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REGISTERED NUMBER: SC589174 (Scotland)















PRODUCT GURU LTD

FINANCIAL STATEMENTS FOR THE YEAR ENDED 31ST DECEMBER 2024






PRODUCT GURU LTD (REGISTERED NUMBER: SC589174)

CONTENTS OF THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31ST DECEMBER 2024










Page

Balance Sheet 1


PRODUCT GURU LTD (REGISTERED NUMBER: SC589174)

BALANCE SHEET
31ST DECEMBER 2024

2024 2023
£    £    £    £   
FIXED ASSETS 56,130 56,908

CURRENT ASSETS 24,650 39,201

CREDITORS
Amounts falling due within one year (380,293 ) (304,051 )
NET CURRENT LIABILITIES (355,643 ) (264,850 )
TOTAL ASSETS LESS CURRENT
LIABILITIES

(299,513

)

(207,942

)

CREDITORS
Amounts falling due after more than one year (494,214 ) (509,229 )
NET LIABILITIES (793,727 ) (717,171 )

CAPITAL AND RESERVES (793,727 ) (717,171 )

NOTES TO THE FINANCIAL STATEMENTS

1. STATUTORY INFORMATION

Product Guru Ltd is a private company, limited by shares , registered in Scotland. The company's registered number and registered office address are as below:

Registered number: SC589174

Registered office: The Grain Store
60 Tradeston Street
Glasgow
G5 8BH

2. AVERAGE NUMBER OF EMPLOYEES

The average number of employees during the year was 12 (2023 - 14 ) .

PRODUCT GURU LTD (REGISTERED NUMBER: SC589174)

BALANCE SHEET - continued
31ST DECEMBER 2024

NOTES TO THE FINANCIAL STATEMENTS

3. OTHER MATTERS

The deficiency in net current assets is partially funded by a directors loan (£64,845) and external loan funding (£25,610). The deficiency in net assets is primarily funded by these items and longer term debt (£494,214).

This longer term debt includes £450,000 which represents loans which may be converted to equity subject to certain funding conditions. Alternatively, the funders have the right to repayment of these loans within a set period.

Global economic conditions have continued to impact on the company's results but the director remains positive in term of future outcomes.

Taking these factors into consideration, the financial statements have been prepared on a going concern basis.



The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 31st December 2024.

The members have not required the company to obtain an audit of its financial statements for the year ended 31st December 2024 in accordance with Section 476 of the Companies Act 2006.

The director acknowledges his responsibilities for:
(a)ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act 2006 and
(b)preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections 394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial statements, so far as applicable to the company.

The financial statements have been prepared in accordance with the micro-entity provisions and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The financial statements were approved by the director and authorised for issue on 24th December 2025 and were signed by:





S Coyle - Director