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REGISTERED NUMBER: 07836018 (England and Wales)













FINANCIAL STATEMENTS

FOR THE YEAR ENDED 31 JANUARY 2025

FOR

DECIBEL GROUP LONDON LIMITED

DECIBEL GROUP LONDON LIMITED (REGISTERED NUMBER: 07836018)






CONTENTS OF THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 JANUARY 2025




Page

Company Information 1

Balance Sheet 2

Notes to the Financial Statements 3


DECIBEL GROUP LONDON LIMITED

COMPANY INFORMATION
FOR THE YEAR ENDED 31 JANUARY 2025







DIRECTORS: T F Poulk
B J Brukx





SECRETARY: Oakwood Corporate Secretary Limited





REGISTERED OFFICE: 3rd Floor 1 Ashley Road
Altrincham
Cheshire
WA14 2DT





REGISTERED NUMBER: 07836018 (England and Wales)





AUDITORS: Oury Clark Chartered Accountants
Statutory Auditors
Herschel House
58 Herschel Street
Slough
Berkshire
SL1 1PG

DECIBEL GROUP LONDON LIMITED (REGISTERED NUMBER: 07836018)

BALANCE SHEET
31 JANUARY 2025

31.1.25 31.1.24
Notes £    £    £    £   
FIXED ASSETS
Investments 4 38,423 38,423

CURRENT ASSETS
Debtors: amounts falling due within one year 5 20,179,212 26,360,564
Debtors: amounts falling due after more than
one year

5

6,326,124

283,016
Cash at bank 1,524 28
26,506,860 26,643,608
CREDITORS
Amounts falling due within one year 6 84,011 62,327
NET CURRENT ASSETS 26,422,849 26,581,281
TOTAL ASSETS LESS CURRENT
LIABILITIES

26,461,272

26,619,704

CAPITAL AND RESERVES
Called up share capital 7 1 1
Share premium 21,442,476 21,442,476
Retained earnings 5,018,795 5,177,227
SHAREHOLDERS' FUNDS 26,461,272 26,619,704

The financial statements have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

In accordance with Section 444 of the Companies Act 2006, the Income Statement has not been delivered.

The financial statements were approved by the Board of Directors and authorised for issue on 29 July 2026 and were signed on its behalf by:





T F Poulk - Director


DECIBEL GROUP LONDON LIMITED (REGISTERED NUMBER: 07836018)

NOTES TO THE FINANCIAL STATEMENTS
FOR THE YEAR ENDED 31 JANUARY 2025

1. STATUTORY INFORMATION

Decibel Group London Limited is a private company, limited by shares , registered in England and Wales. The company's registered number and registered office address can be found on the Company Information page.

2. ACCOUNTING POLICIES

Basis of preparing the financial statements
These financial statements have been prepared in accordance with Financial Reporting Standard 102 "The Financial Reporting Standard applicable in the UK and Republic of Ireland" including the provisions of Section 1A "Small Entities" and the Companies Act 2006. The financial statements have been prepared under the historical cost convention.

Going Concern
The financial statements have been prepared on a going concern basis as Medallia, Inc, an intermediate parent company, will continue to support the Company for a period of at least twelve months and one day from the date the audit report attached to these financial statements is signed.

Preparation of consolidated financial statements
The financial statements contain information about Decibel Group London Limited as an individual company and do not contain consolidated financial information as the parent of a group. The company is exempt under Section 399(2A) of the Companies Act 2006 from the requirements to prepare consolidated financial statements.

Related party exemption
The company has taken advantage of exemption, under the terms of Financial Reporting Standard 102 'The Financial Reporting Standard applicable in the UK and Republic of Ireland', not to disclose related party transactions with wholly owned subsidiaries within the group.

Investments in subsidiaries
Investments in subsidiary undertakings are recognised at cost and reviewed annually for impairment.

Taxation
Taxation for the year comprises current and deferred tax. Tax is recognised in the Income Statement, except to the extent that it relates to items recognised in other comprehensive income or directly in equity.

Current or deferred taxation assets and liabilities are not discounted.

Current tax is recognised at the amount of tax payable using the tax rates and laws that have been enacted or substantively enacted by the balance sheet date.

Deferred tax
Deferred tax is recognised in respect of all timing differences that have originated but not reversed at the balance sheet date.

Timing differences arise from the inclusion of income and expenses in tax assessments in periods different from those in which they are recognised in financial statements. Deferred tax is measured using tax rates and laws that have been enacted or substantively enacted by the year end and that are expected to apply to the reversal of the timing difference.

Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits.

Foreign currencies
Assets and liabilities in foreign currencies are translated into sterling at the rates of exchange ruling at the balance sheet date. Transactions in foreign currencies are translated into sterling at the rate of exchange ruling at the date of transaction. Exchange differences are taken into account in arriving at the operating result.

DECIBEL GROUP LONDON LIMITED (REGISTERED NUMBER: 07836018)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 JANUARY 2025

2. ACCOUNTING POLICIES - continued

Financial instruments
Basic financial instruments as covered by Section 11 of FRS102 are measured at amortised cost. The company does not have any other financial instruments as covered by Section 12 of FRS102.

3. EMPLOYEES AND DIRECTORS

The average number of employees during the year was NIL (2024 - NIL).

4. FIXED ASSET INVESTMENTS
Shares in
group
undertakings
£   
COST
At 1 February 2024
and 31 January 2025 38,423
NET BOOK VALUE
At 31 January 2025 38,423
At 31 January 2024 38,423

5. DEBTORS
31.1.25 31.1.24
£    £   
Amounts falling due within one year:
Amounts owed by group undertakings 20,179,212 20,317,456
Other debtors - 6,043,108
20,179,212 26,360,564

Amounts falling due after more than one year:
Amounts owed by group undertakings 283,016 283,016
Other debtors & prepayments 6,043,108 -
6,326,124 283,016

Aggregate amounts 26,505,336 26,643,580

6. CREDITORS: AMOUNTS FALLING DUE WITHIN ONE YEAR
31.1.25 31.1.24
£    £   
Amounts owed to group undertakings 54,960 16,477
Other creditors & accruals 29,051 45,850
84,011 62,327

DECIBEL GROUP LONDON LIMITED (REGISTERED NUMBER: 07836018)

NOTES TO THE FINANCIAL STATEMENTS - continued
FOR THE YEAR ENDED 31 JANUARY 2025

7. CALLED UP SHARE CAPITAL

Allotted, issued and fully paid:
Number: Class: Nominal 31.1.25 31.1.24
value: £    £   
100 Ordinary £0.01 1 1

8. DISCLOSURE UNDER SECTION 444(5B) OF THE COMPANIES ACT 2006

The Report of the Auditors was unqualified.

Emma Crowley (Senior Statutory Auditor)
for and on behalf of Oury Clark Chartered Accountants

We would like to draw your attention to the following statement contained within our audit report as included within the full financial statements:-
"Use of our report
This report is made solely to the company's members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the company's members those matters we are required to state to them in a Report of the Auditors and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the company and the company's members as a body, for our audit work, for this report, or for the opinions we have formed."

9. POST BALANCE SHEET EVENTS

After the year end, on 18 June 2025, Decibel Group London Limited agreed revised terms with a borrower in respect of a loan note receivable of US$7,657,000, originally due on 31 July 2024. Under the new agreement, the repayment date has been extended to 31 July 2027. This event did not adjust the carrying amount of the receivable at 31 January 2025, which remained classified as current and overdue at the year end.

10. ULTIMATE CONTROLLING PARTY

The immediate parent company is Medallia Holdings, LLC, a company incorporated in the United States of America. The registered office is Corporation Service Company, 251 Little Falls Drive, Wilmington, DE 19808 USA.

The ultimate parent company, and the smallest and largest undertaking, which consolidates these financial statements is Medallia, Inc., a company incorporated in the United States. Copies of these financial statements of Medallia, Inc. are not publicly available. The registered office is Corporation Service Company, 251 Little Falls Drive, Wilmington, DE 19808 USA.

The directors believe there is no ultimate controlling party.