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Appinio Limited
























Financial statements



For the year ended 31 December 2024



Registered number: 13397821

 
Appinio Limited - Registered number: 13397821



Statement of financial position
As at 31 December 2024

2024
2024
2023
2023
Note
£
£
£
£

Fixed assets
  

Tangible assets
 4 
10,213
6,394

  
10,213
6,394

Current assets
  

Debtors
 5 
571,868
682,617

Cash at bank and in hand
  
305,791
98,620

  
877,659
781,237

Creditors: amounts falling due within one year
 6 
(873,116)
(614,259)

Net current assets
  
 
 
4,543
 
 
166,978

Total assets less current liabilities
  
14,756
173,372

Creditors: amounts falling due after more than one year
 7 
(2,241,795)
(1,301,128)

  

Net liabilities
  
(2,227,039)
(1,127,756)


Capital and reserves
  

Share capital
  
1,000
1,000

Profit and loss account
  
(2,228,039)
(1,128,756)

  
(2,227,039)
(1,127,756)


The financial statements have been prepared in accordance with the provisions applicable to companies subject to the small companies regime and in accordance with the provisions of FRS 102 Section 1A - small entities.

The financial statements have been delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The company has opted not to file the statement of income and retained earnings in accordance with provisions applicable to companies subject to the small companies' regime.

The financial statements were approved and signed by:




................................................
B Edelmann
Director

Date: 16 December 2025
Page 1

 
Appinio Limited - Registered number: 13397821



Statement of financial position (continued)
As at 31 December 2024


The notes on pages 3 to 8 form part of these financial statements.

Page 2

 
Appinio Limited


Notes to the financial statements
For the year ended 31 December 2024

1.


General information

Appinio Limited is a private company limited by shares and is incorporated in England and Wales. Its registered office and principal place of business is London (Wc2) Office, 7 Bell Yard, London, WC2A 2JR. Its company registration number is 13397821.
The only group of undertakings for which consolidated group accounts, which include the company, have been
drawn up is headed by Appinio GmbH. Appinio GmbH is a company registered in Germany.

2.Accounting policies

 
2.1

Basis of preparation of financial statements

The financial statements have been prepared under the historical cost convention unless otherwise specified within these accounting policies and in accordance with Section 1A of Financial Reporting Standard 102, 'The Financial Reporting Standard applicable in the UK and Republic of Ireland' ('FRS 102') and the Companies Act 2006.

The preparation of financial statements in compliance with FRS 102 requires the use of certain critical accounting estimates. It also requires management to exercise judgement in applying the company's accounting policies.

The following principal accounting policies have been applied:

 
2.2

Going concern

At the reporting date, the company's liabilities exceeded its assets. The company has received assurance from
the parent company that it will continue to give financial support to the company for a period of at least
twelve months from the date of signing of these financial statements.
The loan included within creditors due in more than one year is due to the parent company and whilst the
loan is repayable on 31 July 2026, the company has received assurance from its parent company that they will
extend the expiration date of the loan, should it be required to support the company's cash flows.
On this basis, the directors consider it appropriate to prepare the financial statements on a going concern
basis. However, should the financial support mentioned above not be forthcoming, the going concern basis
used in preparing the company's financial statements may be invalid and adjustments would have to be made
to reduce the value of assets to their realisable amounts and to provide for any further liabilities which might
be necessary.

 
2.3

Foreign currency translation

Functional and presentation currency

The company's functional and presentational currency is GBP.

Transactions and balances

Foreign currency transactions are translated into the functional currency using the spot exchange rates at the dates of the transactions.

At each period end foreign currency monetary items are translated using the closing rate. Non-monetary items measured at historical cost are translated using the exchange rate at the date of the transaction and non-monetary items measured at fair value are measured using the exchange rate when fair value was determined.

Page 3

 
Appinio Limited
 

Notes to the financial statements
For the year ended 31 December 2024

2.Accounting policies (continued)

 
2.4

Turnover

Turnover is recognised to the extent that it is probable that the economic benefits will flow to the company and the revenue can be reliably measured. Turnover is measured as the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes. The following criteria must also be met before revenue is recognised:

Rendering of services

Turnover from a contract to provide services is recognised in the period in which the services are provided in accordance with the stage of completion of the contract when all of the following conditions are satisfied:
the amount of revenue can be measured reliably;
it is probable that the company will receive the consideration due under the contract;
the stage of completion of the contract at the end of the reporting period can be measured reliably; and
the costs incurred and the costs to complete the contract can be measured reliably.

 
2.5

Finance costs

Finance costs are charged to profit or loss over the term of the debt using the effective interest method so that the amount charged is at a constant rate on the carrying amount. Issue costs are initially recognised as a reduction in the proceeds of the associated capital instrument.

 
2.6

Pensions

Defined contribution pension plan

The company operates a defined contribution plan for its employees. A defined contribution plan is a pension plan under which the company pays fixed contributions into a separate entity. Once the contributions have been paid the company has no further payment obligations.

The contributions are recognised as an expense in profit or loss when they fall due. Amounts not paid are shown in accruals as a liability in the Statement of financial position. The assets of the plan are held separately from the company in independently administered funds.

Page 4

 
Appinio Limited
 

Notes to the financial statements
For the year ended 31 December 2024

2.Accounting policies (continued)

 
2.7

Tangible fixed assets

Tangible fixed assets under the cost model are stated at historical cost less accumulated depreciation and any accumulated impairment losses. Historical cost includes expenditure that is directly attributable to bringing the asset to the location and condition necessary for it to be capable of operating in the manner intended by management.

Depreciation is charged so as to allocate the cost of assets less their residual value over their estimated useful lives, using the straight-line method.

Depreciation is provided on the following basis:

Computer equipment
-
33%

The assets' residual values, useful lives and depreciation methods are reviewed, and adjusted prospectively if appropriate, or if there is an indication of a significant change since the last reporting date.

Gains and losses on disposals are determined by comparing the proceeds with the carrying amount and are recognised in profit or loss.

 
2.8

Debtors

Short-term debtors are measured at transaction price, less any impairment. Loans receivable are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method, less any impairment.

 
2.9

Creditors

Short-term creditors are measured at the transaction price. Other financial liabilities are measured initially at fair value, net of transaction costs, and are measured subsequently at amortised cost using the effective interest method.


3.


Employees

The average monthly number of employees, including directors, during the year was 19 (2023 - 11).

Page 5

 
Appinio Limited


Notes to the financial statements
For the year ended 31 December 2024

4.


Tangible fixed assets





Computer equipment

£



Cost


At 1 January 2024
8,095


Additions
8,505



At 31 December 2024

16,600



Depreciation


At 1 January 2024
1,701


Charge for the year 
4,686



At 31 December 2024

6,387



Net book value



At 31 December 2024
10,213



At 31 December 2023
6,394


5.


Debtors

2024
2023
£
£


Trade debtors
497,872
629,490

Other debtors
1,236
-

Prepayments and accrued income
72,760
53,127

571,868
682,617


Page 6

 
Appinio Limited


Notes to the financial statements
For the year ended 31 December 2024

6.


Creditors: amounts falling due within one year

2024
2023
£
£

Trade creditors
46,875
7,980

Other taxation and social security
114,365
42,772

Other creditors
5,838
840

Accruals and deferred income
706,038
562,667

873,116
614,259



7.


Creditors: amounts falling due after more than one year

2024
2023
£
£

Amounts owed to group undertakings
2,241,795
1,301,128

2,241,795
1,301,128


The amounts owed to group undertakings relate to an unsecured loan due to group undertakings. The loan incurs interest at the rate of the higher of 0% and the 1-year EUROBOR rate plus 0.2% and is repayable on 31 July 2026.


8.


Pension commitments

The company operates a defined contribution pension scheme. The assets of the scheme are held separately from those of the company in an independently administered fund. The pension cost charge represents contributions payable by the company to the fund and amounted to £25,214 (2023 - £12,548). Contributions totalling £5,776 (2023 - £778) were payable to the fund at 31 December 2024.


9.


Related party transactions

The company has taken advantage of the exemption available in Section 33.1A of FRS 102 whereby it has not
disclosed transactions with the immediate parent company or any wholly owned subsidiary undertakings of the
group headed by Appinio GmbH.


10.


Controlling party

The immediate and ultimate parent undertaking is Appinio GmbH, a company incorporated in Germany, the registered office is Ballindamm 3, 20095 Hamburg.
The ultimate controlling party is Jonathan Kurfess, by virtue of his controlling interest in Appinio GmbH.
Page 7

 
Appinio Limited


Notes to the financial statements
For the year ended 31 December 2024

11.


Auditor's information

The auditor's report on the financial statements for the year ended 31 December 2024 was unqualified.

The audit report was signed on 16 December 2025 by Thomas Allison (Senior statutory auditor) on behalf of Buzzacott Audit LLP.


Page 8