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# DIRECT SALES NE LTD

## Company Registration Number:
12087736 (England and Wales)

## Unaudited statutory accounts for the year ended 30 June 2025

## Period of accounts

## Start date: 1 July 2024

## End date: 30 June 2025

# DIRECT SALES NE LTD

## Contents of the Financial Statements

for the Period Ended 30 June 2025

Profit and loss |
Balance sheet |
Additional notes |
Balance sheet notes |

# DIRECT SALES NE LTD

## Profit And Loss Account

for the Period Ended 30 June 2025

| 2025 | 2024
--- | --- | ---
| £ | £
Turnover: | 4,250,000 | 0
Cost of sales: | ( 1,850,000 ) |
Gross profit(or loss): | 2,400,000 | 0
Distribution costs: | ( 650,000 ) |
Administrative expenses: | ( 125,000 ) |
Operating profit(or loss): | 1,625,000 | 0
Profit(or loss) before tax: | 1,625,000 | 0
Profit(or loss) for the financial year: | 1,625,000 | 0

# DIRECT SALES NE LTD

## Balance sheet

As at 30 June 2025

| Notes | 2025 | 2024
--- | --- | --- | ---
|  | £ | £
Fixed assets
Tangible assets: | 3 | 17,640 | 10,080
Total fixed assets: |  | 17,640 | 10,080
Current assets
Cash at bank and in hand: |  | 1,294,356 | 8,073
Total current assets: |  | 1,294,356 | 8,073
Creditors: amounts falling due within one year: | 4 | ( 7,610 ) | ( 10,425 )
Net current assets (liabilities): |  | 1,286,746 | (2,352)
Total assets less current liabilities: |  | 1,304,386 | 7,728
Creditors: amounts falling due after more than one year: | 5 | ( 4,386 ) | ( 6,008 )
Total net assets (liabilities): |  | 1,300,000 | 1,720
Capital and reserves
Called up share capital: |  | 1,300,000 | 1,720
Total Shareholders' funds: |  | 1,300,000 | 1,720

The notes form part of these financial statements

# DIRECT SALES NE LTD

## Balance sheet statements

For the year ending 30 June 2025 the company was entitled to exemption under section 477 of the Companies Act 2006 relating to small companies.

The members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.

These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

This report was approved by the board of directors on 5 February 2026
and signed on behalf of the board by:

Name: Mohammed Mahboob
Status: Director

The notes form part of these financial statements

# DIRECT SALES NE LTD

## Notes to the Financial Statements

for the Period Ended 30 June 2025

- ## 1. Accounting policies

  Basis of measurement and preparation

  These financial statements have been prepared in accordance with the provisions of Financial Reporting Standard 101

# DIRECT SALES NE LTD

## Notes to the Financial Statements

for the Period Ended 30 June 2025

- ## 2. Employees

  | 2025 | 2024
  --- | --- | ---
  Average number of employees during the period | 7 | 1

# DIRECT SALES NE LTD

## Notes to the Financial Statements

for the Period Ended 30 June 2025

## 3. Tangible assets

| Land & buildings | Plant & machinery | Fixtures & fittings | Office equipment | Motor vehicles | Total
--- | --- | --- | --- | --- | --- | ---
Cost | £ | £ | £ | £ | £ | £
At 1 July 2024 |  |  | 10,080 |  |  | 10,080
Additions |  |  | 7,560 |  |  | 7,560
Disposals |  |  |  |  |  |
Revaluations |  |  |  |  |  |
Transfers |  |  |  |  |  |
At 30 June 2025 |  |  | 17,640 |  |  | 17,640
Depreciation |  |  |  |  |  |
At 1 July 2024 |  |  |  |  |  |
Charge for year |  |  |  |  |  |
On disposals |  |  |  |  |  |
Other adjustments |  |  |  |  |  |
At 30 June 2025 |  |  |  |  |  |
Net book value |  |  |  |  |  |
At 30 June 2025 |  |  | 17,640 |  |  | 17,640
At 30 June 2024 |  |  | 10,080 |  |  | 10,080

# DIRECT SALES NE LTD

## Notes to the Financial Statements

for the Period Ended 30 June 2025

## 4. Creditors: amounts falling due within one year note

| 2025 | 2024
--- | --- | ---
| £ | £
Trade creditors | 7,610 | 10,425
Total | 7,610 | 10,425

# DIRECT SALES NE LTD

## Notes to the Financial Statements

for the Period Ended 30 June 2025

## 5. Creditors: amounts falling due after more than one year note

| 2025 | 2024
--- | --- | ---
| £ | £
Other creditors | 4,386 | 6,008
Total | 4,386 | 6,008