| REGISTERED NUMBER: 13923670 (England and Wales) |
| GROUP STRATEGIC REPORT, |
| REPORT OF THE DIRECTORS AND |
| CONSOLIDATED FINANCIAL STATEMENTS |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| FOR |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED |
| REGISTERED NUMBER: 13923670 (England and Wales) |
| GROUP STRATEGIC REPORT, |
| REPORT OF THE DIRECTORS AND |
| CONSOLIDATED FINANCIAL STATEMENTS |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| FOR |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| CONTENTS OF THE CONSOLIDATED FINANCIAL STATEMENTS |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| Page |
| Company Information | 1 |
| Group Strategic Report | 2 |
| Report of the Directors | 4 |
| Report of the Independent Auditors | 6 |
| Consolidated Income Statement | 10 |
| Consolidated Other Comprehensive Income | 11 |
| Consolidated Balance Sheet | 12 |
| Company Balance Sheet | 13 |
| Consolidated Statement of Changes in Equity | 14 |
| Company Statement of Changes in Equity | 15 |
| Consolidated Cash Flow Statement | 16 |
| Notes to the Consolidated Cash Flow Statement | 17 |
| Notes to the Consolidated Financial Statements | 18 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED |
| COMPANY INFORMATION |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| DIRECTORS: |
| SECRETARY: |
| REGISTERED OFFICE: |
| BUSINESS ADDRESS: |
| REGISTERED NUMBER: |
| AUDITORS: |
| Chartered Accountants |
| Statutory Auditor |
| 89 High Street |
| Hadleigh |
| Ipswich |
| Suffolk |
| IP7 5EA |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| GROUP STRATEGIC REPORT |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| The directors present their strategic report of the company and the group for the year ended 31 March 2025. |
| REVIEW OF BUSINESS |
| An analysis of the group performance is enclosed in the attached financial statements. |
| Precision Marketing Group Holdings Limited comprises companies providing Marketing Services and HealthCare Services for clients whose fundamental needs is for an integrated partner delivering their communications or their products directly into the lives of the end users. Whether Pharmaceutical companies to healthcare professionals or consumers; Healthcare professionals to their patients; Utility companies to their customers; or Professional bodies to their members. Since 2015 Precision have offered Sustainable solutions to our clients which enjoy Precision's leadership in a Net Zero journey that is over 10 years old and meeting their ESG requirement. Precision's Group of companies and businesses are linking the digital and physical for our clients in an exceptional and unique way. |
| Precision AI Ltd Specialist Agentic AI agency, acquired after year end |
| Precision Creative and Media Ltd Full-service HealthCare demand generation agency |
| Precision Marketing Group Ltd Optimising delivery of client messages and eCommerce products |
| Precision Pharmacy Ltd Online pharmacy giving manufacturers better customer experience |
| Precision Pinpoint Ltd Targeting tool on medicine prescribing and supply by pharmacists |
| PMGH Property Ltd Precision's solar and renewable energy powered HQ building |
| Whilst all the entities are connected in their solutions for clients, the principal entities are Precision Creative and Media Ltd and Precision Marketing Group Ltd. The former provides strategy planning to manufacturers, then creates compelling advertising messages and through its media arm, demand generation. Demand is fulfilled by Precision Marketing Group Ltd and Precision Pharmacy Ltd which despatches millions of letters and eCommerce packages each month. Integrated to these solutions is the supply of healthcare products to retailers or direct to consumers of our client's products. |
| Associated businesses are BSSAA (2018) Ltd and Precision Healthcare Ltd which together with its European subsidiary, Precision Healthcare Products Ltd, provide a range of healthcare products they manufacture and own to retailers or direct to consumers. The results of these businesses are not included in the Group figures. |
| The Customer portfolio has clients who have been with companies in the Group since 2005 and newer ones who now require the group's long-standing commitment to sustainability and quality. |
| FINANCIAL REVIEW |
| The directors are satisfied with the third year results of the Group with:- |
| Revenue growing to £28.3m |
| EBITDA up 30% to £3.7m. |
| Group Debt excluding hire purchase is nil |
| Group Net asset value is £10.8m. |
| Growth in Group revenue to exceed £30m in FY26 is budgeted from organic growth. |
| Therefore, the Directors are satisfied that the company has a strong financial and strategic position. |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| GROUP STRATEGIC REPORT |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| PRINCIPAL RISKS AND UNCERTAINTIES |
| Precision operates within markets and sectors that have historically demonstrated resilience to broader economic fluctuations. However, the economic uncertainty such as persistent high inflation and elevated interest rates pose a risk to the company's operations and financial performance, as they may lead to shifts in client demand, affecting revenue streams. |
| Employment and talent acquisition are important to the business growth. The ability to attract, develop, and retain skilled talent is essential to maintaining our competitive edge and ensuring the delivery of high-quality services. |
| Despite recent interest rate increases, excluding hire purchase the group maintained its debt-free position, achieved in May 2023. This financial stability allows us to focus on growth opportunities. |
| The growth of key accounts underscores the need to proactively attract new customers to minimise the risk of overreliance on top spending clients. Precision closely monitors client revenue levels and the broader economic factors that influence them. This proactive approach enables us to remain agile in the face of economic uncertainties, ensuring that we can adapt our operations as needed to protect the company's financial health. |
| While Precision has successfully navigated similar challenges in the past, we acknowledge that these risks are ever-present. To safeguard our operations and financial performance, we are proactively growing new services and expanding our client base. The Group's strategic focus on its Data and Technology capabilities in omnichannel marketing and Ecommerce Services is to ensure sustained growth in the face of future uncertainties. |
| FINANCIAL KEY PERFORMANCE INDICATORS |
| 2025 | 2024 |
| EBITDA | 3,727,957 | 2,865,774 |
| Gross profit margin | 22.8% | 23.2% |
| Operating profit margin | 12.3% | 10.9% |
| Admin expenses as % of turnover | 9.6% | 11.2% |
| Return on capital employed | 32.0% | 33.3% |
| Current ratio | 3.03:1 | 2.62:1 |
| Average trade debtor days | 50 days | 54 days |
| ON BEHALF OF THE BOARD: |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| REPORT OF THE DIRECTORS |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| The directors present their report with the financial statements of the company and the group for the year ended 31 March 2025. |
| DIVIDENDS |
| Interim dividends per share were paid during the year as follows: |
| A Ordinary £1 | - | £5.32019 |
| B Ordinary £1 | - | £170.98885 |
| C Ordinary £1 | - | £4.54545 |
| The total distribution of dividends for the year ended 31 March 2025 will be £ 94,118 . |
| DIRECTORS |
| The directors shown below have held office during the whole of the period from 1 April 2024 to the date of this report. |
| POLITICAL DONATIONS AND EXPENDITURE |
| The group did not make any political donations in the year. |
| STATEMENT OF DIRECTORS' RESPONSIBILITIES |
| The directors are responsible for preparing the Group Strategic Report, the Report of the Directors and the financial statements in accordance with applicable law and regulations. |
| Company law requires the directors to prepare financial statements for each financial year. Under that law the directors have elected to prepare the financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law). Under company law the directors must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the company and the group and of the profit or loss of the group for that period. In preparing these financial statements, the directors are required to: |
| - | select suitable accounting policies and then apply them consistently; |
| - | make judgements and accounting estimates that are reasonable and prudent; |
| - | prepare the financial statements on the going concern basis unless it is inappropriate to presume that the company will continue in business. |
| The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the company's and the group's transactions and disclose with reasonable accuracy at any time the financial position of the company and the group and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the company and the group and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities. |
| STATEMENT AS TO DISCLOSURE OF INFORMATION TO AUDITORS |
| So far as the directors are aware, there is no relevant audit information (as defined by Section 418 of the Companies Act 2006) of which the group's auditors are unaware, and each director has taken all the steps that he or she ought to have taken as a director in order to make himself or herself aware of any relevant audit information and to establish that the group's auditors are aware of that information. |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| REPORT OF THE DIRECTORS |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| AUDITORS |
| The auditors, Walter Wright, will be proposed for re-appointment at the forthcoming Annual General Meeting. |
| ON BEHALF OF THE BOARD: |
| REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED |
| Opinion |
| We have audited the financial statements of Precision Marketing Group Holdings Limited (the 'parent company') and its subsidiaries (the 'group') for the year ended 31 March 2025 which comprise the Consolidated Income Statement, Consolidated Other Comprehensive Income, Consolidated Balance Sheet, Company Balance Sheet, Consolidated Statement of Changes in Equity, Company Statement of Changes in Equity, Consolidated Cash Flow Statement and Notes to the Consolidated Cash Flow Statement, Notes to the Financial Statements, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice). |
| In our opinion the financial statements: |
| - | give a true and fair view of the state of the group's and of the parent company affairs as at 31 March 2025 and of the group's profit for the year then ended; |
| - | have been properly prepared in accordance with United Kingdom Generally Accepted Accounting Practice; and |
| - | have been prepared in accordance with the requirements of the Companies Act 2006. |
| Basis for opinion |
| We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditors' responsibilities for the audit of the financial statements section of our report. We are independent of the group in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC's Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion. |
| Conclusions relating to going concern |
| In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate. |
| Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the group's and the parent company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue. |
| Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of this report. |
| Other information |
| The directors are responsible for the other information. The other information comprises the information in the Group Strategic Report and the Report of the Directors, but does not include the financial statements and our Report of the Auditors thereon. |
| Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon. |
| In connection with our audit of the financial statements, our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the audit or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact. We have nothing to report in this regard. |
| REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED |
| Opinions on other matters prescribed by the Companies Act 2006 |
| In our opinion, based on the work undertaken in the course of the audit: |
| - | the information given in the Group Strategic Report and the Report of the Directors for the financial year for which the financial statements are prepared is consistent with the financial statements; and |
| - | the Group Strategic Report and the Report of the Directors have been prepared in accordance with applicable legal requirements. |
| Matters on which we are required to report by exception |
| In the light of the knowledge and understanding of the group and the parent company and its environment obtained in the course of the audit, we have not identified material misstatements in the Group Strategic Report or the Report of the Directors. |
| We have nothing to report in respect of the following matters where the Companies Act 2006 requires us to report to you if, in our opinion: |
| - | adequate accounting records have not been kept by the parent company, or returns adequate for our audit have not been received from branches not visited by us; or |
| - | the parent company financial statements are not in agreement with the accounting records and returns; or |
| - | certain disclosures of directors' remuneration specified by law are not made; or |
| - | we have not received all the information and explanations we require for our audit. |
| Responsibilities of directors |
| As explained more fully in the Statement of Directors' Responsibilities set out on page four, the directors are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors determine necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error. |
| In preparing the financial statements, the directors are responsible for assessing the group's and the parent company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the group or the parent company or to cease operations, or have no realistic alternative but to do so. |
| REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED |
| Auditors' responsibilities for the audit of the financial statements |
| Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue a Report of the Auditors that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements. |
| The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below: |
| Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below: |
| Our procedures in relation to fraud included but were not limited to: |
| - obtained an understanding of the nature of the sector, including the legal and regulatory framework that the group operates in. |
| - enquiries of management whether they have knowledge of any actual, suspected or alleged fraud; |
| - gaining an understanding of the internal controls established to mitigate risk related to fraud and management override. |
| - discussion amongst the engagement team regarding risk of fraud such as opportunities for fraudulent manual journal entries to manipulate financial performance, management bias through judgements and assumptions in significant accounting estimates; and |
| - addressing the risk of fraud through management override of controls by performing journal entry testing. |
| - challenging accounting estimates to ensure no indication of management bias. |
| The primary responsibility for the prevention and detection of irregularities including fraud rests with both those charged with governance and management. As with any audit, there remained a risk of non-detection of irregularities, as these may involve collusion, forgery, intentional omissions, misrepresentations or the override of internal controls. |
| A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council's website at www.frc.org.uk/auditorsresponsibilities. This description forms part of our Report of the Auditors. |
| REPORT OF THE INDEPENDENT AUDITORS TO THE MEMBERS OF |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED |
| Use of our report |
| This report is made solely to the company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the company's members those matters we are required to state to them in a Report of the Auditors and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the company and the company's members as a body, for our audit work, for this report, or for the opinions we have formed. |
| for and on behalf of |
| Chartered Accountants |
| Statutory Auditor |
| 89 High Street |
| Hadleigh |
| Ipswich |
| Suffolk |
| IP7 5EA |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| CONSOLIDATED INCOME STATEMENT |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 2025 | 2024 |
| Notes | £ | £ | £ | £ |
| TURNOVER | 3 | 28,313,115 | 24,312,720 |
| Cost of sales | 21,864,361 | 18,672,944 |
| GROSS PROFIT | 6,448,754 | 5,639,776 |
| Distribution costs | 233,166 | 234,706 |
| Administrative expenses | 2,720,863 | 2,733,278 |
| 2,954,029 | 2,967,984 |
| OPERATING PROFIT | 5 | 3,494,725 | 2,671,792 |
| Interest receivable and similar income | 148,868 | 50,106 |
| 3,643,593 | 2,721,898 |
| Interest payable and similar expenses | 6 | 429 | 3,036 |
| PROFIT BEFORE TAXATION | 3,643,164 | 2,718,862 |
| Tax on profit | 7 | 777,846 | 540,947 |
| PROFIT FOR THE FINANCIAL YEAR |
| Profit attributable to: |
| Owners of the parent | 2,865,318 | 2,177,915 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| CONSOLIDATED OTHER COMPREHENSIVE INCOME |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 2025 | 2024 |
| Notes | £ | £ |
| PROFIT FOR THE YEAR | 2,865,318 | 2,177,915 |
| OTHER COMPREHENSIVE INCOME | - | - |
| TOTAL COMPREHENSIVE INCOME FOR THE YEAR |
2,865,318 |
2,177,915 |
| Total comprehensive income attributable to: |
| Owners of the parent | 2,865,318 | 2,177,915 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| CONSOLIDATED BALANCE SHEET |
| 31 MARCH 2025 |
| 2025 | 2024 |
| Notes | £ | £ | £ | £ |
| FIXED ASSETS |
| Intangible assets | 10 | 641,439 | 733,371 |
| Tangible assets | 11 | 1,538,111 | 1,340,302 |
| Investments | 12 | - | 50 |
| 2,179,550 | 2,073,723 |
| CURRENT ASSETS |
| Stocks | 13 | 148,633 | 133,708 |
| Debtors | 14 | 5,566,679 | 5,021,761 |
| Cash at bank and in hand | 7,334,222 | 4,596,115 |
| 13,049,534 | 9,751,584 |
| CREDITORS |
| Amounts falling due within one year | 15 | 4,311,086 | 3,720,675 |
| NET CURRENT ASSETS | 8,738,448 | 6,030,909 |
| TOTAL ASSETS LESS CURRENT LIABILITIES |
10,917,998 |
8,104,632 |
| CREDITORS |
| Amounts falling due after more than one year |
16 |
(36,009 |
) |
- |
| PROVISIONS FOR LIABILITIES | 19 | (93,527 | ) | (87,370 | ) |
| NET ASSETS | 10,788,462 | 8,017,262 |
| CAPITAL AND RESERVES |
| Called up share capital | 20 | 10,920 | 10,920 |
| Capital redemption reserve | 21 | 200,000 | 200,000 |
| Consolidation reserve | 21 | 31,880 | 31,880 |
| Share-based payment reserve | 21 | 72,210 | 72,210 |
| Retained earnings | 21 | 10,473,452 | 7,702,252 |
| SHAREHOLDERS' FUNDS | 10,788,462 | 8,017,262 |
| The financial statements were approved by the Board of Directors and authorised for issue on 4 December 2025 and were signed on its behalf by: |
| M Caldwell-Nichols BSC - Director |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| COMPANY BALANCE SHEET |
| 31 MARCH 2025 |
| 2025 | 2024 |
| Notes | £ | £ | £ | £ |
| FIXED ASSETS |
| Intangible assets | 10 |
| Tangible assets | 11 |
| Investments | 12 |
| CURRENT ASSETS |
| Debtors | 14 |
| Cash at bank |
| CREDITORS |
| Amounts falling due within one year | 15 |
| NET CURRENT LIABILITIES | ( |
) | ( |
) |
| TOTAL ASSETS LESS CURRENT LIABILITIES |
| CAPITAL AND RESERVES |
| Called up share capital | 20 |
| Capital redemption reserve | 21 |
| Share-based payment reserve | 21 |
| SHAREHOLDERS' FUNDS |
| Company's profit for the financial year | 94,118 | 121,000 |
| The financial statements were approved by the Board of Directors and authorised for issue on |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| CONSOLIDATED STATEMENT OF CHANGES IN EQUITY |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| Called up | Capital |
| share | Retained | redemption |
| capital | earnings | reserve |
| £ | £ | £ |
| Balance at 1 April 2023 | 10,920 | 5,645,337 | 200,000 |
| Changes in equity |
| Dividends | - | (121,000 | ) | - |
| Total comprehensive income | - | 2,177,915 | - |
| Balance at 31 March 2024 | 10,920 | 7,702,252 | 200,000 |
| Changes in equity |
| Dividends | - | (94,118 | ) | - |
| Total comprehensive income | - | 2,865,318 | - |
| Balance at 31 March 2025 | 10,920 | 10,473,452 | 200,000 |
| Share-based |
| Consolidation | payment | Total |
| reserve | reserve | equity |
| £ | £ | £ |
| Balance at 1 April 2023 | 31,880 | 72,210 | 5,960,347 |
| Changes in equity |
| Dividends | - | - | (121,000 | ) |
| Total comprehensive income | - | - | 2,177,915 |
| Balance at 31 March 2024 | 31,880 | 72,210 | 8,017,262 |
| Changes in equity |
| Dividends | - | - | (94,118 | ) |
| Total comprehensive income | - | - | 2,865,318 |
| Balance at 31 March 2025 | 31,880 | 72,210 | 10,788,462 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| COMPANY STATEMENT OF CHANGES IN EQUITY |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| Called up | Capital | Share-based |
| share | Retained | redemption | payment | Total |
| capital | earnings | reserve | reserve | equity |
| £ | £ | £ | £ | £ |
| Balance at 1 April 2023 |
| Changes in equity |
| Dividends | - | ( |
) | - | - | ( |
) |
| Total comprehensive income | - |
| Balance at 31 March 2024 |
| Changes in equity |
| Dividends | - | ( |
) | - | - | ( |
) |
| Total comprehensive income | - |
| Balance at 31 March 2025 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| CONSOLIDATED CASH FLOW STATEMENT |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 2025 | 2024 |
| Notes | £ | £ |
| Cash flows from operating activities |
| Cash generated from operations | 1 | 4,040,197 | 2,601,483 |
| Interest paid | - | (1,996 | ) |
| Interest element of hire purchase payments paid |
(429 |
) |
(1,040 |
) |
| Tax paid | (1,032,501 | ) | (178,474 | ) |
| Net cash from operating activities | 3,007,267 | 2,419,973 |
| Cash flows from investing activities |
| Purchase of tangible fixed assets | (296,814 | ) | (99,006 | ) |
| Purchase of fixed asset investments | - | (50 | ) |
| Sale of tangible fixed assets | - | 7,000 |
| Sale of fixed asset investments | 50 | - |
| Interest received | 148,868 | 50,106 |
| Net cash from investing activities | (147,896 | ) | (41,950 | ) |
| Cash flows from financing activities |
| Loan repayments in year | - | (139,333 | ) |
| Capital repayments in year | (1,258 | ) | - |
| Amount introduced by directors | - | 22,888 |
| Amount withdrawn by directors | (22,888 | ) | (154,500 | ) |
| Amounts introduced by shareholders | - | 3,000 |
| Amounts withdrawn by shareholders | (3,000 | ) | (18,778 | ) |
| Equity dividends paid | (94,118 | ) | (121,000 | ) |
| Net cash from financing activities | (121,264 | ) | (407,723 | ) |
| Increase in cash and cash equivalents | 2,738,107 | 1,970,300 |
| Cash and cash equivalents at beginning of year |
2 |
4,596,115 |
2,625,815 |
| Cash and cash equivalents at end of year |
2 |
7,334,222 |
4,596,115 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED CASH FLOW STATEMENT |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 1. | RECONCILIATION OF PROFIT BEFORE TAXATION TO CASH GENERATED FROM OPERATIONS |
| 2025 | 2024 |
| £ | £ |
| Profit before taxation | 3,643,164 | 2,718,862 |
| Depreciation charges | 233,004 | 200,982 |
| Loss/(profit) on disposal of fixed assets | 229 | (7,000 | ) |
| Finance costs | 429 | 3,036 |
| Finance income | (148,868 | ) | (50,106 | ) |
| 3,727,958 | 2,865,774 |
| Increase in stocks | (14,925 | ) | (58,690 | ) |
| (Increase)/decrease in trade and other debtors | (542,918 | ) | 22,317 |
| Increase/(decrease) in trade and other creditors | 870,082 | (227,918 | ) |
| Cash generated from operations | 4,040,197 | 2,601,483 |
| 2. | CASH AND CASH EQUIVALENTS |
| The amounts disclosed on the Cash Flow Statement in respect of cash and cash equivalents are in respect of these Balance Sheet amounts: |
| Year ended 31 March 2025 |
| 31.3.25 | 1.4.24 |
| £ | £ |
| Cash and cash equivalents | 7,334,222 | 4,596,115 |
| Year ended 31 March 2024 |
| 31.3.24 | 1.4.23 |
| £ | £ |
| Cash and cash equivalents | 4,596,115 | 2,625,815 |
| 3. | ANALYSIS OF CHANGES IN NET FUNDS |
| Other |
| non-cash |
| At 1.4.24 | Cash flow | changes | At 31.3.25 |
| £ | £ | £ | £ |
| Net cash |
| Cash at bank |
| and in hand | 4,596,115 | 2,738,107 | 7,334,222 |
| 4,596,115 | 2,738,107 | 7,334,222 |
| Debt |
| Finance leases | - | 1,258 | (42,296 | ) | (41,038 | ) |
| - | 1,258 | (42,296 | ) | (41,038 | ) |
| Total | 4,596,115 | 2,739,365 | (42,296 | ) | 7,293,184 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 1. | STATUTORY INFORMATION |
| Precision Marketing Group Holdings Limited is a |
| 2. | ACCOUNTING POLICIES |
| Basis of preparing the financial statements |
| Basis of consolidation |
| The consolidated financial statements present the results of the company and its own subsidiaries |
| ("the group") as if they form a single entity. Intercompany transactions and balances between group |
| companies are therefore eliminated in full. |
| The consolidated financial statements incorporate the results of business combinations using the purchase method. At the balance sheet, the acquiree's identifiable assets, liabilities and contingent liabilities are initially recognised at their fair value at the acquisition date. The results of acquired operations are included in the consolidated statement of comprehensive income from the date on which control is obtained. They are deconsolidated from the date control ceases. |
| Related party exemption |
| The company has taken advantage of exemption, under the terms of Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland', not to disclose related party transactions with wholly owned subsidiaries within the group. |
| Transactions between group entities which have been eliminated on consolidation are not disclosed within the financial statements. |
| Critical accounting judgements and key sources of estimation uncertainty |
| Estimates and judgements are continually evaluated and are based on historical experience and other factors, including expectations of future events that are believed to be appropriate and reasonable in the circumstances. |
| a) Critical judgements in applying the entity's accounting policies |
| There is no area within the company's accounts where management has been required to apply a critical judgement. |
| b) Key accounting estimates and assumptions |
| (i) Useful economic lives of assets |
| The annual depreciation charge for tangible and intangible assets is sensitive to changes in estimated useful economic lives and residual values of the assets. The useful economic lives and residual values are re-assessed annually. They are amended when necessary to reflect current estimates, based on future investments, economic utilisation and the physical condition of the assets. |
| Turnover |
| Turnover represents the sales of goods and services, is recognised on dispatch of the goods or provision of the service and excludes value added tax. |
| Goodwill |
| Goodwill representing the amounts paid in connection with the acquisition of a number of businesses, is being amortised evenly over the useful economic life of each business acquired. The estimates useful lives range from 3 to 18 year. |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 2. | ACCOUNTING POLICIES - continued |
| Intangible assets |
| Intangible assets are initially measured at cost. After initial recognition, intangible assets are measured at cost less any accumulated amortisation and any accumulated impairment losses. |
| Tangible fixed assets |
| Freehold property | - |
| Short leasehold | - |
| Plant and machinery | - |
| Fixtures and fittings | - |
| Motor vehicles | - |
| Computer equipment | - |
| Stocks |
| Stocks and work in progress are valued at the lower of cost and net realisable value, after making due allowance for obsolete and slow moving items. |
| Cost is calculated using the first-in, first-out method and includes all purchase, transport, and handling costs in bringing stocks to their present location and condition. |
| Taxation |
| Taxation for the year comprises current and deferred tax. Tax is recognised in the Consolidated Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity. |
| Current or deferred taxation assets and liabilities are not discounted. |
| Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date. |
| Deferred tax |
| Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date. |
| Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference. |
| Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits. |
| Research and development |
| Expenditure on research and development is written off in the year in which it is incurred. |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 2. | ACCOUNTING POLICIES - continued |
| Hire purchase and leasing commitments |
| Assets obtained under hire purchase contracts or finance leases are capitalised in the balance sheet. Those held under hire purchase contracts are depreciated over their estimated useful lives. Those held under finance leases are depreciated over their estimated useful lives or the lease term, whichever is the shorter. |
| The interest element of these obligations is charged to profit or loss over the relevant period. The capital element of the future payments is treated as a liability. |
| Rentals paid under operating leases are charged to profit or loss on a straight line basis over the period of the lease. |
| Pension costs and other post-retirement benefits |
| The group operates a defined contribution pension scheme. Contributions payable to the group's pension scheme are charged to profit or loss in the period to which they relate. |
| Share-based payments |
| The cost of equity-settled transactions with employees is measured by reference to the fair value at the date at which they are granted and is recognised as an expense over the vesting period. Fair value is determined using an appropriate model. |
| Going concern |
| Long term finance requirements and the group's day to day working capital requirements are met through cash reserves. |
| The directors have prepared projected cash flow information covering the next twelve months. On the basis of this cash flow information, the directors consider that the group will continue to operate within the facilities currently agreed and within those that they expect to be agreed over the twelve month period from the date of approval of the accounts. |
| On this basis, the directors consider it appropriate to prepare the financial statements on a going concern basis. |
| 3. | TURNOVER |
| The turnover and profit before taxation are attributable to the one principal activity of the group. |
| An analysis of turnover by geographical market is given below: |
| 2025 | 2024 |
| £ | £ |
| United Kingdom | 28,131,179 | 24,086,346 |
| Europe | 180,043 | 221,624 |
| Rest of world | 1,893 | 4,750 |
| 28,313,115 | 24,312,720 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 4. | EMPLOYEES AND DIRECTORS |
| 2025 | 2024 |
| £ | £ |
| Wages and salaries | 2,948,801 | 2,723,785 |
| Social security costs | 237,499 | 242,493 |
| Other pension costs | 433,412 | 280,220 |
| 3,619,712 | 3,246,498 |
| The average number of employees during the year was as follows: |
| 2025 | 2024 |
| Directors | 3 | 3 |
| Digital | 10 | 9 |
| Administration | 14 | 12 |
| Production | 25 | 25 |
| Sales | 17 | 17 |
| Media | 11 | 14 |
| 2025 | 2024 |
| £ | £ |
| Directors' remuneration | 149,273 | 148,634 |
| Directors' pension contributions to money purchase schemes | 184,380 | 142,121 |
| The number of directors to whom retirement benefits were accruing was as follows: |
| Money purchase schemes | 3 | 3 |
| 5. | OPERATING PROFIT |
| The operating profit is stated after charging/(crediting): |
| 2025 | 2024 |
| £ | £ |
| Machinery lease | 65,855 | 66,316 |
| Depreciation - owned assets | 135,938 | 101,869 |
| Depreciation - assets on hire purchase contracts | 5,134 | - |
| Loss/(profit) on disposal of fixed assets | 229 | (7,000 | ) |
| Goodwill amortisation | 90,672 | 97,859 |
| Computer software amortisation | 1,260 | 1,254 |
| Auditors' remuneration | 2,200 | 2,100 |
| Auditors remuneration - other | 17,343 | 14,307 |
| Auditors remuneration - audit of subsidiaries | 18,085 | 17,900 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 6. | INTEREST PAYABLE AND SIMILAR EXPENSES |
| 2025 | 2024 |
| £ | £ |
| Other interest paid | - | 26 |
| Mortgage | - | 1,970 |
| Hire purchase | 429 | 1,040 |
| 429 | 3,036 |
| 7. | TAXATION |
| Analysis of the tax charge |
| The tax charge on the profit for the year was as follows: |
| 2025 | 2024 |
| £ | £ |
| Current tax: |
| UK corporation tax | 931,930 | 691,596 |
| Corporation tax re prior year | (160,241 | ) | (169,696 | ) |
| Total current tax | 771,689 | 521,900 |
| Deferred tax | 6,157 | 19,047 |
| Tax on profit | 777,846 | 540,947 |
| Reconciliation of total tax charge included in profit and loss |
| The tax assessed for the year is lower than the standard rate of corporation tax in the UK. The difference is explained below: |
| 2025 | 2024 |
| £ | £ |
| Profit before tax | 3,643,164 | 2,718,862 |
| Profit multiplied by the standard rate of corporation tax in the UK of 25 % (2024 - 25 %) |
910,791 |
679,716 |
| Effects of: |
| Expenses not deductible for tax purposes | 27,683 | 31,078 |
| Adjustments to tax charge in respect of previous period research and development claim | (160,242 |
) |
(169,697 |
) |
| Change in tax rates | (386 | ) | (150 | ) |
| Total tax charge | 777,846 | 540,947 |
| 8. | INDIVIDUAL INCOME STATEMENT |
| As permitted by Section 408 of the Companies Act 2006, the Income Statement of the parent company is not presented as part of these financial statements. |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 9. | DIVIDENDS |
| 2025 | 2024 |
| £ | £ |
| A Ordinary shares of £1 each |
| Interim | 54,000 | 60,000 |
| B Ordinary shares of £1 each |
| Interim | 37,618 | 56,000 |
| C Ordinary shares of £1 each |
| Interim | 2,500 | 5,000 |
| 94,118 | 121,000 |
| 10. | INTANGIBLE FIXED ASSETS |
| Group |
| Computer |
| Goodwill | software | Totals |
| £ | £ | £ |
| COST |
| At 1 April 2024 |
| and 31 March 2025 | 1,453,150 | 88,725 | 1,541,875 |
| AMORTISATION |
| At 1 April 2024 | 727,771 | 80,733 | 808,504 |
| Amortisation for year | 90,672 | 1,260 | 91,932 |
| At 31 March 2025 | 818,443 | 81,993 | 900,436 |
| NET BOOK VALUE |
| At 31 March 2025 | 634,707 | 6,732 | 641,439 |
| At 31 March 2024 | 725,379 | 7,992 | 733,371 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 11. | TANGIBLE FIXED ASSETS |
| Group |
| Freehold | Short | Plant and |
| property | leasehold | machinery |
| £ | £ | £ |
| COST |
| At 1 April 2024 | 1,200,833 | 7,238 | 1,132,549 |
| Additions | - | - | 186,527 |
| Disposals | - | (7,238 | ) | - |
| At 31 March 2025 | 1,200,833 | - | 1,319,076 |
| DEPRECIATION |
| At 1 April 2024 | 145,833 | 7,238 | 947,376 |
| Charge for year | 13,100 | - | 75,561 |
| Eliminated on disposal | - | (7,238 | ) | - |
| At 31 March 2025 | 158,933 | - | 1,022,937 |
| NET BOOK VALUE |
| At 31 March 2025 | 1,041,900 | - | 296,139 |
| At 31 March 2024 | 1,055,000 | - | 185,173 |
| Fixtures |
| and | Motor | Computer |
| fittings | vehicles | equipment | Totals |
| £ | £ | £ | £ |
| COST |
| At 1 April 2024 | 163,350 | 169,380 | 264,274 | 2,937,624 |
| Additions | 71,810 | 57,241 | 23,532 | 339,110 |
| Disposals | - | (13,200 | ) | - | (20,438 | ) |
| At 31 March 2025 | 235,160 | 213,421 | 287,806 | 3,256,296 |
| DEPRECIATION |
| At 1 April 2024 | 137,386 | 117,713 | 241,776 | 1,597,322 |
| Charge for year | 22,879 | 16,112 | 13,420 | 141,072 |
| Eliminated on disposal | - | (12,971 | ) | - | (20,209 | ) |
| At 31 March 2025 | 160,265 | 120,854 | 255,196 | 1,718,185 |
| NET BOOK VALUE |
| At 31 March 2025 | 74,895 | 92,567 | 32,610 | 1,538,111 |
| At 31 March 2024 | 25,964 | 51,667 | 22,498 | 1,340,302 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 11. | TANGIBLE FIXED ASSETS - continued |
| Group |
| Fixed assets, included in the above, which are held under hire purchase contracts are as follows: |
| Motor |
| vehicles |
| £ |
| COST |
| Additions | 57,241 |
| At 31 March 2025 | 57,241 |
| DEPRECIATION |
| Charge for year | 5,134 |
| At 31 March 2025 | 5,134 |
| NET BOOK VALUE |
| At 31 March 2025 | 52,107 |
| 12. | FIXED ASSET INVESTMENTS |
| Group |
| Unlisted |
| investments |
| £ |
| COST |
| At 1 April 2024 | 50 |
| Disposals | (50 | ) |
| At 31 March 2025 | - |
| NET BOOK VALUE |
| At 31 March 2025 | - |
| At 31 March 2024 | 50 |
| Company |
| Shares in |
| group | Unlisted |
| undertakings | investments | Totals |
| £ | £ | £ |
| COST |
| At 1 April 2024 | 1,713,084 |
| Disposals | ( |
) | ( |
) | (150 | ) |
| At 31 March 2025 | 1,712,934 |
| NET BOOK VALUE |
| At 31 March 2025 | 1,712,934 |
| At 31 March 2024 | 1,713,084 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 12. | FIXED ASSET INVESTMENTS - continued |
| The group or the company's investments at the Balance Sheet date in the share capital of companies include the following: |
| Subsidiaries |
| Registered office: 89 High Street, Hadleigh, Ipswich, IP7 5EA |
| Nature of business: |
| % |
| Class of shares: | holding |
| Registered office: 7 Victory Park,Fulcrum, 2 Solent Way, Whiteley, Fareham, PO15 7FN |
| Nature of business: |
| % |
| Class of shares: | holding |
| Registered office: 89 High Street, Hadleigh, Ipswich, IP7 5EA |
| Nature of business: |
| % |
| Class of shares: | holding |
| Registered office: 89 High Street, Hadleigh, Ipswich, IP7 5EA |
| Nature of business: |
| % |
| Class of shares: | holding |
| Registered office: 89 High Street, Hadleigh, Ipswich, IP7 5EA |
| Nature of business: |
| % |
| Class of shares: | holding |
| Registered office: 89 High Street, Hadleigh, Ipswich, IP7 5EA |
| Nature of business: |
| % |
| Class of shares: | holding |
| Registered office: 89 High Street, Hadleigh, Ipswich, IP7 5EA |
| Nature of business: |
| % |
| Class of shares: | holding |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 12. | FIXED ASSET INVESTMENTS - continued |
| Registered office: 89 High Street, Hadleigh, Ipswich, IP7 5EA |
| Nature of business: |
| % |
| Class of shares: | holding |
| Registered office: 7 Victory Park,Fulcrum, 2 Solent Way, Whiteley, Fareham, PO15 7FN |
| Nature of business: |
| % |
| Class of shares: | holding |
| The shares in Guardian Products Limited, Precision Database Marketing Limited, Precision Direct Marketing Limited and Precision MG Limited are held indirectly by Precision Marketing Group Limited. |
| The shares in Precision Pinpoint Limited are held indirectly by Precision Creative and Media Limited. |
| 13. | STOCKS |
| Group |
| 2025 | 2024 |
| £ | £ |
| Stocks | 127,087 | 111,796 |
| Work-in-progress | 21,546 | 21,912 |
| 148,633 | 133,708 |
| 14. | DEBTORS |
| Group | Company |
| 2025 | 2024 | 2025 | 2024 |
| £ | £ | £ | £ |
| Amounts falling due within one year: |
| Trade debtors | 3,862,339 | 3,618,788 |
| Other debtors | 157,539 | 64,209 |
| Directors' current accounts | 14,500 | 12,500 | - | - |
| Prepayments and accrued income | 175,160 | 123,050 |
| 4,209,538 | 3,818,547 |
| Amounts falling due after more than one | year: |
| Other debtors | 1,357,141 | 1,203,214 |
| Aggregate amounts | 5,566,679 | 5,021,761 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 14. | DEBTORS - continued |
| Included in other debtors is an amount of £1,357,141 (2024: £1,203,214) due from Precision Healthcare Limited, a related company in which M Caldwell-Nichols has a shareholding. The group has made enquiries of the management of Precision Healthcare Limited and reviewed projected financial information. Based on these discussions and the information provided, the group believes that the loan will be fully recoverable, however there can be no certainty regarding this. |
| 15. | CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR |
| Group | Company |
| 2025 | 2024 | 2025 | 2024 |
| £ | £ | £ | £ |
| Hire purchase contracts (see note 17) | 5,029 | - |
| Trade creditors | 2,167,913 | 1,928,874 |
| Amounts owed to group undertakings | - | - |
| Corporation tax | 430,148 | 690,960 |
| Social security and other taxes | 50,729 | 50,655 |
| VAT | 375,558 | 307,650 | - | - |
| Other creditors | 129,400 | 71,680 |
| Directors' current accounts | - | 20,888 | - | 2,000 |
| Accruals and deferred income | 1,152,309 | 649,968 |
| 4,311,086 | 3,720,675 |
| 16. | CREDITORS: AMOUNTS FALLING DUE AFTER MORE THAN ONE YEAR |
| Group |
| 2025 | 2024 |
| £ | £ |
| Hire purchase contracts (see note 17) | 36,009 | - |
| 17. | LEASING AGREEMENTS |
| Minimum lease payments fall due as follows: |
| Group |
| Hire purchase |
| contracts |
| 2025 | 2024 |
| £ | £ |
| Net obligations repayable: |
| Within one year | 5,029 | - |
| Between one and five years | 36,009 | - |
| 41,038 | - |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 17. | LEASING AGREEMENTS - continued |
| Group |
| Non-cancellable |
| operating leases |
| 2025 | 2024 |
| £ | £ |
| Within one year | 150,598 | 128,455 |
| Between one and five years | 304,157 | 170,339 |
| 454,755 | 298,794 |
| 18. | SECURED DEBTS |
| The following secured debts are included within creditors: |
| Group |
| 2025 | 2024 |
| £ | £ |
| Hire purchase contracts | 41,038 | - |
| 19. | PROVISIONS FOR LIABILITIES |
| Group |
| 2025 | 2024 |
| £ | £ |
| Deferred tax |
| Accelerated capital allowances | 156,098 | 102,744 |
| Other timing differences | (62,571 | ) | (15,374 | ) |
| 93,527 | 87,370 |
| Group |
| Deferred |
| tax |
| £ |
| Balance at 1 April 2024 | 87,370 |
| Provided during year | 6,157 |
| Balance at 31 March 2025 | 93,527 |
| 20. | CALLED UP SHARE CAPITAL |
| Allotted, issued and fully paid: |
| Number: | Class: | Nominal | 2025 | 2024 |
| value: | £ | £ |
| A Ordinary | £1 | 10,150 | 10,150 |
| B Ordinary | £1 | 220 | 220 |
| C Ordinary | £1 | 550 | 550 |
| 10,920 | 10,920 |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 21. | RESERVES |
| Group |
| Capital | Share-based |
| Retained | redemption | Consolidation | payment |
| earnings | reserve | reserve | reserve | Totals |
| £ | £ | £ | £ | £ |
| At 1 April 2024 | 7,702,252 | 200,000 | 31,880 | 72,210 | 8,006,342 |
| Profit for the year | 2,865,318 | 2,865,318 |
| Dividends | (94,118 | ) | (94,118 | ) |
| At 31 March 2025 | 10,473,452 | 200,000 | 31,880 | 72,210 | 10,777,542 |
| Company |
| Capital | Share-based |
| Retained | redemption | payment |
| earnings | reserve | reserve | Totals |
| £ | £ | £ | £ |
| At 1 April 2024 | 272,210 |
| Profit for the year |
| Dividends | ( |
) | ( |
) |
| At 31 March 2025 | 272,210 |
| 22. | DIRECTORS' ADVANCES, CREDITS AND GUARANTEES |
| The following advances and credits to directors subsisted during the years ended 31 March 2025 and 31 March 2024: |
| 2025 | 2024 |
| £ | £ |
| Mrs Y Li |
| Balance outstanding at start of year | 14,500 | - |
| Amounts advanced | - | 14,500 |
| Amounts repaid | - | - |
| Amounts written off | - | - |
| Amounts waived | - | - |
| Balance outstanding at end of year | 14,500 | 14,500 |
| M Caldwell-Nichols BSC |
| Balance outstanding at start of year | - | - |
| Amounts advanced | 1,350,000 | - |
| Amounts repaid | (1,350,000 | ) | - |
| Amounts written off | - | - |
| Amounts waived | - | - |
| Balance outstanding at end of year | - | - |
| The loans to Y Li and M Caldwell-Nichols are unsecured and interest is charged at 2.25%. |
| 23. | RELATED PARTY DISCLOSURES |
| PRECISION MARKETING GROUP HOLDINGS |
| LIMITED (REGISTERED NUMBER: 13923670) |
| NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS - continued |
| FOR THE YEAR ENDED 31 MARCH 2025 |
| 23. | RELATED PARTY DISCLOSURES - continued |
| Key management personnel of the entity or its parent (in the aggregate) |
| 2025 | 2024 |
| £ | £ |
| Dividends | 92,618 | 118,000 |
| Remuneration | 335,204 | 281,455 |
| Amount due from related party | 14,500 | 14,500 |
| Amount due to related party | - | 22,888 |
| Other related parties |
| 2025 | 2024 |
| £ | £ |
| Sales | 378,959 | 380,736 |
| Purchases | 29,875 | - |
| Amount due from related party | 1,394,545 | 1,370,338 |
| Provisions for uncollectible receivables relating to amount of outstanding balances |
- |
114,175 |
| 24. | ULTIMATE CONTROLLING PARTY |
| The ultimate controlling party is M Caldwell-Nichols BSC. |
| 25. | SHARE-BASED PAYMENT TRANSACTIONS |
| Certain directors and employees of group companies have been granted options over shares in the company. |
| The options will vest annually in a straight line over a 4 year period starting on 1 April 2024. |
| In previous years options over 1,418 D ordinary £1 shares were granted at a weighted average exercise price of £127.69 per share. During the year options over 110 D ordinary £1 shares were forfeited on employees leaving the group and options over 1,308 D ordinary £1 shares were outstanding at 31 March 2025. |