Acceleration Partners Limited

Directors' Report for the Year Ended 31 December 2024

The directors present their report and the financial statements for the year ended 31 December 2024.

Directors of the company

The directors who held office during the year were as follows:

T Sisson

M Wool

Going concern

The financial statements have been prepared on a going concern basis. The Directors have a reasonable expectation that the company will continue in operational existence for the foreseeable future. The parent company and group have confirmed in writing they intend to support the company over the next 12 months.

Disclosure of information to the auditors

Each director has taken steps that they ought to have taken as a director in order to make themselves aware of any relevant audit information and to establish that the company's auditors are aware of that information. The directors confirm that there is no relevant information that they know of and of which they know the auditors are unaware.

Reappointment of auditors

In accordance with section 485 of the Companies Act 2006, a resolution for the re-appointment of Ballards LLP as auditors of the company is to be proposed at the forthcoming Annual General Meeting.

Small companies provision statement

This report has been prepared in accordance with the special provisions relating to companies subject to the small companies regime within Part 15 of the Companies Act 2006.

Approved by the Board on 26 September 2025 and signed on its behalf by:

......................................... M Wool Director

Acceleration Partners Limited

(Registration number: 10832501)
Balance Sheet as at 31 December 2024

	Note	2024 £	2023 £
Fixed assets
Intangible assets	4	78,964	91,964
Tangible assets	5	25,208	35,789
		104,172	127,753
Current assets
Debtors	6	6,676,348	5,591,695
Cash at bank and in hand		231,410	212,299
		6,907,758	5,803,994
Creditors: Amounts falling due within one year	7	(5,404,677)	(4,505,512)
Net current assets		1,503,081	1,298,482
Total assets less current liabilities		1,607,253	1,426,235
Creditors: Amounts falling due after more than one year	7	(10,565)	(60,565)
Provisions for liabilities	9	(6,303)	(8,947)
Net assets		1,590,385	1,356,723
Capital and reserves
Called up share capital		100	100
Retained earnings		1,590,285	1,356,623
Shareholders' funds		1,590,385	1,356,723

These financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime. As permitted by section 444 (5A) of the Companies Act 2006, the directors have not delivered to the registrar a copy of the Profit and Loss Account and Directors' Report.

Approved and authorised by the Board on 26 September 2025 and signed on its behalf by:
 

......................................... M Wool Director

Acceleration Partners Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

1	General information

The company is a private company limited by share capital, incorporated in England and Wales.

The address of its registered office is:
13th Floor, One Angel Court
London
EC2R 7HJ
England

2	Accounting policies

Summary of significant accounting policies and key accounting estimates

The principal accounting policies applied in the preparation of these financial statements are set out below. These policies have been consistently applied to all the years presented, unless otherwise stated.

Statement of compliance

These financial statements have been prepared in accordance with Financial Reporting Standard 102 Section 1A smaller entities - 'The Financial Reporting Standard applicable in the United Kingdom and Republic of Ireland' and the Companies Act 2006 (as applicable to companies subject to the small companies' regime).

Basis of preparation

These financial statements have been prepared using the historical cost convention except that as disclosed in the accounting policies certain items are shown at fair value.

Audit report

The Independent Auditor's Report was unqualified. . The name of the Senior Statutory Auditor who signed the audit report on 29 September 2025 was Andy Bewick FCCA, who signed for and on behalf of Ballards LLP.

.........................................

Revenue recognition

Turnover is measured at the fair value of the consideration received or receivable, net of discounts and value added taxes. Turnover includes revenue earned from the rendering of services. Turnover is reduced for estimated customer returns, rebates and other similar allowances.

Rendering of services

The company has agreements to deliver continuing services on a monthly basis, and this revenue is recognised monthly on a straight-line basis across the rest of the contract. Agreements also include performance fees where, at defined periods, the performance of the contract is assessed against a benchmark and if the benchmark is exceeded, additional performance fee is receivable by the company. Performance fees are only recognised when it is clear the benchmark has been exceeded.

Acceleration Partners Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Foreign currency transactions and balances

Transactions in foreign currencies are initially recorded at the functional currency rate prevailing at the date of the transaction. Monetary assets and liabilities denominated in foreign currencies are retranslated into the respective functional currency of the entity at the rates prevailing on the reporting period date. Non-monetary items carried at fair value that are denominated in foreign currencies are retranslated at the rate on the date when the fair value is re-measured.

Non-monetary items measured in terms of historical cost in a foreign currency are not retranslated.

Tax

The tax expense for the period comprises current and deferred tax. Tax is recognised in profit or loss, except that a change attributable to an item of income or expense recognised as other comprehensive income is also recognised directly in other comprehensive income.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the reporting date in the countries where the company operates and generates taxable income.

Deferred tax is recognised in respect of all timing differences between taxable profits and profits reported in the financial statements.

Unrelieved tax losses and other deferred tax assets are recognised when it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Deferred tax is measured using the tax rates and laws that have been enacted or substantively enacted by the reporting date and that are expected to apply to the reversal of the timing difference.

Tangible assets

Tangible assets are stated in the balance sheet at cost, less any subsequent accumulated depreciation and subsequent accumulated impairment losses.

The cost of tangible assets includes directly attributable incremental costs incurred in their acquisition and installation.

Depreciation

Depreciation is charged so as to write off the cost of assets, other than land and properties under construction over their estimated useful lives, as follows:

Asset class	Depreciation method and rate
Furniture and fittings	20% Straight line
Computer equipment	33% Straight line

Intangible fixed assets and amortisation - Customer contracts

Customer contracts are the difference between amounts paid on the acquisition of a business and the fair value of the separable net assets. It is amortised to profit and loss account over its estimated life of 10 years.

Cash and cash equivalents

Cash and cash equivalents comprise cash on hand and call deposits, and other short-term highly liquid investments that are readily convertible to a known amount of cash and are subject to an insignificant risk of change in value.

Acceleration Partners Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Trade debtors

Trade debtors are amounts due from customers for merchandise sold or services performed in the ordinary course of business.

Trade debtors are recognised initially at the transaction price. They are subsequently measured at amortised cost using the effective interest method, less provision for impairment. A provision for the impairment of trade debtors is established when there is objective evidence that the company will not be able to collect all amounts due according to the original terms of the receivables.

Trade creditors

Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Accounts payable are classified as current liabilities if the company does not have an unconditional right, at the end of the reporting period, to defer settlement of the creditor for at least twelve months after the reporting date. If there is an unconditional right to defer settlement for at least twelve months after the reporting date, they are presented as non-current liabilities.

Trade creditors are recognised initially at the transaction price and subsequently measured at amortised cost using the effective interest method.

Borrowings

Interest-bearing borrowings are initially recorded at fair value, net of transaction costs. Interest-bearing borrowings are subsequently carried at amortised cost, with the difference between the proceeds, net of transaction costs, and the amount due on redemption being recognised as a charge to the profit and loss account over the period of the relevant borrowing.

Interest expense is recognised on the basis of the effective interest method and is included in interest payable and similar charges.

Borrowings are classified as current liabilities unless the company has an unconditional right to defer settlement of the liability for at least twelve months after the reporting date.

Share capital

Ordinary shares are classified as equity. Equity instruments are measured at the fair value of the cash or other resources received or receivable, net of the direct costs of issuing the equity instruments. If payment is deferred and the time value of money is material, the initial measurement is on a present value basis.

Defined contribution pension obligation

A defined contribution plan is a pension plan under which fixed contributions are paid into a pension fund and the company has no legal or constructive obligation to pay further contributions even if the fund does not hold sufficient assets to pay all employees the benefits relating to employee service in the current and prior periods.

Contributions to defined contribution plans are recognised as employee benefit expense when they are due. If contribution payments exceed the contribution due for service, the excess is recognised as a prepayment.

3	Staff numbers

The average number of persons employed by the company (including directors) during the year, was 53 (2023 - 51).

Acceleration Partners Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

4	Intangible assets

	Customer contracts  £	Total £
Cost or valuation
At 1 January 2024	130,000	130,000
At 31 December 2024	130,000	130,000
Amortisation
At 1 January 2024	38,036	38,036
Amortisation charge	13,000	13,000
At 31 December 2024	51,036	51,036
Carrying amount
At 31 December 2024	78,964	78,964
At 31 December 2023	91,964	91,964

5	Tangible assets

	Furniture, fittings and equipment  £	Total £
Cost or valuation
At 1 January 2024	97,596	97,596
Additions	9,987	9,987
At 31 December 2024	107,583	107,583
Depreciation
At 1 January 2024	61,807	61,807
Charge for the year	20,568	20,568
At 31 December 2024	82,375	82,375
Carrying amount
At 31 December 2024	25,208	25,208
At 31 December 2023	35,789	35,789

Acceleration Partners Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

6

Debtors

Current	Note	2024 £	2023 £
Trade debtors		320,835	616,205
Amounts owed by related parties	10	6,224,614	4,876,988
Prepayments		49,306	41,698
Other debtors		81,593	56,804
		6,676,348	5,591,695

Acceleration Partners Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

7

Creditors

	Note	2024 £	2023 £
Due within one year
Loans and borrowings	8	60,268	60,268
Trade creditors		4,000	57,952
Amounts owed to group undertakings and undertakings in which the company has a participating interest	10	4,900,161	3,907,755
Taxation and social security		155,411	301,210
Accruals and deferred income		264,932	172,158
Other creditors		19,905	6,169
		5,404,677	4,505,512

8	Loans and borrowings

Non-current loans and borrowings

	2024 £	2023 £
Bank borrowings	10,565	60,565

Current loans and borrowings

	2024 £	2023 £
Bank borrowings	60,268	60,268

9	Deferred tax

	2022 £		2021 £
Other timing differences	6,303		8,947

10	Related party transactions

The company has taken advantage of exemption, under the terms of Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland', not to disclose related party transactions with group companies.

11	Parent and ultimate parent undertaking

The ultimate controlling party is Mountaingate Capital Fund, USA.