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Registered number: 08078856












MARKETCAST UK LIMITED
FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

 

MARKETCAST UK LIMITED

CONTENTS



Page
Company information
 
1
Balance sheet
 
2 - 3
Notes to the financial statements
 
4 - 12


 

MARKETCAST UK LIMITED
 
COMPANY INFORMATION


Directors
P A Forgue 
A Fenton 




Registered number
08078856



Registered office
Skipper Building
83 Clerkenwell Road

London

EC1R 5AR




Independent auditor
Blick Rothenberg Audit LLP
Chartered Accountants & Statutory Auditor

16 Great Queen Street

Covent Garden

London

WC2B 5AH




Page 1


 
REGISTERED NUMBER:08078856
MARKETCAST UK LIMITED

BALANCE SHEET
AS AT 31 DECEMBER 2024

2024
2023
Note
£
£

Fixed assets
  

Tangible assets
 4 
72,946
120,696

  
72,946
120,696

Current assets
  

Debtors due within 1 year
  
2,331,264
2,059,751

Debtors due after more than 1 year
  
129,924
129,924

Bank and cash balances
  
175,763
274,486

  
2,636,951
2,464,161

Creditors: amounts falling due within one year
 6 
(562,602)
(692,265)

Net current assets
  
 
 
2,074,349
 
 
1,771,896

Total assets less current liabilities
  
2,147,295
1,892,592

Provisions for liabilities
  

Deferred tax
  
(12,604)
(26,135)

  
 
 
(12,604)
 
 
(26,135)

Net assets
  
2,134,691
1,866,457


Capital and reserves
  

Called up share capital 
 8 
2
2

Profit and loss account
  
2,134,689
1,866,455

Total equity
  
2,134,691
1,866,457


The financial statements have been prepared in accordance with the provisions applicable to companies subject to the small companies regime and in accordance with the provisions of FRS 102 Section 1A - small entities.

The financial statements have been delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The company has opted not to file the profit and loss account in accordance with provisions applicable to companies subject to the small companies' regime.

The financial statements were approved and authorised for issue by the board and were signed on its behalf by: 




P A Forgue
Director

Page 2


 
REGISTERED NUMBER:08078856
MARKETCAST UK LIMITED
    
BALANCE SHEET (CONTINUED)
AS AT 31 DECEMBER 2024

Date: 3 October 2025

The notes on pages 4 to 12 form part of these financial statements.

Page 3

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

1.


General information

MarketCast UK Limited is a private company limited by shares incorporated in England and Wales. The address of its registered office is Skipper Building, 83 Clerkenwell Road, London, England, EC1R 5AR, United Kingdom.
The financial statements are presented in Sterling (£). Monetary amounts in these financial statements are rounded to the nearest £. 

2.Accounting policies

 
2.1

Basis of preparation of financial statements

The financial statements have been prepared under the historical cost convention unless otherwise specified within these accounting policies and in accordance with FRS 102 'The Financial Reporting Standard applicable in the UK and the Republic of Ireland' and the requirements of the Companies Act 2006. The disclosure requirements of Section 1A of FRS 102 have been applied other than where additional disclosure is required to show a true and fair view.

The following principal accounting policies have been applied:

 
2.2

Going concern

The sole customer of the company is the parent company, MarketCast LLC. The company is therefore dependent on the performance and support of MarketCast LLC from whom the company has received a letter of financial support. 
While the company has received confirmation that the parent company will provide financial support the letter of support is not legally binding. In addition, the parent company is itself dependent upon the continued financial support of its shareholders and achieving a profitable level of operations to provide it with sufficient funds to operate the business. The most recent financial statements of the parent company, to 31 December 2024, disclose a material uncertainty in relation to going concern as a result of these factors. Therefore, there is no guarantee that the parent company has the financial ability to provide the required financial support. 
As the going concern status of this company is intertwined with that of its parent company, the directors are of the opinion that the matters described above are material uncertainties related to events or conditions that may cast significant doubt upon the company's ability to continue as a going concern. 
The directors have made enquiries as to the financial position and performance of the group. The financial support from the parent company is continually forthcoming and the directors have a reasonable expectation that MarketCast UK Limited has adequate resources to continue in operation existence and meet its liabilities as they fall due for foreseeable future, being a period of at least twelve months from the date these financial statements were approved. Accordingly, they continue to adopt the going concern basis in preparing the financial statements.

Page 4

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)

 
2.3

Foreign currency translation

Functional and presentation currency

The company's functional and presentational currency is GBP.

Transactions and balances

Foreign currency transactions are translated into the functional currency using the spot exchange rates at the dates of the transactions.

At each period end foreign currency monetary items are translated using the closing rate. Non-monetary items measured at historical cost are translated using the exchange rate at the date of the transaction and non-monetary items measured at fair value are measured using the exchange rate when fair value was determined.

Foreign exchange gains and losses resulting from the settlement of transactions and from the translation at period-end exchange rates of monetary assets and liabilities denominated in foreign currencies are recognised in profit or loss except when deferred in other comprehensive income as qualifying cash flow hedges.

  
2.4

Turnover

Turnover from contracts to provide sales and marketing services to group companies is recognised in the period in which the services are provided. Turnover is recognised to the extent that is probable that the company will receive the consideration due under the contract and the amount of Turnover can be measured reliably. Turnover is measured as the fair value of the consideration received or receivable.

 
2.5

Operating leases: the company as lessee

Rentals paid under operating leases are charged to profit or loss on a straight-line basis over the lease term.

Benefits received and receivable as an incentive to sign an operating lease are recognised on a straight-line basis over the lease term, unless another systematic basis is representative of the time pattern of the lessee's benefit from the use of the leased asset.

 
2.6

Pensions

Defined contribution pension plan

The company operates a defined contribution plan for its employees. A defined contribution plan is a pension plan under which the company pays fixed contributions into a separate entity. Once the contributions have been paid the company has no further payment obligations.

The contributions are recognised as an expense in profit or loss when they fall due. Amounts not paid are shown in accruals as a liability in the balance sheet. The assets of the plan are held separately from the company in independently administered funds.

Page 5

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)

 
2.7

Current and deferred taxation

The tax expense for the year comprises current and deferred tax. Tax is recognised in profit or loss except that a charge attributable to an item of income and expense recognised as other comprehensive income or to an item recognised directly in equity is also recognised in other comprehensive income or directly in equity respectively.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the balance sheet date in the countries where the company operates and generates income.

Deferred tax balances are recognised in respect of all timing differences that have originated but not reversed by the balance sheet date, except that:
The recognition of deferred tax assets is limited to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits; and
Any deferred tax balances are reversed if and when all conditions for retaining associated tax allowances have been met.

Deferred tax balances are not recognised in respect of permanent differences. Deferred tax is determined using tax rates and laws that have been enacted or substantively enacted by the balance sheet date.


 
2.8

Tangible fixed assets

Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.

Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, using the straight-line method.

Depreciation is provided on the following basis:

Leasehold Improvements
-
20%
or over the life of the lease
Fixtures and fittings
-
33%
Computer equipment
-
33%

The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.

Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in profit or loss.

Page 6

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)


2.9

Financial instruments

The company has elected to apply Sections 11 and 12 of FRS 102 in respect of financial instruments.

Financial assets and financial liabilities are recognised when the company becomes party to the contractual provisions of the instrument. 

Financial liabilities and equity instruments are classified according to the substance of the contractual arrangements entered into. An equity instrument is any contract that evidences a residual interest in the assets of the company after deducting all of its liabilities. 
 
The company’s policies for its major classes of financial assets and financial liabilities are set out below. 

Financial assets
Basic financial assets, including trade and other debtors, cash and bank balances, intercompany working capital balances, and intercompany financing are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest for a similar debt instrument. Financing transactions are those in which payment is deferred beyond normal business terms or is financed at a rate of interest that is not a market rate.

Such assets are subsequently carried at amortised cost using the effective interest method, less any impairment.

Financial liabilities

Basic financial liabilities, including trade and other creditors, bank loans, loans from fellow group companies and preference shares that are classified as debt, are initially recognised at transaction price, unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future payments discounted at a market rate of interest for a similar debt instrument. Financing transactions are those in which payment is deferred beyond normal business terms or is financed at a rate of interest that is not a market rate.

Debt instruments are subsequently carried at amortised cost, using the effective interest rate method.

Page 7

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

2.Accounting policies (continued)





Financial instruments (continued)

Impairment of financial assets
Financial assets measured at cost and amortised cost are assessed at the end of each reporting period for objective evidence of impairment. If objective evidence of impairment is found, an impairment loss is recognised in the profit and loss account. 

For financial assets measured at cost less impairment, the impairment loss is measured as the difference between the asset's carrying amount and the best estimate of the amount the company would receive for the asset if it were to be sold at the reporting date. 

For financial assets measured at amortised cost, the impairment loss is measured as the difference between the asset's carrying amount and the present value of estimated cash flows discounted at the asset's original effective interest rate. If the financial asset has a variable interest rate, the discount rate for measuring any impairment loss is the current effective interest rate determined under the contract.

If there is a decrease in the impairment loss arising from an event occurring after the impairment was recognised, the impairment is reversed. The reversal is such that the current carrying amount does not exceed what the carrying amount would have been had the impairment not previously been recognised. The impairment reversal is recognised in profit or loss.

Derecognition of financial assets and financial liabilities
Financial assets are derecognised when (a) the contractual rights to the cash flows from the asset expire or are settled, or (b) substantially all the risks and rewards of the ownership of the asset are transferred to another party or (c) despite having retained some significant risks and rewards of ownership, control of the asset has been transferred to another party who has the practical ability to unilaterally sell the asset to an unrelated third party without imposing additional restrictions. 
 
Financial liabilities are derecognised when the liability is extinguished, that is when the contractual obligation is discharged, cancelled or expires.

Offsetting of financial assets and financial liabilities
Financial assets and liabilities are offset and the net amount reported in the balance sheet when there is an enforceable right to set off the recognised amounts and there is an intention to settle on a net basis or to realise the asset and settle the liability simultaneously.

 
2.10

Cash

Cash is represented by cash in hand and deposits with financial institutions repayable without penalty on notice of not more than 24 hours.

  
2.11

Share capital

Ordinary shares are classified as equity. Incremental costs directly attributable to the issue of new ordinary shares or options are shown in equity as a deduction, net of tax, from the proceeds.

Page 8

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

3.


Employees

The average monthly number of employees, including directors, during the year was 55 (2023 - 71).


4.


Tangible fixed assets





Fixtures and fittings
Computer equipment
Leasehold improvements
Total

£
£
£
£



Cost


At 1 January 2024
146,643
315,986
143,569
606,198


Additions
5,798
21,360
-
27,158


Disposals
-
(9,827)
-
(9,827)



At 31 December 2024

152,441
327,519
143,569
623,529



Depreciation


At 1 January 2024
115,371
246,437
123,694
485,502


Charge for the year
17,073
47,219
4,679
68,971


Disposals
-
(3,890)
-
(3,890)



At 31 December 2024

132,444
289,766
128,373
550,583



Net book value



At 31 December 2024
19,997
37,753
15,196
72,946



At 31 December 2023
31,272
69,549
19,875
120,696

Page 9

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

5.


Debtors

2024
2023
£
£

Due after more than one year

Other debtors
129,924
129,924

129,924
129,924

Due within one year

Amounts owed by group undertakings
1,676,571
1,277,851

Other debtors
501,293
718,241

Prepayments and accrued income
153,400
45,247

Tax recoverable
-
18,412

2,461,188
2,189,675



6.


Creditors: Amounts falling due within one year

2024
2023
£
£

Trade creditors
360,115
280,208

Corporation tax
102,818
112,193

Other creditors
25,652
179,658

Accruals and deferred income
74,017
120,206

562,602
692,265



7.


Deferred taxation




2024


£






At beginning of year
(26,135)


Charged to profit or loss
13,531



At end of year
(12,604)

Page 10

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024
 
7.Deferred taxation (continued)

The provision for deferred taxation is made up as follows:

2024
2023
£
£


Accelerated capital allowances
(18,237)
(30,174)

Short-term timing differences
5,633
4,039

(12,604)
(26,135)


8.


Share capital

2024
2023
£
£
Allotted, called up and fully paid



200 (2023 - 200) Ordinary shares of £0.01 each
2
2



9.


Commitments under operating leases

At 31 December 2024 the company had future minimum lease payments due under non-cancellable operating leases for each of the following periods:

2024
2023
£
£


Not later than 1 year
553,610
553,610

Later than 1 year and not later than 5 years
699,618
1,460,276

1,253,228
2,013,886


10.


Related party transactions

The company has taken advantage of the exemption contained in FRS 102 section 33 "Related Party Disclosures" from disclosing transactions with entities which are a wholly owned part of the group.


11.


Controlling party

The smallest group for which consolidated financial statements are drawn up is headed by MarketCast LLC whose registered office is 3532 Hayden Ave, Culver City, CA 90232. Consolidated financial statements are not available to the public.

Page 11

 

MARKETCAST UK LIMITED

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2024

12.


Auditor's information

The auditor's report on the financial statements for the year ended 31 December 2024 was unqualified.

The audit report was signed on 3 October 2025 by Nicholas Winters (senior statutory auditor) on behalf of Blick Rothenberg Audit LLP.

 
Page 12