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REGISTERED NUMBER: 00162273 (England and Wales)















RUSTINS LIMITED

STRATEGIC REPORT,

REPORT OF THE DIRECTORS AND

FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 DECEMBER 2024






RUSTINS LIMITED (REGISTERED NUMBER: 00162273)






CONTENTS OF THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024




Page

Company Information 1

Strategic Report 2

Report of the Directors 4

Report of the Independent Auditors 6

Income Statement 9

Other Comprehensive Income 10

Balance Sheet 11

Statement of Changes in Equity 12

Cash Flow Statement 13

Notes to the Cash Flow Statement 14

Notes to the Financial Statements 15


RUSTINS LIMITED

COMPANY INFORMATION
FOR THE YEAR ENDED 31 DECEMBER 2024







DIRECTORS: J K Averiss
E P Krawitt
G Rustin
A Rustin





REGISTERED OFFICE: 51 Waterloo Road
London
NW2 7TX





REGISTERED NUMBER: 00162273 (England and Wales)





AUDITORS: Duncan & Toplis Audit Limited, Statutory Auditor
3rd Floor
Marlborough House
298 Regents Park Road
Finchley
London
N3 2SZ

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

STRATEGIC REPORT
FOR THE YEAR ENDED 31 DECEMBER 2024

The directors present their strategic report for the year ended 31 December 2024.

Principal activity

The principal activities of the company are the manufacture and distribution of packaged decorative products and household cleaning chemicals. These include wood finishes, speciality paints and decorating sundries primarily under the Rustins, Briwax, Wudcare, Brummer and Bondaglass brands for decorators and 'do-it-yourself' consumers; and speciality cleaning and polishing products under the Oven Mate, House Mate, Antiquax, Stone's, Big D, Lord Sheraton and Peek Polish brands with end users being the general public.


Results

The turnover of the company increased from £14,904,712 in 2023 to £16,172,644 in 2024. The operating profit of the company increased from £81,036 in 2023 to £266,644 in 2024. The profit before tax for the year was £482,286 (2023 was £391,796). The profit for the year, after taxation, amounted to £269,796 (2023 was 191,748).


Products and markets

Our products comprise packaged decorative products and household chemicals which fall into two categories of markets that we sell to:

- Trade and DIY markets. We manufacture and distribute packaged decorative products primarily under the brands of Rustins, Briwax, Wudcare, Brummer, Heldite and Bondaglass. These products include wood finishes such as varnishes, oils and waxes, specialty paints and sealers, and decorating sundries such as paint stripper and wood filler. Our end users include trade decorating professionals and 'do-it-yourself' members of the public. We distribute these products directly to hardware stores, paint stores, builder's merchants as well as to wholesalers who then sell our products to these same type of stockists.

- Household markets. We manufacture and distribute packaged household cleaning and polishing products primarily under the brands of Oven Mate, House Mate, Antiquax, Stone's, Big D, Lord Sheraton and Peek Polish. These products include wood finishes, oils and waxes, cleaners, and polishes for wood and leather. Our end users are the general members of the public. We distribute these products directly to hardware stores, speciality shops, grocers, general merchandise stores and catering supply companies directly or through wholesalers.

We maintain separate brand and marketing identities for each of our brands to appeal to specific target markets. The manufacturing, administration and logistics of all of our products are on a common platform. Most of our sales are to customers in the UK and we also export a minority of our sales to more than 30 countries.


Business review

Sales increased in 2024 as our markets resumed their journey to normality after Covid with performance improved and similar to 2023. Sales increased across all channels by 9%.


Principal risks and uncertainties

We encounter general economic risks that drive house building and DIY projects which in turn drives demand for our trade and DIY products. Within our sector we have competitors with more resources for marketing and promotions. We address these risks by ensuring we have appealing, high quality products, maintaining good relations with our stockists and keeping our costs controlled. We have exposure to raw material and packaging price increases that we cannot always pass on to customers in a timely manner. We also have the risk of obtaining key raw materials which may be in short supply due to supply chain disruptions. We stay close to our suppliers and have alternative suppliers of substitute products to mitigate this risk. We face the usual credit risk and cash flow risk associated with selling on credit. We manage this by limiting and monitoring our credit exposure to counterparties. In 2024 we financed our working capital through retained earnings.








RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

STRATEGIC REPORT
FOR THE YEAR ENDED 31 DECEMBER 2024



Financial instruments

The company is exposed to credit risk in three ways. The first is our cash on hand which we have in a current account or in a savings account with Barclays Bank or in a money market fund. We monitor the creditworthiness of Barclays and the credit profile of the money market fund. The second element of credit risk is that from our customers to whom we sell on credit when we require them to pay us generally between 30 and 60 days after the sale. We manage this through our credit control procedures which include credit check reports from a third party which monitors and recommends credit limits for us to grant to our customers.


Financial key performance indicators

We measure our performance with financial and operating metrics. The key indicators we monitor for each brand are sales growth and gross margin as a percent of sales. We also monitor distribution costs and overhead expenses compared to sales and compared to the previous year. In 2024 our sales increased by 9%. The turnover and margins we achieved met our expectations. Controllable overhead expenses also met our expectations. Other overheads, such as depreciation and amortisation, are a function of asset acquisitions and accounting policy. We control these by ensuring we have good evaluation and pricing for capital expenditures and acquisitions.

Outlook

We intend to manage our existing brands in our two categories of decorative products and household chemicals by selectively introducing new products, expanding our network of stockists, and making opportunistic acquisitions of brands that fit our portfolio. We also face risks, including raw material availability, compliance requirements in the UK and export markets, logistic delays, and tariffs. Global shortages of raw materials have led to increased prices of our components and in some cases a lack of availability which will affect decrease sales and margin.

ON BEHALF OF THE BOARD:





E P Krawitt - Director


19 September 2025

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

REPORT OF THE DIRECTORS
FOR THE YEAR ENDED 31 DECEMBER 2024

The directors present their report with the financial statements of the company for the year ended 31 December 2024.

PRINCIPAL ACTIVITY
The principal activity of the company in the year under review was that of the manufacture and distribution of packaged decorative products and household cleaning chemicals. These include wood finishes, speciality paints and decorating sundries primarily under the Rustins, Briwax, Wudcare, Brummer and Bondaglass brands for decorators and 'do-it-yourself' consumers; and speciality cleaning and polishing products under the Oven Mate, House Mate, Antiquax, Stone's, Big D, Lord Sheraton and Peek Polish brands with end users being the general public.

DIVIDENDS
The directors declared an interim dividend on 15 July 2024 of £310,594.

DIRECTORS
The directors shown below have held office during the whole of the period from 1 January 2024 to the date of this report.

J K Averiss
E P Krawitt
G Rustin
A Rustin

AQUISITION OF OWN SHARES
During the year the company purchased back 480 Ordinary £1 shares at £426,964 including stamp duty.

During the year the company issued 300 Ordinary £1 shares at par.

The Ordinary shares carry equal rights to voting, dividends and distribution upon winding up.

STATEMENT OF DIRECTORS' RESPONSIBILITIES
The directors are responsible for preparing the Strategic Report, the Report of the Directors and the financial statements in accordance with applicable law and regulations.

Company law requires the directors to prepare financial statements for each financial year. Under that law the directors have elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law), including Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland'. Under company law the directors must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the company and of the profit or loss of the company for that period. In preparing these financial statements, the directors are required to:

-select suitable accounting policies and then apply them consistently;
-make judgements and accounting estimates that are reasonable and prudent;
-prepare the financial statements on the going concern basis unless it is inappropriate to presume that the company will continue in business.

The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the company's transactions and disclose with reasonable accuracy at any time the financial position of the company and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

STATEMENT AS TO DISCLOSURE OF INFORMATION TO AUDITORS
So far as the directors are aware, there is no relevant audit information (as defined by Section 418 of the Companies Act 2006) of which the company's auditors are unaware, and each director has taken all the steps that he or she ought to have taken as a director in order to make himself or herself aware of any relevant audit information and to establish that the company's auditors are aware of that information.

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

REPORT OF THE DIRECTORS
FOR THE YEAR ENDED 31 DECEMBER 2024


AUDITORS
The auditors, Duncan & Toplis Audit Limited, Statutory Auditor, will be proposed for re-appointment at the forthcoming Annual General Meeting.

ON BEHALF OF THE BOARD:





E P Krawitt - Director


19 September 2025

REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF
RUSTINS LIMITED

Opinion
We have audited the financial statements of Rustins Limited (the 'company') for the year ended 31 December 2024 which comprise the Income Statement, Other Comprehensive Income, Balance Sheet, Statement of Changes in Equity, Cash Flow Statement and Notes to the Cash Flow Statement, Notes to the Financial Statements, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice).

In our opinion the financial statements:
-give a true and fair view of the state of the company's affairs as at 31 December 2024 and of its profit for the year then ended;
-have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and
-have been prepared in accordance with the requirements of the Companies Act 2006.

Basis for opinion
We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditors' responsibilities for the audit of the financial statements section of our report. We are independent of the company in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC's Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern
In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of this report.

Other information
The directors are responsible for the other information. The other information comprises the information in the Strategic Report and the Report of the Directors, but does not include the financial statements and our Report of the Auditors thereon.

Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon.

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact. We have nothing to report in this regard.

Opinions on other matters prescribed by the Companies Act 2006
In our opinion, based on the work undertaken in the course of the audit:
- the information given in the Strategic Report and the Report of the Directors for the financial year for which the financial statements are prepared is consistent with the financial statements; and
- the Strategic Report and the Report of the Directors have been prepared in accordance with applicable legal requirements.

Matters on which we are required to report by exception
In the light of the knowledge and understanding of the company and its environment obtained in the course of the audit, we have not identified material misstatements in the Strategic Report or the Report of the Directors.

We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, in our opinion:
- adequate accounting records have not been kept, or returns adequate for our audit have not been received from branches not visited by us; or
- the financial statements are not in agreement with the accounting records and returns; or
- certain disclosures of directors' remuneration specified by law are not made; or
- we have not received all the information and explanations we require for our audit.

REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF
RUSTINS LIMITED


Responsibilities of directors
As explained more fully in the Statement of Directors' Responsibilities set out on page four, the directors are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors determine necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the directors are responsible for assessing the company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the company or to cease operations, or have no realistic alternative but to do so.

Auditors' responsibilities for the audit of the financial statements
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue a Report of the Auditors that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.

The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below:

- Reviewing the financial statement disclosures and testing to supporting documentation to assess compliance with provisions of relevant laws and regulations described as having a direct effect on the financial statements.
- Enquiring of management concerning actual and potential litigation and claims.
- Performing analytical procedures to identify any unusual or unexpected relationships that may indicate risks of material misstatement due to fraud.
- In addressing the risk of fraud through management override of controls, testing the appropriateness of journal entries and other adjustments; assessing whether the judgements made in making accounting estimates are indicative of a potential bias; and evaluating the business rationale of any significant transactions that are unusual or outside the normal course of business.

We also communicated relevant identified laws and regulations and potential fraud risks to all engagement team members, and remained alert to any indications of fraud or non-compliance with laws and regulations throughout the audit.

Because of the inherent limitations of an audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the financial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions reflected in the financial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation.

Whilst this is the case, our audit approach adopts a risk based approach which ensures that appropriate attention is devoted to the areas assessed as key audit risks. We performed a combination of procedures including analytical review, detailed substantive verification of transactions and balances as well as detailed test of controls, where appropriate.

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council's website at www.frc.org.uk/auditorsresponsibilities. This description forms part of our Report of the Auditors.

REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF
RUSTINS LIMITED


Use of our report
This report is made solely to the company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the company's members those matters we are required to state to them in a Report of the Auditors and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the company and the company's members as a body, for our audit work, for this report, or for the opinions we have formed.




Hassan Behcet (Senior Statutory Auditor)
for and on behalf of Duncan & Toplis Audit Limited, Statutory Auditor
3rd Floor
Marlborough House
298 Regents Park Road
Finchley
London
N3 2SZ

19 September 2025

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

INCOME STATEMENT
FOR THE YEAR ENDED 31 DECEMBER 2024

2024 2023
Notes £    £    £    £   

TURNOVER 3 16,172,644 14,904,712

Cost of sales 9,464,174 8,706,074
GROSS PROFIT 6,708,470 6,198,638

Distribution costs 2,265,510 1,934,941
Administrative expenses 4,179,002 4,191,612
6,444,512 6,126,553
263,958 72,085

Other operating income 2,686 8,951
OPERATING PROFIT 6 266,644 81,036

Profit on sale of land 7 - 171,317
Profit and loss on sale of
computer equipment 7 (472 ) (27,386 )
266,172 224,967

Interest receivable and similar income 222,765 187,821
488,937 412,788

Interest payable and similar expenses 8 6,651 20,992
PROFIT BEFORE TAXATION 482,286 391,796

Tax on profit 9 212,490 200,048
PROFIT FOR THE FINANCIAL YEAR 269,796 191,748

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

OTHER COMPREHENSIVE INCOME
FOR THE YEAR ENDED 31 DECEMBER 2024

2024 2023
Notes £    £   

PROFIT FOR THE YEAR 269,796 191,748


OTHER COMPREHENSIVE INCOME - -
TOTAL COMPREHENSIVE INCOME FOR THE YEAR 269,796 191,748

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

BALANCE SHEET
31 DECEMBER 2024

2024 2023
Notes £    £    £    £   
FIXED ASSETS
Intangible assets 11 2,132,764 2,653,340
Tangible assets 12 3,674,497 3,735,770
5,807,261 6,389,110

CURRENT ASSETS
Stocks 13 4,088,342 4,361,484
Debtors 14 2,624,024 2,527,673
Cash and cash equivalents 6,615,892 6,022,928
13,328,258 12,912,085
CREDITORS
Amounts falling due within one year 15 2,448,634 2,385,315
NET CURRENT ASSETS 10,879,624 10,526,770
TOTAL ASSETS LESS CURRENT LIABILITIES 16,686,885 16,915,880

PROVISIONS FOR LIABILITIES 17 586,037 608,465
NET ASSETS 16,100,848 16,307,415

CAPITAL AND RESERVES
Called up share capital 18 18,270 18,450
Share premium 19 20,400 20,400
Capital redemption reserve 19 3,545 3,065
Retained earnings 19 16,058,633 16,265,500
SHAREHOLDERS' FUNDS 16,100,848 16,307,415

The financial statements were approved by the Board of Directors and authorised for issue on 19 September 2025 and were signed on its behalf by:





E P Krawitt - Director


RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

STATEMENT OF CHANGES IN EQUITY
FOR THE YEAR ENDED 31 DECEMBER 2024

Called up Capital
share Retained Share redemption Total
capital earnings premium reserve equity
£    £    £    £    £   
Balance at 1 January 2023 18,150 16,034,634 20,400 3,065 16,076,249

Changes in equity
Issue of share capital 300 - - - 300
Dividends - (258,300 ) - - (258,300 )
Total comprehensive income - 191,748 - - 191,748
Share based payment - 297,418 - - 297,418
Balance at 31 December 2023 18,450 16,265,500 20,400 3,065 16,307,415

Changes in equity
Increase in share capital 300 - - - 300
Purchase of own shares (480 ) (426,964 ) - 480 (426,964 )
Dividends - (310,594 ) - - (310,594 )
Total comprehensive income - 269,796 - - 269,796
Share based payment - 260,895 - - 260,895
Balance at 31 December 2024 18,270 16,058,633 20,400 3,545 16,100,848

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

CASH FLOW STATEMENT
FOR THE YEAR ENDED 31 DECEMBER 2024

2024 2023
Notes £    £   
Cash flows from operating activities
Cash generated from operations 1 1,365,224 546,577
Tax paid (114,529 ) (174,001 )
Net cash from operating activities 1,250,695 372,576

Cash flows from investing activities
Purchase of intangible fixed assets (22,000 ) (122,009 )
Purchase of tangible fixed assets (114,580 ) (478,870 )
Sale of tangible fixed assets 473 460,000
Profit on sale of land - 481,905
Interest received 222,765 187,821
Net cash from investing activities 86,658 528,847

Cash flows from financing activities
Share issue (180 ) 300
Share buyback (426,964 ) -
Interest paid and bank charges (6,651 ) (20,992 )
Equity dividends paid (310,594 ) (267,609 )
Net cash from financing activities (744,389 ) (288,301 )

Increase in cash and cash equivalents 592,964 613,122
Cash and cash equivalents at beginning of year 2 6,022,928 5,409,806

Cash and cash equivalents at end of year 2 6,615,892 6,022,928

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE CASH FLOW STATEMENT
FOR THE YEAR ENDED 31 DECEMBER 2024

1. RECONCILIATION OF PROFIT BEFORE TAXATION TO CASH GENERATED FROM OPERATIONS

2024 2023
£    £   
Profit before taxation 482,286 391,796
Depreciation charges 175,380 171,997
Amortisation 542,576 534,842
Shared based payment expense 260,895 297,418
Profit on sale of land - (143,931 )
Finance costs 6,651 20,992
Finance income (222,765 ) (187,821 )
1,245,023 1,085,293
Decrease/(increase) in stocks 273,142 (329,154 )
(Increase)/decrease in trade and other debtors (95,871 ) 19,666
Decrease in trade and other creditors (57,070 ) (229,228 )
Cash generated from operations 1,365,224 546,577

2. CASH AND CASH EQUIVALENTS

The amounts disclosed on the Cash Flow Statement in respect of cash and cash equivalents are in respect of these Balance Sheet amounts:

Year ended 31 December 2024
31.12.24 1.1.24
£    £   
Cash and cash equivalents 6,615,892 6,022,928
Year ended 31 December 2023
31.12.23 1.1.23
£    £   
Cash and cash equivalents 6,022,928 5,409,806


3. ANALYSIS OF CHANGES IN NET FUNDS

At 1.1.24 Cash flow At 31.12.24
£    £    £   
Net cash
Cash and cash equivalents 6,022,928 592,964 6,615,892
6,022,928 592,964 6,615,892
Total 6,022,928 592,964 6,615,892

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

1. STATUTORY INFORMATION

Rustins Limited is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

The presentation currency of the financial statements is the Pound Sterling (£).


2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Key source of estimation, uncertainty and judgement
The preparation of financial statements in conformity with generally accepted accounting practice requires management to make estimates and judgement that affect the reported amounts of assets and liabilities as well as the disclosure of contingent assets and liabilities at the balance sheet date and the reported amounts of revenues and expenses during the reporting period.

There is estimation uncertainty in calculating depreciation. A full line by line review of fixed assets is carried out by management regularly. Whilst every attempt is made to ensure that the depreciation policy is as accurate as possible, there remains a risk that the policy does not match the useful life of the assets.

There is estimation uncertainty in calculating amortisation. A full line by line review of intangible assets is carried out by management regularly. Whilst every attempt is made to ensure that the amortisation policy is as accurate as possible, there remains a risk that the policy does not match the useful life of the assets.

There is estimation uncertainty in calculating deferred tax. A full line by line review of deferred tax is carried out by management regularly. Whilst every attempt is made to ensure that the deferred tax is as accurate as possible, there remains a risk that the provisions do not match the actual tax liability when asset is disposed of.

There is estimation uncertainty in calculating bad debt provisions. A full line by line review of trade debtors is carried out at the end of each month. Whilst every attempt is made to ensure that the bad debt provisions are as accurate as possible, there remains a risk that the provisions do not match the level of debts which ultimately prove to be uncollectable.

There is estimation uncertainty in calculating the supplier rebates payable provision. Whilst every attempt is made to ensure that the provision is as accurate as possible, there remains a risk that the accrual does not match the level of supplier rebates that ultimately prove to be payable.

Turnover
Turnover represents amounts receivable in respect of goods and services sold in the year and excludes value added tax. Turnover is recognised as goods are dispatched.

Goodwill
Goodwill represents the difference between amounts paid on the acquisition of a business and the acquirer's interest in the fair value of the identifiable assets and liabilities of the acquiree at the date of acquisition. Subsequent to initial recognition, goodwill is measured at cost less accumulated amortisation and accumulated impairment losses. Goodwill is amortised on a straight line basis to the statement of comprehensive income over its useful economic life between 10 and 20 years.

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

2. ACCOUNTING POLICIES - continued

Intangible assets
Other intangibles include trademarks, formulation and knowhow and customer lists acquired. These assets are measured at cost less accumulated amortisation and accumulated impairment losses. Other intangible assets are amortised on a straight line basis to the statement of comprehensive income over their useful economic lives of 10 years.

Impairment
Intangible assets and goodwill are assessed at each reporting date to determine whether there is any indication that the assets are impaired. Where there is any indication that an asset may be impaired, the carrying value of the asset (or cash-generating unit to which the asset has been allocated) is tested for impairment. An impairment loss is recognised for the amount by which the asset's carrying amount exceeds its recoverable amount. The recoverable amount is the higher of an asset's (or CGU's) fair value less costs to sell and value in use. For the purposes of assessing impairment, assets are grouped at the lowest levels for which there are separately identifiable cash flows (CGUs). Fixed assets that have been previously impaired are reviewed at each reporting date to assess whether there is any indication that the impairment losses recognised in prior periods may no longer exist or may have decreased, except for goodwill where impairment losses previously recognised are not reversed.

Tangible fixed assets
Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.

Depreciation is provided on the following bases:

Freehold property- 2% on cost or valuation
L/Term Leasehold property- the term of the lease
Plant and Machinery- 4% - 33% on cost
Fixtures and fittings- 10% on cost
Computer Equipment- 33% on cost

The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.

Stocks
Stocks are stated at the lower of cost and net realisable value, being the estimated selling price less costs to complete and sell. Cost is based on the cost of purchase on a first in, first out basis for raw materials and consumables and weighted average cost for finished goods and goods for resale. Work in progress and finished goods include labour and attributable overheads.

At each reporting date, stocks are assessed for impairment. If stock is impaired, the carrying amount is reduced to its selling price less costs to complete and sell. The impairment loss is recognised immediately in the statement of comprehensive income.

Financial instruments
Financial assets and financial liabilities are recognised in the balance sheet when the company becomes a party to the contractual provisions of the instrument.

Trade and other debtors and creditors are classified as basic financial instruments and measured at initial recognition at transaction price. Debtors and creditors are subsequently measured at amortised cost using the effective interest rate method. A provision is established when there is objective evidence that the company will not be able to collect all amounts due.

Cash and cash equivalents are classified as basic financial instruments and comprise cash in hand and at bank, money market funds and bank overdrafts.

Financial liabilities and equity instruments issued by the company are classified in accordance with the substance of the contractual arrangements entered into and the definitions of a financial liability and an equity instrument. An equity instrument is any contract that evidences a residual interest in the assets of the company after deducting all of its liabilities. Equity instruments issued by the company are recorded at the proceeds received, net of direct issue costs.


RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

2. ACCOUNTING POLICIES - continued
Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.

Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Foreign currencies
Assets and liabilities in foreign currencies are translated into sterling at the rates of exchange ruling at the balance sheet date. Transactions in foreign currencies are translated into sterling at the rate of exchange ruling at the date of transaction. Exchange differences are taken into account in arriving at the operating result.

Hire purchase and leasing commitments
Rentals paid under operating leases are charged to profit or loss on a straight line basis over the period of the lease.

Pension costs and other post-retirement benefits
The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

Dividends
Equity dividends are recognised when they become legally payable. Interim equity dividends are recognised when paid. Final equity dividends are recognised when approved by the shareholders at an annual general meeting.

Share-based payment
Where share options are awarded to employees, the fair value of the options at the date of grant is charged to profit or loss over the vesting period. Non-market vesting conditions are taken into account by adjusting the number of equity instruments expected to vest at each balance sheet date so that, ultimately, the cumulative amount recognised over the vesting period is based on the number of options that eventually vest. Market vesting conditions are factored into the fair value of the options granted. The cumulative expense is not adjusted for failure to achieve a market vesting condition. During the year the amount charged to the profit or loss in respect to share options granted is £260,895 (2023 £297,418).

The fair value of the award also takes into account non-vesting conditions. These are either factors beyond the control of either party (such as a target based on an index) or factors which are within the control of one or other of the parties (such as the company keeping the scheme open or the employee maintaining any contributions required by the scheme).

Where the terms and conditions of options are modified before they vest, the increase in the fair value of the options, measured immediately before and after the modification, is also charged to profit or loss over the remaining vesting period. Where equity instruments are granted to persons other than employees, the profit and loss account is charged with the fair value of goods and services received.

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

3. TURNOVER

Turnover is stated net of VAT and trade discounts.

All turnover relates to the manufacture and sale of goods for the trade decorating professionals, 'do-it-yourself' and household consumers.

Analysis of turnover by country of destination:

20242023
£ £
United Kingdom14,144,34013,225,927
Rest of Europe1,433,7611,214,592
Rest of the world594,541464,193
16,172,64214,904,712

4. EMPLOYEES AND DIRECTORS

2024 2023
£ £
Wages and salaries 2,299,593 2,423,106
Social security costs 236,512 236,782
Cost of defined contribution scheme 15,873 25,834
Share based payments 260,895 297,418
2,812,873 2,983,140
Average number of employees

Manufacture and sale of goods: 45 (2023: 47)


Key management personnel

Key management personnel include the managing director and a number of senior managers across the company who together have authority and responsibility for planning, directing and controlling the activities of the company. The total compensation paid to key management personnel for services provided to the company was £935,668 (2023 - £1,027,417).

5. DIRECTORS' EMOLUMENTS

2024 2023
£ £
Directors' emoluments 334,454 248,673
Directors gains on long term incentive schemes 260,895 260,895
Company contributions to defined contribution pension schemes 3,000 3,000

598,349 512,568

During the year retirement benefits were accruing to 1 director (2023 - 1) in respect of defined contribution pension schemes.

The highest paid director received remuneration of £555,895 (2023 - £497,142).

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

6. OPERATING PROFIT

The operating profit is stated after charging:

2024 2023
£    £   
Hire of plant and machinery 8,872 20,925
Other operating leases 36,110 89,315
Depreciation - owned assets 175,380 171,996
Goodwill amortisation 98,131 95,913
Patents and licences amortisation 444,445 438,928
Auditors' remuneration 25,100 25,850
Foreign exchange differences 1,843 9,320

7. EXCEPTIONAL ITEMS
2024 2023
£    £   
Profit on sale of land - 171,317
Profit and loss on sale of
computer equipment (472 ) (27,386 )
(472 ) 143,931

8. INTEREST PAYABLE AND SIMILAR EXPENSES
2024 2023
£    £   
Bank interest 6,651 20,992

9. TAXATION

Analysis of the tax charge
The tax charge on the profit for the year was as follows:
2024 2023
£    £   
Current tax:
UK corporation tax 234,918 203,684

Deferred tax (22,428 ) (3,636 )
Tax on profit 212,490 200,048

UK corporation tax has been charged at 25% .

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

9. TAXATION - continued

Reconciliation of total tax charge included in profit and loss
The tax assessed for the year is higher than the standard rate of corporation tax in the UK. The difference is explained below:

2024 2023
£    £   
Profit before tax 482,286 391,796
Profit multiplied by the standard rate of corporation tax in the UK of 25% (2023 -
23.520%)

120,572

92,150

Effects of:
Expenses not deductible for tax purposes 11,870 26,139
Income not taxable for tax purposes - (113,347 )
Adjustments to tax charge in respect of previous periods 671 (3,469 )
Additional deduction for research and development expenditure (1,715 ) (1,440 )
Tax rate changes - (1,218 )
Deferred tax not recognised (12,992 ) 16,952
respect of previous periods -
Timing difference 95,492 161,181
Chargeable gains/(losses) - 23,100
Other permanent differences (1,408 ) -
Total tax charge 212,490 200,048

Analysis of the tax charge
The tax charge on the profit for the year was as follows:
20242023
£ £
Current tax:
UK Corporation Tax234,247207,153
Prior year adjustments671(3,469)

Deferred tax (22,428)(3,636)

Tax on profit212,490200,048


10. DIVIDENDS

20242023
£ £
Dividends paid on equity capital310,594258,300

During the year the company declared an interim dividend of £17.00 (2023 - £14.00) per share, totalling £310,594 (2023 - £258,300) which had been settled within the year ended 31 December 2024.

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

11. INTANGIBLE FIXED ASSETS
Patents
and
Goodwill licences Totals
£    £    £   
COST
At 1 January 2024 1,282,974 4,430,597 5,713,571
Additions - 22,000 22,000
At 31 December 2024 1,282,974 4,452,597 5,735,571
AMORTISATION
At 1 January 2024 694,488 2,365,743 3,060,231
Amortisation for year 98,131 444,445 542,576
At 31 December 2024 792,619 2,810,188 3,602,807
NET BOOK VALUE
At 31 December 2024 490,355 1,642,409 2,132,764
At 31 December 2023 588,486 2,064,854 2,653,340

Patents and licences assets comprise trade marks, formulation and knowhow.

12. TANGIBLE FIXED ASSETS
Fixtures
Freehold Plant and and
property machinery fittings
£    £    £   
COST
At 1 January 2024 3,583,946 711,887 251,230
Additions - 17,285 6,578
Disposals - - -
At 31 December 2024 3,583,946 729,172 257,808
DEPRECIATION
At 1 January 2024 248,584 395,798 175,175
Charge for year 72,969 62,767 17,174
Eliminated on disposal - - -
At 31 December 2024 321,553 458,565 192,349
NET BOOK VALUE
At 31 December 2024 3,262,393 270,607 65,459
At 31 December 2023 3,335,362 316,089 76,055

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

12. TANGIBLE FIXED ASSETS - continued

Motor Computer
vehicles equipment Totals
£    £    £   
COST
At 1 January 2024 10,531 85,745 4,643,339
Additions 85,123 5,594 114,580
Disposals - (850 ) (850 )
At 31 December 2024 95,654 90,489 4,757,069
DEPRECIATION
At 1 January 2024 10,368 77,644 907,569
Charge for year 17,776 4,694 175,380
Eliminated on disposal - (377 ) (377 )
At 31 December 2024 28,144 81,961 1,082,572
NET BOOK VALUE
At 31 December 2024 67,510 8,528 3,674,497
At 31 December 2023 163 8,101 3,735,770

Freehold land of £400,000 is not depreciated. Depreciation on other assets is charged so as to allocate the cost of assets less their residual value over their estimated useful lives.

13. STOCKS

20242023
£ £
Raw materials and consumables1,226,7171,633,430
Finished goods and goods for resale2,861,6242,728,054
4,088,3424,361,484

14. DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR

20242023
£ £
Trade debtors2,302,8672,193,608
Prepayments and accrued income321,157334,065

2,624,0242,527,673

15. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2024 2023
£    £   
Trade creditors 1,113,080 1,235,056
Tax 249,070 128,681
Social security and other taxes 238,813 183,102
Other creditors 90,674 56,360
Accruals and deferred income 756,997 782,116
2,448,634 2,385,315

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

16. LEASING AGREEMENTS

Minimum lease payments under non-cancellable operating leases fall due as follows:
2024 2023
£    £   
Within one year 43,348 52,911
Between one and five years 36,927 75,984
80,275 128,895

17. PROVISIONS FOR LIABILITIES
2024 2023
£    £   
Deferred tax 586,037 608,465

Deferred
tax
£   
Balance at 1 January 2024 608,465
Over/(under) provided in prior (22,428 )
Balance at 31 December 2024 586,037

18. CALLED UP SHARE CAPITAL

Allotted, issued and fully paid:
Number: Class: Nominal 2024 2023
value: £    £   
18,270 Ordinary £1 Shares £1 18,270 18,450

During the year the company purchased back 480 shares at a nominal value of £1 for cancellation.

During the year the company issued 300 Ordinary £1 shares at par.

The Ordinary shares carry equal rights to voting, dividends and distribution upon winding up.

19. RESERVES

Share premium account

Share premium account represents the amount by which the consideration received by the company for shares issued exceeds its nominal value.

Capital redemption reserve

Amounts transferred from share capital on redemption of issued shares.

Profit and loss account

Profit and loss account represents cumulative profits or losses, net of dividends paid and other adjustments.

RUSTINS LIMITED (REGISTERED NUMBER: 00162273)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2024

20. SHARE-BASED PAYMENT

Options to subscribe ordinary shares in the company are granted to a number of employees. In general, these options, when fully vested, can be exercised at the holders' discretion and settled in cash, up to the expiry dates expressed under the respective option agreements. The following table illustrates the movements in the numbers and weighted average exercise prices in the year:




Weighted
average
exercise price
2024



Number 2024
Weighted
average
exercise price
2023



Number 2023
££
Outstanding at the beginning of the year-1,900-1,800
Granted during the year--109.57450
Expired during the year--109.57(50)
Exercised during the year1(300)1(300)
-1,600-1,900

The fair values of services received from the grantees, being the difference between the fair values of the shares, and/or share options issued net of cash received, are recognised as expenses in the statement of comprehensive income in the year in which the options are vested.

21. DEFERRED TAXATION

2024
£
Deferred tax
At the beginning of the year 608,465
Charged to profit or loss (22,428 )
586,037

The provision for deferred taxation is made up as follows:

2024 2023
£ £
Accelerated capital allowances 608,465 610,424
Short term timing difference (22,428 ) -
Tax losses - (1,959 )
586,037 608,465

22. BANK SECURITY

At the year end the bank held security over books debts and other assets to secure its facilities.

23. ULTIMATE CONTROLLING PARTY

No one person controls this entity.

24. POST BALANCE SHEET EVENTS

After the year end, the company issued 300 Ordinary £1 shares at par.