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Registration number: 01391641

Beauty Base Limited

Annual Report and Consolidated Financial Statements

for the Year Ended 31 December 2024

 

Beauty Base Limited

Contents

Company Information

1

Strategic Report

2

Director's Report

3

Independent Auditor's Report

4 to 6

Consolidated Profit and Loss Account

7

Consolidated Statement of Comprehensive Income

8

Consolidated Balance Sheet

9

Balance Sheet

10

Consolidated Statement of Changes in Equity

11

Statement of Changes in Equity

12

Consolidated Statement of Cash Flows

13

Statement of Cash Flows

14

Notes to the Financial Statements

15 to 24

 

Beauty Base Limited

Company Information

Director

Mrs T P Jacobs

Registered office

Unit 13
Space Business Park
Abbey Road
London
NW10 7SU

Auditors

Cameron & Associates Limited The Hour House
32 High Street
Rickmansworth
Hertfordshire
WD3 1ER

 

Beauty Base Limited

Strategic Report for the Year Ended 31 December 2024

The director presents her strategic report for the year ended 31 December 2024.

Principal activity

The principal activity of the group and company is the retail of perfume, cosmetics and beauty products.

Fair review of the business

During 2024, both the company and the group remained profitable, despite strategic shifts in product focus.

The perfume industry experienced notable growth in the oriental fragrance sector, prompting the group to realign its offerings to capitalise on this emerging trend. To accommodate this shift, certain cosmetics lines were discontinued, allowing resources and retail space to be redirected toward expanding the oriental fragrance portfolio. While this transition temporarily impacted profitability, it was a calculated move aligned with the group’s long-term growth strategy.

Turnover increased by 3.1% to £27.2m (2023: £26.4m), reflecting resilience in overall sales.
Gross profit declined by 1.0% to £9.8m (2023: £9.9m), primarily due to the product mix adjustment.
Gross profit margin decreased to 36.2% (2023: 37.7%), consistent with expectations during the transitional phase.
Profit before tax fell by 23.2% to £1.4m (2023: £1.9 million), primarily due to the strategic discontinuation of certain product lines.

Despite the decrease in profit, the group continues to operate profitably, and the changes made are expected to yield long term benefits as the oriental fragrance segment matures.

The director continues to monitor progress using key performance indicators such as turnover and gross profit margin. These metrics remain central to evaluating the company’s financial health and strategic execution.

Future developments

The Group is considering opening further retail outlets and expanding the business, and will review its business plans as the economy emerges out of lockdown.

Principal risks and uncertainties

The Group principal financial instruments comprise bank balances, trade creditors, trade debtors and loans to the Group. The main purpose of these instruments is to raise funds for Group operations and to finance Group operations.

Due to the nature of the financial instruments used by the Group there is no exposure to price risk. The Group approach to managing other risks applicable to the financial instruments concerned is shown below.

Trade debtors are managed in respect of credit and cash flow risk by policies concerning the credit offered to customers and the regular monitoring of amounts outstanding for both time and credit limits.

Trade creditors liquidity risk is managed by ensuring sufficient funds are available to meet amounts due. Trade creditors’ balances have been slightly reduced by making prompt payments when it is due and setting up direct debit payments for major suppliers.

Approved and authorised by the director on 15 August 2025
 

.........................................
Mrs T P Jacobs
Director

 

Beauty Base Limited

Director's Report for the Year Ended 31 December 2024

The Director presents her report and the consolidated financial statements for the year ended 31 December 2024.

Director of the group

The director who held office during the year was as follows:

Mrs T P Jacobs

Going concern

The turnover of the Group increased by 3.1% to £27.2m (2023: £26.4m). Although the profitibility of the Group decreased during the year by 23.2%, to £1.4m (2023: £1.87m), the Group has sufficient cash reserves and, has retained key staff to enable them to continue to trade profitability. The Director and senior management closely monitor business activity to ensure the business remains successful.

The management has prepared cash flow forecasts for the business up to July 2026, which it has sensitised for any possible slowing down of the economy. Based on the sensitised forecasts, the Director has a reasonable expectation that the Group has adequate resources to continue in operational existence for the foreseeable future.

Accordingly, they continue to adopt the going concern basis in preparing the financial statements.

Statement of Director's Responsibilities

The Director is responsible for preparing the Annual Report and the financial statements in accordance with applicable law and regulations.

Company law requires the Director to prepare financial statements for each financial year. Under that law the Director has elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law). Under company law the Director must not approve the financial statements unless satisfied that they give a true and fair view of the state of affairs of the Company and of the profit or loss of the Company for that period. In preparing these financial statements, the Director is required to:

• select suitable accounting policies and apply them consistently;
• make judgements and accounting estimates that are reasonable and prudent;
• state whether applicable UK Accounting Standards have been followed, subject to any material departures disclosed and explained in the financial statements; and
• prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Company will continue in business.

The Director is responsible for keeping adequate accounting records that are sufficient to show and explain the Group's and the Company's transactions and disclose with reasonable accuracy at any time the financial position of the Group and the Company and enable to ensure that the financial statements comply with the Companies Act 2006. also responsible for safeguarding the assets of the Group and the Company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.
 

Disclosure of information to the auditor

The director has taken steps that she ought to have taken as a director in order to make herself aware of any relevant audit information and to establish that the company's auditor is aware of that information. The director confirms that there is no relevant information that she knows of and of which she knows the auditor is unaware.

Approved and authorised by the director on 15 August 2025
 

.........................................
Mrs T P Jacobs
Director

 

Beauty Base Limited

Independent Auditor's Report to the Members of Beauty Base Limited

Opinion

We have audited the financial statements of Beauty Base Limited (the 'parent company') and its subsidiaries (the 'group') for the year ended 31 December 2024, which comprise the Consolidated Profit and Loss Account, Consolidated Statement of Comprehensive Income, Consolidated Balance Sheet, Balance Sheet, Consolidated Statement of Changes in Equity, Statement of Changes in Equity, Consolidated Statement of Cash Flows, Statement of Cash Flows, and Notes to the Financial Statements, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice).

In our opinion the financial statements:

give a true and fair view of the state of the group's and the parent company's affairs as at 31 December 2024 and of the group's profit for the year then ended;

have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and

have been prepared in accordance with the requirements of the Companies Act 2006.

Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the auditor responsibilities for the audit of the financial statements section of our report. We are independent of the group in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern

In auditing the financial statements, we have concluded that the director's use of the going concern basis of accounting in the preparation of the financial statements is appropriate.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the group's ability to continue as a going concern for a period of at least twelve months from when the original financial statements were authorised for issue.

Our responsibilities and the responsibilities of the director with respect to going concern are described in the relevant sections of this report.

Other information

The director are responsible for the other information. The other information comprises the information included in the annual report, other than the financial statements and our auditor’s report thereon. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon.

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether there is a material misstatement in the financial statements or a material misstatement of the other information. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.

We have nothing to report in this regard.

Opinion on other matter prescribed by the Companies Act 2006

In our opinion, based on the work undertaken in the course of the audit:

the information given in the Strategic Report and Director's Report for the financial year for which the financial statements are prepared is consistent with the financial statements; and

the Strategic Report and Director's Report have been prepared in accordance with applicable legal requirements.

 

Beauty Base Limited

Independent Auditor's Report to the Members of Beauty Base Limited (continued)

Matters on which we are required to report by exception

In the light of our knowledge and understanding of the company and its environment obtained in the course of the audit, we have not identified material misstatements in the Strategic Report and the Director's Report.

We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, in our opinion:

adequate accounting records have not been kept by the parent company, or returns adequate for our audit have not been received from branches not visited by us; or

the parent company financial statements are not in agreement with the accounting records and returns; or

certain disclosures of director's remuneration specified by law are not made; or

we have not received all the information and explanations we require for our audit.

Responsibilities of the director

As explained more fully in the Director's Report, set out on page 3, the director is responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the director determines is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the director is responsible for assessing the company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the director either intends to liquidate the company or to cease operations, or have no realistic alternative but to do so.

Auditor Responsibilities for the audit of the financial statements

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.

The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below:

We gained an understanding of the legal and regulatory framework applicable to the company and the industry in which it operates, and considered the risk of acts by the company that were contrary to applicable laws and regulations, including fraud. These included, but were not limited to compliance with Companies Act 2006 and accounting standards.

• We held discussions with management to understand the laws and regulations relevant to the company. These included elements of the significant laws and regulations relating to the industry, and financial reporting framework, in the UK;
• We held discussions with management to determine any known or suspected instances of non-compliance with laws and regulations or fraud identified by them;
• Testing the appropriateness of journal entries made through the year by applying specific criteria to detect possible irregularities and fraud;
• Performing a detailed review of the year-end adjusting entries and investigating any that appear unusual as to nature or amount and agreeing to supporting documentation;
• For significant and unusual transactions, particularly those occurring at or near year-end, obtaining evidence for the rationale of these transactions and the sources of financial resources supporting the transactions;
• Assessing the judgements made by management when making key accounting estimates and judgements, and challenging management on the appropriateness of these judgements;
Reviewing minutes from board meetings of those charges with governance to identify any instances of non-compliance with laws and regulations;
• Communicating relevant identified laws and regulations and potential fraud risks to all engagement team members and remained alert to any indications of fraud or non-compliance with laws and regulations throughout the audit.

Our audit procedures were designed to respond to risks of material misstatement in the financial statements, recognising that the risk of not detecting a material misstatement due to fraud is higher than the risk of not detecting one resulting from error, as fraud may involve deliberate concealment by, for example, forgery, misrepresentations or through collusion. There are inherent limitations in the audit procedures performed and the further removed non-compliance with laws and regulations is from the events and transactions reflected in the financial statements, the less likely we are to become aware of it.

 

Beauty Base Limited

Independent Auditor's Report to the Members of Beauty Base Limited (continued)

A further description of our responsibilities is available on the Financial Reporting Council’s website at: www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

Use of our report

This report is made solely to the company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the company’s members those matters we are required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the company and the company’s members as a body, for our audit work, for this report, or for the opinions we have formed.

......................................
Rajinder Basra (Senior Statutory Auditor)
For and on behalf of Cameron & Associates Limited, Statutory Auditor
 The Hour House
32 High Street
Rickmansworth
Hertfordshire
WD3 1ER

15 August 2025

 

Beauty Base Limited

Consolidated Profit and Loss Account for the Year Ended 31 December 2024

Note

2024
£

2023
£

Turnover

3

27,186,100

26,368,636

Cost of sales

 

(17,350,788)

(16,433,078)

Gross profit

 

9,835,312

9,935,558

Administrative expenses

 

(8,435,992)

(8,141,183)

Other operating income

4

34,669

72,955

Operating profit

5

1,433,989

1,867,330

Interest payable and similar expenses

6

-

(233)

Profit before tax

 

1,433,989

1,867,097

Taxation

10

(379,847)

(351,934)

Profit for the financial year

 

1,054,142

1,515,163

Profit/(loss) attributable to:

 

Owners of the company

 

1,054,142

1,515,163

 

1,054,142

1,515,163

The group has no recognised gains or losses for the year other than the results above.

 

Beauty Base Limited

Consolidated Statement of Comprehensive Income for the Year Ended 31 December 2024

2024
£

2023
£

Profit for the year

1,054,142

1,515,163

Total comprehensive income for the year

1,054,142

1,515,163

Total comprehensive income attributable to:

Owners of the company

1,054,142

1,515,163

 

Beauty Base Limited

(Registration number: 01391641)
Consolidated Balance Sheet as at 31 December 2024

Note

2024
£

2023
£

Fixed Assets

 

Tangible Assets

11

3,205,063

3,220,472

Current assets

 

Stocks

13

5,821,427

5,616,428

Debtors

14

1,233,842

666,348

Cash at bank and in hand

 

6,749,461

6,156,393

 

13,804,730

12,439,169

Creditors: Amounts falling due within one year

16

(3,888,265)

(3,612,907)

Net current assets

 

9,916,465

8,826,262

Total assets less current liabilities

 

13,121,528

12,046,734

Provisions for liabilities

17

(140,169)

(119,517)

Net assets

 

12,981,359

11,927,217

Capital and reserves

 

Called up share capital

18

40,000

40,000

Capital redemption reserve

10,000

10,000

Revaluation reserve

559,943

559,943

Retained earnings

12,371,416

11,317,274

Equity attributable to owners of the company

 

12,981,359

11,927,217

Shareholders' funds

 

12,981,359

11,927,217

Approved and authorised by the director on 15 August 2025
 

.........................................
Mrs T P Jacobs
Director

 

Beauty Base Limited

(Registration number: 01391641)
Balance Sheet as at 31 December 2024

Note

2024
 £

2023
 £

Fixed Assets

 

Tangible Assets

11

3,202,265

3,219,901

Investments

12

510

510

 

3,202,775

3,220,411

Current assets

 

Stocks

13

5,729,920

5,523,680

Debtors

14

1,146,255

680,691

Cash at bank and in hand

 

5,763,749

5,425,993

 

12,639,924

11,630,364

Creditors: Amounts falling due within one year

16

(3,855,398)

(3,658,593)

Net current assets

 

8,784,526

7,971,771

Total assets less current liabilities

 

11,987,301

11,192,182

Provisions for liabilities

17

(139,470)

(119,376)

Net assets

 

11,847,831

11,072,806

Capital and reserves

 

Called up share capital

40,000

40,000

Capital redemption reserve

10,000

10,000

Revaluation reserve

559,943

559,943

Profit and loss account

11,237,888

10,462,863

Total equity

 

11,847,831

11,072,806

The company made a profit after tax for the financial year of £775,025 (2023 - profit of £1,170,582).

Approved and authorised by the director on 15 August 2025
 

.........................................
Mrs T P Jacobs
Director

 

Beauty Base Limited

Consolidated Statement of Changes in Equity for the Year Ended 31 December 2024
Equity attributable to the parent company

Share capital
£

Capital redemption reserve
£

Revaluation reserve
£

Profit and loss account
£

Total equity
£

At 1 January 2024

40,000

10,000

559,943

11,317,274

11,927,217

Profit for the year

-

-

-

1,054,142

1,054,142

Total comprehensive income

-

-

-

1,054,142

1,054,142

At 31 December 2024

40,000

10,000

559,943

12,371,416

12,981,359

Share capital
£

Capital redemption reserve
£

Revaluation reserve
£

Profit and loss account
£

Total equity
£

At 1 January 2023

40,000

10,000

559,943

9,802,111

10,412,054

Profit for the year

-

-

-

1,515,163

1,515,163

Total comprehensive income

-

-

-

1,515,163

1,515,163

At 31 December 2023

40,000

10,000

559,943

11,317,274

11,927,217

 

Beauty Base Limited

Statement of Changes in Equity for the Year Ended 31 December 2024

Share capital
£

Capital redemption reserve
£

Revaluation reserve
£

Profit and loss account
£

Total
£

At 1 January 2024

40,000

10,000

559,943

10,462,863

11,072,806

Profit for the year

-

-

-

775,025

775,025

Total comprehensive income

-

-

-

775,025

775,025

At 31 December 2024

40,000

10,000

559,943

11,237,888

11,847,831

Share capital
£

Capital redemption reserve
£

Revaluation reserve
£

Retained earnings
£

Total
£

At 1 January 2023

40,000

10,000

559,943

9,292,281

9,902,224

Profit for the year

-

-

-

1,170,582

1,170,582

At 31 December 2023

40,000

10,000

559,943

10,462,863

11,072,806

At 31 December 2024

 

Beauty Base Limited

Consolidated Statement of Cash Flows for the Year Ended 31 December 2024

Note

2024
 £

2023
 £

Cash flows from operating activities

Profit for the year

 

1,054,142

1,515,163

Adjustments to cash flows from non-cash items

 

Depreciation and amortisation

5

209,469

193,521

Loss on disposal of tangible assets

-

66,649

Finance costs

6

-

233

Income tax expense

10

379,847

351,934

 

1,643,458

2,127,500

Working capital adjustments

 

Increase in stocks

13

(204,999)

(477,355)

(Increase)/decrease in trade debtors

14

(567,494)

579,275

Increase/(decrease) in trade creditors

16

529,869

(1,430,428)

Cash generated from operations

 

1,400,834

798,992

Income taxes paid

10

(613,706)

(279,909)

Net cash (outflow)/inflow from operating activities

 

787,128

519,083

Cash flows from investing activities

 

Acquisitions of tangible assets

(194,060)

(62,415)

Proceeds from sale of tangible assets

 

-

800

Net cash flows from investing activities

 

(194,060)

(61,615)

Cash flows from financing activities

 

Interest paid

6

-

(233)

Repayment of other borrowing

 

-

(2,950)

Net cash outflow from financing activities

 

-

(3,183)

Net increase in cash and cash equivalents

 

593,068

454,285

Cash and cash equivalents at 1 January

 

6,156,393

5,702,108

Cash and cash equivalents at 31 December

 

6,749,461

6,156,393

 

Beauty Base Limited

Statement of Cash Flows for the Year Ended 31 December 2024

Note

2024
 £

2023
 £

Cash flows from operating activities

Profit for the year

 

775,025

1,170,582

Adjustments to cash flows from non-cash items

 

Depreciation and amortisation

5

209,325

193,331

Loss on disposal of tangible assets

-

66,649

Finance costs

6

-

233

Income tax expense

10

286,806

245,895

 

1,271,156

1,676,690

Working capital adjustments

 

Increase in stocks

13

(206,240)

(442,977)

(Increase)/decrease in trade debtors

14

(465,564)

733,447

Increase/(decrease) in trade creditors

16

437,357

(1,436,437)

Cash generated from operations

 

1,036,709

530,723

Income taxes paid

10

(507,264)

(269,327)

Net cash (outflow)/inflow from operating activities

 

529,445

261,396

Cash flows from investing activities

 

Acquisitions of tangible assets

(191,689)

(62,365)

Proceeds from sale of tangible assets

 

-

800

Net cash outflow from investing activities

 

(191,689)

(61,565)

Cash flows from financing activities

 

Interest paid

6

-

(233)

Repayment of other borrowing

 

-

(2,950)

Net cash flows from financing activities

 

-

(3,183)

Net increase in cash and cash equivalents

 

337,756

196,648

Cash and cash equivalents at 1 January

 

5,425,993

5,229,345

Cash and cash equivalents at 31 December

 

5,763,749

5,425,993

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

1

General information

The company is a private company limited by share capital, incorporated in England & Wales.

The address of its registered office is:
Unit 13
Space Business Park
Abbey Road
London
NW10 7SU

These financial statements were authorised for issue by the director on 15 August 2025.

2

Accounting policies

Summary of significant accounting policies and key accounting estimates

The principal accounting policies applied in the preparation of these financial statements are set out below. These policies have been consistently applied to all the years presented, unless otherwise stated.

Statement of compliance

These financial statements were prepared in accordance with Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the United Kingdom and Republic of Ireland and the Companies Act 2006'.

Basis of preparation

These financial statements have been prepared using the historical cost convention except that as disclosed in the accounting policies certain items are shown at fair value.

Basis of consolidation

The consolidated financial statements consolidate the financial statements of the company and its subsidiary undertakings drawn up to 31 December 2024.

No Profit and Loss Account is presented for the company as permitted by section 408 of the Companies Act 2006. The company made a profit after tax for the financial year of £775,025 (2023 - profit of £1,170,582).

A subsidiary is an entity controlled by the company. Control is achieved where the company has the power to govern the financial and operating policies of an entity so as to obtain benefits from its activities.

The results of subsidiaries acquired or disposed of during the year are included in the Profit and Loss Account from the effective date of acquisition or up to the effective date of disposal, as appropriate. Where necessary, adjustments are made to the financial statements of subsidiaries to bring their accounting policies into line with those used by the group.

The purchase method of accounting is used to account for business combinations that result in the acquisition of subsidiaries by the group. The cost of a business combination is measured as the fair value of the assets given, equity instruments issued and liabilities incurred or assumed at the date of exchange, plus costs directly attributable to the business combination. Identifiable assets acquired and liabilities and contingent liabilities assumed in a business combination are measured initially at their fair values at the acquisition date. Any excess of the cost of the business combination over the acquirer’s interest in the net fair value of the identifiable assets, liabilities and contingent liabilities recognised is recorded as goodwill.

Inter-company transactions, balances and unrealised gains on transactions between the company and its subsidiaries, which are related parties, are eliminated in full.

Intra-group losses are also eliminated but may indicate an impairment that requires recognition in the consolidated financial statements.

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

2

Accounting policies (continued)

Inter-company transactions, balances and unrealised gains on transactions between the company and its subsidiaries, which are related parties, are eliminated in full.

Intra-group losses are also eliminated but may indicate an impairment that requires recognition in the consolidated financial statements.

Accounting policies of subsidiaries have been changed where necessary to ensure consistency with the policies adopted by the group. Non-controlling interests in the net assets of consolidated subsidiaries are identified separately from the group’s equity therein. Non-controlling interests consist of the amount of those interests at the date of the original business combination and the non-controlling shareholder’s share of changes in equity since the date of the combination.

Revenue recognition

Turnover comprises the fair value of the consideration received or receivable for the sale of goods in the ordinary course of the Group’s activities. Turnover is shown net of sales/value added tax, returns, rebates and discounts and after eliminating sales within the group.

The Group recognises revenue when:
The amount of revenue can be reliably measured;
it is probable that future economic benefits will flow to the entity;
and specific criteria have been met for each of the Group's activities.

Tax

The tax expense for the period comprises current and deferred tax. Tax is recognised in profit or loss, except that a change attributable to an item of income or expense recognised as other comprehensive income is also recognised directly in other comprehensive income.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the reporting date in the countries where the group operates and generates taxable income.

Deferred tax is recognised in respect of all timing differences between taxable profits and profits reported in the consolidated financial statements.

Unrelieved tax losses and other deferred tax assets are recognised when it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Deferred tax is measured using the tax rates and laws that have been enacted or substantively enacted by the reporting date and that are expected to apply to the reversal of the timing difference.

Tangible Assets

Tangible Assets are stated in the balance sheet at cost, less any subsequent accumulated depreciation and subsequent accumulated impairment losses.

The cost of tangible assets includes directly attributable incremental costs incurred in their acquisition and installation.

Depreciation

Depreciation is charged so as to write off the cost of assets, other than land and properties under construction over their estimated useful lives, as follows:

Asset class

Depreciation method and rate

Freehold buildings

1.5% reducing balance

Leasehold

1.5% reducing balance

Motor vehicles

25% reducing balance

Fixtures and fittings

15% reducing balance

Computer equipment

25% reducing balance

Plant and machinery

25% reducing balance

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

2

Accounting policies (continued)

Investments

Investments in equity shares which are publicly traded or where the fair value can be measured reliably are initially measured at fair value, with changes in fair value recognised in profit or loss. Investments in equity shares which are not publicly traded and where fair value cannot be measured reliably are measured at cost less impairment.


Interest income on debt securities, where applicable, is recognised in income using the effective interest method. Dividends on equity securities are recognised in income when receivable.

Cash and cash equivalents

Cash and cash equivalents comprise cash on hand and call deposits, and other short-term highly liquid investments that are readily convertible to a known amount of cash and are subject to an insignificant risk of change in value.

Trade debtors

Trade debtors are amounts due from customers for merchandise sold or services performed in the ordinary course of business.

Trade debtors are recognised initially at the transaction price. They are subsequently measured at amortised cost using the effective interest method, less provision for impairment. A provision for the impairment of trade debtors is established when there is objective evidence that the group will not be able to collect all amounts due according to the original terms of the receivables.

Stocks

Stocks are stated at the lower of cost and estimated selling price less costs to complete and sell. Cost is determined using the first-in, first-out (FIFO) method.

The cost of finished goods and work in progress comprises direct materials and, where applicable, direct labour costs and those overheads that have been incurred in bringing the inventories to their present location and condition. At each reporting date, stocks are assessed for impairment. If stocks are impaired, the carrying amount is reduced to its selling price less costs to complete and sell; the impairment loss is recognised immediately in profit or loss.

Trade creditors

Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Accounts payable are classified as current liabilities if the group does not have an unconditional right, at the end of the reporting period, to defer settlement of the creditor for at least twelve months after the reporting date. If there is an unconditional right to defer settlement for at least twelve months after the reporting date, they are presented as non-current liabilities.

Trade creditors are recognised initially at the transaction price and subsequently measured at amortised cost using the effective interest method.

Share capital

Ordinary shares are classified as equity. Equity instruments are measured at the fair value of the cash or other resources received or receivable, net of the direct costs of issuing the equity instruments. If payment is deferred and the time value of money is material, the initial measurement is on a present value basis.

Defined contribution pension obligation

A defined contribution plan is a pension plan under which fixed contributions are paid into a pension fund and the group has no legal or constructive obligation to pay further contributions even if the fund does not hold sufficient assets to pay all employees the benefits relating to employee service in the current and prior periods.

Contributions to defined contribution plans are recognised as employee benefit expense when they are due. If contribution payments exceed the contribution due for service, the excess is recognised as a prepayment.

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

2

Accounting policies (continued)

Defined benefit pension obligation

Typically defined benefit plans define an amount of pension benefit that an employee will receive on retirement, usually dependent on one or more factors such as age, years of service and compensation.

The liability recognised in the balance sheet in respect of defined benefit pension plans is the present value of the defined benefit obligation at the reporting date minus the fair value of plan assets. The defined benefit obligation is measured using the projected unit credit method. The present value of the defined benefit obligation is determined by discounting the estimated future payments by reference to market yields at the reporting date on high-quality corporate bonds that are denominated in the currency in which the benefits will be paid, and that have terms to maturity approximating to the terms of the related pension liability.

Actuarial gains and losses are charged or credited to other comprehensive income in the period in which they arise.

3

Turnover

The analysis of the group's revenue for the year from continuing operations is as follows:

2024
£

2023
£

Sale of goods

27,186,100

26,368,176

Other revenue

-

460

27,186,100

26,368,636

4

Other operating income

The analysis of the group's other operating income for the year is as follows:

2024
£

2023
£

Miscellaneous other operating income

34,669

72,955

5

Operating profit

Arrived at after charging

2024
 £

2023
 £

Depreciation expense

209,469

193,521

Loss on disposal of property, plant and equipment

-

66,649

6

Interest payable and similar charges

2024
£

2023
£

Interest on bank overdrafts and borrowings

-

233

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

7

Staff costs

The aggregate payroll costs (including director's remuneration) were as follows:

2024
£

2023
£

Wages and salaries

2,951,401

2,521,210

Social security costs

966,826

1,004,378

Other short-term employee benefits

66,379

10,262

Pension costs, defined contribution scheme

92,418

110,384

Pension costs, defined benefit scheme

90,822

109,535

Other employee expense

8,212

7,603

4,176,058

3,763,372

The average number of persons employed by the group (including the director) during the year, analysed by category was as follows:

2024
No.

2023
No.

Administration and support

23

21

Sales

88

94

111

115

8

Director's remuneration

The director's remuneration for the year was as follows:

2024
£

2023
£

Remuneration

327,273

555,848

9

Auditors' remuneration

2024
 £

2023
 £

Auditor's remuneration

24,200

25,200


 

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

10

Taxation

Tax charged/(credited) in the consolidated profit and loss account

2024
£

2023
£

Current taxation

UK corporation tax

359,195

467,209

Deferred taxation

Arising from origination and reversal of timing differences

20,652

(115,275)

Tax expense in the income statement

379,847

351,934

The tax on profit before tax for the year is lower than the standard rate of corporation tax in the UK (2023 - lower than the standard rate of corporation tax in the UK) of 25% (2023 - 25%).

The differences are reconciled below:

2024
£

2023
£

Profit before tax

1,433,989

1,867,097

Corporation tax at standard rate

358,497

466,774

Tax increase/(decrease) from effect of capital allowances and depreciation

8,901

(115,275)

Tax increase from other tax effects

12,449

435

Total tax charge

379,847

351,934

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

11

Tangible Assets

Group and company

Land and buildings
£

Motor vehicles
 £

Other tangible assets
£

Total
£

Cost or valuation

At 1 January 2024

2,748,342

87,198

3,413,696

6,249,236

Additions

-

-

194,060

194,060

At 31 December 2024

2,748,342

87,198

3,607,756

6,443,296

Depreciation

At 1 January 2024

375,008

50,807

2,602,949

3,028,764

Charge for the year

35,600

9,098

164,771

209,469

At 31 December 2024

410,608

59,905

2,767,720

3,238,233

Carrying amount

At 31 December 2024

2,337,734

27,293

840,036

3,205,063

At 31 December 2023

2,373,334

36,391

810,747

3,220,472

Included within the net book value of land and buildings above is £2,337,733 (2023 - £2,373,333) in respect of freehold land and buildings.
 

12

Investments

Company

Details of undertakings

2024
£

2023
£

Investments in subsidiaries

510

510

Details of the investments (including principal place of business of unincorporated entities) in which the group holds 20% or more of the nominal value of any class of share capital are as follows:

Undertaking

Registered office

Holding

Proportion of voting rights and shares held

     

2024

2023

Subsidiary undertakings

Beauty Base On-line Limited

Unit 13, Space Business Park, Abbey Road, London, NW10 7SU.

Ordinary shares

100%

100%

 

England and Wales

     

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

13

Stocks

 

Group

Company

2024
£

2023
£

2024
£

2023
£

Stock of perfumes and products

5,821,427

5,616,428

5,729,920

5,523,680

14

Debtors

 

Group

Company

Current

2024
£

2023
£

2024
£

2023
£

Trade debtors

650,114

34,200

562,527

86,655

Other debtors

14,924

53,036

14,924

14,924

Prepayments

568,804

579,112

568,804

579,112

 

1,233,842

666,348

1,146,255

680,691

15

Cash and cash equivalents

 

Group

Company

2024
 £

2023
 £

2024
 £

2023
 £

Cash on hand

6,693

18,686

6,665

18,658

Cash at bank

6,742,768

6,137,707

5,757,084

5,407,335

6,749,461

6,156,393

5,763,749

5,425,993

16

Creditors

   

Group

Company

Note

2024
 £

2023
 £

2024
 £

2023
 £

Due within one year

 

Trade creditors

 

1,885,855

1,278,816

1,904,305

1,295,083

Amounts due to susidiaries

 

-

-

110,000

210,000

Social security and other taxes

 

431,175

546,731

378,175

476,382

Outstanding defined contribution pension costs

 

8,960

9,404

8,960

9,404

Other payables

 

18,528

16,866

6,484

16,866

Accrued expenses

 

1,389,767

1,352,599

1,385,567

1,348,399

Income tax liability

10

153,980

408,491

61,907

302,459

 

3,888,265

3,612,907

3,855,398

3,658,593

 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

17

Deferred tax and other provisions

Group and Company

Deferred tax
£

At 1 January 2024

119,517

Additional provisions

20,652

At 31 December 2024

140,169

Company

Deferred tax
£

Total
£

At 1 January 2024

119,376

119,376

Additional provisions

20,094

20,094

At 31 December 2024

139,470

139,470

Deferred tax relates to short term timing differences in relation to accelerated capital allowances.

18

Share capital

Allotted, called up and fully paid shares

 

2024

2023

 

No.

£

No.

£

Ordinary shares of £1 each

40,000

40,000

40,000

40,000

         
 

Beauty Base Limited

Notes to the Financial Statements for the Year Ended 31 December 2024 (continued)

19

Related party transactions

Group

Key management personnel

The only key management is the Director of the Company.

Transactions with director

The remuneration received by the Director in the year is shown in note 8.

Transactions with other related parties

Under FRS8, the Company is exempt from the requirement to disclose intra-group transactions in the consolidated financial statements. In its normal course of business, the Company buys and sells goods and services from and to Beauty Base On-line Limited which is a subsidiary of the Company. These transactions are conducted on a commercial basis under comparable conditions that apply to transactions with third parties.

The Director, Mrs T P Jacobs is also connected with Railworth Limited a company trading in the wholesale and distributioon of perfumes and cosmetics as the principal shareholders are connected with her.

During the year, the Company sold £Nil (2023: £20,367) worth of goods and bought £37,322 (2023: £27,306) worth of goods to/from Railworth Ltd. The Company was charged commission of £Nil (2023: £20,000) by Railworth Ltd.

The Company owed an amount of £40,216 to Railworth Ltd (2023: £21,572).

All transactions with Railworth Limited were conducted at arm’s length and on a commercial basis.

20

Ultimate controlling party

The company has not been notified of the existence of any controlling party.