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SONUS PUBLIC RELATIONS LIMITED

Registered Number
04662139
(England and Wales)

Unaudited Financial Statements for the Year ended
30 April 2024

SONUS PUBLIC RELATIONS LIMITED
Company Information
for the year from 1 May 2023 to 30 April 2024

Director

Martin James Smith

Registered Address

69 Old Street
London
EC1V 9HX

Registered Number

04662139 (England and Wales)
SONUS PUBLIC RELATIONS LIMITED
Balance Sheet as at
30 April 2024

Notes

2024

2023

£

£

£

£

Fixed assets
Investments45757
5757
Current assets
Debtors5444,239332,784
Cash at bank and on hand-3
444,239332,787
Creditors amounts falling due within one year6(553,979)(377,775)
Net current assets (liabilities)(109,740)(44,988)
Total assets less current liabilities(109,683)(44,931)
Net assets(109,683)(44,931)
Capital and reserves
Called up share capital136136
Share premium11,76811,768
Profit and loss account(121,587)(56,835)
Shareholders' funds(109,683)(44,931)
The financial statements were approved and authorised for issue by the Director on 22 July 2025, and are signed on its behalf by:
Martin James Smith
Director
Registered Company No. 04662139
SONUS PUBLIC RELATIONS LIMITED
Notes to the Financial Statements
for the year ended 30 April 2024

1.Accounting policies
Statutory information
The company is a private company limited by shares and registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.
Statement of compliance
The financial statements have been prepared in accordance with the Companies Act 2006 and FRS 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland including Section 1A Small Entities.
Going concern
After reviewing the company's forecasts and projections, the directors have a reasonable expectation that the company has adequate resources to continue in operational existence for the foreseeable future. The company therefore continues to adopt the going concern basis of accounting in preparing its financial statements. The company has reported net liabilities of £116,979 at the balance sheet date (prior year: £44,931), and is subject to substantial external debt obligations. These conditions indicate the existence of a material uncertainty that may cast significant doubt over the company's ability to continue as a going concern. The directors have undertaken a detailed review of the company’s financial position, performance, and cash flow forecasts for a period of at least 12 months from the date of approval of these financial statements. As part of this review, the following mitigating factors have been taken into account: New Client Contracts: During the reporting period and post year-end, the company secured several new client contracts with committed revenue streams, which are expected to generate positive cash flows and improve liquidity in the near term. Cost Controls: Management has implemented a number of cost-saving measures, including restructuring of overheads and improved operational efficiencies, which are expected to continue to positively impact future profitability and have resulted in a small operating profit at the time of filing these accounts. Based on the above, the director believes that the company will have adequate resources to continue in operational existence for the foreseeable future and has therefore adopted the going concern basis in preparing these financial statements. Nevertheless, the above conditions indicate the existence of a material uncertainty which may cast significant doubt on the company’s ability to continue as a going concern. The financial statements do not include the adjustments that would result if the company were unable to continue as a going concern.
Revenue from rendering of services
Revenue from the rendering of services is recognised by reference to the stage of completion of the contract. The stage of completion of a contract is measured by comparing the costs incurred for work performed to date to the total estimated contract costs. Turnover is only recognised to the extent of recoverable expenses when the outcome of a contract cannot be estimated reliably.
Operating leases
Where, substantially, all the risks and rewards of ownership of the asset do not transfer from the lessor to the company, the lease is treated as an operating lease. Rentals payable under operating leases are charged to the profit and loss account on a straight-line basis over the period of the lease.
Employee benefits
Short-term employee benefits are measured at the undiscounted amount expected to be paid in exchange for the employee's services to the company. Where employees have accrued short-term benefits which the entity has not paid by the balance sheet date, an accrual is recognised within creditors: amounts falling due within one year together with an associated expense in profit or loss. The liabilities are classified as current obligations in the statement of financial position because they are expected to be settled wholly within twelve months after the end of the period.
Foreign currency translation
Transactions in foreign currencies are initially recognised at the rate of exchange ruling at the date of the transaction. At the end of each reporting period foreign currency monetary items are translated at the closing rate of exchange. Non-monetary items that are measured at historical cost are translated at the rate ruling at the date of the transaction. All differences are charged to profit or loss.
Investments
Investments in subsidiaries, associates and joint ventures are measured at cost less any accumulated impairment losses. Listed investments are measured at fair value where the difference between cost and fair value is material. Unlisted investments are measured at fair value unless the value cannot be measured reliably, in which case they are measured at cost less any accumulated impairment losses. Changes in fair value are included in the profit and loss account.
2.Average number of employees

20242023
Average number of employees during the year66
3.Tangible fixed assets

Total

£
Cost or valuation
At 01 May 231,736
Additions(1,736)
Depreciation and impairment
At 01 May 231,736
Charge for year(1,736)
Net book value
At 30 April 24-
At 30 April 23-
4.Fixed asset investments

Total

£
Cost or valuation
At 01 May 2357
At 30 April 2457
Net book value
At 30 April 2457
At 30 April 2357
5.Debtors: amounts due within one year

2024

2023

££
Trade debtors / trade receivables75,08393,509
Amounts owed by group undertakings146,798126,419
Amounts owed by associates and joint ventures / participating interests190,74897,091
Other debtors31,610167
Prepayments and accrued income-15,598
Total444,239332,784
6.Creditors: amounts due within one year

2024

2023

££
Trade creditors / trade payables28,85315,111
Bank borrowings and overdrafts18,00522,171
Taxation and social security462,173309,248
Other creditors38,78331,245
Accrued liabilities and deferred income6,165-
Total553,979377,775
7.Operating lease commitments
At 30 April 2024, the company had total commitments under non-cancellable operating leases over the remaining life of those leases of £8,439 (2023 – £7,066)
8.Directors advances, credits and guarantees

Brought forward

Amount advanced

Amount repaid

Carried forward

££££
Martin James Smith97,091102,4478,790190,748
97,091102,4478,790190,748
9.Related party transactions
Under FRS 102, the following related party transactions occurred during the financial year ended 30 April 2024: A fellow group company, Sonus Australia, had an outstanding loan balance of £57,296 owed to Sonus Public Relations Limited at the year end (2023: £50,000). The loan is interest-free and repayable on demand. A fellow group company, Sonus Public Relations LLC, had an outstanding loan balance of £89,502 owed to Sonus Public Relations Limited at the year end (2023: £76,419). The loan is interest-free and repayable on demand. During the year, Sonus Public Relations Limited invoiced Sonus Public Relations LLC for PR support services £572,299 (2023: 306,378). Martin Smith, a director and shareholder, had an outstanding loan balance of £190,748 owed to Sonus Public Relations Limited at the year end (2023: £97,091). Interest has been charged on the loan at the HMRC official rate for beneficial loans. The loan is repayable on demand. All related party transactions were conducted in accordance with group policies and applicable financial reporting standards.