ACCOUNTS - Final Accounts

Operating profit

The operating profit is stated after charging:

Registered number: 06072392

MEDIASHARE LIMITED

ANNUAL REPORT AND FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

MEDIASHARE LIMITED

COMPANY INFORMATION

Directors	R K Hagan
	M E L Webber


Company secretary	M E L Webber


Registered number	06072392


Registered office	Unit G Panorama
	Bridge Close
	Dartford
	Kent
	DA2 6QP


Independent auditors	Barnes Roffe Audit Limited
	Chartered Accountants & Statutory Auditor
	Charles Lake House
	Claire Causeway
	Crossways Business Park
	Dartford
	Kent
	DA2 6QA

MEDIASHARE LIMITED

CONTENTS

	Page
Strategic report	1
Directors' report	2 - 3
Independent auditors' report	4 - 7
Statement of comprehensive income	8
Balance sheet	9
Statement of changes in equity	10
Notes to the financial statements	11 - 25

MEDIASHARE LIMITED

STRATEGIC REPORT

FOR THE YEAR ENDED 31 JANUARY 2025

Introduction

The directors present their strategic report for the year ended 31 January 2025.

Business review

The company has continued to invest in equipment and new technology, both SFX rental fleet and manufacturing capability, and staffing to ensure the directors vision for growth is achievable. This vision of growth is driven not only by the demand in the UK but also in its core markets around the world. It continues to scale up its global locations to provide best-in-class service consistently at each location it serves and in tandem is progressively diversifying into other product areas. ER Productions ultimately aims to be the world's best SFX service provider.
Due to the consolidation process and a group loan account tidy up in the prior year the profit before tax for the year has increased to £2.03m from £1.89m in 2024. The directors however consider that EBITDA is a better measure of the company’s performance which generated £4.92m in the year.

Principal risks and uncertainties

The company's principal risk relates to the status of the entertainment industry and the demand for tours. In addition the company is subject to fluctating foreign exhchange rates. The directors of the company continually monitor these risks.

Financial key performance indicators

As referred to in the Business review the key perfomance indicator used by the company is that of EBITDA along with turnover.

This report was approved by the board and signed on its behalf.

M E L Webber

Director

Date: 31 October 2025

Page 1

MEDIASHARE LIMITED

DIRECTORS' REPORT

FOR THE YEAR ENDED 31 JANUARY 2025

The directors present their report and the financial statements for the year ended 31 January 2025.

Directors' responsibilities statement

The directors are responsible for preparing the Strategic report, the Directors' report and the financial statements in accordance with applicable law and regulations.

Company law requires the directors to prepare financial statements for each financial year. Under that law the directors have elected to prepare the financial statements in accordance with applicable law and United Kingdom Accounting Standards (United Kingdom Generally Accepted Accounting Practice), including Financial Reporting Standard 102 ‘The Financial Reporting Standard applicable in the UK and Republic of Ireland'. Under company law the directors must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the company and of the profit or loss of the company for that period.

In preparing these financial statements, the directors are required to:

∙select suitable accounting policies for the company's financial statements and then apply them consistently;

∙make judgments and accounting estimates that are reasonable and prudent;

∙prepare the financial statements on the going concern basis unless it is inappropriate to presume that the company will continue in business.

The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the company's transactions and disclose with reasonable accuracy at any time the financial position of the company and to enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

Results and dividends

The profit for the year, after taxation, amounted to £1,366,246 (2024 - £1,386,816).

Dividends have been voted amounting to £2,982,374 (2024 - £1,667,541).

Directors

The directors who served during the year were:

R K Hagan

M E L Webber

Disclosure of information to auditors

Each of the persons who are directors at the time when this Directors' report is approved has confirmed that:

∙so far as the director is aware, there is no relevant audit information of which the company's auditors are unaware, and

∙the director has taken all the steps that ought to have been taken as a director in order to be aware of any relevant audit information and to establish that the company's auditors are aware of that information.

Page 2

MEDIASHARE LIMITED

DIRECTORS' REPORT (CONTINUED)

FOR THE YEAR ENDED 31 JANUARY 2025

Post balance sheet events

There have been no significant events affecting the company since the year end.

Auditors

After the year end, Barnes Roffe LLP resigned as auditors due to the transfer of its audit business and its successor Barnes Roffe Audit Limited was appointed by the directors under s485 Companies Act 2006.

This report was approved by the board and signed on its behalf.

M E L Webber

Director

Date: 31 October 2025

Page 3

MEDIASHARE LIMITED

INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF MEDIASHARE LIMITED

Opinion

We have audited the financial statements of Mediashare Limited (the 'company') for the year ended 31 January 2025, which comprise the Statement of comprehensive income, the Balance sheet, the Statement of changes in equity and the related notes, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 ‘The Financial Reporting Standard applicable in the UK and Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice).

In our opinion the financial statements:

∙give a true and fair view of the state of the company's affairs as at 31 January 2025 and of its profit for the year then ended;

∙have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and

∙have been prepared in accordance with the requirements of the Companies Act 2006.

Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditors' responsibilities for the audit of the financial statements section of our report. We are independent of the company in accordance with the ethical requirements that are relevant to our audit of the financial statements in the United Kingdom, including the Financial Reporting Council's Ethical Standard and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern

In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate.

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of this report.

Page 4

MEDIASHARE LIMITED

INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF MEDIASHARE LIMITED (CONTINUED)

Other information

The other information comprises the information included in the Annual Report other than the financial statements and our Auditors' report thereon. The directors are responsible for the other information contained within the Annual Report. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon. Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the course of the audit, or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.

We have nothing to report in this regard.

Opinion on other matters prescribed by the Companies Act 2006

In our opinion, based on the work undertaken in the course of the audit:

∙the information given in the Strategic report and the Directors' report for the financial year for which the financial statements are prepared is consistent with the financial statements; and

∙the Strategic report and the Directors' report have been prepared in accordance with applicable legal requirements.

Matters on which we are required to report by exception

In the light of the knowledge and understanding of the company and its environment obtained in the course of the audit, we have not identified material misstatements in the Strategic report or the Directors' report.

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires us to report to you if, in our opinion:

∙adequate accounting records have not been kept, or returns adequate for our audit have not been received from branches not visited by us; or

∙the financial statements are not in agreement with the accounting records and returns; or

∙certain disclosures of directors' remuneration specified by law are not made; or

∙we have not received all the information and explanations we require for our audit.

Responsibilities of directors

As explained more fully in the Directors' responsibilities statement set out on page 2, the directors are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error.

In preparing the financial statements, the directors are responsible for assessing the company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the company or to cease operations, or have no realistic alternative but to do so.

Page 5

MEDIASHARE LIMITED

INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF MEDIASHARE LIMITED (CONTINUED)

Auditors' responsibilities for the audit of the financial statements

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an Auditors' report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below:

Our approach to identifying and assessing the risks of material misstatement in respect of irregularities, including fraud and non-compliance with law and regulations, was as follows:
• The engagement partner ensured that the engagement team collectively had the appropriate competence, capabilities and skills to identify or recognise non-compliance with applicable laws and regulations;
• We identified the laws and regulations applicable to the company through discussion with directors and other management, and from our commercial knowledge and experience of the relevant sector;
• The specific laws and regulations which we considered may have a direct material effect on the financial statements or the operations of the company, are as follows;
  o Companies Act 2006
  o FRS102
  o Health and Safety legislation
  o Employment legislation
  o Tax legislation
  o International Laser Display Association (ILDA)
  o Institution of Occupational Safety and Health (IOSH)
• We assessed the compliance with the laws and regulations identified above through making enquiries of management, reviewing board minutes, inspecting certificates of compliance and inspecting legal correspondence; and
• Laws and regulations were communicated within the audit team at the planning meeting, and during the audit as any further laws and regulation were identified. The audit team remained alert to instances of non-compliance throughout the audit.
We assessed the susceptibility of the company’s financial statements to material misstatement, including obtaining an understanding of how fraud might occur by:
• Making enquires of management as to where they consider there was susceptibility to fraud and their knowledge of actual suspected and alleged fraud;
• Considering the internal controls in place to mitigate risks of fraud and non-compliance with laws and regulations;
• Reviewing the financial statements and testing the disclosures against supporting documentation;
• Performing analytical procedures to identify any unusual or unexpected trends or anomalies;
• Inspecting and testing journal entries to identify unusual or unexpected transactions;
• Assessing whether judgement and assumptions made in determining significant accounting estimates were indicative of management bias; and
• Investigating the rationale behind significant transactions, or transactions that are unusual or outside the company’s usual course of business.

Page 6

MEDIASHARE LIMITED

INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF MEDIASHARE LIMITED (CONTINUED)

The areas that we identified as being susceptible to misstatement through fraud were:
• Management bias in the estimates and judgements made;
• Management override of controls;
• Revenue recognition; and
• Posting of unusual journals or transactions.
Because of the inherent limitations of an audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the financial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions reflected in the financial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation.

A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council's website at: www.frc.org.uk/auditorsresponsibilities. This description forms part of our Auditors' report.

Use of our report

This report is made solely to the company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the company's members those matters we are required to state to them in an Auditors' report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the company and the company's members, as a body, for our audit work, for this report, or for the opinions we have formed.

Jamie Hall (Senior statutory auditor)

for and on behalf of

Barnes Roffe Audit Limited

Chartered Accountants & Statutory Auditor

Charles Lake House

Claire Causeway

Crossways Business Park

Dartford

Kent

DA2 6QA

Date: 31 October 2025

Page 7

MEDIASHARE LIMITED

STATEMENT OF COMPREHENSIVE INCOME

FOR THE YEAR ENDED 31 JANUARY 2025

	2025	2024
Note	£	£

Turnover	4	16,699,432	16,938,290
Cost of sales		(11,575,624)	(11,759,956)
Gross profit		5,123,808	5,178,334
Administrative expenses		(2,175,963)	(1,948,001)
Exceptional administrative expenses	13	(690,742)	(1,339,026)
Operating profit	5	2,257,103	1,891,307
Interest receivable and similar income	9	11,284	739
Interest payable and similar expenses	10	(235,408)	(6,849)
Profit before tax		2,032,979	1,885,197
Tax on profit	11	(666,733)	(498,381)
Profit for the financial year		1,366,246	1,386,816

There were no recognised gains and losses for 2025 or 2024 other than those included in the statement of comprehensive income.

There was no other comprehensive income for 2025 (2024:£NIL).

The notes on pages 11 to 25 form part of these financial statements.

Page 8

MEDIASHARE LIMITED

REGISTERED NUMBER: 06072392

BALANCE SHEET

AS AT 31 JANUARY 2025

		2025		2024
Note		£		£

Fixed assets
Tangible fixed assets	14		7,088,055		6,542,627
Investments	15		1		1
			7,088,056		6,542,628
Current assets
Stocks	16	438,783		-
Debtors due after more than 1 year	17	448,776		1,285,249
Debtors due within 1 year	17	1,793,391		2,775,243
Cash at bank and in hand	18	2,519,857		515,847
		5,200,807		4,576,339
Creditors: amounts falling due within one year	19	(5,986,337)		(2,034,886)
Net current (liabilities)/assets			(785,530)		2,541,453
Total assets less current liabilities			6,302,526		9,084,081
Creditors: amounts falling due after more than one year	20		-		(1,444,000)
Provisions for liabilities
Deferred tax			(1,298,213)		(1,019,640)
Net assets			5,004,313		6,620,441

Capital and reserves
Called up share capital	23	1,051	1,051
Share premium account		799,926	799,926
Profit and loss account		4,203,336	5,819,464
		5,004,313	6,620,441

The financial statements were approved and authorised for issue by the board and were signed on its behalf:

M E L Webber

Director

Date: 31 October 2025

The notes on pages 11 to 25 form part of these financial statements.

Page 9

MEDIASHARE LIMITED

STATEMENT OF CHANGES IN EQUITY

FOR THE YEAR ENDED 31 JANUARY 2025

	Called up share capital	Share premium account	Profit and loss account	Total equity
	£	£	£	£
At 1 February 2024	1,051	799,926	5,819,464	6,620,441

Profit for the year	-	-	1,366,246	1,366,246
Dividends	-	-	(2,982,374)	(2,982,374)
At 31 January 2025	1,051	799,926	4,203,336	5,004,313

STATEMENT OF CHANGES IN EQUITY

FOR THE YEAR ENDED 31 JANUARY 2024

	Called up share capital	Share premium account	Profit and loss account	Total equity
	£	£	£	£
At 1 February 2023	1,051	799,926	6,100,189	6,901,166

Profit for the year	-	-	1,386,816	1,386,816
Dividends	-	-	(1,667,541)	(1,667,541)
At 31 January 2024	1,051	799,926	5,819,464	6,620,441

The notes on pages 11 to 25 form part of these financial statements.

Page 10

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

1.	General information

Mediashare Limited is a private company limited by shares and incorporated in England and Wales. The address of the registered office is Unit G Panorama, Bridge Close, Dartford, DA2 6QP. The principal activity of the company during the year has been the provision of laser and pyro equipment and technical support to the leisure and entertainment industry.

2.Accounting policies

2.1

Basis of preparation of financial statements

The financial statements have been prepared under the historical cost convention unless otherwise specified within these accounting policies and in accordance with Financial Reporting Standard 102, the Financial Reporting Standard applicable in the UK and the Republic of Ireland and the Companies Act 2006.

The following principal accounting policies have been applied:

2.2

Financial Reporting Standard 102 - reduced disclosure exemptions

The company has taken advantage of the following disclosure exemptions in preparing these financial statements, as permitted by the FRS 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland":

∙the requirements of Section 7 Statement of Cash Flows;

∙the requirements of Section 3 Financial Statement Presentation paragraph 3.17(d);

∙the requirements of Section 33 Related Party Disclosures paragraph 33.7.

This information is included in the consolidated financial statements of ER Productions Trading Group Limited as at 31 January 2024 and these financial statements may be obtained from Unit G Panorama, Bridge Close, Dartford, Kent, DA2 6QP.

2.3

Foreign currency translation

Functional and presentation currency

The company's functional and presentational currency is GBP.

Transactions and balances

Foreign currency transactions are translated into the functional currency using the spot exchange rates at the dates of the transactions.

At each period end foreign currency monetary items are translated using the closing rate. Non-monetary items measured at historical cost are translated using the exchange rate at the date of the transaction and non-monetary items measured at fair value are measured using the exchange rate when fair value was determined.

Page 11

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

2.Accounting policies (continued)

2.4

Revenue

Revenue is recognised to the extent that it is probable that the economic benefits will flow to the company and the revenue can be reliably measured. Revenue is measured as the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes. The following criteria must also be met before revenue is recognised:

Sale of goods

Revenue from the sale of goods is recognised when all of the following conditions are satisfied:

∙the company has transferred the significant risks and rewards of ownership to the buyer;

∙the company retains neither continuing managerial involvement to the degree usually associated with ownership nor effective control over the goods sold;

∙the amount of revenue can be measured reliably;

∙it is probable that the company will receive the consideration due under the transaction; and

∙the costs incurred or to be incurred in respect of the transaction can be measured reliably.

Rendering of services

Revenue from a contract to provide services is recognised in the period in which the services are provided in accordance with the stage of completion of the contract when all of the following conditions are satisfied:

∙the amount of revenue can be measured reliably;

∙it is probable that the company will receive the consideration due under the contract;

∙the stage of completion of the contract at the end of the reporting period can be measured reliably; and

∙the costs incurred and the costs to complete the contract can be measured reliably.

2.5

Operating leases: the company as lessee

Rentals paid under operating leases are charged to profit or loss on a straight-line basis over the lease term.

2.6

Interest income

Interest income is recognised in profit or loss using the effective interest method.

2.7

Finance costs

Finance costs are charged to profit or loss over the term of the debt using the effective interest method so that the amount charged is at a constant rate on the carrying amount. Issue costs are initially recognised as a reduction in the proceeds of the associated capital instrument.

2.8

Borrowing costs

All borrowing costs are recognised in profit or loss in the year in which they are incurred.

Page 12

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

2.Accounting policies (continued)

2.9

Pensions

Defined contribution pension plan

The company operates a defined contribution plan for its employees. A defined contribution plan is a pension plan under which the company pays fixed contributions into a separate entity. Once the contributions have been paid the company has no further payment obligations.

The contributions are recognised as an expense in profit or loss when they fall due. Amounts not paid are shown in accruals as a liability in the Balance sheet. The assets of the plan are held separately from the company in independently administered funds.

2.10

Current and deferred taxation

The tax expense for the year comprises current and deferred tax. Tax is recognised in profit or loss except that a charge attributable to an item of income and expense recognised as other comprehensive income or to an item recognised directly in equity is also recognised in other comprehensive income or directly in equity respectively.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the balance sheet date in the countries where the company operates and generates income.

Deferred tax balances are recognised in respect of all timing differences that have originated but not reversed by the balance sheet date, except that:

∙The recognition of deferred tax assets is limited to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits; and

∙Any deferred tax balances are reversed if and when all conditions for retaining associated tax allowances have been met.

Deferred tax balances are not recognised in respect of permanent differences except in respect of business combinations, when deferred tax is recognised on the differences between the fair values of assets acquired and the future tax deductions available for them and the differences between the fair values of liabilities acquired and the amount that will be assessed for tax. Deferred tax is determined using tax rates and laws that have been enacted or substantively enacted by the balance sheet date.

2.11

Exceptional items

Exceptional items are transactions that fall within the ordinary activities of the company but are presented separately due to their size or incidence.

2.12

Tangible fixed assets

Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.

Page 13

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

2.Accounting policies (continued)

2.12

Tangible fixed assets (continued)

Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, on the following basis:

Plant and machinery	-	25%	Reducing balance
Motor vehicles	-	25%	Reducing balance
Fixtures and fittings	-	25%	Reducing balance
Office equipment	-	25%	Reducing balance

The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.

Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in profit or loss.

2.13

Investments

Unlisted investments are held at cost less impairment.

2.14

Stocks

Stocks are stated at the lower of cost and net realisable value, being the estimated selling price less costs to complete and sell. Cost is based on the most recent purchase price.

At each balance sheet date, stocks are assessed for impairment. If stock is impaired, the carrying amount is reduced to its selling price less costs to complete and sell. The impairment loss is recognised immediately in profit or loss.

2.15

Debtors

Short-term debtors are measured at transaction price, less any impairment. Loans receivable are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method, less any impairment.

2.16

Cash and cash equivalents

Cash is represented by cash in hand and deposits with financial institutions repayable without penalty on notice of not more than 24 hours. Cash equivalents are highly liquid investments that mature in no more than three months from the date of acquisition and that are readily convertible to known amounts of cash with insignificant risk of change in value.

2.17

Creditors

Short-term creditors are measured at the transaction price. Other financial liabilities, including bank loans, are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method.

Page 14

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

2.Accounting policies (continued)

2.18

Provisions for liabilities

Provisions are recognised when an event has taken place that gives rise to a legal or constructive obligation, a transfer of economic benefits is probable and a reliable estimate can be made. Provisions are measured as the best estimate of the amount required to settle the obligation, taking into account the related risks and uncertainties. Increases in provisions are generally charged as an expense to profit or loss.

2.19

Financial instruments

The company has elected to apply the provisions of Section 11 “Basic Financial Instruments” of FRS 102 to all of its financial instruments.

Financial instruments are recognised in the company's Balance sheet when the company becomes party to the contractual provisions of the instrument.

Basic financial assets

Basic financial assets, which include trade and other debtors, cash and bank balances, are initially measured at their transaction price (adjusted for transaction costs except in the initial measurement of financial assets that are subsequently measured at fair value through profit and loss) and are subsequently carried at their amortised cost using the effective interest method, less any provision for impairment, unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest.

Discounting is omitted where the effect of discounting is immaterial. The company's cash and cash equivalents, trade and most other debtors due with the operating cycle fall into this category of financial instruments.

Basic financial liabilities

Financial liabilities and equity instruments are classified according to the substance of the contractual arrangements entered into. An equity instrument is any contract that evidences a residual interest in the assets of the company after the deduction of all its liabilities.

Basic financial liabilities, which include trade and other creditors, bank loans and other loans are initially measured at their transaction price (adjusting for transaction costs except in the initial measurement of financial liabilities that are subsequently measured at fair value through profit and loss). When this constitutes a financing transaction, whereby the debt instrument is measured at the present value of the future payments discounted at a market rate of interest, discounting is omitted where the effect of discounting is immaterial.

Debt instruments are subsequently carried at their amortised cost using the effective interest rate method.

Trade creditors are obligations to pay for goods and services that have been acquired in the ordinary course of business from suppliers. Trade creditors are classified as current liabilities if the payment is due within one year. If not, they represent non-current liabilities. Trade creditors are initially recognised at their transaction price and subsequently are measured at amortised cost using the effective interest method. Discounting is omitted where the effect of discounting is immaterial.

Page 15

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

2.Accounting policies (continued)

2.20

Dividends

Equity dividends are recognised when they become legally payable. Interim equity dividends are recognised when paid. Final equity dividends are recognised when approved by the shareholders at an annual general meeting.

3.	Judgments in applying accounting policies and key sources of estimation uncertainty

In preparing the financial statements, the directors are required to make estimates and judgements. These estimates and underlying assumptions are based on historical experience and other factors that are considered to be relevant and reviewed on an ongoing basis.
Key estimates include:
1) Depreciation charges totaling £1,971,549 (2024: £1,835,308) which are further disclosed in note 2.12
2) Cost accrual estimates totalling £228,500 (2024: £152,570).

4.	Turnover
		2025	2024
		£	£

Hire of equipment	16,699,432	16,938,290
	16,699,432	16,938,290

Analysis of turnover by country of destination:

					2025	2024
					£	£

United Kingdom	9,403,894	8,964,413
Rest of Europe	1,142,658	2,769,594
Rest of the world	6,152,880	5,204,283
	16,699,432	16,938,290

Page 16

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

Exchange differences	80,844	85,753
Other operating lease rentals	515,153	566,998
Depreciation	1,971,549	1,835,308

6.	Auditors' remuneration
		2025	2024
		£	£

Fees paid for audit services

15,950

19,750

The company has taken advantage of the exemption not to disclose amounts paid for non-audit services as these are disclosed in the consolidated accounts of the parent company.

Wages and salaries	4,290,644	3,432,705
Social security costs	481,225	415,002
Cost of defined contribution scheme	64,072	55,715
	4,835,941	3,903,422

The average monthly number of employees, including the directors, during the year was as follows:

	2025	2024
	No.	No.

Directors	2	2
Other employees	69	58

	71	60

Page 17

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

8.	Directors' remuneration
		2025	2024
		£	£

Directors' emoluments	236,934	28,065
Company contributions to defined contribution pension schemes	1,232	226
	238,166	28,291

	During the year retirement benefits were accruing to 2 directors (2024 - 2) in respect of defined contribution pension schemes.
	The highest paid director received remuneration of £117,989 (2024 - £10,000).
	The value of the company's contributions paid to a defined contribution pension scheme in respect of the highest paid director amounted to £616 (2024 - £113).

9.	Interest receivable
		2025	2024
		£	£

	Other interest receivable	11,284	739
		11,284	739

10.	Interest payable and similar expenses
		2025	2024
		£	£

Other loan interest payable	209,501	6,849
Interest on overdue tax payable	25,907	-
	235,408	6,849

Page 18

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

Corporation tax
Current tax on profits for the year	242,256	507,749
Foreign tax
Foreign tax on income for the year	145,904	80,156
Total current tax	388,160	587,905

	Deferred tax
	Origination and reversal of timing differences	278,573	(89,524)


		666,733	498,381

Profit on ordinary activities before tax

2,032,979

1,885,197

Profit on ordinary activities multiplied by standard rate of corporation tax in the UK of 25% (2024 - 25%)	508,245	453,016
Effects of:
Expenses not deductible for tax purposes, other than goodwill amortisation and impairment	13,283	9,511
Capital allowances for year in excess of depreciation	(203,906)	(195,996)
Exceptional items	70,537	321,770
Deferred tax charge/(credit)	278,573	(89,524)
Withholding tax incurred	145,904	80,156
Relief for overseas tax	(145,903)	(80,552)
Total tax charge for the year	666,733	498,381

Factors that may affect future tax charges

There are no factors that may affect future tax charges.

Page 19

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

12.	Dividends
		2025	2024
		£	£

	Dividends paid	2,982,374	1,667,541
		2,982,374	1,667,541

13.	Exceptional items
		2025	2024
		£	£

Intercompany loan write off	-	1,339,026
Restructuring costs	690,742	-
	690,742	1,339,026

14.	Tangible fixed assets

	Plant and machinery	Motor vehicles	Fixtures and fittings	Office equipment	Total
	£	£	£	£	£
Cost or valuation
At 1 February 2024	15,411,227	70,311	2,196,345	276,985	17,954,868
Additions	2,276,858	86,926	127,694	25,499	2,516,977
At 31 January 2025	17,688,085	157,237	2,324,039	302,484	20,471,845
Depreciation
At 1 February 2024	10,157,678	57,882	1,039,807	156,874	11,412,241
Charge for the year on owned assets	1,622,091	23,028	294,675	31,755	1,971,549
At 31 January 2025	11,779,769	80,910	1,334,482	188,629	13,383,790
Net book value
At 31 January 2025	5,908,316	76,327	989,557	113,855	7,088,055
At 31 January 2024	5,253,549	12,429	1,156,538	120,111	6,542,627

Page 20

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

15.	Fixed asset investments

		Unlisted investments
		£
	Cost or valuation
	At 1 February 2024	1
	At 31 January 2025	1

16.	Stocks
		2025	2024
		£	£

Stocks	438,783	-
	438,783	-

17.

Debtors

					2025	2024
					£	£

Due after more than one year
Amounts owed by group undertakings	448,776	1,285,249
	448,776	1,285,249
Due within one year
Trade debtors	1,530,600	2,712,283
Other debtors	46,584	4,427
Prepayments and accrued income	216,207	58,533
	2,242,167	4,060,492

Page 21

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

18.	Cash and cash equivalents
		2025	2024
		£	£

Cash at bank and in hand	2,519,857	515,847
	2,519,857	515,847

19.	Creditors: Amounts falling due within one year
		2025	2024
		£	£

Bank loans	-	48,000
Trade creditors	811,429	745,100
Amounts owed to group undertakings	4,337,467	-
Corporation tax	202,528	591,260
Other taxation and social security	236,976	229,105
Other creditors	83,163	103,065
Accruals and deferred income	314,774	318,356
	5,986,337	2,034,886

20.	Creditors: Amounts falling due after more than one year
		2025	2024
		£	£

Bank loans	-	1,444,000
	-	1,444,000

Included within creditors due within and over one year are bank loans of £Nil (2024: £1,492,000) which are secured over the assets of the company.

Page 22

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

Amounts falling due within one year
Bank loans	-	48,000
Amounts falling due 1-2 years
Bank loans	-	347,638
Amounts falling due 2-5 years
Bank loans	-	934,913
Amounts falling due after more than 5 years
Bank loans	-	161,449

22.	Deferred taxation

	2025	2024
	£	£

At beginning of year	(1,019,640)	(1,109,164)
Credited to profit or loss	(278,573)	89,524
At end of year	(1,298,213)	(1,019,640)

The provision for deferred taxation is made up as follows:
	2025	2024
	£	£

	Accelerated capital allowances	(1,298,213)	(1,019,640)
		(1,298,213)	(1,019,640)

Page 23

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

23.	Share capital
		2025	2024
		£	£

Allotted, called up and fully paid

500 (2024 - 500) Ordinary B shares of £1.00 each	500	500
500 (2024 - 500) Ordinary C shares of £1.00 each	500	500
51 (2024 - 51) Ordinary D shares of £1.00 each	51	51

	1,051	1,051

24.	Pension commitments

The company operates a defined contributions pension scheme. The assets of the scheme are held separately from those of the company in an independently administered fund. The pension cost charge represents contributions payable by the company to the fund and amounted to £64,072 (2024 - £55,715). Contributions totalling £14,226 (2024 - £22,604) were payable to the fund at the balance sheet date and are included in creditors.

Not later than 1 year	210,150	280,200
Later than 1 year and not later than 5 years	-	210,150
	210,150	490,350

26.	Related party transactions
	During the year under revew, the company rendered services to a company under common control totalling £1,825,430 (2024: £1,786,193). As at the balance sheet date, Mediashare Limited was owed £142,239 (2024: £235,199) by this related party. As at the balance sheet date, the company owed £335,708 to (2024: £699,103 owed from) its parent company.

Page 24

MEDIASHARE LIMITED

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

27.	Controlling party

The ultimate parent company is ER Productions Trading Group Limited which is incorporated in England and Wales.
No one individual has ultimate control of the company.

Page 25