Focus Agency Group Limited - Limited company accounts 25.1

REGISTERED NUMBER: 03378775 (England and Wales)

STRATEGIC REPORT, REPORT OF THE DIRECTORS AND

FINANCIAL STATEMENTS FOR THE YEAR ENDED 31 DECEMBER 2024

FOR

FOCUS AGENCY GROUP LIMITED

Page

Company Information

1

Strategic Report

2

Report of the Directors

3

Report of the Independent Auditors

5

Income Statement

8

Other Comprehensive Income

9

Balance Sheet

10

Statement of Changes in Equity

11

Cash Flow Statement

12

Notes to the Cash Flow Statement

13

Notes to the Financial Statements

14

DIRECTORS:

J I Mercer

Mrs S J S Mercer

SECRETARY:

Mrs S J S Mercer

REGISTERED OFFICE:

Erskine House

Threshelfords

Inworth Road

Feering

Essex

CO5 9SE

REGISTERED NUMBER:

03378775 (England and Wales)

AUDITORS:

Granite Morgan Smith Ltd

Chartered Certified Accountants and

Statutory Auditors

122 Feering Hill

Feering

Colchester

Essex

CO5 9PY

The directors present their strategic report for the year ended 31 December 2024.

REVIEW OF BUSINESS

The company's main financial indicators are revenue, gross profit and profit before tax.

Revenue was boosted by 12.26% in 2024 due to new business wins in each of our divisions which resulted in an increased gross profit for the year of £594,045 with an overall gross profit margin of 42%.

Administrative costs grew by £1,248,195 due to increases in labour, transportation and general running costs.

The Company continues to flourish with a strong balance sheet with net assets of £2.95m at the year end.

PRINCIPAL RISKS AND UNCERTAINTIES

Liquidity risk

The Company operates from a net cash positive position. The Company has a strong focus on credit account management with processes in place to ensure regular, prompt payments. The Directors consider the liquidity position of the Company to be satisfactory for expected trading.

Foreign currency risk

The Company trade in both Sterling and Euro currencies. However, with only one client invoiced in Euros, the Company faces minimal effect from exchange rate fluctuations.

Commercial and pricing risk

The majority of the Company's sales are with regular, long term clients who understand the pricing structure and therefore the exposure to pricing risk is considered to be low.

Interest rate risk

The Company is subject to low risk from the effects of changes in interest rates as the Company has neither debt owing from any financial loan arrangements nor assets held in any significant interest bearing investments.

PEOPLE AND COMMUNITY

The Company recently became an Employee Owned Trust and staff retention is key to our ongoing success. The Company invests in training and development and supports social interaction within the teams and offices across the Company.

Focus Agency Group supports charities such as Brave Futures and Youth Adventure Trust.

ON BEHALF OF THE BOARD:

J I Mercer - Director

30 September 2025

The directors present their report with the financial statements of the company for the year ended 31 December 2024.

PRINCIPAL ACTIVITY

The principal activity of the company in the year under review was that of The principal activity of the Company in the year under review was a full-service marketing agency. In 2024, our Build To Rent sector was successfully launched, with new business wins.

In addition, the digisuite™ online tool continued to be offered to new and existing clients, along with all our other activities.

DIVIDENDS

No interim dividend was paid on the Ordinary 'A' £1 shares. The directors recommend that no final dividend be paid on these shares.

No interim dividend was paid on the Ordinary 'B' £1 shares. The directors recommend that no final dividend be paid on these shares.

The total distribution of dividends for the year ended 31 December 2024 will be £nil.

FUTURE DEVELOPMENTS

The Company continues to invest in its staff development of AI technology and associated online tools. In 2024, the Company has researched and developed a new sector of the business - FocusPOD, which it plans to launch in 2025.

DIRECTORS

The directors shown below have held office during the whole of the period from 1 January 2024 to the date of this report.

J I Mercer

Mrs S J S Mercer

STATEMENT OF DIRECTORS' RESPONSIBILITIES

The directors are responsible for preparing the Strategic Report, the Report of the Directors and the financial statements in accordance with applicable law and regulations.

Company law requires the directors to prepare financial statements for each financial year. Under that law the directors have elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law). Under company law the directors must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the company and of the profit or loss of the company for that period. In preparing these financial statements, the directors are required to:

-	select suitable accounting policies and then apply them consistently;

-	make judgements and accounting estimates that are reasonable and prudent;

-	prepare the financial statements on the going concern basis unless it is inappropriate to presume that the company will continue in business.

The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the company's transactions and disclose with reasonable accuracy at any time the financial position of the company and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

STATEMENT AS TO DISCLOSURE OF INFORMATION TO AUDITORS

So far as the directors are aware, there is no relevant audit information (as defined by Section 418 of the Companies Act 2006) of which the company's auditors are unaware, and each director has taken all the steps that he or she ought to have taken as a director in order to make himself or herself aware of any relevant audit information and to establish that the company's auditors are aware of that information.

AUDITORS

The auditors, Granite Morgan Smith Ltd, will be proposed for re-appointment at the forthcoming Annual General Meeting.

ON BEHALF OF THE BOARD:

J I Mercer - Director

30 September 2025

Opinion

We have audited the financial statements of Focus Agency Group Limited (the 'company') for the year ended 31 December 2024 which comprise the Income Statement, Other Comprehensive Income, Balance Sheet, Statement of Changes in Equity, Cash Flow Statement and Notes to the Cash Flow Statement, Notes to the Financial Statements, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice).

In our opinion the financial statements:

-	give a true and fair view of the state of the company's affairs as at 31 December 2024 and of its profit for the year then ended;

-	have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and

-	have been prepared in accordance with the requirements of the Companies Act 2006.

Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditors' responsibilities for the audit of the financial statements section of our report. We are independent of the company in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC's Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern

In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of this report.

Other information

The other information comprises the information included in the annual report other than the financial statements and our auditor's report thereon. The directors are responsible for the other information contained within the annual report.

Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon.

Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the course of the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.

We have nothing to report in this regard.

Opinions on other matters prescribed by the Companies Act 2006

In our opinion, based on the work undertaken in the course of the audit:

-	the information given in the Strategic Report and the Report of the Directors for the financial year for which the financial statements are prepared is consistent with the financial statements; and

-	the Strategic Report and the Report of the Directors have been prepared in accordance with applicable legal requirements.

Matters on which we are required to report by exception

In the light of the knowledge and understanding of the company and its environment obtained in the course of the audit, we have not identified material misstatements in the Strategic Report or the Report of the Directors.

We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, in our opinion:

-	adequate accounting records have not been kept, or returns adequate for our audit have not been received from branches not visited by us; or

-	the financial statements are not in agreement with the accounting records and returns; or

-	certain disclosures of directors' remuneration specified by law are not made; or

-	we have not received all the information and explanations we require for our audit.

Responsibilities of directors

As explained more fully in the Statement of Directors' Responsibilities set out on page three, the directors are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors determine necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the directors are responsible for assessing the company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the company or to cease operations, or have no realistic alternative but to do so.

Auditors' responsibilities for the audit of the financial statements

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue a Report of the Auditors that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.

Discussions with and enquiries of management and those charged with governance were held with a view to identifying those laws and regulations that could be expected to have a material impact on the financial statements. During the engagement team briefing, the outcomes of these discussions and enquiries were shared with the team, as well as consideration as to where and how fraud may occur in the entity.

The following laws and regulations were identified as being of significance to the entity:

- Those laws and regulations considered to have a direct effect on the financial statements include UK financial reporting standards, Company Law, Tax and legislation, and distributable profits legislation.

- Those laws and regulations for which non-compliance may be fundamental to the operating aspects of the business and therefore may have a material effect on the financial statements include environmental regulations, health and safety legislation.

Audit procedures undertaken in response to the potential risks relating to irregularities (which include fraud and non-compliance with laws and regulations) comprised of: inquiries of management and those charged with governance as to whether the entity complies with such laws and regulations; enquiries with the same concerning any actual or potential litigation or claims; inspection of relevant legal correspondence; review of board minutes and the performance of analytical review to identify unexpected movements in account balances which may be indicative of fraud.

No instances of material non-compliance were identified. However, the likelihood of detecting irregularities, including fraud, is limited by the inherent difficulty in detecting irregularities, the effectiveness of the entity's controls, and the nature, timing and extent of the audit procedures performed. Irregularities that result from fraud might be inherently more difficult to detect than irregularities that result from error. As explained above, there is an unavoidable risk that material misstatements may not be detected, even though the audit has been planned and performed in accordance with ISAs (UK).

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council's website at www.frc.org.uk/auditorsresponsibilities. This description forms part of our Report of the Auditors.

Other matters which we are required to address

The previous period financial statements were unaudited, however, we have obtained sufficient appropriate audit evidence that the opening balances do not contain misstatements that materially affect the current periods financial statements.

Use of our report

This report is made solely to the company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the company's members those matters we are required to state to them in a Report of the Auditors and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the company and the company's members as a body, for our audit work, for this report, or for the opinions we have formed.

Vincent Mark Mellett (Senior Statutory Auditor)

for and on behalf of Granite Morgan Smith Ltd

Chartered Certified Accountants and

Statutory Auditors

122 Feering Hill

Feering

Colchester

Essex

CO5 9PY

30 September 2025

TURNOVER

18,342,570

16,339,296

Cost of sales

10,512,786

9,103,557

GROSS PROFIT

7,829,784

7,235,739

Distribution costs

460,205

475,484

Administrative expenses

5,952,246

4,704,051

6,412,451

5,179,535

OPERATING PROFIT

4

1,417,333

2,056,204

Income from shares in group undertakings

-

1,031,528

Interest receivable and similar income

26,048

25,284

26,048

1,056,812

1,443,381

3,113,016

Amounts written off investments

5

-

134,205

PROFIT BEFORE TAXATION

1,443,381

2,978,811

Tax on profit

6

392,366

533,978

PROFIT FOR THE FINANCIAL YEAR

1,051,015

2,444,833

PROFIT FOR THE YEAR

1,051,015

2,444,833

OTHER COMPREHENSIVE INCOME

Share buy back

100

-

Income tax relating to other comprehensive

income

-

OTHER COMPREHENSIVE INCOME

FOR THE YEAR, NET OF INCOME TAX

100

-

TOTAL COMPREHENSIVE INCOME

FOR THE YEAR

1,051,115

2,444,833

FIXED ASSETS

Tangible assets

8

252,392

253,090

Investments

9

300

252,692

253,390

CURRENT ASSETS

Debtors

10

4,672,433

5,690,279

Cash at bank and in hand

863,592

1,175,416

5,536,025

6,865,695

CREDITORS

Amounts falling due within one year

11

2,775,444

3,752,983

NET CURRENT ASSETS

2,760,581

3,112,712

TOTAL ASSETS LESS CURRENT

LIABILITIES

3,013,273

3,366,102

PROVISIONS FOR LIABILITIES

13

51,690

66,143

NET ASSETS

2,961,583

3,299,959

CAPITAL AND RESERVES

Called up share capital

14

9,430

9,530

Capital redemption reserve

15

1,120

1,020

Retained earnings

15

2,951,033

3,289,409

SHAREHOLDERS' FUNDS

2,961,583

3,299,959

The financial statements were approved by the Board of Directors and authorised for issue on 30 September 2025 and were signed on its behalf by:

J I Mercer - Director

Called up

Capital

share

Retained

redemption

Total

capital

earnings

reserve

equity

£

Balance at 1 January 2023

9,280

1,194,779

1,020

1,205,079

Changes in equity

Issue of share capital

250

-

250

Dividends

-

(350,203

)

-

(350,203

)

Total comprehensive income

-

2,444,833

-

2,444,833

Balance at 31 December 2023

9,530

3,289,409

1,020

3,299,959

Changes in equity

Issue of share capital

(100

)

-

(100

)

Contribution to Employee Ownership Trust

-

(1,389,391

)

-

(1,389,391

)

Total comprehensive income

-

1,051,015

100

1,051,115

Balance at 31 December 2024

9,430

2,951,033

1,120

2,961,583

Cash flows from operating activities

Cash generated from operations

1

1,189,201

1,232,544

Tax paid

(541,540

)

(173,475

)

Net cash from operating activities

647,661

1,059,069

Cash flows from investing activities

Purchase of tangible fixed assets

(161,774

)

(159,710

)

Purchase of fixed asset investments

-

(100,755

)

Contribution to Employee Ownership Trust

(1,389,391

)

-

Interest received

26,048

25,284

Dividends received

-

1,031,528

Net cash from investing activities

(1,525,117

)

796,347

Cash flows from financing activities

Loan repayments in year

-

(141,866

)

Amount introduced by directors

565,632

-

Amount withdrawn by directors

-

(565,632

)

Share issue

-

250

Equity dividends paid

-

(350,203

)

Net cash from financing activities

565,632

(1,057,451

)

(Decrease)/increase in cash and cash equivalents

(311,824

)

797,965

Cash and cash equivalents at beginning of

year

2

1,175,416

377,451

Cash and cash equivalents at end of year

2

863,592

1,175,416

1.	RECONCILIATION OF PROFIT BEFORE TAXATION TO CASH GENERATED FROM OPERATIONS

2024

2023

£

Profit before taxation

1,443,381

2,978,811

Depreciation charges

162,472

134,916

Loss on disposal of fixed assets

-

1,162

Amounts written off investments

-

134,205

Finance income

(26,048

)

(1,056,812

)

1,579,805

2,192,282

Decrease/(increase) in trade and other debtors

452,214

(3,277,991

)

(Decrease)/increase in trade and other creditors

(842,818

)

2,318,253

Cash generated from operations

1,189,201

1,232,544

2.	CASH AND CASH EQUIVALENTS

The amounts disclosed on the Cash Flow Statement in respect of cash and cash equivalents are in respect of these Balance Sheet amounts:

Year ended 31 December 2024

31.12.24

1.1.24

£

Cash and cash equivalents

863,592

1,175,416

Year ended 31 December 2023

31.12.23

1.1.23

£

Cash and cash equivalents

1,175,416

377,451

3.	ANALYSIS OF CHANGES IN NET FUNDS

At 1.1.24

Cash flow

At 31.12.24

£

Net cash

Cash at bank and in hand

1,175,416

(311,824

)

863,592

1,175,416

(311,824

)

863,592

Total

1,175,416

(311,824

)

863,592

1.	STATUTORY INFORMATION

Focus Agency Group Limited is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2.	ACCOUNTING POLICIES

Basis of preparing the financial statements

These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention. The company has sufficient financial resources to support the level of business activity undertaken. As a consequence, the directors believe that the company is well placed to manage its business risks successfully despite the current uncertain economic outlook. After making enquiries, the directors have a reasonable expectation that the company has adequate resources to continue in operational existence for the foreseeable future. Accordingly, they continue to adopt the going concern basis in preparing the financial statements.

Preparation of consolidated financial statements

The financial statements contain information about Focus Agency Group Limited as an individual company and do not contain consolidated financial information as the parent of a group. The company is exempt under Section 399(2A) of the Companies Act 2006 from the requirements to prepare consolidated financial statements.

Significant judgements and estimates

In the application of the company's accounting policies, the directors are required to make judgements, estimates and assumptions about the carrying amounts of assets and liabilities that are not readily apparent from other sources. The estimates and associated assumptions are based on historical experience and other factors that are considered to be relevant. Actual results may differ from these estimates.

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised in the period in which the estimate is revised if the revision affects only that period or in the period of the revision and future periods if the revision affects both current and future periods.

Turnover

Turnover represents net invoiced sales and uninvoiced sales at full sales value of goods and services, excluding VAT.

Tangible fixed assets

Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.

Fixtures and fittings

-

25% on reducing balance

Computer equipment

-

50% on cost

Investments in subsidiaries

Investments in subsidiary undertakings are recognised at cost.

Taxation

Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.

Deferred tax

Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Long term contracts

Where the outcome of a long term contract can be estimated reliably, revenue and costs are recognised by reference to the stage of completion. This is measured by the proportion that contract labour incurred to date bear to the estimated total contract labour. Where the outcome of a long term contract cannot be estimated reliably, contract revenue is recognised to the extent of contract labour incurred that it is probable will be recoverable. Contract labour are recognised as expenses in the period in which they are incurred. When it is probable that the total contract labour will exceed total contract revenue, the expected loss is recognised as an expense immediately.

Hire purchase and leasing commitments

Rentals paid under operating leases are charged to profit or loss on a straight line basis over the period of the lease.

Pension costs and other post-retirement benefits

The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

Debtors

Basic financial assets, including trade and other debtors, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest. Such assets are subsequently carried at amortised cost using the effective interest method, less any impairment.

Cash and cash equivalents

Cash and cash equivalents are represented by cash in hand, deposits held at call with financial institutions, and other short-term highly liquid investments that mature in no more than three months from the date of acquisition and that are readily convertible to known amount of cash with insignificant risk of change in value.

Creditors

Basic financial liabilities, including trade and other creditors, loans from third parties and loans from related parties, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future payments discounted at a market rate of interest. Such instruments are subsequently carried at amortised cost using effective interest method, less any impairment.

3.	EMPLOYEES AND DIRECTORS

2024

2023

£

Wages and salaries

5,400,369

4,486,285

Social security costs

570,276

469,888

Other pension costs

167,486

113,973

6,138,131

5,070,146

The average number of employees during the year was as follows:

2024

2023

Directors

2

Other staff

134

112

136

114

2024

2023

£

Directors' remuneration

101,251

44,422

Directors' pension contributions to money purchase schemes

27,200

-

The number of directors to whom retirement benefits were accruing was as follows:

Money purchase schemes

2

-

4.	OPERATING PROFIT

The operating profit is stated after charging:

2024

2023

£

Hire of plant and machinery

422

-

Other operating leases

259,011

225,561

Depreciation - owned assets

162,472

134,916

Loss on disposal of fixed assets

-

1,162

Auditors' remuneration

10,000

-

5.

AMOUNTS WRITTEN OFF INVESTMENTS

2024

2023

£

Write down of investments

-

134,205

6.

TAXATION

Analysis of the tax charge

The tax charge on the profit for the year was as follows:

2024

2023

£

Current tax:

UK corporation tax

406,820

530,255

Deferred tax

(14,454

)

3,723

Tax on profit

392,366

533,978

Reconciliation of total tax charge included in profit and loss

The tax assessed for the year is higher than the standard rate of corporation tax in the UK. The difference is explained below:

2024

2023

£

Profit before tax

1,443,381

2,978,811

Profit multiplied by the standard rate of corporation tax in the UK of 25%

(2023 - 25%)

360,845

744,703

Effects of:

Expenses not deductible for tax purposes

45,973

79,895

Income not taxable for tax purposes

-

(257,882

)

Capital allowances in excess of depreciation

-

(3,107

)

Depreciation in excess of capital allowances

2

-

Tax effect from mid year tax rate change

-

(33,354

)

Deferred tax

(14,454

)

3,723

Total tax charge

392,366

533,978

Tax effects relating to effects of other comprehensive income

2024

Gross

Tax

Net

£

Share buy back

100

-

100

7.

DIVIDENDS

Total distribution of dividends for the year amounted to £nil (2023 - £350,203).

8.	TANGIBLE FIXED ASSETS

Fixtures

Plant and

and

Computer

machinery

fittings

equipment

Totals

£

COST

At 1 January 2024

1,979

293,917

336,499

632,395

Additions

35,500

12,772

113,502

161,774

At 31 December 2024

37,479

306,689

450,001

794,169

DEPRECIATION

At 1 January 2024

354

152,897

226,054

379,305

Charge for year

1,650

45,592

115,230

162,472

At 31 December 2024

2,004

198,489

341,284

541,777

NET BOOK VALUE

At 31 December 2024

35,475

108,200

108,717

252,392

At 31 December 2023

1,625

141,020

110,445

253,090

9.	FIXED ASSET INVESTMENTS

Shares in

group

undertakings

£

COST

At 1 January 2024

and 31 December 2024

300

NET BOOK VALUE

At 31 December 2024

300

At 31 December 2023

300

The company's investments at the Balance Sheet date in the share capital of companies include the following:

Focus Experiential Limited

Registered office: United Kingdom

Nature of business: Dormant

%

Class of shares:

holding

Ordinary

100.00

31.12.24

31.12.23

£

Aggregate capital and reserves

200

Profit for the year

-

36,504

Focus On Media Limited

Registered office: United Kingdom

Nature of business: Dormant

%

Class of shares:

holding

Ordinary

100.00

31.12.24

31.12.23

£

Aggregate capital and reserves

100

10.

DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR

2024

2023

£

Trade debtors

3,904,345

4,576,118

Amounts recoverable on contract

603,029

347,943

Staff loans

602

1,937

Credit cards

-

91,230

Directors' current accounts

-

565,632

Prepayments and accrued income

164,457

107,419

4,672,433

5,690,279

11.

CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR

2024

2023

£

Trade creditors

1,114,043

1,143,936

Tax

283,611

418,332

Social security and other taxes

140,247

125,795

VAT

364,691

749,495

Other creditors

10,699

8,795

Credit cards

8,756

-

Pension control

24,218

24,003

Accruals and deferred income

829,179

1,282,627

2,775,444

3,752,983

12.	LEASING AGREEMENTS

Minimum lease payments under non-cancellable operating leases fall due as follows:

2024

2023

£

Within one year

173,456

154,133

Between one and five years

222,213

270,113

In more than five years

161,096

209,096

556,765

633,342

13.	PROVISIONS FOR LIABILITIES

2024

2023

£

Deferred tax

51,690

66,143

Deferred

tax

£

Balance at 1 January 2024

66,143

Accelerated capital allowances

(14,453

)

Balance at 31 December 2024

51,690

14.	CALLED UP SHARE CAPITAL

Allotted, issued and fully paid:

Number:

Class:

Nominal

2024

2023

value:

£

9,430

Ordinary 'A'

£1

9,430

100

Ordinary 'B'

£1

-

100

9,430

9,530

During the year, all the Ordinary 'B' shares were repurchased by the Company.

The Ordinary 'A' shares have attached to them full voting, dividend and capital distribution (including on winding up) rights; they do not confer any rights of redemption.

15.

RESERVES

Capital

Retained

redemption

earnings

reserve

Totals

£

At 1 January 2024

3,289,409

1,020

3,290,429

Profit for the year

1,051,015

Contribution to Employee Ownership Trust

(1,389,391

)

(1,389,391

)

Purchase of own shares

-

100

At 31 December 2024

2,951,033

1,120

2,952,153

16.	DIRECTORS' ADVANCES, CREDITS AND GUARANTEES

The following advances and credits to directors subsisted during the years ended 31 December 2024 and 31 December 2023:

2024

2023

£

J I Mercer

Balance outstanding at start of year

282,816

-

Amounts advanced

-

282,816

Amounts repaid

(282,816

)

-

Amounts written off

-

Amounts waived

-

Balance outstanding at end of year

-

282,816

Mrs S J S Mercer

Balance outstanding at start of year

282,816

-

Amounts advanced

-

282,816

Amounts repaid

(282,816

)

-

Amounts written off

-

Amounts waived

-

Balance outstanding at end of year

-

282,816

17.	ULTIMATE CONTROLLING PARTY

In the prior year, the controlling party was considered to be the directors, J.I. Mercer and S.J.S. Mercer, by virtue of their majority shareholding in the company. During the current year, all the Ordinary 'A' shares were transferred to Focus Agency Group Trustee Limited, acting as Trustee to hold the shares on behalf of the Focus Agency Group Employee Ownership Trust.