REGISTERED NUMBER: 03307318 (England and Wales)

Unaudited Financial Statements

for the Year Ended 31 December 2024

for

The Why Agency Limited

Page

Company Information

1

Statement of Financial Position

2

Notes to the Financial Statements

4

DIRECTORS:

P J Barber

Mrs V Barber

SECRETARY:

P J Barber

REGISTERED OFFICE:

1 Minster Court

Tuscam Way

Camberley

Surrey

GU15 3YY

REGISTERED NUMBER:

03307318 (England and Wales)

ACCOUNTANTS:

Butt Miller

Chartered Accountants

1 Minster Court

Tuscam Way

Camberley

Surrey

GU15 3YY

FIXED ASSETS

Tangible assets

4

14,006

11,347

CURRENT ASSETS

Stocks

5

600

-

Debtors

6

389,798

514,620

Cash at bank and in hand

412,221

115,529

802,619

630,149

CREDITORS

Amounts falling due within one year

7

(342,305

)

(290,781

)

NET CURRENT ASSETS

460,314

339,368

TOTAL ASSETS LESS CURRENT LIABILITIES

474,320

350,715

CREDITORS

Amounts falling due after more than one year

8

(5,000

)

(15,000

)

PROVISIONS FOR LIABILITIES

(3,502

)

(2,837

)

NET ASSETS

465,818

332,878

CAPITAL AND RESERVES

Called up share capital

50,004

50,004

Retained earnings

415,814

282,874

SHAREHOLDERS' FUNDS

465,818

332,878

The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 31 December 2024.

The members have not required the company to obtain an audit of its financial statements for the year ended 31 December 2024 in accordance with Section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for:

(a)	ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act 2006 and

(b)

preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections 394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial statements, so far as applicable to the company.

The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 24 September 2025 and were signed on its behalf by:

P J Barber - Director

1.	STATUTORY INFORMATION

The Why Agency Limited is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

The presentation currency of the financial statements is the Pound Sterling (£).

2.	ACCOUNTING POLICIES

Basis of preparing the financial statements

These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Turnover

Turnover represents the value of services provided under contracts to the extent that there is a right to consideration and is recorded at the value of the consideration due. Where a contract has only been partially completed at the statement of financial position date turnover represents the value of the service provided to date based on a proportion of the total expected consideration at completion. Where payments are received from customers in advance of services provided, the amounts are recorded as deferred income and included as part of creditors due within one year.

Tangible fixed assets

Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.

Office equipment

-

15% on cost

Fixtures and fittings

-

15% on cost

Stocks

Work in progress is valued at the lower of cost and net realisable value.

Cost includes all direct expenditure and an appropriate proportion of fixed and variable overheads.

Taxation

Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the statement of financial position date.

Deferred tax

Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the statement of financial position date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Foreign currencies

Assets and liabilities in foreign currencies are translated into sterling at the rates of exchange ruling at the statement of financial position date. Transactions in foreign currencies are translated into sterling at the rate of exchange ruling at the date of transaction. Exchange differences are taken into account in arriving at the operating result.

Operating leases

Rentals paid under operating leases are charged to the Income Statement on a straight line basis over the period of the lease.

Pension costs and other post-retirement benefits

The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to the Income Statement in the period to which they relate.

3.	EMPLOYEES AND DIRECTORS

The average number of employees during the year was 5 (2023 - 5 ) .

4.	TANGIBLE FIXED ASSETS

Fixtures

Office

and

equipment

fittings

Totals

£

£

£

COST

At 1 January 2024

25,089

2,424

27,513

Additions

5,812

-

5,812

At 31 December 2024

30,901

2,424

33,325

DEPRECIATION

At 1 January 2024

14,154

2,012

16,166

Charge for year

2,891

262

3,153

At 31 December 2024

17,045

2,274

19,319

NET BOOK VALUE

At 31 December 2024

13,856

150

14,006

At 31 December 2023

10,935

412

11,347

5.

STOCKS

2024

2023

£

£

Work in progress

600

-

6.

DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR

2024

2023

£

£

Trade debtors

92,594

471,151

Other debtors

-

380

Slide Clinic Digital Ltd

41,756

41,756

Directors' current account

131,257

-

Prepayments and accrued income

124,191

1,333

389,798

514,620

7.

CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR

2024

2023

£

£

Bank loans and overdrafts

10,000

10,000

Trade creditors

163,111

100,429

Tax

42,715

75,844

Social security and other taxes

2,450

2,133

VAT

53,452

71,019

Other creditors

767

713

Directors' current account

-

15,150

Accruals and deferred income

69,810

15,493

342,305

290,781

8.

CREDITORS: AMOUNTS FALLING DUE AFTER MORE THAN ONE YEAR

2024

2023

£

£

Bank loans - 1-2 years

5,000

10,000

Bank loans - 2-5 years

-

5,000

5,000

15,000

9.	DIRECTORS' ADVANCES, CREDITS AND GUARANTEES

The following advances and credits to directors subsisted during the years ended 31 December 2024 and 31 December 2023:

2024

2023

£

£

P J Barber and Mrs V Barber

Balance outstanding at start of year

(15,150

)

61,170

Amounts advanced

147,031

269,820

Amounts repaid

(624

)

(346,140

)

Amounts written off

-

-

Amounts waived

-

-

Balance outstanding at end of year

131,257

(15,150

)

The above loan is unsecured, repayable on demand and where applicable, interest has been charged at the HMRC approved rate.