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REGISTERED NUMBER: 04091306 (England and Wales)






























UNAUDITED FINANCIAL STATEMENTS

FOR THE YEAR ENDED 30 SEPTEMBER 2024

FOR

ASHTON MARKETING SERVICES LIMITED

ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

CONTENTS OF THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 30 SEPTEMBER 2024










Page

Company Information 1

Balance Sheet 2

Notes to the Financial Statements 4


ASHTON MARKETING SERVICES LIMITED

COMPANY INFORMATION
FOR THE YEAR ENDED 30 SEPTEMBER 2024







DIRECTORS: Mr J Ashton
Mr M T Ashton
Mr R P Ashton
Mr A P Hyde
Ms S D Newbold
Mr M A Pickering
Mr S J Spicer





REGISTERED OFFICE: Unit 5b Sovereign Park
Lathkill Street
Market Harborough
Leicestershire
LE16 9EY





REGISTERED NUMBER: 04091306 (England and Wales)

ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

BALANCE SHEET
30 SEPTEMBER 2024

2024 2023
Notes £    £    £   
FIXED ASSETS
Intangible assets 4 5,375 11,375
Tangible assets 5 641,520 553,264
646,895 564,639

CURRENT ASSETS
Stocks 870,558 877,238
Debtors 6 1,111,246 1,105,475
Cash at bank 1,929,793 1,828,035
3,911,597 3,810,748
CREDITORS
Amounts falling due within one year 7 1,251,025 1,390,378
NET CURRENT ASSETS 2,660,572 2,420,370
TOTAL ASSETS LESS CURRENT
LIABILITIES

3,307,467

2,985,009

PROVISIONS FOR LIABILITIES 151,372 131,827
NET ASSETS 3,156,095 2,853,182

CAPITAL AND RESERVES
Called up share capital 100 100
Retained earnings 3,155,995 2,853,082
3,156,095 2,853,182

The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 30 September 2024.

The members have not required the company to obtain an audit of its financial statements for the year ended 30 September 2024 in accordance with Section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for:
(a)ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act 2006 and
(b)preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections 394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial statements, so far as applicable to the company.

ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

BALANCE SHEET - continued
30 SEPTEMBER 2024


The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 5 June 2025 and were signed on its behalf by:




Mr M T Ashton - Director



Mr J Ashton - Director


ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 30 SEPTEMBER 2024


1. STATUTORY INFORMATION

Ashton Marketing Services Limited is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Turnover
Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes.

Revenue from the sale of goods is recognised when the significant risks and rewards of ownership have transferred to the buyer, usually on despatch of the goods: the amount of revenue can be measured reliably: it is probable that the associated economic benefits will flow to the entity: and the costs incurred or to be incurred in respect of the transactions can be measured reliably.

Intangible assets
Intangible assets are initially measured at cost. After initial recognition, intangible assets are measured at cost less any accumulated amortisation and any accumulated impairment losses.

Computer software is being amortised evenly over its estimated useful life of three years.

Any intangible assets carried at revalued amounts are recorded at the fair value at the date of revaluation, as determined by reference to an active market, less any subsequent accumulated amortisation and subsequent accumulate impairment losses.

An increase in the carrying amount of an asset as a result of a revaluation is recognised in other comprehensive income and accumulated in capital and reserves. However, the increase is recognised in profit or loss to the extent that it reverses a revaluation decrease of the same asset previously recognised in profit or loss. a decease in the carrying amount of an asset as a result of revaluation is recognised in other comprehensive income to the extent of any previously recognised revaluation increase accumulated in capital and reserves. If a revaluation decrease exceeds the accumulated revaluation gains accumulated in capital and reserves in respect of the asset, the excess is recognised in profit or loss.

Tangible fixed assets
Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.
Freehold property - Not depreciated
Plant and machinery - Straight line over 3 years
Fixtures and fittings - 15% on reducing balance
Motor vehicles - 25% on reducing balance

Stocks
Stocks are valued at the lower of cost and net realisable value, after making due allowance for obsolete and slow moving items.

Costs includes all costs of purchase, costs of conversion and other costs incurred in bringing the stocks to their present location and condition.


ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 30 SEPTEMBER 2024


2. ACCOUNTING POLICIES - continued
Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.

Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Pension costs and other post-retirement benefits
The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

Debtors
Short term debtors are measured at transaction price, less any impairment. Loans receivable are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method, less any impairment.

Creditors
Short term trade creditors are measured at the transaction price. Other financial liabilities, including bank loans, are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method.

ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 30 SEPTEMBER 2024


2. ACCOUNTING POLICIES - continued

Government grants
Government grants are recognised at the fair value of the asset received or receivable. Grants are not recognised until there is reasonable assurance that the entity will comply with the conditions attaching to them and the grants will be received.

Government grants are recognised using the accrual model and performance model.

Under the accrual model, government grants relating to revenue are recognised on a systematic basis over the periods in which the entity recognises the related costs for which the grant is intended to compensate. Grants that are receivable as compensation for expenses or losses already incurred or for the purpose of giving immediate financial support to the entity with no future related costs are recognised in income in the period in which it becomes receivable.

Grants relating to assets are recognised in income on a systematic basis over the expected useful life of the asset. Where part of a grant relating to an asset is deferred, it is recognised as deferred income and not deducted from the carrying amount of the asset.

Under the performance model, where the grant does not impose specified future performance-related conditions on the receipt, it is recognised in income when the grant proceeds are received or receivable. Where the grant does impose specified future performance-related conditions on the receipt, it is recognised in income only when the performance-related conditions have been met. Where grants received are prior to satisfying the revenue recognition criteria, they are recognised as a liability.

Operating leases
Assets obtained under hire purchase contracts or finance leases are capitalised in the balance sheet. Those held under hire purchase contracts are depreciated over their estimated useful lives. Those held under finance leases are depreciated over their estimated useful lives or the lease term, whichever is the shorter.

The interest element of these obligations is charged to the profit and loss account over the relevant period. The capital element of the future payments is treated as a liability.

3. EMPLOYEES AND DIRECTORS

The average number of employees during the year was 58 (2023 - 53 ) .

ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 30 SEPTEMBER 2024


4. INTANGIBLE FIXED ASSETS
Other
intangible
assets
£   
COST
At 1 October 2023
and 30 September 2024 18,000
AMORTISATION
At 1 October 2023 6,625
Charge for year 6,000
At 30 September 2024 12,625
NET BOOK VALUE
At 30 September 2024 5,375
At 30 September 2023 11,375

5. TANGIBLE FIXED ASSETS
Fixtures
Freehold Plant and and Motor
property machinery fittings vehicles Totals
£    £    £    £    £   
COST
At 1 October 2023 6,745 215,657 195,115 727,100 1,144,617
Additions 21,922 9,244 7,686 241,035 279,887
Disposals - - - (76,190 ) (76,190 )
At 30 September 2024 28,667 224,901 202,801 891,945 1,348,314
DEPRECIATION
At 1 October 2023 - 161,274 140,115 289,964 591,353
Charge for year - 31,435 8,656 137,308 177,399
Eliminated on disposal - - - (61,958 ) (61,958 )
At 30 September 2024 - 192,709 148,771 365,314 706,794
NET BOOK VALUE
At 30 September 2024 28,667 32,192 54,030 526,631 641,520
At 30 September 2023 6,745 54,383 55,000 437,136 553,264

ASHTON MARKETING SERVICES LIMITED (REGISTERED NUMBER: 04091306)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 30 SEPTEMBER 2024


6. DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2024 2023
£    £   
Trade debtors 865,029 927,072
Amounts owed by group undertakings - 86,000
Amounts owed by associates 111,875 -
Other debtors 134,342 92,403
1,111,246 1,105,475

7. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2024 2023
£    £   
Hire purchase contracts (see note 8) 76,100 69,267
Trade creditors 797,889 950,342
Taxation and social security 259,628 206,560
Other creditors 117,408 164,209
1,251,025 1,390,378

8. LEASING AGREEMENTS

Minimum lease payments fall due as follows:

Hire purchase contracts
2024 2023
£    £   
Net obligations repayable:
Within one year 76,100 69,267

Non-cancellable operating leases
2024 2023
£    £   
Between one and five years 5,471 7,879

9. SECURED DEBTS

The following secured debts are included within creditors:

2024 2023
£    £   
Hire purchase contracts 76,100 69,267