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REGISTERED NUMBER: 04454389 (England and Wales)

Unaudited Financial Statements for the Year Ended 31 March 2025

for

DIRECT EASTERN LIMITED

DIRECT EASTERN LIMITED (Registered number: 04454389)

Contents of the Financial Statements

for the Year Ended 31 March 2025

Page |

Company Information | 1 |

Statement of Financial Position | 2 |

Notes to the Financial Statements | 4 |

DIRECT EASTERN LIMITED

Company Information

for the Year Ended 31 March 2025

| DIRECTOR: | Mrs B Y H Young

| SECRETARY: | Ms P L Chin

| REGISTERED OFFICE: | UNIT D3 FRIARSGATE

| WHITBY AVENUE

| PARK ROYAL

| LONDON

| NW10 7SE

| REGISTERED NUMBER: | 04454389 (England and Wales)

| ACCOUNTANTS: | Williams Chartered Accountants

| Jade House

| 67 Park Royal Road

| London

| NW10 7JJ

DIRECT EASTERN LIMITED (Registered number: 04454389)

Statement of Financial Position

31 March 2025

| 31.3.25 | 31.3.24 |

| Notes | £ | £ | £ | £ |

FIXED ASSETS

Tangible assets | 4 | 1,201,333 |  | 1,243,088 |  |

CURRENT ASSETS

Stocks | 5 | 2,000 |  | 40,080 |  |

Debtors | 6 | 238,396 |  | 303,048 |  |

Cash at bank | 6,268 |  | 1,580 |  |

246,664 |  | 344,708 |  |

CREDITORS

Amounts falling due within one year | 7 | 64,156 |  | 529,899 |  |

NET CURRENT ASSETS/(LIABILITIES) | 182,508 |  | (185,191 | ) |

TOTAL ASSETS LESS CURRENT LIABILITIES | 1,383,841 |  | 1,057,897 |  |

CREDITORS

Amounts falling due after more than one year | 8 | (345,444 | ) | (88,542 | ) |

PROVISIONS FOR LIABILITIES | 10 | (100,261 | ) | (108,735 | ) |

NET ASSETS | 938,136 |  | 860,620 |  |

CAPITAL AND RESERVES

Called up share capital | 11 | 11,000 |  | 11,000 |  |

Share premium | 44,000 |  | 44,000 |  |

Fair value reserve | 560,520 |  | 560,520 |  |

Retained earnings | 322,616 |  | 245,100 |  |

SHAREHOLDERS' FUNDS | 938,136 |  | 860,620 |  |

The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 31 March 2025.

The members have not required the company to obtain an audit of its financial statements for the year ended 31 March 2025 in accordance with Section 476 of the Companies Act 2006.

The director acknowledges her responsibilities for:

(a) | ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act 2006 and

(b) | preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections 394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial statements, so far as applicable to the company.

DIRECT EASTERN LIMITED (Registered number: 04454389)

Statement of Financial Position - continued

31 March 2025

The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the director and authorised for issue on 18 November 2025 and were signed by:

Mrs B Y H Young - Director

DIRECT EASTERN LIMITED (Registered number: 04454389)

Notes to the Financial Statements

for the Year Ended 31 March 2025

1. | STATUTORY INFORMATION

| DIRECT EASTERN LIMITED is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2. | ACCOUNTING POLICIES

| Basis of preparing the financial statements

| These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention as modified by the revaluation of certain assets.

| Turnover

| Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes.

| Tangible fixed assets

| Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.

| Freehold property | - | 2% on cost

| Fixtures & fittings | - | 20% on reducing balance

| Stocks

| Stocks are valued at the lower of cost and net realisable value, after making due allowance for obsolete and slow moving items.

| Taxation

| Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

| Current or deferred taxation assets and liabilities are not discounted.

| Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the statement of financial position date.

| Deferred tax

| Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the statement of financial position date.

| Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

| Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

| Research and development

| Expenditure on research and development is written off in the year in which it is incurred.

| Pension costs and other post-retirement benefits

| The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

3. | EMPLOYEES AND DIRECTORS

| The average number of employees during the year was NIL (2024 - 1 ).

DIRECT EASTERN LIMITED (Registered number: 04454389)

Notes to the Financial Statements - continued

for the Year Ended 31 March 2025

4. | TANGIBLE FIXED ASSETS

| Freehold |  | Fixtures |

| property |  | & fittings |  | Totals

£ | £ | £ |

| COST OR VALUATION

| At 1 April 2024

| and 31 March 2025 | 1,950,000 |  | 100,176 |  | 2,050,176 |  |

| DEPRECIATION

| At 1 April 2024 | 722,214 |  | 84,874 |  | 807,088 |  |

| Charge for year | 39,000 |  | 2,755 |  | 41,755 |  |

| At 31 March 2025 | 761,214 |  | 87,629 |  | 848,843 |  |

| NET BOOK VALUE

| At 31 March 2025 | 1,188,786 |  | 12,547 |  | 1,201,333 |  |

| At 31 March 2024 | 1,227,786 |  | 15,302 |  | 1,243,088 |  |

| Cost or valuation at 31 March 2025 is represented by:

| Freehold |  | Fixtures |

| property |  | & fittings |  | Totals

£ | £ | £ |

| Valuation in 2018 | 692,000 |  | - |  | 692,000 |  |

| Valuation in 2020 | 393,400 |  | - |  | 393,400 |  |

| Cost | 864,600 |  | 100,176 |  | 964,776 |  |

1,950,000 |  | 100,176 |  | 2,050,176 |  |

| Freehold land and buildings were valued on an open market basis on 30 July 2020 by Brasier Freeth LLP .

5. | STOCKS

| 31.3.25 |  | 31.3.24

£ | £ |

| Stocks | 2,000 |  | 40,080 |  |

6. | DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR |

| 31.3.25 |  | 31.3.24

£ | £ |

| Amounts owed by associates | 216,286 |  | 274,288 |  |

| Other debtors | 22,110 |  | - |  |

| Prepayments and accrued income | - |  | 28,760 |  |

238,396 |  | 303,048 |  |

DIRECT EASTERN LIMITED (Registered number: 04454389)

Notes to the Financial Statements - continued

for the Year Ended 31 March 2025

7. | CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR |

| 31.3.25 |  | 31.3.24

£ | £ |

| Trade creditors | 1,865 |  | 213,318 |  |

| Taxation | 35,899 |  | - |  |

| Social security and other taxes | - |  | 33 |  |

| VAT account | 21,870 |  | 16,988 |  |

| Directors' current accounts | - |  | 296,000 |  |

| Accrued expenses | 4,522 |  | 3,560 |  |

64,156 |  | 529,899 |  |

| Loans from the directors are unsecured, interest free and no specific terms of repayment attached.

8. | CREDITORS: AMOUNTS FALLING DUE AFTER MORE THAN ONE YEAR |

| 31.3.25 |  | 31.3.24

£ | £ |

| Bank loans | 345,444 |  | 88,542 |  |

| Amounts falling due in more than five years:

| Repayable by instalments

| Bank loans | 345,444 |  | 88,542 |  |

9. | SECURED DEBTS

| The following secured debts are included within creditors:

| 31.3.25 |  | 31.3.24

£ | £ |

| Bank loans | 345,444 |  | 88,542 |  |

| The loan has a secured legal charge on the properties and has a repayment term of 10 years .

10. | PROVISIONS FOR LIABILITIES

| 31.3.25 |  | 31.3.24

£ | £ |

| Deferred taxation | 100,261 |  | 108,735 |  |

| Deferred |

| tax |

£ |

| Balance at 1 April 2024 | 108,735 |  |

| Provided during year | (8,474 | ) |

| Balance at 31 March 2025 | 100,261 |  |

DIRECT EASTERN LIMITED (Registered number: 04454389)

Notes to the Financial Statements - continued

for the Year Ended 31 March 2025

11. | CALLED UP SHARE CAPITAL

| Allotted, issued and fully paid:

| Number: | Class: | Nominal | 31.3.25 |  | 31.3.24

| value: | £ | £ |

| 11,000 | Ordinary | £1 | 11,000 |  | 11,000 |  |

12. | RELATED PARTY DISCLOSURES

| The company entered into the following related party transactions during the year:

| Related Party |  | Relationship |  | Transaction Type |  | Aggregate Value |  | Aggregate Value |  |

|  | 2024 |  | 2023 |  |

|  | £ |  | £ |  |

| a) White Rose Bridalwear Ltd |  | Associate Co |  | Owed by/(to) |  | 233,342 |  | 302,889 |  |