directors shown below have held office during the whole of the period from 1 July 2023 to the date of this report.

P D Burke
G A Cooke

Other changes in directors holding office are as follows:

S Abraham - resigned 2 June 2024

REVIEW OF BUSINESS
Restructuring
The year was a transitional one for our company as we re-aligned income and expenses and saw many personnel depart including half the senior team.

Restructuring decisions were not taken lightly, but they were necessary to ensure our ability to compete for new business. The restructuring has allowed us to streamline our operations, reduce our unit costs, and focus on our core competencies. Most importantly it has created financial and operational stability that the re-vamped senior team can build upon.

I would like to pay tribute to the talents of the Managing Director who chose to leave the business after 15 years of truly superb leadership.

Return to positive EBITA
I am pleased to report that our restructuring efforts have already paid off. In the current year we have returned to a positive EBITDA position and are on track to achieve our financial targets. We have also appointed a highly experienced new Managing Director and he has already made a positive impact.

This rapid turnaround is a testament to the hard work and dedication of our employees, who have embraced the changes and worked tirelessly to improve our performance.

Outlook
Looking ahead, I am confident that the company is well-positioned for rapid, profitable, growth. We have a strong team, a clear strategy, and a solid financial foundation.

We are committed to delivering value to all our stakeholders and will continue to work hard to achieve our goals.

DISABLED EMPLOYEES
The company welcomes applications for employment from disabled persons. Where a member of staff becomes disabled during the course of their employment, reasonable adjustments will be made and support given. The Company provides training and opportunities for disabled members of staff in line with overall policies.


LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

DIRECTORS' REPORT
for the year ended 30 June 2024

STATEMENT OF DIRECTORS' RESPONSIBILITIES
The directors are responsible for preparing the Directors' Report and the financial statements in accordance with applicable law and regulations.

Company law requires the directors to prepare financial statements for each financial year. Under that law the directors have elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law). Under company law the directors must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the company and of the profit or loss of the company for that period. In preparing these financial statements, the directors are required to:

- select suitable accounting policies and then apply them consistently;
- make judgements and accounting estimates that are reasonable and prudent;
- prepare the financial statements on the going concern basis unless it is inappropriate to presume that the company will continue in business.

The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the company's transactions and disclose with reasonable accuracy at any time the financial position of the company and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

STATEMENT AS TO DISCLOSURE OF INFORMATION TO AUDITORS
So far as the directors are aware, there is no relevant audit information (as defined by Section 418 of the Companies Act 2006) of which the company's auditors are unaware, and each director has taken all the steps that he or she ought to have taken as a director in order to make himself or herself aware of any relevant audit information and to establish that the company's auditors are aware of that information.

AUDITORS
Magma Audit LLP was appointed as auditor during the year. The auditors, Magma Audit LLP (part of the Dains Group), will be proposed for re-appointment at the forthcoming Annual General Meeting.

This report has been prepared in accordance with the provisions of Part 15 of the Companies Act 2006 relating to small companies.

ON BEHALF OF THE BOARD:





P D Burke - Director


20 March 2025

LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

BALANCE SHEET
30 June 2024

2024 2023
Notes £    £   
FIXED ASSETS
Intangible assets 4 508,145 584,432
Tangible assets 5 24,385 31,070
532,530 615,502

CURRENT ASSETS
Debtors 6 1,629,726 1,938,798
Cash at bank and in hand 23,786 46,802
1,653,512 1,985,600
CREDITORS
Amounts falling due within one year 7 (1,552,709 ) (1,482,039 )
NET CURRENT ASSETS 100,803 503,561
TOTAL ASSETS LESS CURRENT
LIABILITIES

633,333

1,119,063

CAPITAL AND RESERVES
Called up share capital 1,000 1,000
Retained earnings 632,333 1,118,063
633,333 1,119,063

The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Profit and Loss Account has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 20 March 2025 and were signed on its behalf by:





P D Burke - Director


LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

NOTES TO THE FINANCIAL STATEMENTS
for the year ended 30 June 2024


1. STATUTORY INFORMATION

Logobrand Field Marketing Ltd is a limited company, registered in England and Wales. Its registered office address is 8 George Street, Nottingham, NG1 3BE and the registered number is 05847807.

2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Going concern
At the time of approving the financial statements, the directors have a reasonable expectation that the company has adequate resources to continue in operational existence for the foreseeable future. Thus the directors continue to adopt the going concern basis of accounting in preparing the financial statements.

Turnover
Turnover is measured as the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes. The following criteria must also be met before revenue is recognised:

- the amount of turnover can be measured reliably;
- it is probable that the company will receive the consideration due under the contract;
- the stage of completion of the contract at the end of the reporting period can be measured reliably; and
- the costs incurred and the costs to complete the contract can be measured reliably.

Intangible assets
Intangible assets are initially measured at cost. After initial recognition, intangible assets are measured at cost less any accumulated amortisation and any impairment losses.

Amortisation is provided on the following basis:

Other intangible assets- 10% or 25% straight line

Tangible fixed assets
Tangible fixed assets are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.

Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, using either a straight line or reducing balance method, as indicated below.

Depreciation is provided on the following basis:

Fixtures and fittings- 25% straight line
Computer equipment- 33% reducing balance

Financial instruments
The Company only enters into basic financial instrument transactions that result in the recognition of financial assets and liabilities like trade and other debtors and creditors, loans from banks and other third parties, loans to related parties and investments in non-puttable ordinary shares.

Financial assets that are measured at cost and amortised cost are assessed at the end of each reporting period for objective evidence of impairment. If objective evidence of impairment is found, an impairment loss is recognised in profit or loss.

Financial assets and liabilities are offset and the net amount reported in the Balance Sheet when there is an enforceable right to set off the recognised amounts and there is an intention to settle on a net basis or to realise the asset and settle the liability simultaneously.


LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

NOTES TO THE FINANCIAL STATEMENTS - continued
for the year ended 30 June 2024


2. ACCOUNTING POLICIES - continued
Taxation
The tax expense for the year comprises current and deferred tax.

Tax is recognised in profit or loss except that a change attributable to an item of income and expense recognised as other comprehensive income or to an item recognised directly in equity is also recognised in other comprehensive income or directly in equity respectively.

Deferred tax balances are recognised in respect of all timing differences that have originated but not reversed by the Balance Sheet date, except that:
- The recognition of deferred tax assets is limited to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits; and
- Any deferred tax balances are reversed if and when all conditions for retaining associated tax allowances have been met.

Both current and deferred tax is determined using tax rates and laws that have been enacted or substantively enacted by the balance sheet date.

Operating leases
Rentals paid under operating leases are charged to profit or loss on a straight line basis over the period of the lease.

Leases that do not transfer all the risks and rewards of ownership are classified as operating leases. Payments under operating leases are charged to profit or loss on a straight line basis over the period of the lease.

Pension costs and other post-retirement benefits
The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

Holiday pay policy
Short-term employee benefits are recognised in the period in which the employee renders the service. Any unpaid benefit is recognised as a liability and any prepaid benefit is recognised as an asset. The liability at the balance sheet date represents unused paid annual leave that is expected to be paid within 12 months of the end of the reporting period.

Debtors
Basic financial assets, including trade and other debtors, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest. Such assets are subsequently carried at amortised cost using the effective interest method, less any impairment.

Cash and cash equivalents
Cash and cash equivalents are represented by cash in hand, deposits held at call with financial institutions, and other short-term highly liquid investments that mature in no more than three months from the date of acquisition and that are readily convertible to known amounts of cash with insignificant risk of change in value.

Creditors
Basic financial liabilities, including trade and other creditors, loans from third parties and loans from related parties, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future payments discounted at a market rate of interest. Such instruments are subsequently carried at amortised cost using the effective interest method, less any impairment.

3. EMPLOYEES AND DIRECTORS

The average number of employees during the year was 567 (2023 - 606 ) .

LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

NOTES TO THE FINANCIAL STATEMENTS - continued
for the year ended 30 June 2024


4. INTANGIBLE FIXED ASSETS
Other
intangible
assets
£   
COST
At 1 July 2023
and 30 June 2024 659,132
AMORTISATION
At 1 July 2023 74,700
Charge for year 76,287
At 30 June 2024 150,987
NET BOOK VALUE
At 30 June 2024 508,145
At 30 June 2023 584,432

5. TANGIBLE FIXED ASSETS
Fixtures
and Computer
fittings equipment Totals
£    £    £   
COST
At 1 July 2023 83,045 133,166 216,211
Additions 2,398 6,362 8,760
At 30 June 2024 85,443 139,528 224,971
DEPRECIATION
At 1 July 2023 64,583 120,558 185,141
Charge for year 5,921 9,524 15,445
At 30 June 2024 70,504 130,082 200,586
NET BOOK VALUE
At 30 June 2024 14,939 9,446 24,385
At 30 June 2023 18,462 12,608 31,070

6. DEBTORS
2024 2023
£    £   
Amounts falling due within one year:
Trade debtors 1,487,538 1,770,191
Other debtors 1,521 1,408
Tax 1,706 -
Deferred tax 28,500 20,355
Prepayments and accrued income 95,461 131,844
1,614,726 1,923,798

Amounts falling due after more than one year:
Other debtors 15,000 15,000

Aggregate amounts 1,629,726 1,938,798

LOGOBRAND FIELD MARKETING LTD (REGISTERED NUMBER: 05847807)

NOTES TO THE FINANCIAL STATEMENTS - continued
for the year ended 30 June 2024


7. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2024 2023
£    £   
Trade creditors 246,068 163,628
Social security and other taxes 178,451 242,697
Other creditors 18,556 27,281
Invoice discounting 675,647 373,704
Accruals and deferred income 433,987 674,729
1,552,709 1,482,039

8. LEASING AGREEMENTS

Minimum lease payments under non-cancellable operating leases fall due as follows:
2024 2023
£    £   
Within one year 77,697 75,977
Between one and five years 273,148 277,159
In more than five years 527,930 596,050
878,775 949,186

9. SECURED DEBTS

Included in creditors is an amount of £675,647 (2023 - £373,704) relating to the invoice discounting facility secured by way of a fixed and floating charge over the assets of the company.

10. DISCLOSURE UNDER SECTION 444(5B) OF THE COMPANIES ACT 2006

The Report of the Auditors was unqualified.

Paul Orton FCA FCCA (Senior Statutory Auditor)
for and on behalf of Magma Audit LLP (part of the Dains Group)

11. RELATED PARTY DISCLOSURES

During the prior year, the company wrote off the outstanding debt of £498,263 owed by an entity under common control of the Directors.

12. POST BALANCE SHEET EVENTS

On 9 August 2024, the company entered into a share buy back for 333 ordinary shares for total consideration of £333. This resulted in revised share capital of £667.

On 22 January 2025, 333 new shares were allotted, returning the share capital to £1,000.