Company registration number 12906241 (England and Wales)
VS SALONS UK LIMITED
FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023
PAGES FOR FILING WITH REGISTRAR
Sobell Rhodes Audit Limited
The Kinetic Centre
Theobald Street
Elstree
Borehamwood
Hertfordshire
WD6 4PJ
VS SALONS UK LIMITED
CONTENTS
Page
Balance sheet
1
Notes to the financial statements
2 - 10
VS SALONS UK LIMITED
BALANCE SHEET
AS AT
31 DECEMBER 2023
31 December 2023
- 1 -
2023
2022
as restated
Notes
£
£
£
£
Fixed assets
Intangible assets
4
11,002
15,002
Tangible assets
5
824,930
6,785
835,932
21,787
Current assets
Stocks
135,148
115,803
Debtors
6
868,667
198,978
Cash at bank and in hand
59,378
30,800
1,063,193
345,581
Creditors: amounts falling due within one year
7
(4,329,219)
(2,858,975)
Net current liabilities
(3,266,026)
(2,513,394)
Total assets less current liabilities
(2,430,094)
(2,491,607)
Creditors: amounts falling due after more than one year
8
(993,288)
(398,966)
Provisions for liabilities
(30,661)
-
0
Net liabilities
(3,454,043)
(2,890,573)
Capital and reserves
Called up share capital
1
1
Profit and loss reserves
(3,454,044)
(2,890,574)
Total equity
(3,454,043)
(2,890,573)

The director of the company has elected not to include a copy of the profit and loss account within the financial statements.true

These financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The financial statements were approved by the board of directors and authorised for issue on 23 September 2025 and are signed on its behalf by:
Maria Savvidou
Director
Company registration number 12906241 (England and Wales)
VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2023
- 2 -
1
Accounting policies
Company information

VS Salons UK Limited is a private company limited by shares incorporated in England and Wales. The registered office is One Eleven Edmund Street, Birmingham, B3 2HJ.

1.1
Accounting convention

These financial statements have been prepared in accordance with FRS 102 “The Financial Reporting Standard applicable in the UK and Republic of Ireland” (“FRS 102”) and the requirements of the Companies Act 2006 as applicable to companies subject to the small companies regime. The disclosure requirements of section 1A of FRS 102 have been applied other than where additional disclosure is required to show a true and fair view.

The financial statements are prepared in sterling, which is the functional currency of the company. Monetary amounts in these financial statements are rounded to the nearest £1.

The financial statements have been prepared under the historical cost convention, modified to include certain financial instruments at fair value. The principal accounting policies adopted are set out below.

1.2
Prior period error

The comparatives have been restated due to prior period adjustments which have been detailed in note 13.

1.3
Going concern

The financial statements have been prepared on a going concern basis. The director has a reasonable expectation the company will continue to have adequate resources to fund its working capital for the foreseeable future. true

 

The company has net current liabilities of £3,266,026 (2022: £2,513,394) and an overall net liabilities position of £3,454,043 (2022: £2,890,573). Despite the company experiencing substantial losses and net liabilities post covid, the ongoing financial support from the parent company and other companies in the group mitigates any material uncertainty regarding the subsidiary's ability to continue as a going concern. The parent company continues to support and invest in the company's future. These actions demonstrate the parent company's commitment to the company's ongoing operations and financial stability.

 

Included within creditors amounts falling due within one year is £2,342,083 (2022: £1,353,117) due to related companies within the group. These companies have provided comfort that they will offer continuous support to VS Salons UK Limited for the period of at least 12 months from the date of when these financial statements were approved, and there are support letters in place for direct and indirect support provided to the company through these companies and other group companies.

 

The company returned to profitability in 2024, following the opening of the new academy on Greek Street. This was achieved through strategic investments in the academy team, the retention of their services, and the closure of underperforming salons. Significant new hires will further contribute to increased profitability as forecast for 2025 and 2026.

 

The director has provided detailed disclosures on the forecasts and budgets prepared to support the going concern assessment. The entity's cash flow have been closely monitored and are deemed sufficient to support ongoing operations.

 

On the basis of the above, the director is of the opinion that there is no material uncertainty relating to going concern and therefore it is appropriate to prepare these financial  statements on a going concern basis.

 

The financial statements do not include the adjustments that would result if the company or group were unable to continue as a going concern.

VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
1
Accounting policies
(Continued)
- 3 -
1.4
Turnover

Turnover is recognised at the fair value of the consideration received or receivable for the sale of salon products and services as well as tuition income provided in the normal course of business, and is shown net of VAT and discounts.

Revenue from the sale of goods is recognised when the significant risks and rewards of ownership of the goods have passed to the buyer, the amount of revenue can be measured reliably, it is probable that the economic benefits associated with the transaction will flow to the entity and the costs incurred or to be incurred in respect of the transaction can be measured reliably.

 

Turnover from product and services sales is recognised when payment is rendered at the time of sale.

 

Turnover from tuition sales is recognised once a course commences and is pro-rated for any income deferred into the future for longer courses.

1.5
Intangible fixed assets - goodwill

Goodwill represents the excess of the cost of acquisition of unincorporated businesses over the fair value of net assets acquired. It is initially recognised as an asset at cost and is subsequently measured at cost less accumulated amortisation and accumulated impairment losses. Goodwill is considered to have a finite useful life and is amortised on a systematic basis over its expected life, which is 5 years.

 

For the purposes of impairment testing, goodwill is allocated to the cash-generating units expected to benefit from the acquisition. Cash-generating units to which goodwill has been allocated are tested for impairment at least annually, or more frequently when there is an indication that the unit may be impaired. If the recoverable amount of the cash-generating unit is less than the carrying amount of the unit, the impairment loss is allocated first to reduce the carrying amount of any goodwill allocated to the unit and then to the other assets of the unit pro-rata on the basis of the carrying amount of each asset in the unit.

1.6
Intangible fixed assets other than goodwill

Intangible assets acquired separately from a business are recognised at cost and are subsequently measured at cost less accumulated amortisation and accumulated impairment losses.

 

Intangible assets acquired on business combinations are recognised separately from goodwill at the acquisition date where it is probable that the expected future economic benefits that are attributable to the asset will flow to the entity and the fair value of the asset can be measured reliably; the intangible asset arises from contractual or other legal rights; and the intangible asset is separable from the entity.

Amortisation is recognised so as to write off the cost or valuation of assets less their residual values over their useful lives on the following bases:

Patents & licences
nil
Intangibles
nil
1.7
Tangible fixed assets

Tangible fixed assets are initially measured at cost and subsequently measured at cost or valuation, net of depreciation and any impairment losses.

VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
1
Accounting policies
(Continued)
- 4 -

Depreciation is recognised so as to write off the cost or valuation of assets less their residual values over their useful lives on the following bases:

Leasehold land and buildings
Over the remaining period of the lease
Fixtures and fittings
20% straight line
IT equipments
20% straight line

The gain or loss arising on the disposal of an asset is determined as the difference between the sale proceeds and the carrying value of the asset, and is credited or charged to profit or loss.

1.8
Impairment of fixed assets

At each reporting period end date, the company reviews the carrying amounts of its tangible and intangible assets to determine whether there is any indication that those assets have suffered an impairment loss. If any such indication exists, the recoverable amount of the asset is estimated in order to determine the extent of the impairment loss (if any). Where it is not possible to estimate the recoverable amount of an individual asset, the company estimates the recoverable amount of the cash-generating unit to which the asset belongs.

Recoverable amount is the higher of fair value less costs to sell and value in use. In assessing value in use, the estimated future cash flows are discounted to their present value using a pre-tax discount rate that reflects current market assessments of the time value of money and the risks specific to the asset for which the estimates of future cash flows have not been adjusted.

 

If the recoverable amount of an asset (or cash-generating unit) is estimated to be less than its carrying amount, the carrying amount of the asset (or cash-generating unit) is reduced to its recoverable amount. An impairment loss is recognised immediately in profit or loss, unless the relevant asset is carried at a revalued amount, in which case the impairment loss is treated as a revaluation decrease.

Recognised impairment losses are reversed if, and only if, the reasons for the impairment loss have ceased to apply. Where an impairment loss subsequently reverses, the carrying amount of the asset (or cash-generating unit) is increased to the revised estimate of its recoverable amount, but so that the increased carrying amount does not exceed the carrying amount that would have been determined had no impairment loss been recognised for the asset (or cash-generating unit) in prior years. A reversal of an impairment loss is recognised immediately in profit or loss, unless the relevant asset is carried at a revalued amount, in which case the reversal of the impairment loss is treated as a revaluation increase.

1.9
Stocks

Stocks are stated at the lower of cost and estimated selling price less costs to complete and sell. Cost is determined using the first in, first out (FIFO) method. Provision is made for damaged, obsolete and slow-moving stock where appropriate.

At each reporting date, an assessment is made for impairment. Any excess of the carrying amount of stocks over its estimated selling price less costs to complete and sell is recognised as an impairment loss in profit or loss. Reversals of impairment losses are also recognised in profit or loss.

1.10
Cash and cash equivalents

Cash and cash equivalents are basic financial assets and include cash in hand, deposits held at call with banks, other short-term liquid investments with original maturities of three months or less, and bank overdrafts. Bank overdrafts are shown within borrowings in current liabilities.

VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
1
Accounting policies
(Continued)
- 5 -
1.11
Financial instruments

The company has elected to apply the provisions of Section 11 ‘Basic Financial Instruments’ and Section 12 ‘Other Financial Instruments Issues’ of FRS 102 to all of its financial instruments.

 

Financial instruments are recognised in the company's balance sheet when the company becomes party to the contractual provisions of the instrument.

 

Financial assets and liabilities are offset, with the net amounts presented in the financial statements, when there is a legally enforceable right to set off the recognised amounts and there is an intention to settle on a net basis or to realise the asset and settle the liability simultaneously.

Basic financial assets

Basic financial assets, which include debtors and cash and bank balances, are initially measured at transaction price including transaction costs and are subsequently carried at amortised cost using the effective interest method unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest. Financial assets classified as receivable within one year are not amortised.

Classification of financial liabilities

Financial liabilities and equity instruments are classified according to the substance of the contractual arrangements entered into. An equity instrument is any contract that evidences a residual interest in the assets of the company after deducting all of its liabilities.

Basic financial liabilities

Basic financial liabilities, including creditors and loans from fellow group companies that are classified as debt, are initially recognised at transaction price unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future payments discounted at a market rate of interest. Financial liabilities classified as payable within one year are not amortised.

 

Debt instruments are subsequently carried at amortised cost, using the effective interest rate method.

 

Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Amounts payable are classified as current liabilities if payment is due within one year or less. If not, they are presented as non-current liabilities. Trade creditors are recognised initially at transaction price and subsequently measured at amortised cost using the effective interest method.

1.12
Equity instruments

Equity instruments issued by the company are recorded at the proceeds received, net of transaction costs. Dividends payable on equity instruments are recognised as liabilities once they are no longer at the discretion of the company.

1.13
Taxation

The tax expense represents the sum of the tax currently payable and deferred tax.

Current tax

The tax currently payable is based on taxable profit for the year. Taxable profit differs from net profit as reported in the profit and loss account because it excludes items of income or expense that are taxable or deductible in other years and it further excludes items that are never taxable or deductible. The company’s liability for current tax is calculated using tax rates that have been enacted or substantively enacted by the reporting end date.

VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
1
Accounting policies
(Continued)
- 6 -
Deferred tax

Deferred tax liabilities are generally recognised for all timing differences and deferred tax assets are recognised to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits. Such assets and liabilities are not recognised if the timing difference arises from goodwill or from the initial recognition of other assets and liabilities in a transaction that affects neither the tax profit nor the accounting profit.

 

The carrying amount of deferred tax assets is reviewed at each reporting end date and reduced to the extent that it is no longer probable that sufficient taxable profits will be available to allow all or part of the asset to be recovered. Deferred tax is calculated at the tax rates that are expected to apply in the period when the liability is settled or the asset is realised. Deferred tax is charged or credited in the profit and loss account, except when it relates to items charged or credited directly to equity, in which case the deferred tax is also dealt with in equity. Deferred tax assets and liabilities are offset when the company has a legally enforceable right to offset current tax assets and liabilities and the deferred tax assets and liabilities relate to taxes levied by the same tax authority.

1.14
Employee benefits

The costs of short-term employee benefits are recognised as a liability and an expense, unless those costs are required to be recognised as part of the cost of stock or fixed assets.

 

The cost of any unused holiday entitlement is recognised in the period in which the employee’s services are received.

 

Termination benefits are recognised immediately as an expense when the company is demonstrably committed to terminate the employment of an employee or to provide termination benefits.

1.15
Retirement benefits

Payments to defined contribution retirement benefit schemes are charged as an expense as they fall due.

1.16
Leases

Rentals payable under operating leases, including any lease incentives received, are charged to profit or loss on a straight line basis over the term of the relevant lease except where another more systematic basis is more representative of the time pattern in which economic benefits from the leases asset are consumed.

1.17
Foreign exchange

Transactions in currencies other than pounds sterling are recorded at the rates of exchange prevailing at the dates of the transactions. At each reporting end date, monetary assets and liabilities that are denominated in foreign currencies are retranslated at the rates prevailing on the reporting end date. Gains and losses arising on translation in the period are included in profit or loss.

1.18

Comparatives

Where necessary, comparative figures have been adjusted to conform with changes in presentation in the current year.

VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
- 7 -
2
Judgements and key sources of estimation uncertainty

In the application of the company’s accounting policies, the director is required to make judgements, estimates and assumptions about the carrying amount of assets and liabilities that are not readily apparent from other sources. The estimates and associated assumptions are based on historical experience and other factors that are considered to be relevant. Actual results may differ from these estimates.

 

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised in the period in which the estimate is revised where the revision affects only that period, or in the period of the revision and future periods where the revision affects both current and future periods.

Critical judgements

The following judgements (apart from those involving estimates) have had the most significant effect on amounts recognised in the financial statements.

Going concern

As indicated in note 1.3 it it the director's assessment that the company continues to be a going concern. Accordingly, the assets and liabilities have been valued on the basis that the company will continue in the business.

If this presumption is proven to be mistaken the carrying value of assets and liabilities would need to be reappraised to reflect the impact of cessation.

Assessing indicators of impairment

The directors have determined whether there are indicators of impairment of the company's tangible and intangible fixed assets.

 

Factors taken into consideration in reaching such a decision was the economic viability of the fixed assets. Further details of impairment have been disclosed in note 5.

Key sources of estimation uncertainty

The estimates and assumptions which have a significant risk of causing a material adjustment to the carrying amount of assets and liabilities are as follows.

Valuation of stocks

The company establishes a provision for stocks in order to provide against obsolete, or damaged items and this is reviewed on an annual basis.

Useful lives of property, plant and equipment

The annual depreciation charge for tangible assets is sensitive to changes in the estimated useful economic lives and residual values of the assets. The useful economic loves and residual values are re-assessed annually. They are amended when necessary to reflect current estimates, based on technological advancements, future investments, economic utilisation and the physical condition of assets.

3
Employees

The average monthly number of persons (including directors) employed by the company during the year was:

2023
2022
Number
Number
Total
100
128
VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
- 8 -
4
Intangible fixed assets
Goodwill
Patents & licences
Intangibles
Total
£
£
£
£
Cost
At 1 January 2023 and 31 December 2023
20,000
1
1
20,002
Amortisation and impairment
At 1 January 2023
5,000
-
0
-
0
5,000
Amortisation charged for the year
4,000
-
0
-
0
4,000
At 31 December 2023
9,000
-
0
-
0
9,000
Carrying amount
At 31 December 2023
11,000
1
1
11,002
At 31 December 2022
15,000
1
1
15,002
5
Tangible fixed assets
Leasehold land and buildings
Fixtures and fittings
IT equipments
Total
£
£
£
£
Cost
At 1 January 2023
1
59,528
4,707
64,236
Additions
732,276
125,073
7,911
865,260
At 31 December 2023
732,277
184,601
12,618
929,496
Depreciation and impairment
At 1 January 2023
-
0
56,588
863
57,451
Depreciation charged in the year
29,989
16,727
399
47,115
At 31 December 2023
29,989
73,315
1,262
104,566
Carrying amount
At 31 December 2023
702,288
111,286
11,356
824,930
At 31 December 2022
1
2,940
3,844
6,785
6
Debtors
2023
2022
Amounts falling due within one year:
£
£
Trade debtors
204,440
51,392
Amounts owed by group undertakings
-
0
33,161
Other debtors
664,227
114,425
868,667
198,978
VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
- 9 -
7
Creditors: amounts falling due within one year
2023
2022
£
£
Trade creditors
700,414
341,524
Amounts owed to group undertakings
2,342,083
1,353,117
Taxation and social security
240,091
271,623
Other creditors
1,046,631
892,711
4,329,219
2,858,975
8
Creditors: amounts falling due after more than one year
2023
2022
£
£
Amounts owed to group undertakings
884,797
300,000
Other creditors
108,491
98,966
993,288
398,966

At the year end, loans amounting to £993,288 (2022: £398,966), is payable to three related companies which have been classified as non-current. The loans carry an interest rate of 4% to 7.38% per annum and. The loans are repayable on or prior to 31 December 2025.

9
Audit report information

As the income statement has been omitted from the filing copy of the financial statements, the following information in relation to the audit report on the statutory financial statements is provided in accordance with s444(5B) of the Companies Act 2006:

The auditor's report was unqualified.

Senior Statutory Auditor:
Adam Shelley BA FCCA
Statutory Auditor:
Sobell Rhodes Audit Limited
Date of audit report:
24 September 2025
10
Operating lease commitments
Lessee

At the reporting end date the company had outstanding commitments for future minimum lease payments under non-cancellable operating leases, as follows:

2023
2022
£
£
7,074,133
7,454,339
11
Parent company

The company is wholly owned subsidiary of RG International Holdings LLC a company incorporated in the US.

VS SALONS UK LIMITED
NOTES TO THE FINANCIAL STATEMENTS (CONTINUED)
FOR THE YEAR ENDED 31 DECEMBER 2023
- 10 -
12
Prior period adjustment

The comparative information in the financial statements has been restated from the figures previously reported in the prior period financial statements as follows:

 

1. A prior year restatement of licence fees of £151,650 was necessary for costs previously recognised in administrative expenses. This adjustment resulted in an increase in cost of sales of £151,650 and a decrease in administrative expenses of the same amount.

 

2. A prior year restatement of wages costs of £641,188 was necessary for costs previously recognised in cost of sales. This adjustment resulted in an increase in administrative costs of £641,188 and a decrease in cost of sales of the same amount.

 

3. A prior year restatement of wage costs of £93,001 was necessary to account for the accrual and expense in the correct period. This resulted in an increase in the loss in 2022 by £93,001 and an increase in accruals of the same amount.

 

The financial statements for the prior year have been restated as a result of the above errors. The recognition of these errors has resulted in the re-statement of the balance sheet and also the profit and loss account. The results are summarised below:

Reconciliation of changes in equity
1 October
31 December
2021
2022
£
£
Adjustments to prior year
Accruals
-
(93,001)
Other creditors
227,484
-
Stock
(187,018)
-
Trade debtors
(264,631)
-
Taxation and social security
77,556
-
Total adjustments
(146,609)
(93,001)
Equity as previously reported
(771,410)
(2,797,572)
Equity as adjusted
(918,019)
(2,890,573)
Analysis of the effect upon equity
Profit and loss reserves
(146,609)
(93,001)
Reconciliation of changes in loss for the previous financial period
2022
£
Adjustments to prior year
Accruals
(93,001)
Loss as previously reported
(1,879,553)
Loss as adjusted
(1,972,554)
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