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Registered number:
FOR THE PERIOD ENDED 31 DECEMBER 2025
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THE WRIGHT BUY LTD
COMPANY INFORMATION
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THE WRIGHT BUY LTD
CONTENTS
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THE WRIGHT BUY LTD
STRATEGIC REPORT
FOR THE PERIOD ENDED 31 DECEMBER 2025
This is a balance and comprehensive review of the performance of our business during the period and its' position at the year end consistent with the size and nature of our business and is written in the context of the risks and uncertainties we face.
The Company delivered an excellent financial performance during the 18-month period despite continued inflationary pressures, global freight volatility and foreign exchange movements. Strategic investment in products, people and infrastructure, together with disciplined cost control, enabled the business to continue its strong growth trajectory.
For the 18 month period, Turnover increased to £38.91 million, with gross profit of £16.01 million and operating profit of £2.41 million. Profit before taxation was £2.38 million, resulting in profit after taxation of £1.93 million. A significant milestone during the period was the acquisition of the IceKing brand and associated inventory from the administrators of a competitor. IceKing has historically operated predominantly within the trade sector and, whilst the Company had planned to enter this market at a later stage, the opportunity enabled the Board to accelerate its long-term strategy. Initial trading has exceeded expectations and has established a strong platform for continued expansion. Alongside the continued growth of the Cookology brand within the direct-to-consumer market, the Company successfully established a meaningful presence in the trade sector through the acquisition of the IceKing brand. This broadens the Company's routes to market, diversifies its customer base and provides further opportunities for long-term sustainable growth. The Company also acquired additional inventory from another competitor that entered administration during the period. This has generated attractive margins and is expected to continue contributing positively throughout 2026. During the period, the Company strengthened its nationwide after-sales capability through a strategic partnership with a national service and spare parts provider, enhancing customer support and reinforcing its reputation for service. Further investment was made in the management team and the business relocated into its new purpose-built showroom and office in Essex, providing an improved working environment for employees and a modern facility for both retail and trade customers, whilst still maintaining the national distribution centre in Haverhill, Suffolk. Relationships with the Company's key overseas manufacturing partners remain strong, enabling continued collaboration on product development, competitiveness and early access to new technologies across both the Cookology and IceKing brands.
The principal risks facing the Company include foreign exchange movements, freight and supply chain costs, competitive market conditions, inventory management and changes in UK consumer confidence.
The Director regularly reviews these risks and implement appropriate measures to mitigate their potential impact.
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THE WRIGHT BUY LTD
STRATEGIC REPORT (CONTINUED)
FOR THE PERIOD ENDED 31 DECEMBER 2025
Key performance indicators, as set out in the Statement of Comprehensive income, are:
• Turnover • Gross Profit • Operating Profit and EBITDA • Stock levels and availability
Other key performance indicators are:
• Customer Satisfaction and product reliability • Online performance and conversion rates • Next-day delivery performance The company continues to monitor: • Percentage of orders arriving the following day after purchase • Customer satisfaction by solving customer enquiries. • Product performance according to after sales fault rates. • Customer product reviews - number of star ratings given by purchasers. • On-line site traffic and conversion rates for all e-commerce sites. • Out of stocks - aim to minimise by robust demand planning. The company continues to make good progress in each of these indicators.
Future Outlook
The Director remains confident in the Company's future prospects. The successful integration of the IceKing acquisition, continued investment in people, infrastructure and product development, together with strong supplier relationships, provide a solid foundation for sustainable growth across both the retail and trade markets. The Board will continue to focus on profitable growth & operational excellence.
This report was approved by the board on 24 July 2026 and signed on its behalf.
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THE WRIGHT BUY LTD
DIRECTOR'S REPORT
FOR THE PERIOD ENDED 31 DECEMBER 2025
The director presents his report and the financial statements for the Period ended 31 December 2025.
The profit for the Period, after taxation, amounted to £1,926,271 (2024 - £1,332,064).
The directors recommended the payment of a dividend of £3,632,300 (2024 - £1,060,000).
The director who served during the Period was:
The auditors, Haslers Assurance LLP, will be proposed for reappointment in accordance with section 485 of the Companies Act 2006.
This report was approved by the board on
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THE WRIGHT BUY LTD
DIRECTOR'S RESPONSIBILITIES STATEMENT
FOR THE PERIOD ENDED 31 DECEMBER 2025
The director is responsible for preparing the Strategic Report, the Director's Report and the financial statements in accordance with applicable law and regulations.
Company law requires the director to prepare financial statements for each financial year. Under that law the director has elected to prepare the financial statements in accordance with applicable law and United Kingdom Accounting Standards (United Kingdom Generally Accepted Accounting Practice), including Financial Reporting Standard 102 ‘The Financial Reporting Standard applicable in the UK and Republic of Ireland'. Under company law the director must not approve the financial statements unless he is satisfied that they give a true and fair view of the state of affairs of the Company and of the profit or loss of the Company for that period.
In preparing these financial statements, the director is required to:
∙select suitable accounting policies for the Company's financial statements and then apply them consistently;
∙make judgements and accounting estimates that are reasonable and prudent;
∙prepare the financial statements on the going concern basis unless it is inappropriate to presume that the Company will continue in business.
The director is responsible for keeping adequate accounting records that are sufficient to show and explain the Company's transactions and disclose with reasonable accuracy at any time the financial position of the Company and to enable him to ensure that the financial statements comply with the Companies Act 2006. He is also responsible for safeguarding the assets of the Company and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.
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THE WRIGHT BUY LTD
INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF THE WRIGHT BUY LTD
We have audited the financial statements of The Wright Buy Limited (the 'Company') for the Period ended 31 December 2025, which comprise the Statement of Comprehensive Income, the Balance Sheet, the Statement of Changes in Equity and the related notes, including a summary of significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 ‘The Financial Reporting Standard applicable in the UK and Republic of Ireland' (United Kingdom Generally Accepted Accounting Practice).
In auditing the financial statements, we have concluded that the director's use of the going concern basis of accounting in the preparation of the financial statements is appropriate.
Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the Company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.
Our responsibilities and the responsibilities of the director with respect to going concern are described in the relevant sections of this report.
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THE WRIGHT BUY LTD
INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF THE WRIGHT BUY LTD (CONTINUED)
The other information comprises the information included in the Annual Report other than the financial statements and our Auditors' Report thereon. The director is responsible for the other information contained within the Annual Report. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon. Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the course of the audit, or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.
We have nothing to report in this regard.
In our opinion, based on the work undertaken in the course of the audit:
∙the information given in the Strategic Report and the Director's Report for the financial Period for which the financial statements are prepared is consistent with the financial statements; and
∙the Strategic Report and the Director's Report have been prepared in accordance with applicable legal requirements.
In the light of the knowledge and understanding of the Company and its environment obtained in the course of the audit, we have not identified material misstatements in the Strategic Report or the Director's Report.
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THE WRIGHT BUY LTD
INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF THE WRIGHT BUY LTD (CONTINUED)
Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an Auditors' Report that includes our opinion. Reasonable assurance is a high level of assurance, but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud is detailed below:
Based on our understanding of the legal and regulatory frameworks that are applicable to the entity we have considered those that have a direct and indirect material impact on the financial statements and operations of the company. These include but are not limited to the Companies Act 2006, GDPR, employment and Health & Safety legislation and tax legislation. We obtained an understanding of how the company are complying with those legal and regulatory frameworks by making inquiries of management. We corroborated our inquiries through our review of documentation generated and assessing the extent of compliance with the relevant laws and regulations. We discussed among the audit engagement team regarding the opportunities and incentives, including management override of controls, that may exist within the organisation for fraud and how and where fraud might occur in the financial statements. As a result of performing the above, we identified the greatest potential for material misstatements due to fraud are in the following areas, and our specific procedures performed to address these are described below: The risk of management override of controls is the area where the financial statements were most susceptible to material misstatement due to fraud. In addition, the key principal risks related to the existence of inappropriate journal entries to impact the profit for the year and management bias in accounting estimates. Procedures performed to address these were as follows: • Identifying and assessing the design effectiveness of controls management has in place to prevent and detect fraud, including known or suspected instances of non-compliance with laws and regulations, and fraud, • Understanding how those charged with governance considered and addressed the potential for override of controls or other inappropriate influence over the financial reporting process, • Challenging assumptions and judgements made by management in its significant accounting estimates; and • Identifying and testing journal entries, in particular any unusual journal entries posted around the year-end and journal entries posted by infrequent system users.
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THE WRIGHT BUY LTD
INDEPENDENT AUDITORS' REPORT TO THE MEMBERS OF THE WRIGHT BUY LTD (CONTINUED)
Because of the inherent limitations of an audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the financial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions reflected in the financial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation.
A further description of our responsibilities for the audit of the financial statements is located on the Financial Reporting Council's website at: www.frc.org.uk/auditorsresponsibilities. This description forms part of our Auditors' Report.
This report is made solely to the Company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the Company's members those matters we are required to state to them in an Auditors' Report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the Company and the Company's members, as a body, for our audit work, for this report, or for the opinions we have formed.
for and on behalf of
Chartered Accountants
Statutory Auditor
Old Station Road
Essex
IG10 4PL
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THE WRIGHT BUY LTD
STATEMENT OF COMPREHENSIVE INCOME
FOR THE PERIOD ENDED 31 DECEMBER 2025
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THE WRIGHT BUY LTD
REGISTERED NUMBER: 06935623
BALANCE SHEET
AS AT 31 DECEMBER 2025
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THE WRIGHT BUY LTD
REGISTERED NUMBER: 06935623
BALANCE SHEET (CONTINUED)
AS AT 31 DECEMBER 2025
The financial statements were approved and authorised for issue by the board and were signed on its behalf on
The notes on pages 13 to 31 form part of these financial statements.
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THE WRIGHT BUY LTD
NOTES TO THE FINANCIAL STATEMENTS
FOR THE PERIOD ENDED 31 DECEMBER 2025
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THE WRIGHT BUY LTD
NOTES TO THE FINANCIAL STATEMENTS
FOR THE PERIOD ENDED 31 DECEMBER 2025
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THE WRIGHT BUY LTD
NOTES TO THE FINANCIAL STATEMENTS
FOR THE PERIOD ENDED 31 DECEMBER 2025
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THE WRIGHT BUY LTD
NOTES TO THE FINANCIAL STATEMENTS
FOR THE PERIOD ENDED 31 DECEMBER 2025
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THE WRIGHT BUY LTD
NOTES TO THE FINANCIAL STATEMENTS
FOR THE PERIOD ENDED 31 DECEMBER 2025
Profit and loss account
The Company operates a defined contributions pension scheme. The assets of the scheme are held separately from those of the Company in an independently administered fund. The pension cost charge represents contributions payable by the Company to the fund and amounted to £49,615 (2024 - £62,222). Contributions totalling £4,981 (2024 - £5,765) were payable to the fund at the balance sheet date and are included in creditors
The parent company is The Wright Buy Holdings Limited a company registered in England & Wales.
The ultimate controlling party is A Wright by virtue of his shareholding in the parent company.
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