2024-04-012025-03-312025-03-31false12449776ALWAYS & FOREVER BRANDING LTD2025-11-2747710falseiso4217:GBPxbrli:pure124497762024-03-31124497762025-03-31124497762024-04-012025-03-31124497762023-03-31124497762024-03-31124497762023-04-012024-03-3112449776bus:SmallEntities2024-04-012025-03-3112449776bus:AuditExempt-NoAccountantsReport2024-04-012025-03-3112449776bus:FullAccounts2024-04-012025-03-3112449776bus:PrivateLimitedCompanyLtd2024-04-012025-03-3112449776core:WithinOneYear2025-03-3112449776core:AfterOneYear2025-03-3112449776core:WithinOneYear2024-03-3112449776core:AfterOneYear2024-03-3112449776core:ShareCapital2025-03-3112449776core:SharePremium2025-03-3112449776core:RevaluationReserve2025-03-3112449776core:OtherReservesSubtotal2025-03-3112449776core:RetainedEarningsAccumulatedLosses2025-03-3112449776core:ShareCapital2024-03-3112449776core:SharePremium2024-03-3112449776core:RevaluationReserve2024-03-3112449776core:OtherReservesSubtotal2024-03-3112449776core:RetainedEarningsAccumulatedLosses2024-03-3112449776core:LandBuildings2025-03-3112449776core:PlantMachinery2025-03-3112449776core:Vehicles2025-03-3112449776core:FurnitureFittings2025-03-3112449776core:OfficeEquipment2025-03-3112449776core:NetGoodwill2025-03-3112449776core:IntangibleAssetsOtherThanGoodwill2025-03-3112449776core:ListedExchangeTraded2025-03-3112449776core:UnlistedNon-exchangeTraded2025-03-3112449776core:LandBuildings2024-03-3112449776core:PlantMachinery2024-03-3112449776core:Vehicles2024-03-3112449776core:FurnitureFittings2024-03-3112449776core:OfficeEquipment2024-03-3112449776core:NetGoodwill2024-03-3112449776core:IntangibleAssetsOtherThanGoodwill2024-03-3112449776core:ListedExchangeTraded2024-03-3112449776core:UnlistedNon-exchangeTraded2024-03-3112449776core:LandBuildings2024-04-012025-03-3112449776core:PlantMachinery2024-04-012025-03-3112449776core:Vehicles2024-04-012025-03-3112449776core:FurnitureFittings2024-04-012025-03-3112449776core:OfficeEquipment2024-04-012025-03-3112449776core:NetGoodwill2024-04-012025-03-3112449776core:IntangibleAssetsOtherThanGoodwill2024-04-012025-03-3112449776core:ListedExchangeTraded2024-04-012025-03-3112449776core:UnlistedNon-exchangeTraded2024-04-012025-03-3112449776core:MoreThanFiveYears2024-04-012025-03-3112449776core:Non-currentFinancialInstruments2025-03-3112449776core:Non-currentFinancialInstruments2024-03-3112449776dpl:CostSales2024-04-012025-03-3112449776dpl:DistributionCosts2024-04-012025-03-3112449776core:LandBuildings2024-04-012025-03-3112449776core:PlantMachinery2024-04-012025-03-3112449776core:Vehicles2024-04-012025-03-3112449776core:FurnitureFittings2024-04-012025-03-3112449776core:OfficeEquipment2024-04-012025-03-3112449776dpl:AdministrativeExpenses2024-04-012025-03-3112449776core:NetGoodwill2024-04-012025-03-3112449776core:IntangibleAssetsOtherThanGoodwill2024-04-012025-03-3112449776dpl:GroupUndertakings2024-04-012025-03-3112449776dpl:ParticipatingInterests2024-04-012025-03-3112449776dpl:GroupUndertakingscore:ListedExchangeTraded2024-04-012025-03-3112449776core:ListedExchangeTraded2024-04-012025-03-3112449776dpl:GroupUndertakingscore:UnlistedNon-exchangeTraded2024-04-012025-03-3112449776core:UnlistedNon-exchangeTraded2024-04-012025-03-3112449776dpl:CostSales2023-04-012024-03-3112449776dpl:DistributionCosts2023-04-012024-03-3112449776core:LandBuildings2023-04-012024-03-3112449776core:PlantMachinery2023-04-012024-03-3112449776core:Vehicles2023-04-012024-03-3112449776core:FurnitureFittings2023-04-012024-03-3112449776core:OfficeEquipment2023-04-012024-03-3112449776dpl:AdministrativeExpenses2023-04-012024-03-3112449776core:NetGoodwill2023-04-012024-03-3112449776core:IntangibleAssetsOtherThanGoodwill2023-04-012024-03-3112449776dpl:GroupUndertakings2023-04-012024-03-3112449776dpl:ParticipatingInterests2023-04-012024-03-3112449776dpl:GroupUndertakingscore:ListedExchangeTraded2023-04-012024-03-3112449776core:ListedExchangeTraded2023-04-012024-03-3112449776dpl:GroupUndertakingscore:UnlistedNon-exchangeTraded2023-04-012024-03-3112449776core:UnlistedNon-exchangeTraded2023-04-012024-03-3112449776core:NetGoodwill2025-03-3112449776core:IntangibleAssetsOtherThanGoodwill2025-03-3112449776core:LandBuildings2025-03-3112449776core:PlantMachinery2025-03-3112449776core:Vehicles2025-03-3112449776core:FurnitureFittings2025-03-3112449776core:OfficeEquipment2025-03-3112449776core:AfterOneYear2025-03-3112449776core:WithinOneYear2025-03-3112449776core:ListedExchangeTraded2025-03-3112449776core:UnlistedNon-exchangeTraded2025-03-3112449776core:ShareCapital2025-03-3112449776core:SharePremium2025-03-3112449776core:RevaluationReserve2025-03-3112449776core:OtherReservesSubtotal2025-03-3112449776core:RetainedEarningsAccumulatedLosses2025-03-3112449776core:NetGoodwill2024-03-3112449776core:IntangibleAssetsOtherThanGoodwill2024-03-3112449776core:LandBuildings2024-03-3112449776core:PlantMachinery2024-03-3112449776core:Vehicles2024-03-3112449776core:FurnitureFittings2024-03-3112449776core:OfficeEquipment2024-03-3112449776core:AfterOneYear2024-03-3112449776core:WithinOneYear2024-03-3112449776core:ListedExchangeTraded2024-03-3112449776core:UnlistedNon-exchangeTraded2024-03-3112449776core:ShareCapital2024-03-3112449776core:SharePremium2024-03-3112449776core:RevaluationReserve2024-03-3112449776core:OtherReservesSubtotal2024-03-3112449776core:RetainedEarningsAccumulatedLosses2024-03-3112449776core:NetGoodwill2023-03-3112449776core:IntangibleAssetsOtherThanGoodwill2023-03-3112449776core:LandBuildings2023-03-3112449776core:PlantMachinery2023-03-3112449776core:Vehicles2023-03-3112449776core:FurnitureFittings2023-03-3112449776core:OfficeEquipment2023-03-3112449776core:AfterOneYear2023-03-3112449776core:WithinOneYear2023-03-3112449776core:ListedExchangeTraded2023-03-3112449776core:UnlistedNon-exchangeTraded2023-03-3112449776core:ShareCapital2023-03-3112449776core:SharePremium2023-03-3112449776core:RevaluationReserve2023-03-3112449776core:OtherReservesSubtotal2023-03-3112449776core:RetainedEarningsAccumulatedLosses2023-03-3112449776core:AfterOneYear2024-04-012025-03-3112449776core:WithinOneYear2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:CostValuation2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:AdditionsToInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:RevaluationsIncreaseDecreaseInInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:ProvidedReleasedInPeriodProvisionsForImpairmentInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:ImpairmentLossReversalProvisionsForImpairmentInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:AcquisitionsIncreaseInProvisionsForImpairmentInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInProvisionsForImpairmentInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:OtherIncreaseDecreaseInProvisionsForImpairmentInvestments2024-04-012025-03-3112449776core:Non-currentFinancialInstrumentscore:CostValuation2025-03-3112449776core:Non-currentFinancialInstrumentscore:AdditionsToInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:RevaluationsIncreaseDecreaseInInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:ProvidedReleasedInPeriodProvisionsForImpairmentInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:ImpairmentLossReversalProvisionsForImpairmentInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:AcquisitionsIncreaseInProvisionsForImpairmentInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInProvisionsForImpairmentInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:OtherIncreaseDecreaseInProvisionsForImpairmentInvestments2025-03-3112449776core:Non-currentFinancialInstrumentscore:CostValuation2024-03-3112449776core:Non-currentFinancialInstrumentscore:AdditionsToInvestments2024-03-3112449776core:Non-currentFinancialInstrumentscore:RevaluationsIncreaseDecreaseInInvestments2024-03-3112449776core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInInvestments2024-03-3112449776core:Non-currentFinancialInstrumentscore:ProvidedReleasedInPeriodProvisionsForImpairmentInvestments2024-03-3112449776core:Non-currentFinancialInstrumentscore:ImpairmentLossReversalProvisionsForImpairmentInvestments2024-03-3112449776core:Non-currentFinancialInstrumentscore:AcquisitionsIncreaseInProvisionsForImpairmentInvestments2024-03-3112449776core:Non-currentFinancialInstrumentscore:DisposalsDecreaseInProvisionsForImpairmentInvestments2024-03-3112449776core:Non-currentFinancialInstrumentscore:OtherIncreaseDecreaseInProvisionsForImpairmentInvestments2024-03-3112449776bus:Director12024-04-012025-03-3112449776bus:Director22024-04-012025-03-31

ALWAYS & FOREVER BRANDING LTD

Registered Number
12449776
(England and Wales)

Unaudited Financial Statements for the Year ended
31 March 2025

ALWAYS & FOREVER BRANDING LTD
Company Information
for the year from 1 April 2024 to 31 March 2025

Directors

Anne-Marie Rose Nicholson
Samantha Jane Nicholson

Registered Address

101 New Cavendish Street
1st Floor South
London
W1W 6XH

Registered Number

12449776 (England and Wales)
ALWAYS & FOREVER BRANDING LTD
Balance Sheet as at
31 March 2025

Notes

2025

2024

£

£

£

£

Current assets
Cash at bank and on hand2,3062,275
2,3062,275
Creditors amounts falling due within one year3(18,290)(18,290)
Net current assets (liabilities)(15,984)(16,015)
Total assets less current liabilities(15,984)(16,015)
Creditors amounts falling due after one year4(10)(10)
Net assets(15,994)(16,025)
Capital and reserves
Called up share capital9090
Profit and loss account(16,084)(16,115)
Shareholders' funds(15,994)(16,025)
The financial statements were approved and authorised for issue by the Board of Directors on 27 November 2025, and are signed on its behalf by:
Anne-Marie Rose Nicholson
Director
Registered Company No. 12449776
ALWAYS & FOREVER BRANDING LTD
Notes to the Financial Statements
for the year ended 31 March 2025

1.Accounting policies
Statutory information
The company is a private company limited by shares and registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.
Statement of compliance
The financial statements have been prepared in accordance with the Companies Act 2006 and FRS 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland including Section 1A Small Entities.
Revenue from sale of goods
Revenue from the sale of goods is recognised when the company has transferred to the buyer the significant risks and rewards of ownership of the goods, usually when goods are delivered and legal title has passed. Providing the amount of revenue can be measured reliably, it is probable that the economic benefits associated with the transaction will flow to the company and the costs incurred or to be incurred in respect of the transition can be measured reliably.
Foreign currency translation
Transactions in foreign currencies are initially recognised at the rate of exchange ruling at the date of the transaction. At the end of each reporting period foreign currency monetary items are translated at the closing rate of exchange. Non-monetary items that are measured at historical cost are translated at the rate ruling at the date of the transaction. All differences are charged to profit or loss.
2.Average number of employees

20252024
Average number of employees during the year02
3.Creditors: amounts due within one year

2025

2024

££
Amounts owed to related parties18,29018,290
Total18,29018,290
4.Creditors: amounts due after one year

2025

2024

££
Amounts owed to related parties1010
Total1010