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MARKET DOJO LTD

FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 DECEMBER 2025






MARKET DOJO LTD (REGISTERED NUMBER: 07332766)

CONTENTS OF THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2025










Page

Company Information 1

Balance Sheet 2

Notes to the Financial Statements 3


MARKET DOJO LTD

COMPANY INFORMATION
FOR THE YEAR ENDED 31 DECEMBER 2025







DIRECTORS: J-M Berard
N R P Drewe
N P Martin
E Olivier
A Rafique
Ms C Valencony



REGISTERED OFFICE: Suite 30-33
Westend Office Suites
Stonehouse
Gloucestershire
GL103FA



REGISTERED NUMBER: 07332766 (England and Wales)



SENIOR STATUTORY AUDITOR: Hari Vasdev MEng FCA



AUDITORS: Sibbalds Limited
Chartered Accountants and Statutory Auditor
Sixth Floor
Cavendish Building
1 Agard Street
Derby
Derbyshire
DE1 1DZ

MARKET DOJO LTD (REGISTERED NUMBER: 07332766)

BALANCE SHEET
31 DECEMBER 2025

2025 2024
Notes £    £    £    £   
FIXED ASSETS
Intangible assets 4 1,636,057 1,551,974
Tangible assets 5 15,493 20,658
1,651,550 1,572,632

CURRENT ASSETS
Debtors 6 843,212 650,492
Cash at bank 1,089,636 1,601,821
1,932,848 2,252,313
CREDITORS
Amounts falling due within one year 7 6,442,042 6,038,729
NET CURRENT LIABILITIES (4,509,194 ) (3,786,416 )
TOTAL ASSETS LESS CURRENT LIABILITIES (2,857,644 ) (2,213,784 )

CAPITAL AND RESERVES
Called up share capital 9 375 375
Retained earnings (2,858,019 ) (2,214,159 )
SHAREHOLDERS' FUNDS (2,857,644 ) (2,213,784 )

The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 28 May 2026 and were signed on its behalf by:





A Rafique - Director


MARKET DOJO LTD (REGISTERED NUMBER: 07332766)

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 DECEMBER 2025


1. STATUTORY INFORMATION

Market Dojo Ltd is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Turnover
Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes.

Turnover includes revenue earned from the sale of goods and from the rendering of services. Turnover is reduced for estimated customer returns, rebates and other similar allowances.

Rendering of services

Turnover from the rendering of services is recognised by reference to the stage of completion of the contract. The stage of completion of a contract is measured by comparing the costs incurred for work performed to date to the total estimated contract costs. Turnover is only recognised to the extent of recoverable expenses when the outcome of a contract cannot be estimated reliably.

Tangible fixed assets
Tangible fixed assets are measured at cost less accumulated depreciation and any accumulated impairment losses. Depreciation is provided at rates calculated to write off the cost of the fixed assets, less their estimated residual value, over their expected useful lives on the following basis:

Fixture & Fittings 20% straight line basis.
Computer Equipment 20% or 33.33% straight line basis.

Computer equipment acquired before 1st May 2023 is depreciated over three years, after this date new acquisitions are depreciated over five years. This change was to bring the company in line with the policy of its holding company.

Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.


MARKET DOJO LTD (REGISTERED NUMBER: 07332766)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2025


2. ACCOUNTING POLICIES - continued
Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

In the case of deferred income, we have offset the associated deferred tax liability against the deferred income asset. This offset reflects the fact that the deferred tax liability arising from the timing difference is effectively neutralised by the corresponding deferred tax asset, due to the future taxable benefits that will arise when the deferred income is recognised. As a result, there is no net deferred tax impact on the balance sheet at the reporting date, as the tax effects have been fully accounted for through the offset.

By offsetting the deferred tax liability against the corresponding deferred tax asset, we ensure that the financial statements accurately reflect the future tax implications of the timing differences, while avoiding any distortion in the company’s overall tax position. This approach reflects the principle that the liability and asset will reverse in future periods, and their net impact on the tax position will be minimal.

Research and development
Expenditure on research activities is recognised as an expense in the period in which it is incurred.

In the event that an internally generated intangible asset arises from the company's development activities then it will be recognised only if all of the following conditions are met:

- an asset is created that can be identified (such as software and new processes)
- the project from which the asset arises meet the company's criteria for assessing technical feasibility.
- it is probable that the asset created will generate future economic benefits; and
- the development cost of the asset can be measured reliably.

Internally generated intangible assets are amortised on a straight line basis over the useful lives. Where no internally generated intangible asset can be recognised, development expenditure is recognised as an expense in the period in which it is incurred.

Release of costs
Research and development expenditure capitalised in accordance with the above policy is written off over the expected life of the project.

Development costs amortisation - 20% straight line basis

Foreign currencies
Assets and liabilities in foreign currencies are translated into sterling at the rates of exchange ruling at the balance sheet date. Transactions in foreign currencies are translated into sterling at the rate of exchange ruling at the date of transaction. Exchange differences are taken into account in arriving at the operating result.

Pension costs and other post-retirement benefits
The company operates a defined contribution pension scheme. Contributions payable to the company's pension scheme are charged to profit or loss in the period to which they relate.

MARKET DOJO LTD (REGISTERED NUMBER: 07332766)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2025


2. ACCOUNTING POLICIES - continued

Going concern
The financial statements have been prepared on a going concern basis.

In assessing the appropriateness of the going concern assumption, the directors have considered the Company’s current trading performance, financial position, cash flow forecasts, and principal risks and uncertainties over a period of at least 12 months from the date of approval of the financial statements.

At the balance sheet date, the Company had net liabilities of £2,857,644, primarily arising from accumulated losses, and has historically reported losses. Notwithstanding this, the Company is currently cash generative and, at the reporting date, held a cash balance of approximately £1.0m. The directors consider this to represent a strong liquidity position relative to the Company’s operational requirements.

The directors have prepared detailed cash flow forecasts covering a period of at least 12 months from the date of approval of these financial statements. These forecasts reflect expected continued revenue growth, consistent with recent trading performance. The forecasts have been sensitised for reasonably possible changes in key assumptions, including revenue growth and cost levels, and demonstrate that the Company is expected to maintain sufficient liquidity headroom throughout the period under review.

The Company has an existing loan facility with another group undertaking. The loan is repayable on the earlier of certain events linked to facility arrangements or, if not triggered, 75 months from inception (being during 2028). Repayment of the loan is not due within the going concern assessment period and has not been assumed within the directors’ cash flow forecasts covering the going concern assessment period (being at least 12 months from the date of approval of the financial statements). Interest is payable annually and is considered manageable within forecast cash flows.

The Company is not reliant on ongoing financial support from its parent undertaking.

Based on the above, the directors have a reasonable expectation that the Company has adequate resources to continue in operational existence for the foreseeable future. Accordingly, they continue to adopt the going concern basis in preparing the financial statements.

3. EMPLOYEES AND DIRECTORS

The average number of employees during the year was 40 (2024 - 40 ) .

MARKET DOJO LTD (REGISTERED NUMBER: 07332766)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2025


4. INTANGIBLE FIXED ASSETS
Other
intangible
assets
£   
COST
At 1 January 2025 2,963,022
Additions 531,073
At 31 December 2025 3,494,095
AMORTISATION
At 1 January 2025 1,411,048
Charge for year 446,990
At 31 December 2025 1,858,038
NET BOOK VALUE
At 31 December 2025 1,636,057
At 31 December 2024 1,551,974

5. TANGIBLE FIXED ASSETS
Fixtures
and Computer
fittings equipment Totals
£    £    £   
COST
At 1 January 2025 11,915 46,638 58,553
Additions - 4,739 4,739
Disposals - (6,081 ) (6,081 )
At 31 December 2025 11,915 45,296 57,211
DEPRECIATION
At 1 January 2025 5,404 32,491 37,895
Charge for year 2,127 7,777 9,904
Eliminated on disposal - (6,081 ) (6,081 )
At 31 December 2025 7,531 34,187 41,718
NET BOOK VALUE
At 31 December 2025 4,384 11,109 15,493
At 31 December 2024 6,511 14,147 20,658

MARKET DOJO LTD (REGISTERED NUMBER: 07332766)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 DECEMBER 2025


6. DEBTORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2025 2024
£    £   
Trade debtors 636,065 491,320
Other debtors 207,147 159,172
843,212 650,492

7. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
2025 2024
£    £   
Trade creditors 36,421 22,040
Amounts owed to group undertakings 4,129,872 4,207,926
Taxation and social security 121,778 98,601
Other creditors 2,153,971 1,710,162
6,442,042 6,038,729

8. LEASING AGREEMENTS

Minimum lease payments under non-cancellable operating leases fall due as follows:
2025 2024
£    £   
Within one year 49,140 11,985
Between one and five years 159,705 -
208,845 11,985

9. CALLED UP SHARE CAPITAL

Allotted, issued and fully paid:
Number: Class: Nominal 2025 2024
value: £    £   
375 Ordinary 1 375 375

10. DISCLOSURE UNDER SECTION 444(5B) OF THE COMPANIES ACT 2006

The Report of the Auditors was unqualified.

Hari Vasdev MEng FCA (Senior Statutory Auditor)
for and on behalf of Sibbalds Limited

11. ULTIMATE PARENT UNDERTAKING AND CONTROLLING PARTY

The company's immediate and ultimate parent undertaking is Esker S.A.. Esker S.A. is incorporated in France. Copies of the group accounts may be obtained from the secretary, 113 boulevard de la bataille de Stallingrad, 69100 Villeurbanne, France.

The ultimate controlling party is Esker S.A. who controls 51% of the shares of Market Dojo.