Registration number: 09276898

Pulse Design & Build Limited

Contents

Company Information	1
Balance Sheet	2
Notes to the Financial Statements	3 to 8

Pulse Design & Build Limited

Company Information

Directors

M I Chaudry D M Johnson C P Johnson

Registered office

Radnor Park Greenfield Road Congleton Cheshire CW12 4TW

Auditors

Howsons (Audit & Assurance) Limited Chartered Accountants and Statutory Auditors Winton House Stoke Road Stoke on Trent Staffordshire ST4 2RW

Pulse Design & Build Limited

(Registration number: 09276898)
Balance Sheet as at 31 December 2024

	Note	2024 £	2023 £
Fixed assets
Tangible assets	4	824	1,488
Current assets
Debtors	5	696,972	547,062
Cash at bank and in hand		13,797	304,181
		710,769	851,243
Creditors: Amounts falling due within one year	6	(455,494)	(427,265)
Net current assets		255,275	423,978
Total assets less current liabilities		256,099	425,466
Provisions for liabilities		(206)	(372)
Net assets		255,893	425,094
Capital and reserves
Called up share capital		100	100
Retained earnings		255,793	424,994
Shareholders' funds		255,893	425,094

These financial statements have been prepared in accordance with the special provisions relating to companies subject to the small companies regime within Part 15 of the Companies Act 2006 and in accordance with the provisions of Financial Reporting Standard 102 (FRS 102) Section 1A - small entities.

These financial statements have been delivered in accordance with the provisions applicable to companies subject to the small companies regime. As permitted by section 444 (5A) of the Companies Act 2006, the directors have not delivered to the registrar a copy of the Profit and Loss Account.

Approved and authorised by the Board on 18 September 2025 and signed on its behalf by:
 

......................................... C P Johnson Director

Pulse Design & Build Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

1	General information

The company is a private company limited by share capital, incorporated in England and Wales.

The address of its registered office is:
Radnor Park
Greenfield Road
Congleton
Cheshire
CW12 4TW
United Kingdom

2	Accounting policies

Summary of significant accounting policies and key accounting estimates

The principal accounting policies applied in the preparation of these financial statements are set out below. These policies have been consistently applied to all the years presented, unless otherwise stated.

Statement of compliance

These financial statements have been prepared in accordance with Financial Reporting Standard 102 Section 1A - 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' and the Companies Act 2006.

Basis of preparation

These financial statements have been prepared using the historical cost convention except that as disclosed in the accounting policies certain items are shown at fair value.

The company's presentational currency is pound sterling (£). The accounts are rounded to the nearest whole pound.

Going concern

The financial statements have been prepared on a going concern basis.

Audit report

The Independent Auditors' Report was unqualified. The name of the Senior Statutory Auditor who signed the audit report on 18 September 2025 was James Parr FCCA, who signed for and on behalf of Howsons (Audit & Assurance) Limited.

Pulse Design & Build Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Revenue recognition

Turnover comprises the fair value of the consideration received or receivable for the sale of goods and provision of services in the ordinary course of the company’s activities. Turnover is shown net of sales/value added tax, returns, rebates and discounts.

The company recognises revenue when:
The amount of revenue can be reliably measured;
it is probable that future economic benefits will flow to the entity;
and specific criteria have been met for each of the company's activities.

Revenue from contracts for the provision of services is recognised by reference to the stage of completion when the stage of completion, costs incurred and costs to complete can be estimated reliably. The stage of completion is calculated by comparing costs incurred, mainly in relation to contractual hourly staff rates and materials, as a proportion of total costs. Where the outcome cannot be estimated reliably, revenue is recognised only to the extent of the expenses recognised that it is probable will be recovered.

Tax

The tax expense for the period comprises deferred tax. Tax is recognised in profit or loss, except that a change attributable to an item of income or expense recognised as other comprehensive income is also recognised directly in other comprehensive income.

Deferred tax is recognised in respect of all timing differences between taxable profits and profits reported in the financial statements.

Unrelieved tax losses and other deferred tax assets are recognised when it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Deferred tax is measured using the tax rates and laws that have been enacted or substantively enacted by the reporting date and that are expected to apply to the reversal of the timing difference.

Tangible assets

Tangible assets are stated in the balance sheet at cost, less any subsequent accumulated depreciation and subsequent accumulated impairment losses.

The cost of tangible assets includes directly attributable incremental costs incurred in their acquisition and installation.

Depreciation

Depreciation is charged so as to write off the cost of assets, other than land and properties under construction over their estimated useful lives, as follows:

Asset class	Depreciation method and rate
Plant and machinery	3 years straight line

Cash and cash equivalents

Cash and cash equivalents comprise cash on hand and call deposits, and other short-term highly liquid investments that are readily convertible to a known amount of cash and are subject to an insignificant risk of change in value.

Pulse Design & Build Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Trade debtors

Trade debtors are amounts due from customers for merchandise sold or services performed in the ordinary course of business.

Trade debtors are recognised initially at the transaction price. They are subsequently measured at amortised cost using the effective interest method, less provision for impairment. A provision for the impairment of trade debtors is established when there is objective evidence that the company will not be able to collect all amounts due according to the original terms of the receivables.

Trade creditors

Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Accounts payable are classified as current liabilities if the company does not have an unconditional right, at the end of the reporting period, to defer settlement of the creditor for at least twelve months after the reporting date. If there is an unconditional right to defer settlement for at least twelve months after the reporting date, they are presented as non-current liabilities.

Trade creditors are recognised initially at the transaction price and subsequently measured at amortised cost using the effective interest method.

Leases

Leases in which substantially all the risks and rewards of ownership are retained by the lessor are classified as operating leases. Payments made under operating leases are charged to profit or loss on a straight-line basis over the period of the lease.

Share capital

Ordinary shares are classified as equity. Equity instruments are measured at the fair value of the cash or other resources received or receivable, net of the direct costs of issuing the equity instruments. If payment is deferred and the time value of money is material, the initial measurement is on a present value basis.

Defined contribution pension obligation

A defined contribution plan is a pension plan under which fixed contributions are paid into a pension fund and the company has no legal or constructive obligation to pay further contributions even if the fund does not hold sufficient assets to pay all employees the benefits relating to employee service in the current and prior periods.

Contributions to defined contribution plans are recognised as employee benefit expense when they are due. If contribution payments exceed the contribution due for service, the excess is recognised as a prepayment.

Pulse Design & Build Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Financial instruments

Classification
Basic financial assets, including trade and other debtors, cash and bank balances, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest.
Such assets are subsequently carried at amortised cost using the effective interest method.
Basic financial liabilities, including trade and other trade creditors, bank and other loans, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future receipts discounted at a market rate of interest.

 Recognition and measurement
At the end of each reporting period financial assets measured at amortised cost are assessed for objective evidence of impairment. If an asset is impaired the impairment loss is the difference between the carrying amount and the present value of the estimated cash flows discounted at the asset’s original effective interest rate. The impairment loss is recognised in profit and loss.

 Impairment
If there is a decrease in the impairment loss arising from an event occurring after the impairment was recognised the impairment is reversed. The reversal is such that the current carrying amount does not exceed what the carrying amount would have been had the impairment not previously been recognised in the profit or loss.

Financial assets are derecognised when a) the contractual rights to the cash flows from the asset expire or are settled, or b) substantially all the risks and rewards of the ownership of the asset are transferred to another party or c) control of the asset has been transferred to another party who has the practical ability to unilaterally sell the asset to an unrelated third party without imposing additional restrictions.

3	Staff numbers

The average number of persons employed by the company (including directors) during the year, was 3 (2023 - 3).

Pulse Design & Build Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

4	Tangible assets

	Plant and machinery  £	Total £
Cost or valuation
At 1 January 2024	3,683	3,683
Additions	860	860
At 31 December 2024	4,543	4,543
Depreciation
At 1 January 2024	2,195	2,195
Charge for the year	1,524	1,524
At 31 December 2024	3,719	3,719
Carrying amount
At 31 December 2024	824	824
At 31 December 2023	1,488	1,488

5

Debtors

		2024 £	2023 £
Trade debtors		87,619	-
Amounts owed by group undertakings	8	397,707	310,966
Prepayments		211,646	236,096
		696,972	547,062

6

Creditors

		2024 £	2023 £
Due within one year
Trade creditors		44,947	148,411
Taxation and social security		56,199	58,303
Other creditors		354,348	220,551
		455,494	427,265

Pulse Design & Build Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

7	Financial commitments, guarantees and contingencies

The group has entered into a multilateral guarantee with the HSBC Bank Plc as follows:

- A group guarantee and debentures consisting of fixed and floating charged over all the asstes and undertaking of the reporting entity, Pulse Global Limited, Pulse Fitness Limited, Pulse Equipment Group Limited, Pulse Soccer Limited, Pulse Fitness Holdings Limited and Rock Merchanting Limited.

- A charge over contract monies from the reporting entity

- A general pledge over documents and goods from the reporting entity

-A joint and several guarantee limited to £350,000 provided by directors CP Johnson and DM Johnson.
 

8	Related party transactions

The company has taken advantage of exemption, under the terms of Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland', not to disclose related party transactions with wholly owned subsidiaries within the group.

9	Parent and ultimate parent undertaking

The company's immediate parent is Pulse Global Limited, incorporated in England and Wales.

 The ultimate parent is M Investment Group Limited, incorporated in England and Wales.

 The most senior parent entity producing publicly available financial statements is M Investment Group Limited. These financial statements are available upon request from Queens Gardens Business Centre, 31 Ironmarket, Newcaslte, Staffs, ST51RP.

 

10	Going Concern

The Directors have reviewed financial forecasts for the company, taking account of reasonably possible changes in trading conditions including a significant contract won subsequent to the year end, and are confident the company will return to profitability. Accordingly, the directors continue to adopt the going concern basis in preparing the annual report and accounts.