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Registered number: 02677902









BLACK DIAMOND AGENCY LIMITED









FINANCIAL STATEMENTS

INFORMATION FOR FILING WITH THE REGISTRAR

FOR THE YEAR ENDED 31 DECEMBER 2024

 
BLACK DIAMOND AGENCY LIMITED
REGISTERED NUMBER: 02677902

BALANCE SHEET
AS AT 31 DECEMBER 2024

2024
2023
Note
£
£

Fixed assets
  

Tangible fixed assets
  
26,458
35,618

  
26,458
35,618

Current assets
  

Debtors: amounts falling due within one year
 5 
3,296,685
2,685,652

Cash at bank and in hand
 6 
449,661
820,363

  
3,746,346
3,506,015

Creditors: amounts falling due within one year
 7 
(2,843,795)
(2,256,493)

Net current assets
  
 
 
902,551
 
 
1,249,522

Total assets less current liabilities
  
929,009
1,285,140

Creditors: amounts falling due after more than one year
 8 
(64,000)
(160,000)

  

Net assets
  
865,009
1,125,140


Capital and reserves
  

Called up share capital 
  
69
69

Capital redemption reserve
  
45
45

Profit and loss account
  
864,895
1,125,026

  
865,009
1,125,140


The financial statements have been prepared in accordance with the provisions applicable to companies subject to the small companies regime and in accordance with the provisions of FRS 102 Section 1A - small entities.

The financial statements have been delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The Company has opted not to file the statement of income and retained earnings in accordance with provisions applicable to companies subject to the small companies' regime.

The financial statements were approved and authorised for issue by the board and were signed on its behalf on 30 April 2025.


J E Odoire
Director

The notes on pages 3 to 9 form part of these financial statements.
Page 1

 
BLACK DIAMOND AGENCY LIMITED
REGISTERED NUMBER: 02677902
    
BALANCE SHEET (CONTINUED)
AS AT 31 DECEMBER 2024


Page 2

 
BLACK DIAMOND AGENCY LIMITED
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

1.


General information

Black Diamond Agency Limited is a private company, limited by shares and incorporated in England and Wales. The address of its registered office is Harmsworth House, 13-15 Bouverie Street, London, EC4Y 8DP. 

2.Accounting policies

 
2.1

Basis of preparation of financial statements

The financial statements have been prepared under the historical cost convention unless otherwise specified within these accounting policies and in accordance with FRS 102 'The Financial Reporting Standard applicable in the UK and the Republic of Ireland' and the requirements of the Companies Act 2006. The disclosure requirements of Section 1A of FRS 102 have been applied other than where additional disclosure is required to show a true and fair view.

The following principal accounting policies have been applied:

 
2.2

Going concern

The Company meets its day to day working capital requirements through the utilisation of its own funds and bank loans.                                                                                                                 

After reviewing the Company's forecasts, the directors have a reasonable expectation that the Company has adequate resources to continue in operational existence for the foreseeable future. The directors therefore consider it appropriate to adopt the going concern basis in preparing the Company's financial statements.

 
2.3

Foreign currency translation

Functional and presentation currency

The Company's functional and presentational currency is GBP.

Transactions and balances

Foreign currency transactions are translated into the functional currency using the spot exchange rates at the dates of the transactions.

At each period end foreign currency monetary items are translated using the closing rate. Non-monetary items measured at historical cost are translated using the exchange rate at the date of the transaction and non-monetary items measured at fair value are measured using the exchange rate when fair value was determined.

 
2.4

Revenue

Turnover represents amounts receivable for services and comprises fees and rechargeable disbursements receivable for digital marketing services.  Retainer fees receivable for managing digital marketing campaigns are recognised over the term of the contract.  Other fees receivable for managing digital marketing campaigns are recognised based on the stage of completion of the campaign determined by comparing the expenditure incurred to date to the total estimated contract costs.

Page 3

 
BLACK DIAMOND AGENCY LIMITED
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)

 
2.5

Operating leases: the Company as lessee

Rentals paid under operating leases are charged to profit or loss on a straight-line basis over the lease term.

 
2.6

Interest income

Interest income is recognised in profit or loss using the effective interest method.

 
2.7

Finance costs

Finance costs are charged to profit or loss over the term of the debt using the effective interest method so that the amount charged is at a constant rate on the carrying amount. Issue costs are initially recognised as a reduction in the proceeds of the associated capital instrument.

 
2.8

Borrowing costs

All borrowing costs are recognised in profit or loss in the year in which they are incurred.

 
2.9

Pensions

Defined contribution pension plan

The Company operates a defined contribution plan for its employees. A defined contribution plan is a pension plan under which the Company pays fixed contributions into a separate entity. Once the contributions have been paid the Company has no further payment obligations.

The contributions are recognised as an expense in profit or loss when they fall due. Amounts not paid are shown in accruals as a liability in the balance sheet. The assets of the plan are held separately from the Company in independently administered funds.

 
2.10

Taxation

Tax is recognised in profit or loss except that a charge attributable to an item of income and expense recognised as other comprehensive income or to an item recognised directly in equity is also recognised in other comprehensive income or directly in equity respectively.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the balance sheet date in the countries where the Company operates and generates income.


 
2.11

Tangible fixed assets

Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.

Page 4

 
BLACK DIAMOND AGENCY LIMITED
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)


2.11
Tangible fixed assets (continued)

Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, using the straight-line method.

Depreciation is provided on the following basis:

Fixtures and fittings
-
20%
Straight line
Computer equipment
-
33%
Straight line

The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.

Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in profit or loss.

 
2.12

Debtors

Short-term debtors are measured at transaction price, less any impairment.

 
2.13

Cash and cash equivalents

Cash is represented by cash in hand and deposits with financial institutions repayable without penalty on notice of not more than 24 hours.

 
2.14

Creditors

Short-term creditors are measured at the transaction price.


3.


Employees

The average monthly number of employees, including directors, during the year was 37 (2023 - 31).

Page 5

 
BLACK DIAMOND AGENCY LIMITED
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

4.


Tangible fixed assets





Fixtures and fittings

£



Cost or valuation


At 1 January 2024
56,246


Additions
9,354



At 31 December 2024

65,600



Depreciation


At 1 January 2024
20,628


Charge for the year on owned assets
18,514



At 31 December 2024

39,142



Net book value



At 31 December 2024
26,458



At 31 December 2023
35,618


5.


Debtors

2024
2023
£
£


Trade debtors
2,487,973
1,789,610

Amounts owed by group undertakings
-
559,447

Other debtors
261,259
165,238

Prepayments and accrued income
547,453
171,357

3,296,685
2,685,652


Page 6

 
BLACK DIAMOND AGENCY LIMITED
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

6.


Cash and cash equivalents

2024
2023
£
£

Cash at bank and in hand
449,661
820,363

449,661
820,363



7.


Creditors: Amounts falling due within one year

2024
2023
£
£

Bank loans
96,000
96,000

Trade creditors
1,466,782
831,027

Amounts owed to group undertakings
450,287
185,296

Corporation tax
-
144,509

Other creditors
18,212
10,748

Accruals and deferred income
812,514
988,913

2,843,795
2,256,493



8.


Creditors: Amounts falling due after more than one year

2024
2023
£
£

Bank loans
64,000
160,000

64,000
160,000


The following liabilities were secured:

2024
2023
£
£



Bank loans
160,000
256,000

160,000
256,000

Details of security provided:

The bank loan is secured by fixed and floating charges over the current and future assets of the company. The loan is guaranteed by the UK Government in accordance with the terms of the Coronavirus Business Interruption Loan Scheme.

Page 7

 
BLACK DIAMOND AGENCY LIMITED
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

9.


Loans


Analysis of the maturity of loans is given below:


2024
2023
£
£

Amounts falling due within one year

Bank loans
96,000
96,000


96,000
96,000

Amounts falling due 1-2 years

Bank loans
64,000
96,000


64,000
96,000

Amounts falling due 2-5 years

Bank loans
-
64,000


-
64,000


160,000
256,000


The loan is repayable by 60 monthly instalments of £8,000 beginning 13 months after the date of the initial drawdown and ending August 2026. Interest is charged on a daily basis at 2.99% over the bank's base rate and is payable at the end of each quarter.


10.


Pension commitments

The Company operates a defined contributions pension scheme. The assets of the scheme are held separately from those of the Company in an independently administered fund. The pension cost charge represents contributions payable by the Company to the fund and amounted to £62,813 (2023: £52,313). Contributions totalling £18,212 (2023: £10,748) were payable to the fund at the balance sheet date and are included in creditors.

Page 8

 
BLACK DIAMOND AGENCY LIMITED
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

11.


Related party transactions

The Company has taken advantage of the exemption available in Section 33.7 of FRS 102, whereby it has not disclosed transactions with the ultimate parent company or any wholly owned subsidiary undertakings of the group.
The smallest and largest undertaking for which the company is a member and for which group financial statements are prepared is Miles Partnership, LLC.  Consolidated financial statements are available from 6751 Professional Parkway West Sarasota, FL 34240-8443.
During the period recharged expenditure totalling £nil (2023: £2,896) was due from, and recharged expenditure totalling £57,231 (2023: £52,262) was due to, a company with common directors.  At the reporting date £7,649 (2023: £469) was included in debtors as due from the company.


12.


Controlling party

The Company's immediate parent undertaking is Global Tourism Platforms Limited and the ultimate parent undertaking is Miles Partnership, LLC, a company incorporated in the United States of America. There is no ultimate controlling party.


13.


Auditors' information

The auditors' report on the financial statements for the year ended 31 December 2024 was unqualified.

The audit report was signed on 30 April 2025 by Paul Taiano (senior statutory auditor) on behalf of Nyman Libson Paul LLP.

 
Page 9