The directors present their strategic report for the year ended 31 December 2025.
Review of the Business
Operational Performance and Strategic Transition
Turnover for the year was £2,378,637 (2024: £1,391,791), representing significant growth across the Company’s continuing hospitality, membership, retreat and wine-led customer operations. Growth during the year was driven primarily by increased activity within the Wine & Dine at Home Club, hospitality operations, retreats and exclusive hire experiences, together with continued growth in weddings and private events. The Company also continued the development, operational deployment and selective licensing of the Quob Park Digital Platform, supporting both operational capability and customer engagement initiatives across the broader Quob Park platform. The directors continue to believe that technology-enabled customer acquisition, engagement and retention systems will become an increasingly important long-term differentiator for the business.
The Company’s hospitality and membership offering continued to evolve during the year, with increased focus on integrated premium wine-led hospitality experiences designed to improve customer engagement, increase customer lifetime value and support recurring customer revenues. The directors consider the interaction between hospitality, wine, membership, customer profiling and technology-enabled engagement to be a key differentiator of the broader Quob Park platform.
The Company’s broader offering now incorporates hospitality dining, exclusive hire, retreats, membership wine sales, tourism and education activities together with access to thousands of wines sourced from producers around the world. The directors believe this integrated operating model provides significant opportunities for long-term customer retention and scalable growth. The directors also consider the integration of hospitality, education, winemaking, customer engagement and technology operations within a single operational platform to be an important differentiator of the Quob Park model.
During the year the Company continued to refine its hospitality operations and strategic focus. Certain non-core activities, including The Old Tea House operations together with standalone day spa and treatment activities, were discontinued or restructured. The directors concluded that retreat, exclusive hire and integrated hospitality experiences generated materially stronger operational synergies with the Company’s wider hospitality, food, wine and membership operations, whilst standalone day spa operations required materially higher staffing levels and operating costs relative to their contribution to the broader customer platform.
Gross profit for the year was £547,467 (2024: loss of £106,651). The significant improvement reflects both revenue growth and the continued repositioning of the business toward higher-margin integrated hospitality, membership and wine-led operations. The directors believe the increasing contribution from weddings, exclusive hire, retreats and recurring membership revenues provides a strong platform for future operational leverage and margin expansion. The directors also believe that achieving increasing operational utilisation across weddings, retreats, hospitality and membership activities is strategically important in supporting the level of staffing, hospitality capability and customer experience standards required for the long-term positioning of the Quob Park brand.
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Review of the Business - continued
Quob Park Digital Platform and Adjusted EBITDA
The Company continued to invest in the ongoing development of the Quob Park Digital Platform during the year. During the period the directors undertook a detailed reassessment of certain historical impairment provisions relating to development-stage intellectual property and software modules. Following continued technical development, internal testing, operational evaluation and commercial assessment, the directors concluded that indicators supporting a partial reversal of previous impairment provisions existed in accordance with applicable accounting standards. Accordingly, an impairment reversal of approximately £1.5 million was recognised during the year.
The directors continue to believe that the Quob Park Digital Platform represents a strategically important operational asset supporting customer engagement, hospitality operations, inventory management, operational reporting and broader business scalability. The platform incorporates technologies previously developed and commercially deployed under the Company’s former OS3 Digital operations, including cloud-based CRM, event management and operational software solutions.
Operating profit for the year was £1,331,169 (2024: £105,137). The directors note that both the current and prior year results include non-cash impairment reversals relating to the Quob Park Digital Platform, with the prior year including a larger impairment reversal than the current year. The directors therefore consider the underlying operational improvement in the continuing hospitality, membership and wine-led operations during the year to be materially stronger than is apparent from the statutory operating profit comparison alone.
The directors also monitor Adjusted EBITDA as an additional non-statutory key performance indicator in order to assess the underlying operational performance of the continuing business.
Continuing Adjusted EBITDA for the year was £133,317 compared with a negative Adjusted EBITDA position in the prior year, following the exclusion of discontinued operations, depreciation, amortisation and non-cash impairment reversals recognised in both periods.
The directors consider the current year to represent a fundamental transition year for the Company and the first full year since the strategic review undertaken following the COVID period in which the continuing business has achieved a positive Adjusted EBITDA position.
The directors believe the achievement of positive Adjusted EBITDA is particularly significant given the operational structure of the Company’s premium hospitality and wine-led offering. Below certain levels of operational scale and customer utilisation, it is difficult to support the level of hospitality staffing, food and beverage capability and customer experience standards which the directors consider necessary for the long-term positioning of the Quob Park brand.
Weddings, Hospitality and Customer Engagement
The directors believe that weddings, exclusive hire and retreat operations are expected to become increasingly important in underpinning this operational critical mass in future years by providing improved forward booking visibility, recurring venue utilisation and operational leverage across the broader hospitality platform.
The directors also believe that growth in weddings and private events will become an important long-term driver of demand for wines produced by Quob Park Estate Limited. Prior to the year end, the Company entered into a forward commitment with Quob Park Estate Limited to purchase a minimum of 12,000 bottles per annum of Classic Cuvée for a period of at least five years in support of the Company’s expanding hospitality, membership and wedding operations.
The arrangement also provides pricing visibility and continuity for the Company’s hospitality and wedding operations over this period, which the directors consider important given the long lead times associated with weddings and private events, where bookings and pricing commitments are often agreed multiple years in advance. This pricing arrangement was agreed at a time when Quob Park Estate Limited was increasing pricing levels for certain external distribution channels for the same product line.
The directors note that wedding operations are typically associated with materially higher sparkling wine consumption than many traditional hospitality operations, including sparkling wine service on guest arrival, sabrage presentation ceremonies, toasts and broader food and wine pairing experiences throughout events. Based on the directors’ current operational planning assumptions, the targeted long-term scale of weddings and hospitality operations across the group’s two linked venues has the potential to consume materially in excess of the contracted minimum annual bottle commitments over time. The directors therefore believe that weddings and integrated hospitality operations have the potential to provide significant long-term demand visibility for both the Company’s hospitality operations and future wine production volumes within Quob Park Estate Limited.
Advance customer balances and forward bookings increased during the year, particularly in relation to weddings, retreats, exclusive hire and membership operations. A significant proportion of these balances relates to future events extending through to 2029. The directors consider this forward booking visibility and recurring customer engagement to provide increasing revenue visibility and support ongoing operational planning and future development opportunities.
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Review of the Business - continued
During the year the Company continued the development of its weddings and private events operations across its two linked hospitality venues. Following completion of the multi-million pound refurbishment of The Old House Hotel, the venue was required to undertake a renewed wedding ceremony licensing process despite having historically operated as a licensed wedding venue for a significant number of years.
The relicensing process proved materially more complex and time consuming than originally anticipated, including the requirement for the Company’s legal advisers to provide supporting historical documentation confirming the venue’s prior licensing history. The renewed wedding ceremony licence was ultimately granted shortly before the year end.
The directors consider that the delay in obtaining the renewed licence materially impacted the normal wedding sales cycle during part of the year, particularly as wedding bookings typically involve long lead times and significant forward planning by customers.
Notwithstanding these factors, the directors believe the Company achieved a strong operational performance within its weddings and events operations during the year. The combination of the Company’s premium hospitality offering across its two linked venues, the use of the Quob Park Digital Platform to manage advertising, customer engagement and lead conversion activities, together with structured sales and tour processes developed by the Company’s Founder, Mr Terry, enabled the Company to secure a significant number of premium wedding and private event bookings during the period.
The day-to-day operational management of these activities has been led by Mrs Jessica Mead as Managing Director of Quob Park Estate, whose services are cross charged to the Company, together with a core team of customer-facing brand ambassadors employed directly by the Company. The directors note that all of these team members are now independently securing wedding and private event bookings at conversion levels considered by the directors to be materially above typical industry norms.
The directors believe that the ability to lower the effective cost of customer acquisition and customer servicing, whilst simultaneously achieving materially higher conversion levels, has been a key factor underpinning the growth of businesses previously founded and led by Mr Terry. The board currently expects these same technology-enabled operational and customer engagement principles to become an important long-term growth driver for Quob Park Limited as its hospitality, membership and customer platform operations continue to scale.
The directors believe that booking conversion rates achieved during the year provide encouraging early validation of the Company’s long-term premium hospitality and customer engagement strategy. Since the year end, following completion of the relicensing process, the directors have observed a material increase in the monthly level of wedding bookings being secured, further supporting the directors’ confidence in the long-term growth potential of the Company’s weddings and hospitality operations.
The directors continue to believe that the combination of premium hospitality assets, integrated membership operations, proprietary technology systems, customer engagement capability and strategic alignment with Quob Park Estate Limited positions the Company strongly for the scalable long-term development of integrated hospitality, membership and customer engagement operations within the premium wine and hospitality sectors.
Restructuring and Balance Sheet Strengthening
The directors believe that the achievement of a positive Adjusted EBITDA position was an important factor supporting the decision by Quob Park Capital Limited to undertake the broader restructuring of the Quob Park group structure during the year, including approximately £4.0 million of additional equity investment and the settlement of substantially all group debt previously owed by the Company.
The directors also note that a number of other strategically important operational and regulatory milestones were successfully achieved during the year which materially strengthened the board’s confidence in the long-term development potential of the broader Quob Park platform.
In particular, the successful granting of the renewed wedding ceremony licence for The Old House Hotel together with the resolution by Quob Park Estate Limited of historical planning matters and winery-related production licensing requirements were considered important de-risking events for the group’s future hospitality and wine production operations.
The directors consider that the combination of these operational, regulatory and financial developments materially strengthened the Company’s long-term operational position and supported the broader restructuring and investment activity undertaken during the year.
As part of the wider restructuring, the Company also transferred to Quob Park Capital Limited its beneficial interest in an investment connected with an operator subsequently authorised within the PISCES secondary market framework, which the directors considered more appropriately aligned with the parent undertaking’s broader long-term capital and shareholder liquidity activities.
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Review of the Business - continued
As a result of the restructuring, continued operational progress and the strengthening of the Company’s underlying asset base, shareholder funds increased materially during the year to approximately £17.2 million (2024: £11.9 million). The directors consider this strengthening of the balance sheet and elimination of substantial historic group indebtedness to represent an important milestone in the long-term development of the broader Quob Park platform.
The Company’s balance sheet strengthened significantly during the year following a broader restructuring of the Quob Park group structure. During the year, Quob Park Capital Limited subscribed for approximately £4.0 million of additional equity capital in the Company. In addition, certain leasehold property interests, operational assets and premium third-party wine stock holdings were transferred to Quob Park Capital Limited as part of the wider restructuring and settlement of intercompany balances.
The transferred leasehold interests primarily related to winery and storage facilities utilised by Quob Park Estate Limited together with hospitality-related leasehold assets connected with The Vineyard Farmhouse Retreat & Spa operations. Premium fine wine stock holdings transferred as part of the restructuring continue to remain available to the Company’s hospitality, membership and customer-facing operations under ongoing commercial arrangements within the broader Quob Park group structure.
As a result of the restructuring and associated transactions, substantially all amounts previously owed by the Company to group undertakings, totalling approximately £9.2 million at the prior year end, were fully settled during the year. The directors consider the restructuring to have materially strengthened the Company’s balance sheet, simplified the broader Quob Park group structure and provided a clearer long-term separation between property ownership, production operations and customer-facing hospitality and technology activities.
The Company also disposed of The Old Tea House property during the year to an unrelated third party as part of the continuing strategic focus on premium estate-led hospitality and accommodation operations. The directors concluded that the long-term expansion of hospitality accommodation capacity would be better focused around estate-connected hospitality offerings, including The Vineyard Farmhouse Retreat & Spa operations and future hospitality-led vineyard lodge development opportunities connected with the broader Quob Park estate.
Medium-Term Operational Development
Whilst the directors recognise that future trading performance remains subject to wider economic conditions, customer demand and the successful execution of the Company’s ongoing growth strategy, they are encouraged by the operational progress achieved during the year and currently expect the business to continue developing on a growing Adjusted EBITDA basis over the medium term.
The directors believe that the successful achievement of operational critical mass across the Company’s hospitality, membership, weddings, retreats and wine-led operations has the potential to generate significant operational leverage in future years. The board’s current medium-term strategic objective is to continue scaling the business towards materially higher levels of Adjusted EBITDA and EBIT over the next three to five years through the continued expansion of integrated hospitality, membership and customer engagement operations across the broader Quob Park platform, whilst also commencing the wider roll-out of the Company’s technology-enabled national Wine & Dine at Home Club offering across the UK.
The directors continue to consider the long-term national membership and customer engagement platform to be a key future growth strategy for the business once the local hospitality and operational platform is fully established and sufficient operational customer behaviour and preference profiling data has been gathered. The directors believe that the continued development of AI-enabled customer engagement, recommendation and profiling techniques embedded within the Quob Park Digital Platform has the potential to become an important future driver of customer retention, customer lifetime value and scalable national growth.
Principal Risks and Uncertainties
The Company operates an integrated hospitality, membership, wine-led retail and technology-enabled operational platform connected with the broader Quob Park estate activities. The directors have considered the principal risks and uncertainties facing the business and have implemented strategies intended to mitigate these risks where appropriate.
Hospitality and Consumer Demand Risk
Demand for premium hospitality experiences, weddings, retreats, wine-led tourism and related customer experiences may be influenced by broader economic conditions, consumer confidence and discretionary spending patterns.
The Company mitigates this risk through a diversified hospitality and revenue model incorporating weddings, retreats, exclusive hire, membership activities, wine-led retail, recurring customer engagement initiatives and advance-booked hospitality events which together provide increased operational visibility and diversified revenue streams.
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Principal Risks and Uncertainties - continued
Customer Acquisition, Engagement and Retention Risk
The long-term growth strategy of the Company is dependent upon the continued acquisition, engagement and retention of customers and members across its hospitality, membership and wine-led operations.
The directors seek to mitigate this risk through the continued development of internally controlled customer acquisition systems, AI-enabled customer engagement tools, recurring membership structures, food and wine pairing experiences and broader hospitality integration designed to increase customer retention, customer satisfaction and long-term customer lifetime value.
Customer Profiling and Recommendation Risk
The Company’s long-term strategy includes the continued development of AI-enabled customer profiling, recommendation and engagement systems intended to improve customer satisfaction, recommendation quality and recurring customer revenues.
The directors seek to mitigate this risk through continued investment in customer experience, wine education, hospitality operations, food and wine pairing engagement, operational data collection and the ongoing development of the Quob Park Digital Platform and related recommendation systems.
Production and Supply Chain Risk
The Company’s hospitality and wine-led operations are dependent upon the continued availability of premium wines, food products and related hospitality supplies.
The Company mitigates this risk through diversified supplier relationships, strategic stock management, long-term wine supply arrangements and the integration of elements of its hospitality, wine and supply chain operations across the broader Quob Park platform.
Operational and Capacity Risk
Future growth is dependent upon the efficient utilisation and continued development of the Company’s hospitality venues, weddings, retreats, customer engagement systems and associated operational infrastructure.
The directors actively monitor operational utilisation, staffing requirements, customer demand trends, forward wedding and retreat bookings and future expansion opportunities in order to maintain operational efficiency and support the achievement of long-term operational scale across the broader Quob Park platform.
Technology and Operational Systems Risk
The Company continues to invest in the Quob Park Digital Platform, which supports customer engagement, AI-enabled recommendation systems, hospitality operations, customer profiling, membership activities, inventory management, operational reporting and broader business processes.
The directors recognise the importance of maintaining the continued operational performance, development and security of these systems and mitigate associated risks through ongoing development, testing, monitoring and operational oversight.
Working Capital and Liquidity Risk
The Company’s hospitality, weddings, retreats and membership activities involve the receipt of substantial customer monies in advance of future services and events, often extending over multiple future periods.
The directors monitor working capital requirements, forward booking visibility, recurring membership funding and customer liabilities closely in order to maintain an appropriate liquidity position as operations continue to scale.
Regulatory and Licensing Risk
The Company operates within a regulated environment, including alcohol licensing, hospitality regulation, wedding licensing, food safety, employment regulation and broader operational compliance requirements.
The directors monitor regulatory developments and maintain operational procedures intended to support continued compliance across the Company’s hospitality, wine and customer-facing operations. Recent experience relating to the relicensing of wedding ceremony operations at The Old House Hotel has reinforced the importance of maintaining ongoing engagement with licensing authorities and specialist advisers.
Market Positioning and Brand Risk
The long-term strategy of the Company is dependent upon maintaining a premium hospitality, wine and customer engagement brand position within the market.
The directors seek to mitigate this risk through continued investment in hospitality standards, customer service, premium wine offerings, education capability, operational quality and integrated customer engagement experiences designed to strengthen long-term customer trust, customer satisfaction and brand positioning.
Future Developments
Medium-Term Operational Objectives
The directors believe that, over the longer term, the principal growth opportunity for the Company remains the continued development and national roll-out of its technology-enabled Wine & Dine at Home Club platform across the UK.
Prior to the wider national expansion of the platform, the directors’ current medium-term objective over the next three to five years is to continue scaling the Company’s integrated local hospitality, weddings, retreats, membership and wine-led operations around the Quob Park estate towards a level capable of generating approximately £5 million of annual EBITDA and EBIT on a substantially established operational basis.
The directors believe that achieving this level of local operational scale and profitability is important in establishing the operational infrastructure, customer engagement systems, hospitality standards and recurring customer base required to support the longer-term national expansion strategy.
The directors consider the current local hospitality, membership, weddings, retreats and wine-led operations around the Quob Park estate to represent the foundation platform from which the Company intends to develop a scalable national premium customer membership proposition. The directors believe that establishing strong local operational systems, hospitality standards, customer engagement processes and customer preference profiling capabilities is critical before wider national expansion is undertaken.
Integrated Hospitality and Membership Platform
The Company’s long-term strategy differs materially from many traditional wine club or wine subscription models in that the directors intend to focus not simply on wine supply, but on fully integrated wine, food pairing, hospitality and customer engagement experiences. The directors believe that wine consumption is materially enhanced when paired correctly with high-quality food and broader hospitality experiences, and therefore expect food pairing, education and technology-enabled customer engagement to become important long-term differentiators of the platform.
The directors believe that hospitality, wine education and physical venue interaction materially improve customer trust, recommendation quality and long-term customer engagement relative to purely online wine subscription models.
The directors also consider that owning and operating a central hub of winemaking, hospitality, education, customer engagement and selected supply chain activities is important in establishing long-term credibility and trust in the Quob Park brand.
The directors anticipate that future membership offerings may include combinations of premium wine deliveries, Quob Park sparkling wine allocations, curated wine pairings, partially prepared gourmet dining experiences, educational content, AI-enabled wine and food pairing recommendations, sommelier support and broader membership benefits integrated through the Quob Park Digital Platform.
The directors note the success of existing UK wine subscription and premium food delivery operators, but believe that many current market participants remain operationally fragmented, often focusing on either wine, food or hospitality individually rather than integrating all elements into a single customer engagement platform.
The directors believe that the Company’s integrated hospitality base, proprietary technology platform, customer profiling capabilities and operational experience position the business favourably within the premium segment of this market over the longer term.
The directors also believe that the Company’s broader addressable market opportunity is enhanced by the breadth of its offering, including access to thousands of wines sourced from producers around the world across a wide range of pricing levels, together with integrated food pairing, hospitality, education and customer engagement activities.
Customer Engagement and Membership Strategy
A core element of the directors’ strategy is the use of recurring membership structures designed to improve customer retention, increase customer lifetime value and create greater visibility over future revenues and customer purchasing behaviour. The directors believe that charging a meaningful membership fee, combined with monthly customer account funding and ongoing engagement through education, hospitality and technology-enabled recommendations, is likely to create materially stronger long-term customer retention than more transactional wine subscription models.
Customer Acquisition and “Waterfall Effect”
The directors believe that one of the key strategic advantages of the Quob Park model is the ability to spread customer acquisition and customer engagement costs across multiple interconnected hospitality, wine, food, accommodation, events, education and membership revenue streams rather than relying on a single product category or customer interaction.
Unlike many traditional wine subscription or food delivery operators, the directors believe that the Company’s integrated operating model has the potential to generate materially higher long-term customer lifetime values through what the directors refer to as the “waterfall effect” of customer monetisation.
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Future Developments - continued
Under this approach, a customer initially acquired through one part of the platform — such as weddings, hospitality, retreats, tourism, food pairing, wine education or membership activities — may subsequently generate recurring revenues across multiple additional areas of the broader Quob Park ecosystem over an extended period of time.
The directors believe that this integrated customer engagement structure has the potential to materially reduce the effective long-term cost of customer acquisition and servicing relative to businesses focused on a single operational segment, whilst simultaneously increasing customer retention, recurring revenues and overall customer lifetime value.
The directors also consider that linking customer engagement to key celebrations, hospitality occasions and life events — including birthdays, anniversaries, weddings and broader hospitality experiences — has the potential to strengthen long-term emotional connection to the Quob Park brand and increase recurring customer engagement over time.
Quob Park Digital Platform and AI Development
In addition, the continued development of AI-enabled profiling, recommendation and customer engagement systems within the Quob Park Digital Platform is expected to enhance this effect over time by improving recommendation quality, increasing customer personalisation and strengthening long-term customer engagement across the broader Quob Park platform.
The directors believe that the long-term scalability of the platform is materially enhanced by the continued development of the Quob Park Digital Platform, including AI-enabled customer behaviour analysis, wine and food preference profiling, recommendation engines and customer engagement systems.
The directors consider that wine preference profiling undertaken alongside food pairing and hospitality interaction has the potential to generate more accurate recommendation outcomes and higher customer satisfaction levels than wine-only customer profiling models.
The directors consider that the ability to lower the effective cost of customer acquisition and customer servicing whilst simultaneously increasing customer conversion and retention rates has historically been a key driver of growth within businesses previously founded and led by Mr Terry.
The directors also believe that internally controlled customer acquisition, customer engagement and customer servicing operations are likely to remain strategically important to the long-term economics of the Quob Park platform.
The directors note that customer acquisition and servicing costs can represent a substantial proportion of gross margin within direct-to-consumer wine, hospitality and subscription-based businesses where these functions are outsourced to third parties.
The directors believe that maintaining greater internal control over customer acquisition, customer engagement and customer servicing activities has the potential to materially improve long-term contribution margins, customer retention and customer lifetime value relative to models relying heavily on external customer acquisition channels and intermediaries.
Members of the senior management team and directors also have significant prior experience in developing and operating large-scale customer acquisition, engagement and servicing operations across multiple channels, including online customer acquisition, technology-enabled lead conversion systems, call centre operations and field-based customer acquisition activities.
The directors believe that this operational experience, when combined with the continued development of the Quob Park Digital Platform and AI-enabled customer engagement systems, has the potential to become an important long-term competitive advantage for the Company as the broader platform scales.
Long-Term Membership National Opportunity
The directors also believe that, over time, increased membership scale and customer volumes may improve the standalone economics and purchasing leverage of certain hospitality, wine and supply chain operations connected with the broader Quob Park platform.
Based on the directors’ current medium and long-term operational planning assumptions, the directors believe that each additional 10,000 national members added to the platform beyond the expected local membership base has the potential, once mature, to contribute approximately £7.5 million of incremental annual turnover and approximately £1.75 million of incremental annual EBITDA contribution. These assumptions are dependent upon the continued successful execution of the Company’s operational strategy, customer retention, operational scaling, food and wine supply economics and broader market conditions.
The directors currently believe that a fully matured UK model focused on the premium segment of the market could ultimately support approximately 240,000 national members over the longer term and subject to successful execution, in addition to the Company’s local hospitality and membership operations. Based on the directors’ current operational assumptions, this level of scale could potentially support annual turnover in the region of £180 million together with annual EBITDA generation in the region of £42 million before any future international expansion opportunities.
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Future Developments - continued
Long-Term Platform Scale Potential
The directors also believe that, when combined with the continued long-term development of the group’s hospitality venues, weddings, retreats, exclusive hire operations, hospitality accommodation expansion plans and further investment into wine production and related infrastructure across the broader Quob Park platform, the overall long-term scale of the business could potentially exceed £200 million of annual turnover with EBITDA levels potentially exceeding £50 million over time.
The directors recognise that these longer-term planning assumptions remain subject to substantial execution, operational scaling, market and economic risks and are dependent upon the successful long-term delivery of multiple interconnected elements of the broader Quob Park strategy.
However, the directors note that the broad timescales currently being considered for the achievement of these longer-term operational objectives are not dissimilar to those experienced by a number of other scaled customer membership, hospitality, wine and technology-enabled consumer platform businesses during their respective development cycles.
The directors further note that the long-term membership scale assumptions referred to above remain materially below the UK customer numbers achieved by certain established mass-market wine and subscription operators, reflecting the Company’s intended focus on the premium segment of the market and higher long-term customer lifetime value rather than broader volume-led retail positioning.
Whilst these longer-term operational targets remain subject to significant execution, scaling and market risks, the directors believe that successful implementation of the model described above would have the potential to generate substantial long-term revenues, EBITDA and operational leverage across the broader Quob Park platform.
The directors emphasise that the achievement of these longer-term objectives remains dependent upon a number of factors, including continued successful execution of the Company’s operational strategy, customer acquisition performance, technology development, hospitality platform scaling, market conditions and the broader economic environment.
However, the directors believe that the combination of integrated hospitality operations, customer engagement systems, proprietary technology, premium wine positioning and recurring membership economics provides a potentially significant long-term growth opportunity for the Company over time.
Potential Future Capital Markets Strategy
Following initial investigations undertaken during 2025, the directors believe that, subject to continued operational progress, market conditions and regulatory considerations, admission of Quob Park Estate Limited shares to trading on the PISCES secondary market platform within the next 18 months may support the continued long-term development of Quob Park Estate Limited.
If this proves successful, and the Company continues to make progress towards its medium-term objective of achieving approximately £5 million of EBITDA over the next three to five years, the directors may also consider admission of Quob Park Limited shares to trading on the PISCES secondary market platform in order to support the continued development of the broader Quob Park platform and future shareholder liquidity.
Any such admissions would be intended to support shareholder liquidity and provide an appropriate framework for future capital allocation and growth. The directors currently anticipate that any initial admission would only be considered at indicative minimum trading levels of approximately £5.00 per share for Quob Park Estate Limited and approximately £6.25 per share for Quob Park Limited respectively, implying indicative equity valuations in the region of approximately £15 million and £150 million respectively based on the current issued share capital of the companies. However, no final decision has been made and any such outcome would remain subject to market conditions, successful execution and all necessary approvals.
Longer-term, if the Company continues to progress towards the operational scale and profitability levels referred to above and the directors consider that public market conditions are supportive, the board may consider seeking a full public market listing for Quob Park Limited.
The directors currently believe that any such transaction would only be considered appropriate at valuation levels which the directors believe appropriately reflect the Company’s long-term EBITDA potential and broader strategic platform value.
The forward-looking statements included in this report are based on current expectations and assumptions and are subject to a number of risks and uncertainties. Actual results may differ materially from those expressed or implied.