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Company No: 07357401 (England and Wales)

AG IMPACT LTD
(Formerly AG Communications Ltd)

Annual Report and Unaudited Financial Statements
For the financial year ended 31 October 2024
Pages for filing with the registrar

AG IMPACT LTD

Annual Report and Unaudited Financial Statements

For the financial year ended 31 October 2024

Contents

AG IMPACT LTD

DIRECTOR'S REPORT

For the financial year ended 31 October 2024
AG IMPACT LTD

DIRECTOR'S REPORT (continued)

For the financial year ended 31 October 2024

The director presents this annual report and the unaudited financial statements of the Company for the financial year ended 31 October 2024.

DIRECTOR'S RESPONSIBILITIES STATEMENT

The director is responsible for preparing the annual report and the financial statements in accordance with applicable law and regulations.

Company law requires the director to prepare financial statements for each financial year. Under that law the director has elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law), including FRS 102 “The Financial Reporting Standard applicable in the UK and Republic of Ireland”. Under company law the director must not approve the financial statements unless the director is satisfied that they give a true and fair view of the state of affairs of the Company and of the profit or loss of the Company for that financial period.

In preparing these financial statements, the director is required to:
* Select suitable accounting policies and then apply them consistently;
* Make judgements and accounting estimates that are reasonable and prudent; and
* Prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Company will continue in business.

The director is responsible for keeping adequate accounting records that are sufficient to show and explain the Company's transactions and disclose with reasonable accuracy at any time the financial position of the Company and enable them to ensure that the financial statements comply with the Companies Act 2006. The director is also responsible for safeguarding the assets of the Company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

DIRECTORS IMPACT OVERVIEW

We help business leaders to activate their purpose, communicate with clarity and create positive social, environmental and governance changes for the brightest future.

Our vision has remained the same since 2021; ' to create a better world with equality for women and girls and climate action at the core of everything we do' and in 2025 we changed our company name to better reflect this. We are now known as AG Impact Ltd.

Our purpose at AG is to have a material positive impact on society and the environment by helping leaders and businesses to improve their impact on people, nature and our planet.

We’ve been increasing our impact during 2023 & 2024 through direct and indirect support to drive three of the 17 UN Sustainable Development Goals (SDG) that we feel most align with our vision; #5 Equality for Women and Girls, #8 Decent Work and Economic Growth and #13 Climate Action.

Here are some of our 2023/24 key highlights that we are most proud of, and you can access our full Impact Report on our website www.ag-impact.co.uk.

**SDG #5 Equality for Women and Girls**
We have directly supported 265 women and girls
•100% employees had external professional development training
•75% of our suppliers (AG Members) are women owned businesses
•60% client projects we support have women leaders
•We gave 2 young women mentoring, work experience or career advice
•84 businesswomen had free Communications, ESG and Impact advice for their business
•Delivered pro-bono consultancy to SHE Change Climate (non-profit) on their strategy development, research and workshop delivery with 10 women from around the world
•Attended #CSW68 as a UN Women UK Delegate, attending 23 hrs of global dialogue around women’s inequitable access to funding

**SDG #8 Decent Work and Economic Growth**
We provide good working opportunities and empowerment for our stakeholders
•100% employees had a pay rise and bonus and have free 121 sessions with an independent Financial Advisor to support long term financial planning
•We negotiated increased, equitable day rates with 90% of our global clients
•100% AG Members (our consultant suppliers) had a rate increase, instigated by us
•We launched our DEI, Neurodiversity and Environmental Policies across our client projects, to positively impact our client’s communications with their employees
•We offered three micro-placements (work experience) for 18-24 year olds with Not Impossible
•Gave 12 days of pro-bono Consultancy to 113 for profit business leaders

**SDG #13 Climate Action**
We take action to reduce the negative impacts that doing business has on our planet
•We have removed all Scope 1 & 2 from our entire business – achieving our SBTi near team goal six years early
•We have supported 28 people in Carbon Literacy Training, with 100% employees and 92% of our Suppliers (AG Members) being certified by The Carbon Literacy Project
•We actively supported Rewilding Britain, Business Declares, Power for People and The Better Business Act through funding, advocacy, lobbying our local MPs, signing petitions and attending positive activations to demand better climate policies to protect nature, people and our planet
•We reached our goal one year early, planting 25,000 trees with Ecologi by 2025

We started tracking our support to non-profits in 2020 and by 31 October 2024, we donated £124,697 to Equality and Climate related missions – this important support helps to fund salaries, communications and activations to drive systemic change in the UK and Globally.

AG was also awarded EcoVadis Platinum status in September 2024 for our approach to Environment, Human Rights and Ethics. This places us in the top 1% of business in the EcoVadis global community, where +140,000 businesses undertake annual reporting. This is a testament to our vision, purpose and goal to be a brilliant business to work with, as we use business as a force for good.

2025 will see us focus on our supply chain and how we can improve our suppliers’ positive impact. We have our sights set on achieving Carbon Literacy Organisation status and becoming an EcoVadis Training Partner so that we can increase the number of businesses we support on impact improvement and communications.

DIRECTOR

The director, who served during the financial year and to the date of this report except as noted, was as follows:

L A Griffiths

This Director's Report has been prepared in accordance with the provisions applicable to companies entitled to the small companies' exemption provided by section 415A of the Companies Act 2006.



Approved and signed by:

L A Griffiths
Director

24 July 2025

AG IMPACT LTD

BALANCE SHEET

As at 31 October 2024
AG IMPACT LTD

BALANCE SHEET (continued)

As at 31 October 2024
Note 2024 2023
£ £
Fixed assets
Tangible assets 3 7,448 8,040
7,448 8,040
Current assets
Debtors 4 388,331 526,527
Cash at bank and in hand 730,495 309,594
1,118,826 836,121
Creditors: amounts falling due within one year 5 ( 922,153) ( 747,858)
Net current assets 196,673 88,263
Total assets less current liabilities 204,121 96,303
Creditors: amounts falling due after more than one year 6 ( 5,606) ( 11,205)
Net assets 198,515 85,098
Capital and reserves
Called-up share capital 100 100
Profit and loss account 198,415 84,998
Total shareholders' funds 198,515 85,098

For the financial year ending 31 October 2024 the Company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.

Director's responsibilities:

The financial statements of AG Impact Ltd (registered number: 07357401) were approved and authorised for issue by the Director on 24 July 2025. They were signed on its behalf by:

L A Griffiths
Director
AG IMPACT LTD

NOTES TO THE FINANCIAL STATEMENTS

For the financial year ended 31 October 2024
AG IMPACT LTD

NOTES TO THE FINANCIAL STATEMENTS

For the financial year ended 31 October 2024
1. Accounting policies

The principal accounting policies are summarised below. They have all been applied consistently throughout the financial year and to the preceding financial year, unless otherwise stated.

General information and basis of accounting

AG Impact Ltd (the Company) is a private company, limited by shares, incorporated in the United Kingdom under the Companies Act 2006 and is registered in England and Wales. The address of the Company's registered office is Glasshouse Alderley Park, Alderley Edge, Macclesfield, SK10 4TG, United Kingdom.

The financial statements have been prepared under the historical cost convention, modified to include certain items at fair value, and in accordance with Section 1A of Financial Reporting Standard 102 (FRS 102) ‘The Financial Reporting Standard applicable in the UK and Republic of Ireland’ issued by the Financial Reporting Council and the requirements of the Companies Act 2006 as applicable to companies subject to the small companies regime.

The financial statements are presented in pounds sterling which is the functional currency of the Company and rounded to the nearest £.

Turnover

Turnover is recognised at the fair value of the consideration received or receivable for goods and services provided in the normal course of business, and is shown net of VAT and other sales related taxes. The fair value of consideration takes into account trade discounts, settlement discounts and volume rebates. Revenue from contracts for the provision of professional services is recognised by reference to the stage of completion when the stage of completion, costs incurred and costs to complete can be estimated reliably. The stage of completion is calculated by comparing costs incurred, mainly in relation to contractual hourly staff rates and materials, as a proportion of total costs. Where the outcome cannot be estimated reliably, revenue is recognised only to the extent of the expenses recognised that it is probable will be recovered.

Interest income

Interest income is recognised when it is probable that the economic benefits will flow to the Company and the amount of revenue can be measured reliably. Interest income is accrued on a time basis, by reference to the principal outstanding at the effective interest rate applicable, which is the rate that exactly discounts estimated future cash receipts through the expected life of the financial asset to that asset's net carrying amount on initial recognition.

Employee benefits

Defined contribution schemes
The Company operates a defined contribution scheme. The amount charged to the Statement of Income and Retained Earnings in respect of pension costs and other post-retirement benefits is the contributions payable in the financial year. Differences between contributions payable in the financial year and contributions actually paid are included as either accruals or prepayments in the Balance Sheet.

Finance costs

Finance costs are charged to the Statement of Income and Retained Earnings over the term of the debt using the effective interest method so the amount charged is at a constant rate on the carrying amount. Issue costs are initially recognised as a reduction in the proceeds of the associated capital instrument.

Taxation

Current tax
Current tax is provided at amounts expected to be paid (or recoverable) using the tax rates and laws that have been enacted or substantively enacted at the Balance Sheet date.

Deferred tax
Deferred tax arises as a result of including items of income and expenditure in taxation computations in periods different from those in which they are included in the Company's financial statements. Deferred tax is provided in full on timing differences which result in an obligation to pay more or less tax at a future date, at the average tax rates that are expected to apply when the timing differences reverse, based on current tax rates and laws. Deferred tax assets and liabilities are not discounted.

The carrying amount of deferred tax assets are reviewed at each reporting date and a valuation allowance is set up against deferred tax assets so that the net carrying amount equals the highest amount that is more likely than not to be recovered based on current or future taxable profit.

Tangible fixed assets

Tangible fixed assets are stated at cost or valuation, net of depreciation and any provision for impairment. Depreciation is provided on all tangible fixed assets, other than investment property and freehold land, at rates calculated to write off the cost or valuation, less estimated residual value, of each asset on a straight-line or reducing balance basis over its expected useful life, as follows:

Fixtures and fittings 5 years straight line
Computer equipment 3 years straight line
Leases

The Company as lessee
Assets held under finance leases, hire purchase contracts and other similar arrangements, which confer rights and obligations similar to those attached to owned assets, are capitalised as tangible fixed assets at the fair value of the leased asset (or, if lower, the present value of the minimum lease payments as determined at the inception of the lease) and are depreciated over the shorter of the lease terms and their useful lives. The capital elements of future lease obligations are recorded as liabilities, while the interest elements are charged to the Statement of Income and Retained Earnings over the period of the leases to produce a constant periodic rate of interest on the remaining balance of the liability.

Rentals under operating leases are charged on a straight-line basis over the lease term, even if the payments are not made on such a basis. Benefits received and receivable as an incentive to sign an operating lease are similarly spread on a straight-line basis over the lease term.

Impairment of assets

Assets, other than those measured at fair value, are assessed for indicators of impairment at each Balance Sheet date. If there is objective evidence of impairment, an impairment loss is recognised in the Statement of Income and Retained Earnings as described below.

Trade and other debtors

Trade and other debtors are initially recognised at fair value and thereafter stated at amortised cost using the effective interest method less impairment losses for bad and doubtful debts, except where the effect of discounting would be immaterial. In such cases the receivables are stated at cost less impairment losses for bad and doubtful debts.

Cash and cash equivalents

Cash and cash equivalents are basic financial assets and include cash in hand, deposits held at call with banks, other short-term liquid investments with original maturities of three months or less, and bank overdrafts. Bank overdrafts are shown within borrowings in creditors: amounts falling due within one year.

Trade and other creditors

Trade and other creditors are initially recognised at fair value and thereafter stated at amortised cost using the effective interest rate method, unless the effect of discounting would be immaterial, in which case they are stated at cost.

Dividends

Equity dividends are recognised when they become legally payable.

2. Employees

2024 2023
Number Number
Monthly average number of persons employed by the Company during the year, including the director 4 5

3. Tangible assets

Fixtures and fittings Computer equipment Total
£ £ £
Cost
At 01 November 2023 19,269 12,863 32,132
Additions 199 3,493 3,692
At 31 October 2024 19,468 16,356 35,824
Accumulated depreciation
At 01 November 2023 14,183 9,909 24,092
Charge for the financial year 1,480 2,804 4,284
At 31 October 2024 15,663 12,713 28,376
Net book value
At 31 October 2024 3,805 3,643 7,448
At 31 October 2023 5,086 2,954 8,040

4. Debtors

2024 2023
£ £
Trade debtors 379,060 490,160
Other debtors 9,271 36,367
388,331 526,527

5. Creditors: amounts falling due within one year

2024 2023
£ £
Bank loans 5,218 4,977
Trade creditors 474,439 457,457
Taxation and social security 166,093 124,342
Other creditors 276,403 161,082
922,153 747,858

6. Creditors: amounts falling due after more than one year

2024 2023
£ £
Bank loans 5,606 11,205

7. Financial commitments

Pensions

The Company operates a defined contribution pension scheme for the director and employees. The assets of the scheme are held separately from those of the Company in an independently administered fund.

2024 2023
£ £
Unpaid contributions due to the fund (inc. in other creditors) 1,811 1,175