Contents of the Financial Statements

for the Period Ended 31 December 2024

Directors report
Profit and loss
Balance sheet
Additional notes
Balance sheet notes

Directors' report period ended 31 December 2024

The directors present their report with the financial statements of the company for the period ended 31 December 2024

Directors

The directors shown below have held office during the whole of the period from
1 January 2024 to 31 December 2024

B Ismayil
Sir N G Knowles
E M Rumble
T Brooke-Thom
E J Vigar

The above report has been prepared in accordance with the special provisions in part 15 of the Companies Act 2006

This report was approved by the board of directors on
31 December 2025

And signed on behalf of the board by:
Name: B Ismayil
Status: Director

Profit And Loss Account

for the Period Ended 31 December 2024

	2024	2023
	£	£
Turnover:	5,663,259	3,332,270
Cost of sales:	( 1,496,752 )	( 1,230,219 )
Gross profit(or loss):	4,166,507	2,102,051
Administrative expenses:	( 3,806,783 )	( 2,767,930 )
Operating profit(or loss):	359,724	(665,879)
Interest receivable and similar income:		6,749
Interest payable and similar charges:	( 146,303 )	( 25,880 )
Profit(or loss) before tax:	213,421	(685,010)
Tax:		84,761
Profit(or loss) for the financial year:	213,421	(600,249)

Balance sheet

As at 31 December 2024

	Notes	2024	2023
		£	£
Fixed assets
Intangible assets:	3	2,560,220	2,479,826
Tangible assets:	4	24,090	39,142
Total fixed assets:		2,584,310	2,518,968
Current assets
Debtors:	5	1,183,229	700,065
Cash at bank and in hand:		2,147,692	858,787
Total current assets:		3,330,921	1,558,852
Creditors: amounts falling due within one year:	6	( 1,588,517 )	( 962,385 )
Net current assets (liabilities):		1,742,404	596,467
Total assets less current liabilities:		4,326,714	3,115,435
Creditors: amounts falling due after more than one year:	7	( 186,209 )	( 379,823 )
Provision for liabilities:			( 188,110 )
Total net assets (liabilities):		4,140,505	2,547,502
Capital and reserves
Called up share capital:		144	144
Share premium account:		18,387,125	16,847,287
Other reserves:		316,491	773,089
Profit and loss account:		(14,563,255 )	(15,073,018 )
Total Shareholders' funds:		4,140,505	2,547,502

The notes form part of these financial statements

Balance sheet statements

For the year ending 31 December 2024 the company was entitled to exemption under section 477 of the Companies Act 2006 relating to small companies.

The members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.

These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The notes form part of these financial statements

Notes to the Financial Statements

for the Period Ended 31 December 2024

• 1. Accounting policies

  Basis of measurement and preparation

  These financial statements have been prepared in accordance with the provisions of Financial Reporting Standard 101

  Turnover policy

  Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes. The company recognised revenue when the amount can be reliably measured, it becomes probably that future economic benefit will flow to the entity, and specific criteria have been met for each of the company's activities.

  Tangible fixed assets depreciation policy

  Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life. Leasehold additions - Straight line over 10 years Furniture and computer equipment - Straight line over 4 years and Straight line over 3 years Any profit or loss arising on disposal, or any impairments of tangible fixed assets, are recognised in the profit and loss account in the period in which they are realised.

  Intangible fixed assets amortisation policy

  Platform development costs are being amortised over their estimated useful economic life of 10 years.

Notes to the Financial Statements

for the Period Ended 31 December 2024

• 2. Employees

  	2024	2023
  Average number of employees during the period	65	65