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Registration number: 10158706

David Long Marketing Limited
Unaudited Financial Statements - Companies house filing
for the Year Ended 31 May 2025

David Long Marketing Limited

(Registration number: 10158706)
Statement of Financial Position as at 31 May 2025

| Note | 2025 £ | 2024 £
Fixed assets |  |  |
Tangible assets | 5 | 183 | 244
Current assets |  |  |
Stocks | 6 | 10,000 | 10,000
Debtors | 7 | 5,392 | 3,954
Cash at bank and in hand |  | 2,182 | 3,940
|  | 17,574 | 17,894
Creditors: Amounts falling due within one year | 8 | (60,816) | (42,322)
Net current liabilities |  | (43,242) | (24,428)
Net liabilities |  | (43,059) | (24,184)
Capital and reserves |  |  |
Called up share capital |  | 1 | 1
Profit and loss account |  | (43,060) | (24,185)
Shareholders' deficit |  | (43,059) | (24,184)

For the financial year ending 31 May 2025 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.

Director's responsibilities:

• | The members have not required the company to obtain an audit of its accounts for the year in question in accordance with section 476; and
• | The director acknowledges his responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.

These financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime. As permitted by section 444 (5A) of the Companies Act 2006, the director has not delivered to the registrar a copy of the Income Statement.

Approved and authorised by the director on 5 February 2026

......................................... Mr D J Long Company secretary and director

David Long Marketing Limited

Notes to the Unaudited Financial Statements for the Year Ended 31 May 2025

1 | General information

The company is a private company limited by share capital, incorporated in England and Wales.

The address of its registered office is: Knoll House, Knoll Road, Camberley, Surrey, GU15 3SY, United Kingdom.

2 | Accounting policies

Summary of significant accounting policies and key accounting estimates

The principal accounting policies applied in the preparation of these financial statements are set out below. These policies have been consistently applied to all the years presented, unless otherwise stated.

Statement of compliance

These financial statements have been prepared in accordance with Financial Reporting Standard 102 Section 1A smaller entities - 'The Financial Reporting Standard applicable in the United Kingdom and Republic of Ireland' and the Companies Act 2006 (as applicable to companies subject to the small companies' regime).

Basis of preparation

These financial statements have been prepared using the historical cost convention except that as disclosed in the accounting policies certain items are shown at fair value.

The financial statements are prepared in sterling, which is the functional currency of the entity.

Going concern

The financial statements have been prepared on a going concern basis.

Revenue recognition

Turnover comprises the fair value of the consideration received or receivable for the sale of goods and provision of services in the ordinary course of the company’s activities.
The company recognises revenue when the amount of revenue can be reliably measured and it is probable that future economic benefits will flow to the entity.

Tax

The tax expense for the period comprises current tax. Tax is recognised in profit or loss, except that a change attributable to an item of income or expense recognised as other comprehensive income is also recognised directly in other comprehensive income.

The current income tax charge is calculated on the basis of tax rates and laws that have been enacted or substantively enacted by the reporting date in the countries where the company operates and generates taxable income.

Tangible assets

Tangible assets are stated in the statement of financial position at cost, less any subsequent accumulated depreciation and subsequent accumulated impairment losses.
The cost of tangible assets includes directly attributable incremental costs incurred in their acquisition and installation.

David Long Marketing Limited

Notes to the Unaudited Financial Statements for the Year Ended 31 May 2025

Depreciation

Depreciation is charged so as to write off the cost of assets, other than land and properties under construction over their estimated useful lives, as follows:

Asset class | Depreciation method and rate
Office equipment | 25% reducing balance

Amortisation

Amortisation is provided on intangible assets so as to write off the cost, less any estimated residual value, over their useful life as follows:

Asset class | Amortisation method and rate
Other purchased intangibles | Straight line over 5 years

Stocks

Stocks are stated at the lower of cost and estimated selling price less costs to complete and sell. Cost is determined using the first-in, first-out (FIFO) method.
The cost of finished goods and work in progress comprises direct materials and, where applicable, direct labour costs and those overheads that have been incurred in bringing the inventories to their present location and condition. At each reporting date, stocks are assessed for impairment. If stocks are impaired, the carrying amount is reduced to its selling price less costs to complete and sell; the impairment loss is recognised immediately in profit or loss.

Trade debtors

Short term debtors are measured at transaction price, less any impairment.

Cash and cash equivalents

Cash is represented by cash in hand and bank deposits.

Trade creditors

Short term creditors are measured at the transaction price.

Borrowings

Interest-bearing borrowings are initially recorded at fair value, net of transaction costs. Interest-bearing borrowings are subsequently carried at amortised cost, with the difference between the proceeds, net of transaction costs, and the amount due on redemption being recognised as a charge to the income statement over the period of the relevant borrowing.
Interest expense is recognised on the basis of the effective interest method and is included in interest payable and similar charges.
Borrowings are classified as current liabilities unless the company has an unconditional right to defer settlement of the liability for at least twelve months after the reporting date.

Leases

Leases in which substantially all the risks and rewards of ownership are retained by the lessor are classified as operating leases. Payments made under operating leases are charged to profit or loss on a straight-line basis over the period of the lease.

David Long Marketing Limited

Notes to the Unaudited Financial Statements for the Year Ended 31 May 2025

Defined contribution pension obligation

A defined contribution plan is a pension plan under which fixed contributions are paid into a pension fund and the company has no legal or constructive obligation to pay further contributions even if the fund does not hold sufficient assets to pay all employees the benefits relating to employee service in the current and prior periods.
Contributions to defined contribution plans are recognised as employee benefit expense when they are due. If contribution payments exceed the contribution due for service, the excess is recognised as a prepayment.

Employee benefits

Short-term employee benefits are recognised as an expense in the period which they are incurred.

Financial instruments

The Company only enters into basic financial instruments transactions that result in the recognition of financial assets and liabilities like trade and other debtors and creditors, loans from banks and other third parties and loans to related parties.

3 | Staff numbers

The average number of persons employed by the company (including the director) during the year, was 1 (2024 - 1).

4 | Intangible assets

| Other intangible assets £ | Total £
Cost or valuation
At 1 June 2024 | 3,000 | 3,000
At 31 May 2025 | 3,000 | 3,000
Amortisation
At 1 June 2024 | 3,000 | 3,000
At 31 May 2025 | 3,000 | 3,000
Carrying amount
At 31 May 2025 | - | -

David Long Marketing Limited

Notes to the Unaudited Financial Statements for the Year Ended 31 May 2025

5 | Tangible assets

| Office equipment £ | Total £
Cost or valuation
At 1 June 2024 | 1,079 | 1,079
At 31 May 2025 | 1,079 | 1,079
Depreciation
At 1 June 2024 | 835 | 835
Charge for the year | 61 | 61
At 31 May 2025 | 896 | 896
Carrying amount
At 31 May 2025 | 183 | 183
At 31 May 2024 | 244 | 244

6 | Stocks

| 2025 £ | 2024 £
Finished goods and goods for resale | 10,000 | 10,000

7 | Debtors

| 2025 £ | 2024 £
Trade debtors | - | 2,016
Other debtors | 4,678 | -
Prepayments | 714 | 1,938
| 5,392 | 3,954

David Long Marketing Limited

Notes to the Unaudited Financial Statements for the Year Ended 31 May 2025

8 | Creditors

Creditors: amounts falling due within one year

| Note | 2025 £ | 2024 £
Bank loans and overdrafts | 9 | 1,569 | 6,481
Taxation and social security |  | 4,214 | 8,781
Accruals and deferred income |  | 2,800 | 2,800
Other creditors |  | 52,233 | 24,260
|  | 60,816 | 42,322

9 | Loans and borrowings

Current loans and borrowings

| 2025 £ | 2024 £
Other borrowings | 1,569 | 6,481

10 | Obligations under leases and hire purchase contracts

Operating leases

The total of future minimum lease payments is as follows:

| 2025 £ | 2024 £
Not later than one year | 4,284 | 7,344
Later than one year and not later than five years | - | 4,284
| 4,284 | 11,628

The amount of non-cancellable operating lease payments recognised as an expense during the year was £3,595 (2024 - £3,595).

11 | Going concern

The financial statements have been prepared on a going concern basis due to the continuing support of the director.