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REGISTERED NUMBER: 08365214 (England and Wales)













UNAUDITED FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 DECEMBER 2024

FOR

SK ADVERTISING LTD.

SK ADVERTISING LTD. (REGISTERED NUMBER: 08365214)






CONTENTS OF THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024




Page

Company Information 1

Balance Sheet 2

Notes to the Financial Statements 4


SK ADVERTISING LTD.

COMPANY INFORMATION
FOR THE YEAR ENDED 31 DECEMBER 2024







DIRECTORS: A Hamblin
D E G Van Motman





REGISTERED OFFICE: 86-90 Paul Street
London
EC2A 4NE





REGISTERED NUMBER: 08365214 (England and Wales)





ACCOUNTANTS: Oury Clark Chartered Accountants
Herschel House
58 Herschel Street
Slough
Berkshire
SL1 1PG

SK ADVERTISING LTD. (REGISTERED NUMBER: 08365214)

BALANCE SHEET
31 DECEMBER 2024

31.12.24 31.12.23
Notes £    £    £   
FIXED ASSETS
Tangible assets 4 - 307
Investments 5 867 867
867 1,174

CURRENT ASSETS
Debtors 6 355,927 314,403
Cash at bank and in hand 4,049 12,307
359,976 326,710
CREDITORS
Amounts falling due within one year 7 229,226 225,366
NET CURRENT ASSETS 130,750 101,344
TOTAL ASSETS LESS CURRENT
LIABILITIES

131,617

102,518

CREDITORS
Amounts falling due after more than one year 8 8,417 69,131
NET ASSETS 123,200 33,387

CAPITAL AND RESERVES
Called up share capital 9 13 13
Share premium 10 953,799 953,799
Other reserves 10 554,935 519,358
Retained earnings 10 (1,385,547 ) (1,439,783 )
SHAREHOLDERS' FUNDS 123,200 33,387

The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 31 December 2024.

The members have not required the company to obtain an audit of its financial statements for the year ended 31 December 2024 in accordance with Section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for:
(a)ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act 2006 and
(b)preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections 394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial statements, so far as applicable to the company.

SK ADVERTISING LTD. (REGISTERED NUMBER: 08365214)

BALANCE SHEET - continued
31 DECEMBER 2024


The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 1 May 2025 and were signed on its behalf by:





A Hamblin - Director


SK ADVERTISING LTD. (REGISTERED NUMBER: 08365214)

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

1. STATUTORY INFORMATION

SK Advertising Ltd. is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Related party exemption
The company has taken advantage of exemption, under the terms of Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland', not to disclose related party transactions with wholly owned subsidiaries within the group.

Turnover
Turnover is generated by sales of software services. Turnover is recognised when earned once the risks and rewards are transferred to the customer, net of Value Added Tax.

Tangible fixed assets
Tangible assets are initially measured at cost. After initial recognition, tangible assets are measured at cost less any accumulated depreciation and any accumulated impairment losses.

Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life:

Plant and machinery etc - over 3-5 years on cost

Investments in subsidiaries
Investments in subsidiary undertakings are recognised at cost.

Financial instruments
Basic financial instruments as covered by Section 11 of FRS102 are measured at amortised cost. The company does not have any other financial instruments as covered by Section 12 of FRS102.

Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.


SK ADVERTISING LTD. (REGISTERED NUMBER: 08365214)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

2. ACCOUNTING POLICIES - continued
Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Foreign currencies
Assets and liabilities in foreign currencies are translated into sterling at the rates of exchange ruling at the balance sheet date. Transactions in foreign currencies are translated into sterling at the rate of exchange ruling at the date of transaction. Exchange differences are taken into account in arriving at the operating result.

3. EMPLOYEES AND DIRECTORS

The average number of employees during the year was 1 (2023 - 1 ) .

4. TANGIBLE FIXED ASSETS
Plant and
machinery
etc
£   
COST
At 1 January 2024 15,939
Disposals (15,939 )
At 31 December 2024 -
DEPRECIATION
At 1 January 2024 15,632
Charge for year 307
Eliminated on disposal (15,939 )
At 31 December 2024 -
NET BOOK VALUE
At 31 December 2024 -
At 31 December 2023 307

SK ADVERTISING LTD. (REGISTERED NUMBER: 08365214)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

5. FIXED ASSET INVESTMENTS
Shares in
group
undertakings
£   
COST
At 1 January 2024
and 31 December 2024 867
NET BOOK VALUE
At 31 December 2024 867
At 31 December 2023 867

Subsidiary undertakings Registered office Class of share % owned
SK Technology Netherlands B.V. Reye Anslostraat 26H Amsterdam Ordinary 100
Bubble Limited 28 Ashley Lane, London, NW4 1HG Ordinary 100

6. DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
31.12.24 31.12.23
£    £   
Trade debtors 6,474 2,874
Amounts owed by group undertakings 349,453 311,529
355,927 314,403

7. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
31.12.24 31.12.23
£    £   
Bank loans and overdrafts 10,648 10,648
Trade creditors 7,104 24,008
Amounts owed to group undertakings 154,165 158,089
Taxation and social security 1,358 4,836
Other creditors & accruals 55,951 27,785
229,226 225,366

8. CREDITORS: AMOUNTS FALLING DUE AFTER MORE THAN ONE
YEAR
31.12.24 31.12.23
£    £   
Bank loans 8,417 18,451
Other creditors - 50,680
8,417 69,131

SK ADVERTISING LTD. (REGISTERED NUMBER: 08365214)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

9. CALLED UP SHARE CAPITAL

Allotted, issued and fully paid:
Number: Class: Nominal 31.12.24 31.12.23
value: £    £   
726,832 Ordinary £0.00001 7 7
278,470 Ordinary B £0.00001 3 3
10 10

Also included in share capital are 308,511 deferred shares with a nominal value of £0.00001 each. These shares carry no voting rights or rights to dividends.

10. RESERVES
Retained Share Other
earnings premium reserves Totals
£    £    £    £   

At 1 January 2024 (1,439,783 ) 953,799 519,358 33,374
Profit for the year 54,236 54,236
Loan expense - - 35,577 35,577
At 31 December 2024 (1,385,547 ) 953,799 554,935 123,187

11. RELATED PARTY DISCLOSURES

As at the year end the company owed Livedooh Limited, a fellow group company, a balance of £126,634 (2023 - £145,839) and Livedooh GmbH, another fellow group company, a balance of £27,531 (2023 - £12,250).

12. ULTIMATE CONTROLLING PARTY

The Directors believe there is no ultimate controlling party.