IRIS Accounts Production v26.1.0.640 07053595 Board of Directors 1.8.24 31.7.25 31.7.25 false true false false false true false iso4217:GBP iso4217:USD iso4217:EUR xbrli:shares xbrli:pure utr:tonnes utr:kWh 07053595 2024-07-31 07053595 2025-07-31 07053595 2024-08-01 2025-07-31 07053595 2023-07-31 07053595 2023-08-01 2024-07-31 07053595 2024-07-31 07053595 ns15:EnglandWales 2024-08-01 2025-07-31 07053595 ns14:PoundSterling 2024-08-01 2025-07-31 07053595 ns10:Director1 2024-08-01 2025-07-31 07053595 ns10:PrivateLimitedCompanyLtd 2024-08-01 2025-07-31 07053595 ns10:SmallEntities 2024-08-01 2025-07-31 07053595 ns10:AuditExempt-NoAccountantsReport 2024-08-01 2025-07-31 07053595 ns10:SmallCompaniesRegimeForDirectorsReport 2024-08-01 2025-07-31 07053595 ns10:SmallCompaniesRegimeForAccounts 2024-08-01 2025-07-31 07053595 ns10:FullAccounts 2024-08-01 2025-07-31 07053595 1 2024-08-01 2025-07-31 07053595 ns10:Director2 2024-08-01 2025-07-31 07053595 ns10:Director3 2024-08-01 2025-07-31 07053595 ns10:CompanySecretary1 2024-08-01 2025-07-31 07053595 ns10:RegisteredOffice 2024-08-01 2025-07-31 07053595 ns5:CurrentFinancialInstruments 2025-07-31 07053595 ns5:CurrentFinancialInstruments 2024-07-31 07053595 ns5:Non-currentFinancialInstruments 2025-07-31 07053595 ns5:Non-currentFinancialInstruments 2024-07-31 07053595 ns5:ShareCapital 2025-07-31 07053595 ns5:ShareCapital 2024-07-31 07053595 ns5:RetainedEarningsAccumulatedLosses 2025-07-31 07053595 ns5:RetainedEarningsAccumulatedLosses 2024-07-31 07053595 ns5:NetGoodwill 2024-08-01 2025-07-31 07053595 ns5:IntangibleAssetsOtherThanGoodwill 2024-08-01 2025-07-31 07053595 ns5:PlantMachinery 2024-08-01 2025-07-31 07053595 ns5:FurnitureFittings 2024-08-01 2025-07-31 07053595 ns5:MotorVehicles 2024-08-01 2025-07-31 07053595 ns5:ComputerEquipment 2024-08-01 2025-07-31 07053595 ns5:NetGoodwill 2024-07-31 07053595 ns5:NetGoodwill 2025-07-31 07053595 ns5:NetGoodwill 2024-07-31 07053595 ns5:PlantMachinery 2024-07-31 07053595 ns5:FurnitureFittings 2024-07-31 07053595 ns5:MotorVehicles 2024-07-31 07053595 ns5:ComputerEquipment 2024-07-31 07053595 ns5:PlantMachinery 2025-07-31 07053595 ns5:FurnitureFittings 2025-07-31 07053595 ns5:MotorVehicles 2025-07-31 07053595 ns5:ComputerEquipment 2025-07-31 07053595 ns5:PlantMachinery 2024-07-31 07053595 ns5:FurnitureFittings 2024-07-31 07053595 ns5:MotorVehicles 2024-07-31 07053595 ns5:ComputerEquipment 2024-07-31 07053595 ns5:WithinOneYear ns5:CurrentFinancialInstruments 2025-07-31 07053595 ns5:WithinOneYear ns5:CurrentFinancialInstruments 2024-07-31 07053595 ns5:WithinOneYear ns5:CurrentFinancialInstruments ns5:HirePurchaseContracts 2025-07-31 07053595 ns5:WithinOneYear ns5:CurrentFinancialInstruments ns5:HirePurchaseContracts 2024-07-31 07053595 ns5:HirePurchaseContracts ns5:BetweenOneFiveYears 2025-07-31 07053595 ns5:HirePurchaseContracts ns5:BetweenOneFiveYears 2024-07-31 07053595 ns5:HirePurchaseContracts 2025-07-31 07053595 ns5:HirePurchaseContracts 2024-07-31

REGISTERED NUMBER: 07053595 (England and Wales)

UNAUDITED FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JULY 2025

FOR

BRACE CREATIVE AGENCY LTD

BRACE CREATIVE AGENCY LTD (REGISTERED NUMBER: 07053595) |

CONTENTS OF THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JULY 2025

Page |

| Company Information | 1 |

| Statement of Financial Position | 2 |

| Notes to the Financial Statements | 3 |

| BRACE CREATIVE AGENCY LTD |

COMPANY INFORMATION

FOR THE YEAR ENDED 31 JULY 2025

| DIRECTORS: | M D Bracey

| N Bracey

| S J Doyle

| SECRETARY: | M D Bracey

| REGISTERED OFFICE: | 2nd Floor

| Olympus House, Olympus Park

| Quedgeley

| Gloucester

| Gloucestershire

| GL2 4NF

| REGISTERED NUMBER: | 07053595 (England and Wales)

| ACCOUNTANTS: | Crowe U.K. LLP

| 4th Floor

| St James House

| St James Square

| Cheltenham

| Gloucestershire

| GL50 3PR

BRACE CREATIVE AGENCY LTD (REGISTERED NUMBER: 07053595) |

STATEMENT OF FINANCIAL POSITION

31 JULY 2025

| 2025 | 2024 |

| Notes | £ | £ | £ | £ |

FIXED ASSETS

Intangible assets | 4 | - |  | - |  |

Property, plant and equipment | 5 | 19,569 |  | 19,790 |  |

19,569 |  | 19,790 |  |

CURRENT ASSETS

Debtors | 6 | 102,059 |  | 116,013 |  |

Cash at bank | 64,045 |  | 34,902 |  |

166,104 |  | 150,915 |  |

CREDITORS

Amounts falling due within one year | 7 | 157,500 |  | 109,747 |  |

NET CURRENT ASSETS | 8,604 |  | 41,168 |  |

TOTAL ASSETS LESS CURRENT LIABILITIES | 28,173 |  | 60,958 |  |

CREDITORS

Amounts falling due after more than one year | 8 | 12,986 |  | 19,995 |  |

NET ASSETS | 15,187 |  | 40,963 |  |

CAPITAL AND RESERVES

Called up share capital | 100 |  | 100 |  |

Retained earnings | 15,087 |  | 40,863 |  |

15,187 |  | 40,963 |  |

The company is entitled to exemption from audit under Section 477 of the Companies Act 2006 for the year ended 31 July 2025.

The members have not required the company to obtain an audit of its financial statements for the year ended 31 July 2025 in accordance with Section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for:

(a) | ensuring that the company keeps accounting records which comply with Sections 386 and 387 of the Companies Act 2006 and

(b) | preparing financial statements which give a true and fair view of the state of affairs of the company as at the end of each financial year and of its profit or loss for each financial year in accordance with the requirements of Sections 394 and 395 and which otherwise comply with the requirements of the Companies Act 2006 relating to financial statements, so far as applicable to the company.

The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Statement of Income and Retained Earnings has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 7 April 2026 and were signed on its behalf by:

N Bracey - Director

BRACE CREATIVE AGENCY LTD (REGISTERED NUMBER: 07053595) |

NOTES TO THE FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JULY 2025

1. | STATUTORY INFORMATION

| Brace Creative Agency Ltd is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2. | ACCOUNTING POLICIES

| Basis of preparing the financial statements

| These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

| Turnover

| Revenue is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes.

| Goodwill

| Goodwill, being the amount paid in connection with the acquisition of a business in 0, is being amortised evenly over its estimated useful life of nil years.

| Intangible assets

| Intangible assets are initially measured at cost. After initial recognition, intangible assets are measured at cost less any accumulated amortisation and any accumulated impairment losses.

| Tangible fixed assets

| Depreciation is provided at the following annual rates in order to write off each asset over its estimated useful life.

| Plant and machinery | - | 20% on cost

| Fixtures and fittings | - | 20% on cost

| Motor vehicles | - | 25% on cost

| Office equipment | - | 25% on cost

| Taxation

| Taxation for the year comprises current and deferred tax. Tax is recognised in the Statement of Income and Retained Earnings, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

| Current or deferred taxation assets and liabilities are not discounted.

| Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the statement of financial position date.

| Deferred tax

| Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the statement of financial position date.

| Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

| Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

| Hire purchase and leasing commitments

| Rentals paid under operating leases are charged to profit or loss on a straight line basis over the period of the lease.

| Pension costs and other post-retirement benefits

| The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

BRACE CREATIVE AGENCY LTD (REGISTERED NUMBER: 07053595) |

NOTES TO THE FINANCIAL STATEMENTS - continued

FOR THE YEAR ENDED 31 JULY 2025

2. | ACCOUNTING POLICIES - continued

| Research and development

| In the research phase of an internal project it is not possible to demonstrate that the project will generate future economic benefits and hence all expenditure on research shall be recognised as an expense when it is incurred. Intangible assets are recognised from the development phase of a project If and only if certain specific criteria are met in order to demonstrate the asset will generate probable future economic benefits and that its cost can be reliably measured. The capitalised development costs are subsequently amortised on a straight-line basis over their useful economic Iives, which range from 3 to 6 years.

| If it is not possible to distinguish between the research phase and the development phase of an internal project, the expenditure is treated as if it were all incurred in the research phase only.

3. | EMPLOYEES AND DIRECTORS

| The average number of employees during the year was 16 (2024 - 26 ) .

4. | INTANGIBLE FIXED ASSETS

| Goodwill

£ |

| Cost

| At 1 August 2024

| and 31 July 2025 | 7,899 |  |

| Amortisation

| At 1 August 2024

| and 31 July 2025 | 7,899 |  |

| Net book value

| At 31 July 2025 | - |  |

| At 31 July 2024 | - |  |

5. | PROPERTY, PLANT AND EQUIPMENT

| Fixtures |

| Plant and |  | and |  | Motor |  | Office |

| machinery |  | fittings |  | vehicles |  | equipment |  | Totals

£ | £ | £ | £ | £ |

| Cost

| At 1 August 2024 | 4,650 |  | 107,680 |  | 28,273 |  | 72,703 |  | 213,306 |  |

| Additions | - |  | - |  | 11,158 |  | 1,797 |  | 12,955 |  |

| Disposals | - |  | - |  | (10,259 | ) | - |  | (10,259 | ) |

| At 31 July 2025 | 4,650 |  | 107,680 |  | 29,172 |  | 74,500 |  | 216,002 |  |

| Depreciation

| At 1 August 2024 | 4,650 |  | 103,232 |  | 23,142 |  | 62,492 |  | 193,516 |  |

| Charge for year | - |  | 1,483 |  | 228 |  | 6,336 |  | 8,047 |  |

| Eliminated on disposal | - |  | - |  | (5,130 | ) | - |  | (5,130 | ) |

| At 31 July 2025 | 4,650 |  | 104,715 |  | 18,240 |  | 68,828 |  | 196,433 |  |

| Net book value

| At 31 July 2025 | - |  | 2,965 |  | 10,932 |  | 5,672 |  | 19,569 |  |

| At 31 July 2024 | - |  | 4,448 |  | 5,131 |  | 10,211 |  | 19,790 |  |

BRACE CREATIVE AGENCY LTD (REGISTERED NUMBER: 07053595) |

NOTES TO THE FINANCIAL STATEMENTS - continued

FOR THE YEAR ENDED 31 JULY 2025

6. | DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR |

2025 | 2024 |

£ | £ |

| Trade debtors | 72,846 |  | 73,769 |  |

| Other debtors | 29,213 |  | 42,244 |  |

102,059 |  | 116,013 |  |

7. | CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR |

2025 | 2024 |

£ | £ |

| Bank loans and overdrafts | 9,039 |  | 7,444 |  |

| Hire purchase contracts (see note 9) | 1,073 |  | 2,090 |  |

| Trade creditors | 41,243 |  | 22,768 |  |

| Taxation and social security | 58,475 |  | 55,660 |  |

| Other creditors | 47,670 |  | 21,785 |  |

157,500 |  | 109,747 |  |

8. | CREDITORS: AMOUNTS FALLING DUE AFTER MORE THAN ONE YEAR |

2025 | 2024 |

£ | £ |

| Bank loans | 2,119 |  | 11,842 |  |

| Hire purchase contracts (see note 9) | 10,867 |  | 8,153 |  |

12,986 |  | 19,995 |  |

9. | LEASING AGREEMENTS

| Minimum lease payments under hire purchase fall due as follows:

2025 | 2024 |

£ | £ |

| Net obligations repayable:

| Within one year | 1,073 |  | 2,090 |  |

| Between one and five years | 10,867 |  | 8,153 |  |

11,940 |  | 10,243 |  |

10. | RELATED PARTY DISCLOSURES

| During the year, Brace Creative Agency entered into transactions with related parties. The transactions are all deemed to be on a commercial basis, at arms length and deemed related parties by virtue of common control:

| White Light Hosting Limited:

| Balance outstanding at the balance sheet date and included in Other Creditors is £9,389 (2024: £1,351).

| Icre8te Limited:

| Balance outstanding at the balance sheet date and included in Other Creditors is £4,600 (2024: £3,500 debtor).

| Lawn Doc Limited

| Balance outstanding at the balance sheet date and included in Other Debtors is £8,116 (2024: £23,116).