Company Registration No. 07501286 (England and Wales)
Real Response Media Limited
Unaudited accounts
for the year ended 31 December 2025
Real Response Media Limited
Unaudited accounts
Contents
Real Response Media Limited
Company Information
for the year ended 31 December 2025
Company Number
07501286 (England and Wales)
Registered Office
Egerton House
68 Baker Street
Weybridge
KT13 8AL
United Kingdom
Accountants
P10 Accountancy Ltd
Egerton House
68 Baker Street
Weybridge
KT13 8AL
Real Response Media Limited
Statement of financial position
as at 31 December 2025
Tangible assets
22,325
19,662
Cash at bank and in hand
470,870
392,398
Creditors: amounts falling due within one year
(1,134,771)
(915,007)
Net current assets
826,123
409,130
Total assets less current liabilities
848,550
428,894
Creditors: amounts falling due after more than one year
(229,633)
(20,507)
Provisions for liabilities
Deferred tax
(5,582)
(4,916)
Net assets
613,335
403,471
Called up share capital
145
145
Share premium
199,955
199,955
Fair value reserve
-
(798)
Profit and loss account
413,235
204,169
Shareholders' funds
613,335
403,471
For the year ending 31 December 2025 the company was entitled to exemption from audit under section 477 of the Companies Act 2006 relating to small companies. The members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.
The director acknowledges his responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.
These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies' regime and in accordance with the provisions of FRS 102 Section 1A - Small Entities. The profit and loss account has not been delivered to the Registrar of Companies.
The financial statements were approved by the Board and authorised for issue on 15 July 2026 and were signed on its behalf by
Chris Pitchford
Director
Company Registration No. 07501286
Real Response Media Limited
Notes to the Accounts
for the year ended 31 December 2025
Real Response Media Limited is a private company, limited by shares, registered in England and Wales, registration number 07501286. The registered office is Egerton House, 68 Baker Street, Weybridge, KT13 8AL, United Kingdom.
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Compliance with accounting standards
The accounts have been prepared in accordance with the provisions of FRS 102 Section 1A Small Entities. There were no material departures from that standard.
The principal accounting policies adopted in the preparation of the financial statements are set out below and have remained unchanged from the previous year, and also have been consistently applied within the same accounts.
The accounts have been prepared under the historical cost convention as modified by the revaluation of certain fixed assets.
The accounts are presented in £ sterling.
Turnover is measured at the fair value of the consideration received or receivable, excluding discounts, rebates, value added tax and other sales taxes.
Turnover from the sale of goods is recognised when goods have been delivered to customers such that risks and rewards of ownership have transferred to them. Turnover from the rendering of services is recognised by reference to the stage of completion of the contract.
The stage of completion of a contract is measured by comparing the costs incurred for work performed to date to the total estimated contract costs.
Tangible fixed assets and depreciation
Tangible assets are included at cost less depreciation and impairment. Depreciation has been provided at the following rates in order to write off the assets over their estimated useful lives:
Fixtures & fittings
25% Reducing balance
Computer equipment
25% Reducing balance
Intangible fixed assets (including purchased goodwill and patents) are included at cost less accumulated amortisation.
Cash and cash equivalents are basic financial assets and include cash in hand, deposits held at call with banks, other short-term liquid investments with original maturities of three months or less, and bank overdrafts. Bank overdrafts are shown within borrowings in current liabilities.
Basic financial instruments are recognised at amortised cost, except for investments in non-convertible preference and non-puttable ordinary shares which are measured at fair value, with changes recognised in profit or loss. Derivative financial instruments are initially recorded at cost and thereafter at fair value with changes recognised in profit or loss.
Real Response Media Limited
Notes to the Accounts
for the year ended 31 December 2025
Investment assets are included at market fair value. Gains are recognised in the income statement. Deferred taxation is provided on these gains at the rate expected to apply when the asset is sold.
The company operates a defined contribution scheme for the benefit of its employees. Contributions payable are recognised in the profit and loss account when due.
The tax expense represents the sum of the tax currently payable and deferred tax.
The tax currently payable is based on taxable profit for the year. Taxable profit differs from net profit as reported in the profit and loss account because it excludes items of income or expense that are taxable or deductible in other years and it further excludes items that are never taxable or deductible.
The company’s liability for current tax is calculated using tax rates that have been enacted or substantively enacted by the reporting end date.
Deferred tax arises as a result of including items of income and expenditure in taxation computations in periods different from those in which they are included in the company's accounts. Deferred tax is provided in full on timing differences which result in an obligation to pay more (or less) tax at a future date, at the average tax rates that are expected to apply when the timing differences reverse, based on current tax rates and laws.
Deferred tax assets and liabilities are not discounted.
Monetary assets and liabilities in foreign currencies are translated into sterling at the rates of exchange ruling at the balance sheet date. Transactions in foreign currencies are translated into sterling at the rates of exchange ruling at the date of the transaction. Exchange differences are taken into account in arriving at the operating profit.
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Intangible fixed assets
Goodwill
At 31 December 2025
353,397
At 31 December 2025
353,397
Real Response Media Limited
Notes to the Accounts
for the year ended 31 December 2025
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Tangible fixed assets
Fixtures & fittings
Computer equipment
Total
Cost or valuation
At cost
At cost
At 1 January 2025
7,779
48,510
56,289
Additions
3,722
6,389
10,111
At 31 December 2025
11,501
54,899
66,400
At 1 January 2025
5,771
30,856
36,627
Charge for the year
1,432
6,016
7,448
At 31 December 2025
7,203
36,872
44,075
At 31 December 2025
4,298
18,027
22,325
At 31 December 2024
2,008
17,654
19,662
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Investments
Other investments
Valuation at 1 January 2025
102
Valuation at 31 December 2025
102
Amounts falling due within one year
Trade debtors
1,059,800
680,001
Amounts due from group undertakings etc.
7,213
7,213
Accrued income and prepayments
302,338
169,782
Other debtors
120,673
74,743
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Creditors: amounts falling due within one year
2025
2024
Bank loans and overdrafts
55,873
41,014
Trade creditors
243,037
345,885
Amounts owed to group undertakings and other participating interests
-
20,419
Taxes and social security
120,273
52,825
Other creditors
78,286
62,320
Deferred income
333,860
118,643
Real Response Media Limited
Notes to the Accounts
for the year ended 31 December 2025
9
Creditors: amounts falling due after more than one year
2025
2024
Allotted, called up and fully paid:
145 Ordinary shares of £1 each
145
145
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Average number of employees
During the year the average number of employees was 30 (2024: 24).