6467339falseinternet marketing, web development and e-commerce2024-02-012025-01-31http://www.companieshouse.gov.uk/2024-01-31http://www.companieshouse.gov.uk/cd:CompanySecretary12024-02-012025-01-31http://www.companieshouse.gov.uk/pt:ShareCapital2024-01-31http://www.companieshouse.gov.uk/cd:Director12024-02-012025-01-31http://www.companieshouse.gov.uk/pt:ShareCapital2025-01-31http://www.companieshouse.gov.uk/cd:Director22024-02-012025-01-31http://www.companieshouse.gov.uk/pt:FurnitureFittings2024-01-31http://www.companieshouse.gov.uk/cd:Director32024-02-012025-01-31http://www.companieshouse.gov.uk/pt:ToolsEquipment2024-01-31http://www.companieshouse.gov.uk/pt:FurnitureFittings2025-01-31http://www.companieshouse.gov.uk/cd:OrdinaryShareClass12024-02-012025-01-31http://www.companieshouse.gov.uk/pt:ToolsEquipment2025-01-31http://www.companieshouse.gov.uk/cd:RegisteredOffice2024-02-012025-01-31http://www.companieshouse.gov.uk/cd:OrdinaryShareClass22024-02-012025-01-31http://www.companieshouse.gov.uk/cd:OrdinaryShareClass32024-02-012025-01-31http://www.companieshouse.gov.uk/cd:AuditExemptWithAccountantsReport2024-02-012025-01-31http://www.companieshouse.gov.uk/pt:CurrentFinancialInstruments2025-01-31http://www.companieshouse.gov.uk/pt:CurrentFinancialInstruments2024-01-31http://www.companieshouse.gov.uk/2024-02-012025-01-31http://www.companieshouse.gov.uk/2024-01-31http://www.companieshouse.gov.uk/cd:FRS1022024-02-012025-01-31http://www.companieshouse.gov.uk/2025-01-31http://www.companieshouse.gov.uk/cd:FullAccounts2024-02-012025-01-31http://www.companieshouse.gov.uk/cd:PrivateLimitedCompanyLtd2024-02-012025-01-31iso4217:GBPxbrli:sharesxbrli:pure
Registered number: 6467339
Social Marketing Group Ltd
ACCOUNTS
FOR THE YEAR ENDED 31/01/2025
Prepared By:
Harvey Guinan LLP
Chartered Certified Accountants
Unit 17 Mersey House
Matchworks Estate, 140 Speke Road
Liverpool
Merseyside
L19 2PH
Social Marketing Group Ltd
ACCOUNTS
FOR THE YEAR ENDED 31/01/2025
DIRECTORS
Stephen Menday
Simon Alexander
Gavin McEvoy
SECRETARY
Anna Alexander, Victorina Gonzalez-Diaz
REGISTERED OFFICE
1a Stockville Road
Liverpool
Merseyside
L18 3EJ
COMPANY DETAILS
Private company limited by shares registered in EW - England and Wales, registered number 6467339
BANKERS
Santander plc, Starling, Revolut
ACCOUNTANTS
Harvey Guinan LLP
Chartered Certified Accountants
Unit 17 Mersey House
Matchworks Estate, 140 Speke Road
Liverpool
Merseyside
L19 2PH
Social Marketing Group Ltd
ACCOUNTS
FOR THEYEARENDED31/01/2025
CONTENTS
Page
Directors' Report-
Accountants' Report-
Statement Of Comprehensive Income-
Balance Sheet3
Notes To The Accounts4
The following do not form part of the statutory financial statements:
Trading And Profit And Loss Account-
Profit And Loss Account Summaries-
Social Marketing Group Ltd
BALANCE SHEET AT 31/01/2025
20252024
Notes££
FIXED ASSETS
Tangible assets2984904
CURRENT ASSETS
Debtors35,10885,516
Current Asset Investments4969,501850,392
Cash at bank and in hand1,262,304940,703
2,236,9131,876,611
CREDITORS: Amounts falling due within one year5239,715160,668
NET CURRENT ASSETS1,997,1981,715,943
TOTAL ASSETS LESS CURRENT LIABILITIES1,998,1821,716,847
PROVISIONS FOR LIABILITIES AND CHARGES7241219
NET ASSETS1,997,9411,716,628
CAPITAL AND RESERVES
Called up share capital8100100
Profit and loss account1,997,8411,716,528
SHAREHOLDERS' FUNDS1,997,9411,716,628
For the year ending 31/01/2025 the company was entitled to exemption under section 477 of the Companies Act 2006 relating to small companies.
The members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.
The directors acknowledge their responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.
These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.
The directors have decided not to deliver to the registrar a copy of the company's profit and loss account.
Approved by the board on 31/10/2025 and signed on their behalf by
.............................
Stephen Menday
Director
Social Marketing Group Ltd
NOTES TO THE ACCOUNTS
FOR THE YEAR ENDED 31/01/2025
1. ACCOUNTING POLICIES
1a. Basis Of Accounting
The accounts have been prepared under the historical cost convention.
The accounts have been prepared in accordance with FRS102 - The Financial Reporting Standard applicable in the UK and Republic of Ireland and the Companies Act 2006 .
1b. Depreciation
Depreciation has been provided at the following rates in order to write off the assets over their estimated useful lives.
Fixtures and Fittingsstraight line 25%
Equipmentstraight line 25%
1c. Pension Costs
The company operates a defined contribution pension scheme. The pension charge represents the amounts payable by the company to the fund in respect of the year.
1d. Recognition Of Revenue
Revenue is measured at the fair value of the consideration received or receivable. Revenue is reduced for estimated customer returns, rebates and other similar allowances.
Revenue from the sale of goods is recognised when goods are delivered and legal title has passed.
1e. Current Asset Investments
Current asset investments represent amounts invested in cryptocurrency. The assets are stated at the lower of cost or net realisable value.
Social Marketing Group Ltd
2. TANGIBLE FIXED ASSETS
Fixtures
and FittingsEquipmentTotal
£££
Cost
At 01/02/20243,06018,98722,047
Additions-494494
At 31/01/20253,06019,48122,541
Depreciation
At 01/02/20242,18218,96121,143
For the year290124414
At 31/01/20252,47219,08521,557
Net Book Amounts
At 31/01/2025588396984
At 31/01/202487826904
3. DEBTORS 20252024
££
Amounts falling due within one year
PAYE/NIC Control303-
Other debtors4,50010,000
Peer to Peer Loans305206
Directors current account S Alexander-75,310
5,10885,516
4. CURRENT ASSET INVESTMENTS
20252024
££
ii Trading Shares Account30,10341,625
Thematic Fund (investcentre)-101,827
Fine Wine Investment22,93624,027
Bullion Investment55,362121,280
Cryptocurrency portfolio861,100561,633
969,501850,392
Assets held at year end comprised a share investment account holding a total of £30,103 at 31 January 2025, cryptocurrency purchased for £803,985 with a value of £861,100, fine wines purchased for £22,302 and valued at £22,936, and silverr bullion valued at £55,362 at 31 January 2025.
All investments are stated at their valuation at 31 January 2025.
Social Marketing Group Ltd
5. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
20252024
££
UK corporation tax151,88065,606
VAT23,12559,997
PAYE/NIC Control-188
Directors current account S Menday38,15221,667
Directors current account S Alexander14,098-
Directors current account G McEvoy195246
Santander Credit Card3,1574,804
Other creditors2,0581,110
Accruals7,0507,050
239,715160,668
6. EMPLOYEES
20252024
No.No.
Average number of employees55
7. PROVISIONS FOR LIABILITIES 20252024
££
Deferred taxation241219
241219
8. SHARE CAPITAL 20252024
££
Allotted, issued and fully paid:
40 Ordinary shares Class A of £1 each4040
40 Ordinary Shares Class B of £1 each4040
20 Ordinary Shares Class C of £1 each2020
100100
Social Marketing Group Ltd
9. GENERAL INFORMATION
Social Marketing Group Ltd is a private company limited by shares registered in England and Wales - registered number 06467339. Its registered office is 1a Stockville Road, Liverpool, Merseyside, L18 3EJ.
The accounts are presented in sterling which is the functional currency of the company.