| REGISTERED NUMBER: |
| Audited Financial Statements |
| for the Year Ended 30 April 2024 |
| for |
| In App Video Services UK Ltd |
| REGISTERED NUMBER: |
| Audited Financial Statements |
| for the Year Ended 30 April 2024 |
| for |
| In App Video Services UK Ltd |
| In App Video Services UK Ltd (Registered number: 12558049) |
| Contents of the Financial Statements |
| for the Year Ended 30 APRIL 2024 |
| Page |
| Balance Sheet | 1 |
| Notes to the Financial Statements | 2 |
| In App Video Services UK Ltd (Registered number: 12558049) |
| Balance Sheet |
| 30 APRIL 2024 |
| 30.4.24 | 30.4.23 |
| Notes | £ | £ |
| FIXED ASSETS |
| Tangible assets | 4 |
| CURRENT ASSETS |
| Debtors | 5 |
| Cash at bank | 6 |
| CREDITORS |
| Amounts falling due within one year | 7 | ( |
) | ( |
) |
| NET CURRENT ASSETS |
| TOTAL ASSETS LESS CURRENT LIABILITIES |
| CAPITAL AND RESERVES |
| Called up share capital |
| Retained earnings |
| SHAREHOLDERS' FUNDS |
| The financial statements were approved by the Board of Directors and authorised for issue on |
| In App Video Services UK Ltd (Registered number: 12558049) |
| Notes to the Financial Statements |
| for the Year Ended 30 APRIL 2024 |
| 1. | STATUTORY INFORMATION |
| In App Video Services Uk Limited is a private company, limited by shares, registered in England and Wales, registration number 12558049. The registered office is Suite 2A, 7th Floor - PF City Reach, 5 Greenwich View Place, London, England, E14 9NN. |
| The presentation currency of the financial statements is pound sterling (£) and the level of rounding is the nearest £1. |
| 2. | ACCOUNTING POLICIES |
| Basis of preparing the financial statements |
| Turnover |
| Trading turnover is recognised on the basis of advertising inventory (advertisements being displayed on mobile websites and in mobile apps) delivered in the period as measured by the relevant ad serving systems or third party tracking mechanisms. The value of turnover is determined by the net price (after agency discount, returns and rebates) of the sale of the advertising campaign multiplied by the delivered inventory up to the value of the campaign ordered on either a CPM (cost per thousand), CPC (cost per click), CPA (cost per action basis) or CPCV (cost per completed view). Turnover is only recognised on actual delivery of the campaign in the period and not on booking of the campaign. |
| Turnover from the rendering of services to the group is recognised on the basis of cost plus transfer pricing for the rendering of services to Group companies |
| Tangible fixed assets |
| Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management. |
| Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, on a straight line and reducing balance basis. |
| Depreciation is provided on the following basis: |
| Computer equipment - 33% straight line basis |
| The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date. |
| Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in the Profit and loss account. |
| Financial instruments |
| The company has entered into basic financial instruments and transactions that result in the recognition of financial assets and liabilities like other debtors,creditors and loans to related parties. |
| Financial assets that are measured at cost and amortised cost are assessed at the end of each reporting period for objective evidence of impairment. If objective evidence of impairment is fund, an impairment loss is recognised in the profit and loss. |
| Taxation |
| Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity. |
| Current or deferred taxation assets and liabilities are not discounted. |
| Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date. |
| In App Video Services UK Ltd (Registered number: 12558049) |
| Notes to the Financial Statements - continued |
| for the Year Ended 30 APRIL 2024 |
| 2. | ACCOUNTING POLICIES - continued |
| Deferred tax |
| Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date. |
| Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference. |
| Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits. |
| Hire purchase and leasing commitments |
| Rentals paid under operating leases are charged to profit or loss on a straight line basis over the period of the lease. |
| Pension costs and other post-retirement benefits |
| A defined contribution plan is a post-employment benefit plan under which the Company pays fixed contributions into a separate entity and will have no legal or constructive obligation to pay further amounts. Obligations for contributions to defined contribution pension plans are recognised as an expense in the profit and loss account in the periods during which services are rendered by employees. |
| Debtors |
| Basic financial assets, including trade and other debtors, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest. Such assets are subsequently carried at amortised cost using the effective interest method, less any impairment. |
| Cash and cash equivalents |
| Cash and cash equivalents are represented by cash in hand, deposits held at call with financial institutions. |
| Creditors |
| Basic financial liabilities, including trade and other creditors, loans from related parties, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future payments discounted at a market rate of interest. Such instruments are subsequently carried at amortised cost using the effective interest method, less any impairment. |
| Related party disclosure |
| For the year ended 30 April 2023, The Company was a wholly owned subsidiary of the Parent Company, Adcolony UK Limited and has taken advantage of the exemptions available under FRS 102 Section 33 paragraph 33.1A not to disclose transactions with the parent company or other wholly owned subsidiaries within the group. The Ultimate Parent Company, Digital Turbine, Inc included in their consolidated financial statements, which are publicly available. |
| 3. | EMPLOYEES AND DIRECTORS |
| The average number of employees during the year was |
| In App Video Services UK Ltd (Registered number: 12558049) |
| Notes to the Financial Statements - continued |
| for the Year Ended 30 APRIL 2024 |
| 4. | TANGIBLE FIXED ASSETS |
| Computer |
| equipment |
| £ |
| COST |
| At 1 May 2023 |
| and 30 April 2024 |
| DEPRECIATION |
| At 1 May 2023 |
| Charge for year |
| At 30 April 2024 |
| NET BOOK VALUE |
| At 30 April 2024 |
| At 30 April 2023 |
| 5. | DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR |
| 30.4.24 | 30.4.23 |
| £ | £ |
| Trade debtors |
| Bad debts provision | (381,870 | ) | (340,327 | ) |
| Amounts owed by group |
| undertaking | - | 238,919 |
| Amounts owed by group undertakings |
| VAT |
| Prepayments and accrued income |
| Amounts owed from companies within the group are unsecured, interest free and are repayable on demand. |
| 6. | CASH AT BANK |
| 30.4.24 | 30.4.23 |
| £ | £ |
| Bank account no. 1 | - | 51,714 |
| Bank account no. 2 | - | 36,934 |
| 7. | CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR |
| 30.4.24 | 30.4.23 |
| £ | £ |
| Other loans (see note 8) |
| Trade creditors |
| Amounts owed to group undertakings |
| Tax |
| VAT | - | 8,519 |
| Accruals and deferred income |
| Amounts owed to companies within the group are unsecured, interest free and are repayable on demand. |
| In App Video Services UK Ltd (Registered number: 12558049) |
| Notes to the Financial Statements - continued |
| for the Year Ended 30 APRIL 2024 |
| 8. | LOANS |
| An analysis of the maturity of loans is given below: |
| 30.4.24 | 30.4.23 |
| £ | £ |
| Amounts falling due within one year or on demand: |
| Other loans |
| 9. | DISCLOSURE UNDER SECTION 444(5B) OF THE COMPANIES ACT 2006 |
| The Report of the Auditors was unqualified. |
| for and on behalf of |