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Registered number: 13627869










KEUNE HAIRCOSMETICS UK LTD










FINANCIAL STATEMENTS

INFORMATION FOR FILING WITH THE REGISTRAR

FOR THE YEAR ENDED 31 DECEMBER 2024

 
KEUNE HAIRCOSMETICS UK LTD
REGISTERED NUMBER: 13627869

BALANCE SHEET
AS AT 31 DECEMBER 2024

2024
2023
Note
£
£

Fixed assets
  

Tangible assets
 5 
811,277
817,203

Current assets
  

Stocks
 6 
198,137
292,860

Debtors: amounts falling due after more than one year
 7 
459,184
339,537

Debtors: amounts falling due within one year
 7 
2,420,361
369,743

Cash at bank and in hand
  
112,302
161,073

  
3,189,984
1,163,213

Creditors: amounts falling due within one year
 8 
(4,105,754)
(2,181,991)

Net current liabilities
  
 
 
(915,770)
 
 
(1,018,778)

Total assets less current liabilities
  
(104,493)
(201,575)

Provisions for liabilities
  

Deferred tax
  
(24,965)
(24,965)

Net liabilities
  
(129,458)
(226,540)


Capital and reserves
  

Called up share capital 
 10 
200,000
200,000

Profit and loss account
 11 
(329,458)
(426,540)

  
(129,458)
(226,540)


The financial statements have been prepared in accordance with the provisions applicable to companies subject to the small companies regime and in accordance with the provisions of FRS 102 Section 1A - small entities.

The financial statements have been delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The Company has opted not to file the statement of comprehensive income in accordance with provisions applicable to companies subject to the small companies' regime.

The financial statements were approved and authorised for issue by the board and were signed on its behalf by: 




................................................
D Potter
Director

Date: 30 September 2025

Page 1

 
KEUNE HAIRCOSMETICS UK LTD
REGISTERED NUMBER: 13627869
    
BALANCE SHEET (CONTINUED)
AS AT 31 DECEMBER 2024

The notes on pages 3 to 11 form part of these financial statements.

Page 2

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

1.


General information

Keune Haircosmetics UK Limited is a private company limited by shares incorporated in England and Wales. The address of the registered office is The Post Building 100-101 Unit 1, Museum Street, High Holborn, London. 

2.Accounting policies

 
2.1

Basis of preparation of financial statements

The financial statements have been prepared under the historical cost convention unless otherwise specified within these accounting policies and in accordance with FRS 102 'The Financial Reporting Standard applicable in the UK and the Republic of Ireland' and the requirements of the Companies Act 2006. The disclosure requirements of Section 1A of FRS 102 have been applied other than where additional disclosure is required to show a true and fair view.

The following principal accounting policies have been applied:

 
2.2

Going concern

The financial statements have been prepared on a going concern basis. This basis has been adopted despite the net current liability of £2,587,937 (2023: £1,018,778) shown in the Company’s balance sheet as at year end, the company made a loss of £1,575,085 (2023: profit of £45,253) and had net liabilities of £1,801,625 (2023: £226,540).The directors believe this to be appropriate because the parent company Keune Holding B.V has confirmed that it will support the company and has the ability to do so. 

 
2.3

Revenue

Revenue is recognised to the extent that it is probable that the economic benefits will flow to the Company and the revenue can be reliably measured. Revenue is measured as the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes. The following criteria must also be met before revenue is recognised:

Sale of goods

Revenue from the sale of goods is recognised when all of the following conditions are satisfied:
the Company has transferred the significant risks and rewards of ownership to the buyer;
the Company retains neither continuing managerial involvement to the degree usually associated with ownership nor effective control over the goods sold;
the amount of revenue can be measured reliably;
it is probable that the Company will receive the consideration due under the transaction; and
the costs incurred or to be incurred in respect of the transaction can be measured reliably.

 
2.4

Interest income

Interest income is recognised in profit or loss using the effective interest method.

Page 3

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)

 
2.5

Pensions

Defined contribution pension plan

The Company operates a defined contribution plan for its employees. A defined contribution plan is a pension plan under which the Company pays fixed contributions into a separate entity. Once the contributions have been paid the Company has no further payment obligations.

The contributions are recognised as an expense in profit or loss when they fall due. Amounts not paid are shown in other creditors as a liability in the Balance Sheet. The assets of the plan are held separately from the Company in independently administered funds.

 
2.6

Current and deferred taxation

The tax expense for the year comprises current and deferred tax. Tax is recognised in profit or loss except that a charge attributable to an item of income and expense recognised as other comprehensive income or to an item recognised directly in equity is also recognised in other comprehensive income or directly in equity respectively.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the balance sheet date in the countries where the Company operates and generates income.

Deferred tax balances are recognised in respect of all timing differences that have originated but not reversed by the balance sheet date, except that:
The recognition of deferred tax assets is limited to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits; and
Any deferred tax balances are reversed if and when all conditions for retaining associated tax allowances have been met.

Deferred tax balances are not recognised in respect of permanent differences except in respect of business combinations, when deferred tax is recognised on the differences between the fair values of assets acquired and the future tax deductions available for them and the differences between the fair values of liabilities acquired and the amount that will be assessed for tax. Deferred tax is determined using tax rates and laws that have been enacted or substantively enacted by the balance sheet date.


 
2.7

Tangible fixed assets

Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.

Page 4

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)


2.7
Tangible fixed assets (continued)

Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, using the straight-line method.

Depreciation is provided on the following basis:

Leasehold property improvements
-
10% straight line method or over the lease period, if shorter
Fixtures and fittings
-
20%  straight line method over the useful life
Office, salon and computer
-
20%  straight line method over the useful life

The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.

Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in profit or loss.

 
2.8

Stocks

Stocks are stated at the lower of cost and net realisable value, being the estimated selling price. Cost is based on the cost of purchase on a weighted average basis.

At each balance sheet date, stocks are assessed for impairment. If stock is impaired, the carrying amount is reduced to its selling price. The impairment loss is recognised immediately in profit or loss.

 
2.9

Debtors

Short-term debtors are measured at transaction price, less any impairment. Loans receivable are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method, less any impairment.

 
2.10

Cash and cash equivalents

Cash is represented by cash in hand and deposits with financial institutions repayable without penalty on notice of not more than 24 hours. Cash equivalents are highly liquid investments that mature in no more than three months from the date of acquisition and that are readily convertible to known amounts of cash with insignificant risk of change in value.

 
2.11

Creditors

Short-term creditors are measured at the transaction price. Other financial liabilities, including bank loans, are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method.

Page 5

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)

 
2.12

Provisions for liabilities

Provisions are recognised when an event has taken place that gives rise to a legal or constructive obligation, a transfer of economic benefits is probable and a reliable estimate can be made.
Provisions are measured as the best estimate of the amount required to settle the obligation, taking into account the related risks and uncertainties.
 
Increases in provisions are generally charged as an expense to profit or loss.

 
2.13

Financial instruments

The Company has elected to apply the provisions of Section 11 “Basic Financial Instruments” of FRS 102 to all of its financial instruments.

Financial instruments are recognised in the Company's Balance Sheet when the Company becomes party to the contractual provisions of the instrument.

Financial assets and liabilities are offset, with the net amounts presented in the financial statements, when there is a legally enforceable right to set off the recognised amounts and there is an intention to settle on a net basis or to realise the asset and settle the liability simultaneously.

Basic financial assets

Basic financial assets, which include trade and other debtors, cash and bank balances, are initially measured at their transaction price (adjusted for transaction costs except in the initial measurement of financial assets that are subsequently measured at fair value through profit and loss) and are subsequently carried at their amortised cost using the effective interest method, less any provision for impairment, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest.

Discounting is omitted where the effect of discounting is immaterial. The Company's cash and cash equivalents, trade and most other debtors due with the operating cycle fall into this category of financial instruments.

Basic financial liabilities

Financial liabilities and equity instruments are classified according to the substance of the contractual arrangements entered into. An equity instrument is any contract that evidences a residual interest in the assets of the Company after the deduction of all its liabilities.

Basic financial liabilities, which include trade and other creditors, bank loans and other loans are initially measured at their transaction price (adjusting for transaction costs except in the initial measurement of financial liabilities that are subsequently measured at fair value through profit and loss). When this constitutes a financing transaction, whereby the debt instrument is measured at the present value of the future payments discounted at a market rate of interest, discounting is omitted where the effect of discounting is immaterial.

Debt instruments are subsequently carried at their amortised cost using the effective interest rate method.

Page 6

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)


2.13
Financial instruments (continued)

Trade creditors are obligations to pay for goods and services that have been acquired in the ordinary course of business from suppliers. Trade creditors are classified as current liabilities if the payment is due within one year. If not, they represent non-current liabilities. Trade creditors are initially recognised at their transaction price and subsequently are measured at amortised cost using the effective interest method. Discounting is omitted where the effect of discounting is immaterial.

Derecognition of financial instruments

Derecognition of financial assets

Financial assets are derecognised when their contractual right to future cash flow expire, or are settled, or when the Company transfers the asset and substantially all the risks and rewards of ownership to another party. If significant risks and rewards of ownership are retained after the transfer to another party, then the Company will continue to recognise the value of the portion of the risks and rewards retained.

Derecognition of financial liabilities

Financial liabilities are derecognised when the Company's contractual obligations expire or are discharged or cancelled.


3.


Judgements in applying accounting policies and key sources of estimation uncertainty

Preparation of the financial statements requires management to make significant judgments and estimates. The items in the financial statements where these judgments and estimates have been made  include:
Inventory provision
Determine the condition of its inventories and makes provision against obsolete and slow moving inventory.


4.


Employees

The average monthly number of employees, including directors, during the period was 23 (2023 - 11).


Page 7

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

5.


Tangible fixed assets





Leasehold property improvements
Fixtures & fittings
Office, salon and computer
Total

£
£
£
£



Cost 


At 1 January 2024
870,893
-
78,642
949,535


Additions
-
107,944
3,772
111,716


Disposals
-
-
(10,135)
(10,135)



At 31 December 2024

870,893
107,944
72,279
1,051,116



Depreciation


At 1 January 2024
114,558
-
17,774
132,332


Charge for the year
87,129
6,311
14,067
107,507



At 31 December 2024

201,687
6,311
31,841
239,839



Net book value



At 31 December 2024
669,206
101,633
40,438
811,277



At 31 December 2023
756,335
-
60,868
817,203


6.


Stocks

2024
2023
£
£

Finished goods
198,137
292,860


Page 8

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

7.


Debtors

2024
2023
£
£

Due after more than one year

Loan receivables
274,684
155,037

Rent deposit
184,500
184,500

459,184
339,537


2024
2023
£
£

Due within one year

Trade debtors
440,097
268,867

Amounts owed by group undertakings
1,896,172
-

Other debtors
2,069
57,698

Prepayments and accrued income
82,023
43,178

2,420,361
369,743


Amounts owed by group undertakings are unsecured, interest free and repayable on demand.


8.


Creditors: Amounts falling due within one year

2024
2023
£
£

Trade creditors
103,284
92,476

Amounts owed to group undertakings
3,676,040
1,721,635

Other taxation and social security
148,947
129,540

Other creditors
8,388
10,691

Accruals and deferred income
169,095
227,649

4,105,754
2,181,991


Amounts owed to group undertakings are unsecured, interest free and repayable on demand.

Page 9

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

9.


Deferred taxation




2024
2023


£

£






At 1 January 2024
24,965
-


Charged to profit or loss
-
24,965



At 31 December 2024
24,965
24,965

The provision for deferred taxation is made up as follows:

2024
2023
£
£


Accelerated capital allowances
24,965
24,965

24,965
24,965


10.


Share capital

2024
2023
£
£
Allotted, called up and fully paid



200,000 (2023 - 200,000) Ordinary shares of £1.00 each
200,000
200,000



11.


Reserves

Retained earnings

This reserve represents the accumulated profits and losses of the Company net of distributions.


12.


Pension commitments

The Company operates a defined contributions pension scheme. The assets of the scheme are held separately from those of the Company in an independently administered fund. The contributions payable by the Company to the fund amounted to £47,111 (2023: £29,220) Contributions totalling £8,288 (2023: £3,896)  were payable to the fund at the reporting date and are included in other payables.


13.


Related party transactions

The company has taken the exemption available in FRS102 1A.35 not to disclose balances and transactions entered into between two or more members of the group, provided that any subsidiary which is a party to the transaction is wholly owned by such a member.

Page 10

 
KEUNE HAIRCOSMETICS UK LTD
 
 
 
NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

14.


Controlling party

The immediate controlling parent company is Keune Holdings B.V, a company registered in Netherlands.  The ultimate controlling party is G Keune.


15.


Auditors' information

The auditors' report on the financial statements for the year ended 31 December 2024 was unqualified.

The audit report was signed on 30 September 2025 by Rajeev Shaunak Bsc FCA (Senior Statutory Auditor) on behalf of MHA.

 
Page 11