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Registration number: 03443010

McCutcheon Norveil Consultancy Limited

Annual Report and Financial Statements

for the Year Ended 31 December 2024

 

McCutcheon Norveil Consultancy Limited

Contents

Company Information

1

Strategic Report

2

Director's Report

3

Independent Auditor's Report

4 to 6

Profit and Loss Account

7

Balance Sheet

8

Statement of Changes in Equity

9

Notes to the Financial Statements

10 to 18

 

McCutcheon Norveil Consultancy Limited

Company Information

Director

A S McCutcheon

Company secretary

S J McCutcheon

Registered office

10 Queen Street Place
London
United Kingdom
EC4R 1AG

Auditors

Haysmacintyre LLP
10 Queen Street Place
London
EC4R 1AG

 

McCutcheon Norveil Consultancy Limited

Strategic Report for the Year Ended 31 December 2024

Introduction
The director presents his report and financial statements for the year ended 31 December 2024.

Business review
The company is an independent media planning and buying agency. There have not been any significant changes in activity during the year and no changes are anticipated in the forthcoming year. The main objectives of the company are to increase turnover and profitability and this will be achieved by continuing to provide an excellent service to our existing client base whilst seeking opportunities for growth.

Principal risks and uncertainties
Turnover
There has been a decrease in turnover in the year to £8.18 million (2023: £15.69 million). The Directors will continue to seek opportunities for growth and focus on increasing turnover and monitor budgets during 2025. The investment in digital services will complement the existing media buying services the group supplies and enable an expanded range of services to be offered to clients.

Liquidity, Cashflow and Credit Risk
The group's main credit risk is attributable to its trade debtors. To minimise the increased risk of default payment in the current climate; firstly, we continually monitor and discuss existing debtor balances with clients to ensure they are open and transparent about their ability to meet their debts. Secondly, credit facilities are no longer offered and payments on account are made by clients continuing to use our services. In depth supplier contract reviews have been conducted and expenditure has been cancelled/reduced where possible. The group has a strong liquidity position and therefore has little to no risk that it cannot fulfil its obligations and operations.

Financial key performance indicators
Turnover has decreased to £8.18 million compared to £15.69 million in the prior year and a pre-tax profit of £1.92 million was made compared to £3.43 million in 2023. Cashflow remains strong and the company continues to maintain a strong cash position.
 

Approved by the director on 27 October 2025 and signed on its behalf by:


A S McCutcheon
Director

 

McCutcheon Norveil Consultancy Limited

Director's Report for the Year Ended 31 December 2024

The director presents his report and the financial statements for the year ended 31 December 2024.

Director's responsibilities statement
The director is responsible for preparing the Strategic Report, the Director's Report and the financial statements in accordance with applicable law and regulations.
 

Company law requires the director to prepare financial statements for each financial year. Under that law the director has elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law). Under company law the director must not approve the financial statements unless satisfied that they give a true and fair view of the state of affairs of the company and of the profit or loss of the company for that period. In preparing these financial statements, the director is required to:

select suitable accounting policies for the Company's financial statements and then apply them consistently;

make judgements and accounting estimates that are reasonable and prudent;

prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Company will continue in business.

The director is responsible for keeping adequate accounting records that are sufficient to show and explain the company's transactions and disclose with reasonable accuracy at any time the financial position of the company and enable to ensure that the financial statements comply with the Companies Act 2006. also responsible for safeguarding the assets of the company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

Results and dividends
The profit for the year, after taxation, amounted to £1,427,667 (2023 - £2,973,525).

During the year a dividend of £4,500,000 (2023: £nil) was paid to the parent company.

Director of the company

The director who held office during the year was as follows:

A S McCutcheon


Future developments
The company plans to continue to grow its customer base and turnover while keeping a close control of costs.

The company is looking to grow digital capabilities in the digital and media space as customers increasingly spend their advertising budgets on digital advertising.

Disclosure of information to the auditors

The director at the time when this Director's Report is approved has confirmed that:

• so far as is aware, there is no relevant audit information of which the Company's auditors are unaware, and
• has taken all the steps that ought to have been taken as a director in order to be aware of any relevant audit information and to establish that the Company's auditors are aware of that information.
 

Auditors

The auditors, Haysmacintyre LLP be proposed for reappointment in accordance with section 485 of the Companies Act 2006.

Approved by the director on 27 October 2025 and signed on its behalf by:


A S McCutcheon
Director

 

McCutcheon Norveil Consultancy Limited

Independent Auditor's Report to the Members of McCutcheon Norveil Consultancy Limited

Opinion

We have audited the financial statements of McCutcheon Norveil Consultancy Limited (the 'company') for the year ended 31 December 2024, which comprise the Profit and Loss Account, Balance Sheet, Statement of Changes in Equity, and Notes to the Financial Statements, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland (United Kingdom Generally Accepted Accounting Practice).

In our opinion the financial statements:

give a true and fair view of the state of the company's affairs as at 31 December 2024 and of its profit for the year then ended;

have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and

have been prepared in accordance with the requirements of the Companies Act 2006.

Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the auditor responsibilities for the audit of the financial statements section of our report. We are independent of the company in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern

In auditing the financial statements, we have concluded that the director's use of the going concern basis of accounting in the preparation of the financial statements is appropriate.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the original financial statements were authorised for issue.

Our responsibilities and the responsibilities of the director with respect to going concern are described in the relevant sections of this report.

Other information

The director are responsible for the other information. The other information comprises the information included in the annual report, other than the financial statements and our auditor’s report thereon. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon.

In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether there is a material misstatement in the financial statements or a material misstatement of the other information. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.

We have nothing to report in this regard.

Opinion on other matter prescribed by the Companies Act 2006

In our opinion, based on the work undertaken in the course of the audit:

the information given in the Strategic Report and Director's Report for the financial year for which the financial statements are prepared is consistent with the financial statements; and

the Strategic Report and Director's Report have been prepared in accordance with applicable legal requirements.

Matters on which we are required to report by exception

In the light of our knowledge and understanding of the company and its environment obtained in the course of the audit, we have not identified material misstatements in the Strategic Report and the Director's Report.

We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, in our opinion:

 

McCutcheon Norveil Consultancy Limited

Independent Auditor's Report to the Members of McCutcheon Norveil Consultancy Limited

adequate accounting records have not been kept, or returns adequate for our audit have not been received from branches not visited by us; or

the financial statements are not in agreement with the accounting records and returns; or

certain disclosures of director's remuneration specified by law are not made; or

we have not received all the information and explanations we require for our audit.

Responsibilities of the director

As explained more fully in the set out on page , the director is responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the director determines is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the director is responsible for assessing the company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the director either intends to liquidate the company or to cease operations, or have no realistic alternative but to do so.

Auditor Responsibilities for the audit of the financial statements

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an auditor’s report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.

The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below:

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below:

Based on our understanding of the company and industry, we identified that the principal risks of non-compliance with laws and regulations relate to regulatory requirements for the company and trade regulations, and we considered the extent to which non-compliance might have a material effect on the financial statements. We also considered those laws and regulations that have a direct impact on the preparation of the financial statements such as the Companies Act 2006, income tax, payroll tax and sales tax.


We evaluated management's incentives and opportunities for fraudulent manipulation of the financial statements, including the risk of override of controls, and determined that the principal risks were related to posting inappropriate journal entries to revenue and management bias in accounting estimates. Audit procedures performed by the engagement team included:

Inspecting correspondence with tax authorities; discussions with management including consideration of known or suspected instances of non-compliance with laws and regulation and fraud;

Evaluating management’s controls designed to prevent and detect irregularities;

Identifying and testing accounting journal entries, in particular those journal entries which exhibited the characteristics we had identified as possible indicators of irregularities; and

Challenging assumptions and judgements made by management in their critical accounting estimates.

Because of the inherent limitations of an audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the financial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions reflected in the financial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation.

A further description of our responsibilities is available on the Financial Reporting Council’s website at: www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor’s report.

 

McCutcheon Norveil Consultancy Limited

Independent Auditor's Report to the Members of McCutcheon Norveil Consultancy Limited

Use of this report
This report is made solely to the company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the company’s members those matters we are required to state to them in an auditor’s report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the company and the company’s members as a body, for our audit work, for this report, or for the opinions we have formed.





Andrew Broome (Senior Statutory Auditor)
For and on behalf of Haysmacintyre LLP, Statutory Auditor

10 Queen Street Place
London
EC4R 1AG

28 October 2025

 

McCutcheon Norveil Consultancy Limited

Statement of comprehensive income for the Year Ended 31 December 2024

Note

2024
£

2023
£

Turnover

3

8,212,490

15,690,560

Cost of sales

 

(6,223,283)

(11,250,061)

Gross profit

 

1,989,207

4,440,499

Administrative expenses

 

(562,228)

(1,215,574)

Other operating income

4

3,750

30,000

Operating profit

5

1,430,729

3,254,925

Interest receivable and similar income

7

494,171

179,379

Interest payable and similar expenses

8

-

(237)

Profit before tax

 

1,924,900

3,434,067

Tax on profit

11

(499,251)

(460,542)

Profit for the financial year

 

1,425,649

2,973,525

The above results were derived from continuing operations.

There was no other comprehensive income for 2024 (2023: £nil).

 

McCutcheon Norveil Consultancy Limited

(Registration number: 03443010)
Balance Sheet as at 31 December 2024

Note

2024
£

2023
£

Fixed assets

 

Tangible assets

12

120,114

89,496

Other financial assets

13

255,626

-

 

375,740

89,496

Current assets

 

Debtors

14

2,079,820

3,125,584

Cash at bank and in hand

 

9,612,788

12,345,598

 

11,692,608

15,471,182

Creditors: Amounts falling due within one year

16

(7,033,028)

(7,469,499)

Net current assets

 

4,659,580

8,001,683

Total assets less current liabilities

 

5,035,320

8,091,179

Provisions for liabilities

(18,492)

-

Net assets

 

5,016,828

8,091,179

Capital and reserves

 

Called up share capital

5,000

5,000

Capital redemption reserve

20

5,000

5,000

Retained earnings

20

5,006,828

8,081,179

Shareholders' funds

 

5,016,828

8,091,179

Approved and authorised by the director on 27 October 2025
 


A S McCutcheon
Director

 

McCutcheon Norveil Consultancy Limited

Statement of Changes in Equity for the Year Ended 31 December 2024

Share capital
£

Capital redemption reserve
£

Retained earnings
£

Total
£

At 1 January 2024

5,000

5,000

8,081,179

8,091,179

Profit for the year

-

-

1,425,649

1,425,649

Dividends

-

-

(4,500,000)

(4,500,000)

At 31 December 2024

5,000

5,000

5,006,828

5,016,828

Share capital
£

Capital redemption reserve
£

Retained earnings
£

Total
£

At 1 January 2023

5,000

5,000

5,107,654

5,117,654

Profit for the year

-

-

2,973,525

2,973,525

At 31 December 2023

5,000

5,000

8,081,179

8,091,179

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

 

1

General information

The company is a private company limited by share capital, incorporated in England and Wales.

The address of its registered office is:
10 Queen Street Place
London
United Kingdom
EC4R 1AG

The principal place of business is:
30 Britton Street
London
EC1M 5UH

 

2

Accounting policies

Summary of significant accounting policies and key accounting estimates

The principal accounting policies applied in the preparation of these financial statements are set out below. These policies have been consistently applied to all the years presented, unless otherwise stated.

Statement of compliance

These financial statements were prepared in accordance with Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the United Kingdom and Republic of Ireland and the Companies Act 2006'.

Basis of preparation

These financial statements have been prepared using the historical cost convention except for, where disclosed in these accounting policies, certain items that are shown at fair value.

The presentational currency of the financial statements is Pounds Sterling, being the functional currency of the primary economic environment in which the company operates. Monetary amounts in these financial statements are rounded to the nearest Pound.

Summary of disclosure exemptions

The company has taken advantage of the following disclosure exemptions in preparing these financial statements, as permitted by the FRS 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland:

• the requirements of Section 4 Statement of Financial Position paragraph 4.12(a)(iv);
• the requirements of Section 7 Statement of Cash Flows;
• the requirements of Section 3 Financial Statement Presentation paragraph 3.17(d);
• the requirements of Section 11 Financial Instruments paragraphs 11.41(b), 11.41(c), 11.41(e), 11.41(f), 11.42, 11.44 to 11.45, 11.47, 11.48(a)(iii), (a)(iv), (b) and (c); the requirements of Section 12 Other Financial Instruments paragraphs 12.26 to 12.27, 12.29(a), (b) and 12.29A;
• the requirements of Section 33 Related Party Disclosures paragraph 33.7.

This information is included in the consolidated financial statements of Lousin Holdings Limited as at 31 December 2024 and these financial statements may be obtained from Companies House.

Critical accounting judgements and key sources of estimation uncertainty
In the application of the company’s accounting policies, the directors are required to make judgements, estimates and assumptions about the carrying amounts of assets and liabilities that are not readily apparent from other sources. The estimates and associated assumptions are based on historical experience and other factors that are considered to be relevant. Actual results may differ from these estimates.

The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised in the period in which the estimate is revised if the revision affects only that period, or in the period of the revision and future periods if the revision affects both current and future periods.
 

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Judgements

No significant judgements have been made by management in preparing these financial statements.

Key sources of estimation uncertainty

No key sources of estimation uncertainty have been identified by management in preparing these financial statements other than those detailed in these accounting policies.

Revenue recognition

Turnover comprises the fair value of the consideration received or receivable for the sale of goods and provision of services in the ordinary course of the company’s activities. Turnover is shown net of sales/value added tax, returns, rebates and discounts and after eliminating sales within the company.

The company recognises revenue when: the amount of revenue can be reliably measured; it is probable that future economic benefits will flow to the entity; and specific criteria have been met for each of the company's activities.

Rendering of services

Revenue from a contract to provide services is recognised in the period in which the services are provided in accordance with the stage of completion of the contract when all of the following conditions are satisfied:

• the amount of revenue can be measured reliably;
• it is probable that the Company will receive the consideration due under the contract;
• the stage of completion of the contract at the end of the reporting period can be measured reliably; and
• the costs incurred and the costs to complete the contract can be measured reliably.

Tax

The tax expense for the period comprises current and deferred tax. Tax is recognised in the profit and loss account, except that a charge attributable to an item of income or expense recognised as other comprehensive income is also recognised directly in other comprehensive income.

The current tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the reporting date in the countries where the company operates and generates taxable income.

Deferred tax is recognised on temporary differences arising between the tax bases of assets and liabilities and their carrying amounts in the financial statements and on unused tax losses or tax credits in the company. Deferred tax is determined using tax rates and laws that have been enacted or substantively enacted by the reporting date.

The carrying amount of deferred tax assets are reviewed at each reporting date and a valuation allowance is set up against deferred tax assets so that the net carrying amount equals the highest amount that is more likely than not to be recovered based on current or future taxable profit.

Tangible assets

Tangible assets are stated in the Balance Sheet at cost, less any subsequent accumulated depreciation and subsequent accumulated impairment losses.

The cost of tangible assets includes directly attributable incremental costs incurred in their acquisition and installation.

Depreciation

Depreciation is charged so as to write off the cost of assets, other than land and properties under construction over their estimated useful lives, as follows:

Asset class

Depreciation method and rate

Leasehold improvements

10 years straight line

Fixtures and fittings

15% straight line

Office equipment

15% straight line

Cash and cash equivalents

Cash and cash equivalents comprise cash on hand and call deposits, and other short-term highly liquid investments that are readily convertible to a known amount of cash and are subject to an insignificant risk of change in value.

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Trade debtors

Trade debtors are amounts due from customers for services performed in the ordinary course of business.

Trade debtors are recognised initially at the transaction price. All trade debtors are repayable within one year and hence are included at the undiscounted cost of cash expected to be received. A provision for the impairment of trade debtors is established when there is objective evidence that the company will not be able to collect all amounts due according to the original terms of the debtors.

Trade creditors

Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Trade creditors are classified as current liabilities if the company does not have an unconditional right, at the end of the reporting period, to defer settlement of the creditor for at least twelve months after the reporting date. If there is an unconditional right to defer settlement for at least twelve months after the reporting date, they are presented as non-current liabilities.

Trade creditors are recognised initially at the transaction price and all are repayable within one year and hence are included at the undiscounted amount of cash expected to be paid.

Borrowings

Interest-bearing borrowings are initially recorded at fair value, net of transaction costs. Interest-bearing borrowings are subsequently carried at amortised cost, with the difference between the proceeds, net of transaction costs, and the amount due on redemption being recognised as a charge to the profit and loss account over the period of the relevant borrowing.

Interest expense is recognised on the basis of the effective interest method and is included in interest payable and similar charges.

Borrowings are classified as current liabilities unless the company has an unconditional right to defer settlement of the liability for at least twelve months after the reporting date.

Foreign currency transactions and balances

Transactions in foreign currencies are initially recorded at the functional currency rate prevailing at the date of the transaction. Monetary assets and liabilities denominated in foreign currencies are retranslated into the respective functional currency of the entity at the rates prevailing on the reporting period date. Non-monetary items carried at fair value that are denominated in foreign currencies are retranslated at the rates prevailing on the initial transaction dates.

Non-monetary items measured in terms of historical cost in a foreign currency are not retranslated.

Leases

Leases in which substantially all the risks and rewards of ownership are retained by the lessor are classified as operating leases. Payments made under operating leases are charged to profit or loss on a straight-line basis over the period of the lease.

Share capital

Ordinary shares are classified as equity. Equity instruments are measured at the fair value of the cash or other resources received or receivable, net of the direct costs of issuing the equity instruments. If payment is deferred and the time value of money is material, the initial measurement is on a present value basis.

Dividends

Dividend distribution to the company’s shareholders is recognised as a liability in the financial statements in the reporting period in which the dividends are declared.

Defined contribution pension obligation

A defined contribution plan is a pension plan under which fixed contributions are paid into a pension fund and the company has no legal or constructive obligation to pay further contributions even if the fund does not hold sufficient assets to pay all employees the benefits relating to employee service in the current and prior periods.

Contributions to defined contribution plans are recognised as employee benefit expense when they are due. If contribution payments exceed the contribution due for service, the excess is recognised as a prepayment.

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

Financial instruments


Classification
Financial instruments are classified and accounted for according to the substance of the contractual arrangement, as financial assets, financial liabilities or equity instruments. An equity instrument is any contract that evidences a residual interest in the assets of the company after deducting all of its liabilities. Where shares are issued, any component that creates a financial liability of the company is presented as a liability on the balance sheet. The corresponding dividends relating to the liability component are charged as interest expenses in the profit and loss account.

 Recognition and measurement
All financial assets and liabilities are initially measured at transaction price (including transaction costs), except for those financial assets classified as at fair value through profit or loss, which are initially measured at fair value (which is normally the transaction price excluding transaction costs), unless the arrangement constitutes a financing transaction. If an arrangement constitutes a financing transaction, the financial asset or financial liability is measured at the present value of the future payments discounted at a market rate of interest for a similar debt instrument.

 Impairment
Assets, other than those measured at fair value, are assessed for indicators of impairment at each balance sheet date. If there is objective evidence of impairment, an impairment loss is recognised in profit or loss.

 

3

Turnover

The whole of the turnover is attributable to the supply of media advertising and consultancy services.
 

The analysis of the company's Turnover for the year by market is as follows:

2024
£

2023
£

UK

7,248,530

12,408,923

Europe

90,090

1,199,699

Rest of world

873,870

2,081,938

8,212,490

15,690,560

 

4

Other operating income

The analysis of the company's other operating income for the year is as follows:

2024
£

2023
£

Other operating income

3,750

30,000

 

5

Operating profit

Arrived at after charging/(crediting)

2024
£

2023
£

Depreciation expense

14,585

12,223

Foreign exchange (gains)/losses

(10,514)

14,936

Operating lease expense - property

137,957

130,844

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

 

6

Auditors' remuneration

2024
£

2023
£

Audit of the financial statements

10,400

10,000

Other fees to auditors

Taxation compliance services

2,500

3,750

All other tax advisory services

900

2,800

All other non-audit services

2,070

12,577

5,470

19,127


 

 

7

Interest receivable and similar income

2024
£

2023
£

Interest income on investments

-

26,837

Interest income on bank deposits

494,171

152,542

494,171

179,379

 

8

Interest payable and similar expenses

2024
£

2023
£

Interest expense on other finance liabilities

-

237

 

9

Staff costs

The aggregate payroll costs (including director's remuneration) were as follows:

2024
£

2023
£

Wages and salaries

998,153

1,413,008

Social security costs

146,196

161,825

Pension costs, defined contribution scheme

21,904

12,068

1,166,253

1,586,901

The average number of persons employed by the group (including the director) during the year, analysed by category was as follows:

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

 

10

Director's remuneration

The director's remuneration for the year was as follows:

2024
£

2023
£

Remuneration

175,100

172,465

Contributions paid to pension scheme

10,000

-

185,100

172,465

 

11

Taxation

Tax charged/(credited) in the profit and loss account

2024
£

2023
£

Current taxation

UK corporation tax

198,792

742,509

Deferred taxation

Arising from origination and reversal of timing differences

300,459

(281,967)

Tax expense in the profit and loss account

499,251

460,542

The tax on profit before tax for the year is the same as the standard rate of corporation tax in the UK (2023 - higher than the standard rate of corporation tax in the UK) of 25% (2023 - 23.52%).

The differences are reconciled below:

2024
£

2023
£

Profit before tax

1,924,900

3,434,067

Corporation tax at standard rate

481,225

807,711

Effect of expense not deductible in determining taxable profit (tax loss)

17,476

8,291

Tax increase from effect of capital allowances and depreciation

550

9

Adjustment to brought forward value

-

1,048

Adjustment to tax charge in respect of prior periods

-

(5,293)

Deferred tax expense relating to changes in tax rates or laws

-

4,281

Movement in deferred tax not recognised

-

(354,310)

Tax decrease arising from group relief

-

(1,195)

Total tax charge

499,251

460,542

There were no factors that may affect future tax charges.

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

 

12

Tangible assets

Leasehold improvements
£

Fixtures and fittings
 £

Office equipment
£

Total
£

Cost or valuation

At 1 January 2024

-

85,636

108,290

193,926

Additions

20,024

12,810

12,369

45,203

At 31 December 2024

20,024

98,446

120,659

239,129

Depreciation

At 1 January 2024

-

19,345

85,085

104,430

Charge for the year

1,244

3,317

10,024

14,585

At 31 December 2024

1,244

22,662

95,109

119,015

Carrying amount

At 31 December 2024

18,780

75,784

25,550

120,114

At 31 December 2023

-

66,291

23,205

89,496

 

13

Other financial assets (current and non-current)

Financial assets at cost less impairment
£

Total
£

Non-current financial assets

Cost or valuation

Additions

255,626

255,626

At 31 December 2024

255,626

255,626

Carrying amount

At 31 December 2024

255,626

255,626

 

14

Debtors

Note

2024
£

2023
£

Trade debtors

 

1,236,420

1,304,562

Amounts owed by related parties

21

-

572,843

Other debtors

 

819,763

938,512

Prepayments

 

23,637

27,700

Deferred tax assets

11

-

281,967

 

2,079,820

3,125,584

 

15

Cash and cash equivalents

2024
£

2023
£

Cash at bank

9,612,788

12,345,598

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

 

16

Creditors

Note

2024
£

2023
£

Due within one year

 

Trade creditors

 

703,209

529,830

Amounts due to related parties

21

4,277,831

4,366,510

Social security and other taxes

 

168,623

73,957

Other payables

 

42,992

39,816

Accruals and deferred income

 

1,840,373

2,459,386

 

7,033,028

7,469,499

 

17

Deferred tax

2024

Liability
£

Fixed asset timing differences

20,184

Short term timing differences

(1,692)

18,492

2023

Asset
£

Fixed asset timing differences

(16,535)

Short term timing differences

298,502

281,967

 

18

Share capital

Allotted, called up and fully paid shares

2024

2023

No.

£

No.

£

Ordinary shares of £1 each

5,000

5,000

5,000

5,000

       

The ordinary shares have attached to them full voting, dividend and capital distribution rights, they do not confer any rights of redemption.

 

19

Dividends

2024
 £

2023
 £

Dividends paid

4,500,000

-

 

McCutcheon Norveil Consultancy Limited

Notes to the Financial Statements for the Year Ended 31 December 2024

 

20

Reserves

Capital redemption reserve

All reserves in respect of capital redemption are non-distributable reserves.

Profit and loss account

All reserves in respect of profit and loss are distributable reserves.

 

21

Related party transactions

Transactions with companies under common control

During the year, the company leased its premises from Lousin Investments Ltd, a company under the control of A S McCutcheon and S J McCutcheon, as a rent of £110,000 (2023: £110,000).

At the balance sheet date the company is owed £nil (2023: £724) by Lousin Investments Ltd.

Transactions with directors

At the balance sheet date the company owed £31,796 (2023: £31,796) to A S McCutcheon and S J McCutcheon (company secretary). The loan is unsecured, interest-free and repayable on demand.

Transactions with key management personnel

Key management personnel compensation in the year amounted to £274,726 (2023: £525,674).

 

22

Non adjusting events after the financial period

Acquisition of GRWTH Ltd
On 20 January 2025 McCutcheon Norveil Consultancy Limited acquired 100% of the issued share capital of GRWTH Ltd, an agency matchmaking service for startups and scaleups, for a total consideration of £237,446.92. The acquisition was made to support the company’s strategic growth.
As the acquisition occurred after the balance sheet date, it is treated as a non-adjusting event under Section 32 of FRS 102 Events after the End of the Reporting Period. Accordingly, the financial effects of the acquisition have not been reflected in the financial statements for the year ended 31 December 2024.
The company will assess and disclose the fair value of the identifiable assets and liabilities acquired, along with any goodwill arising, in the next reporting period.
 

 

23

Parent and ultimate parent undertaking

The company's immediate parent is Louisin Holdings Limited, incorporated in United Kingdom, owning 100% of the company's share capital. The consolidated financial statements of Lousin Holdings Limited can be obtained at Companies House.

 The ultimate controlling party is The MNC Group Employee Ownership Trust.