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Registered number: 13510178
NEW MEDIA DESK LIMITED
Unaudited Financial Statements
For The Year Ended 31 July 2025
NEW MEDIA DESK LIMITED
Contents
Contents

| Page
--- | ---
Accountants' Report | 1
Balance Sheet | 2—3
Statement of Changes in Equity | 4
Notes to the Financial Statements | 5—6

Page 1
NEW MEDIA DESK LIMITED
Accountants' Report
For The Year Ended 31 July 2025
Accountants' Report
Report to the director on the preparation of the unaudited statutory accounts of NEW MEDIA DESK LIMITED for the year ended 31 July 2025
In order to assist you to fulfil your duties under the Companies Act 2006, we have prepared for your approval the accounts of NEW MEDIA DESK LIMITED for the year ended 31 July 2025 which comprise the Profit and Loss Account, the Balance Sheet and the related notes from the accounting records and from information and explanations you have given to us.
As a practising member firm of the Institute of Financial Accountants (IFA), we are subject to its ethical and other professional requirements which are detailed at https://www.ifa.org.uk/about-us/acting-in-the-public-interest/memberregulations.
This report is made solely to the director of NEW MEDIA DESK LIMITED , as a body, in accordance with the terms of our engagement letter dated . Our work has been undertaken solely to prepare for your approval the accounts of NEW MEDIA DESK LIMITED and state those matters that we have agreed to state to the director of NEW MEDIA DESK LIMITED , as a body, in this report. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than NEW MEDIA DESK LIMITED and its director, as a body, for our work or for this report.
It is your duty to ensure that NEW MEDIA DESK LIMITED has kept adequate accounting records and to prepare statutory accounts that give a true and fair view of the assets, liabilities, financial position and profit or loss of NEW MEDIA DESK LIMITED . You consider that NEW MEDIA DESK LIMITED is exempt from the statutory audit requirement for the year.
We have not been instructed to carry out an audit of the accounts of NEW MEDIA DESK LIMITED . For this reason, we have not verified the accuracy or completeness of the accounting records or information and explanations you have given to us and we do not, therefore, express any opinion on the financial statements.

ZA LTD
22/07/2026

Page 1
Page 2
NEW MEDIA DESK LIMITED
Balance Sheet
As At 31 July 2025
Balance Sheet
Registered number: 13510178

| 2025 | 2024
--- | --- | ---
| Notes | £ | £ | £ | £
FIXED ASSETS
Tangible Assets | 4 |  | 6,495 |  | 7,641
|  |  | 6,495 |  | 7,641
CURRENT ASSETS
Cash at bank and in hand |  | 625 |  | 290 |
|  | 625 |  | 290 |
Creditors: Amounts Falling Due Within One Year | 5 | (14,142 ) |  | (12,252 ) |
NET CURRENT ASSETS (LIABILITIES) |  |  | (13,517 ) |  | (11,962 )
TOTAL ASSETS LESS CURRENT LIABILITIES |  |  | (7,022 ) |  | (4,321 )
NET LIABILITIES |  |  | (7,022 ) |  | (4,321 )
CAPITAL AND RESERVES
Called up share capital | 6 |  | 100 |  | 100
Profit and Loss Account |  |  | (7,122 ) |  | (4,421 )
SHAREHOLDERS' FUNDS |  |  | (7,022) |  | (4,321)

Page 2
Page 3
NEW MEDIA DESK LIMITED
Balance Sheet (continued)
As At 31 July 2025
For the year ending 31 July 2025 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies.
The member has not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.
The director acknowledges his responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.
These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.
The company has taken advantage of section 444(1) of the Companies Act 2006 and opted not to deliver to the registrar a copy of the company's Profit and Loss Account.
On behalf of the board

Mr Ali Al-Doori Director
22/06/2026

The notes on pages 5 to 6 form part of these financial statements.
Page 3
Page 4
NEW MEDIA DESK LIMITED
Statement of Changes in Equity
For The Year Ended 31 July 2025
Statement of Changes in Equity

| Share Capital | Profit and Loss Account | Total
--- | --- | --- | ---
| £ | £ | £
As at 1 August 2023 | 100 | 1,233 | 1,333
Loss for the year and total comprehensive income | - | (5,654 ) | (5,654)
As at 31 July 2024 and 1 August 2024 | 100 | (4,421 ) | (4,321)
Loss for the year and total comprehensive income | - | (2,701 ) | (2,701)
As at 31 July 2025 | 100 | (7,122 ) | (7,022)

Page 4
Page 5
NEW MEDIA DESK LIMITED
Notes to the Financial Statements
For The Year Ended 31 July 2025
Notes to the Financial Statements
1. General Information
NEW MEDIA DESK LIMITED is a private company, limited by shares, incorporated in England & Wales, registered number 13510178 . The registered office is Balfour House, 741 High Road, London, N12 0BP.
2. Accounting Policies
2.1. Basis of Preparation of Financial Statements
The financial statements have been prepared under the historical cost convention and in accordance with Financial Reporting Standard 102 section 1A Small Entities "The Financial Reporting Standard applicable in the UK and Republic of Ireland" and the Companies Act 2006.
2.2. Turnover
Turnover is measured at the fair value of the consideration received or receivable, net of discounts and value added taxes. Turnover includes revenue earned from the sale of goods and from the rendering of services. Turnover is reduced for estimated customer returns, rebates and other similar allowances.
Sale of goods
Turnover from the sale of goods is recognised when the significant risks and rewards of ownership of the goods has transferred to the buyer. This is usually at the point that the customer has signed for the delivery of the goods.
Rendering of services
Turnover from the rendering of services is recognised by reference to the stage of completion of the contract. The stage of completion of a contract is measured by comparing the costs incurred for work performed to date to the total estimated contract costs. Turnover is only recognised to the extent of recoverable expenses when the outcome of a contract cannot be estimated reliably.
2.3. Tangible Fixed Assets and Depreciation
Tangible fixed assets are measured at cost less accumulated depreciation and any accumulated impairment losses. Depreciation is provided at rates calculated to write off the cost of the fixed assets, less their estimated residual value, over their expected useful lives on the following bases:

Fixtures & Fittings | 15% on reducing balance method

3. Average Number of Employees
Average number of employees, including directors, during the year was: 1 (2024: 1)
1 1
4. Tangible Assets

| Fixtures & Fittings
--- | ---
| £
Cost
As at 1 August 2024 | 12,444
As at 31 July 2025 | 12,444
Depreciation
As at 1 August 2024 | 4,803
Provided during the period | 1,146
As at 31 July 2025 | 5,949
Net Book Value
As at 31 July 2025 | 6,495
As at 1 August 2024 | 7,641

Page 5
Page 6
NEW MEDIA DESK LIMITED
Notes to the Financial Statements (continued)
For The Year Ended 31 July 2025
5. Creditors: Amounts Falling Due Within One Year

| 2025 |  | 2024
--- | --- | --- | ---
| £ |  | £
Other taxes and social security | 375 |  | -
Accruals and deferred income | 3,150 |  | 450
Director's loan account | 10,617 |  | 11,802
| 14,142 |  | 12,252

6. Share Capital

| 2025 |  | 2024
--- | --- | --- | ---
| £ |  | £
Allotted, Called up and fully paid | 100 |  | 100

Page 6