1. Introduction
This strategic report outlines the financial performance, key developments, and outlook of the group for the financial year ended 31 March 2026. It includes analysis of our operational results, key risks, and post-year-end changes affecting the business.
The Group provides integrated business-to-business marketing services, principally to clients in the technology sector, with operations in the United Kingdom, Singapore and Australia.
Strategic Objectives for FY2026 and Beyond:
Deepen client relationships across global technology brands.
Enhance integrated marketing capabilities under the Trilliad group.
Drive operational efficiencies and improve profitability.
Expand the group’s presence in Asia-Pacific and EMEA.
3.1 Key Financial Metrics
Metric | 2026 (£) | 2025 (£) | % Change |
Turnover | 22,724,058 | 22,084,766 | +2.9% |
Gross Profit | 3,914,370 | 6,434,677 | -39.2% |
Operating Loss | (1,873,113) | (1,113,069) | +68.3% |
Loss After Tax | (1,900,256) | (1,113,055) | +70.7% |
Cash at Bank and in Hand | 2,949,777 | 2,560,943 | +15.2% |
3.2 Segmental Revenue Performance
UK: Continued to be the largest revenue contributor, although lower than last year.
Singapore: Strong growth in media operations, positioning the region as a key digital hub.
Australia: Decline in the turnover from this region in the year.
4. Analysis of Operating Performance
Revenue Growth: Group turnover increased by 2.9% to £22.7 million (2025: £22.1 million). Revenue in Singapore increased to £9.1 million (2025: £6.0 million), offsetting lower revenue in the UK and Australia.
Gross Margin Worsening: Gross profit decreased to £3.9 million (2025: £6.4 million), with gross margin reducing to 17.2% (2025: 29.1%). The Group continued to take action to align its cost base with its operations, with administrative expenses reducing to £5.6 million (2025: £7.3 million) and average employee numbers reducing from 74 to 51.
Operating Loss Increase: The Group reported an operating loss of £1.90 million (2025: £1.11 million). Despite the operating loss, the Group generated £378,000 of cash from operating activities and cash at bank increased to £2.95 million (2025: £2.56 million). At the year end, the Group had net current liabilities of £1.13 million and net liabilities of £3.59 million.
Foreign Exchange: The group experienced modest foreign exchange losses due to currency fluctuations in Asian markets.
5. Cash Flow and Working Capital
Cash Position: The group closed the year with cash reserves of £2.9M, following continued investment in growth and integration-related activities.
Debtors and Creditors: Tight working capital management resulted in an improved debtor position. Trade creditors have increased, despite a focus on timely payments and vendor relationship management.
Net Current Liabilities: While the group continues to operate with net current liabilities, this is mitigated by the strong support of the wider Trilliad group.
6. Principal Risks and Uncertainties
Risk | Description | Mitigation |
Client Concentration | Dependency on a small group of key clients | Service diversification and multi-region contract structures |
Talent Retention | Attraction and retention of skilled marketing professionals | Competitive benefits, career development, and remote flexibility |
Currency Risk | FX volatility in Asia-Pacific regions | Monthly FX reviews and forward contract usage |
Technology Changes | Evolving MarTech landscape impacting delivery models | Continued investment in technology and partner platforms |
The Group's principal risks include maintaining and developing key client relationships, improving gross margins and profitability, managing liquidity and working capital, and exposure to foreign currency movements arising from its international operations.
Management continues to focus on improving operational performance and maintaining appropriate control over costs and working capital.
7. Strategic Initiatives and Outlook
7.1 Post-Acquisition Integration
Following the acquisition by Trilliad in July 2024, the group has begun aligning with broader group infrastructure. Synergies are expected across CRM, analytics, and operational platforms, with minimal disruption to client delivery. Leadership continuity has been maintained, ensuring cultural and commercial alignment.
7.2 Sustainability and ESG
The group continues to align with its ESG policy, focusing on:
Environmental: Remote-first work model, low carbon operations, and reduced office footprint.
Social: Expansion of DEI programs and internal community groups.
Governance: Continued oversight by the ESG Committee, supported by robust policies on ethics, anti-bribery, and data privacy.
8. Going Concern Considerations
The directors' priorities are to improve gross margins and operating profitability while maintaining disciplined cost and working capital management.
The directors have considered the Group's financial position, cash flow forecasts, expected trading performance and the continued financial support available from its parent company. Although the Group reported an operating loss and had net liabilities at 31 March 2026, the directors have a reasonable expectation that the Group has adequate resources to continue in operational existence for the foreseeable future.
Accordingly, the directors continue to adopt the going concern basis in preparing the financial statements.
9. Post Balance Sheet Events
There were no significant post-balance sheet events that require separate disclosure, other than the continued integration of group operations with Trilliad’s strategic and operational platforms.
10. Conclusion
The group delivered solid revenue growth in 2026 but suffered from decreasing gross profit margins and a resulting increase in the operating loss. The backing of Trilliad enhances its ability to scale and evolve as a strategic marketing partner for B2B brands globally. The directors remain focused on driving profitability and innovation in the year ahead.
On behalf of the board
The directors present their annual report and financial statements for the year ended 31 March 2026.
The results for the year are set out on page 10.
No ordinary dividends were paid. The directors do not recommend payment of a further dividend.
The directors who held office during the year and up to the date of signature of the financial statements were as follows:
In accordance with the company's articles, a resolution proposing that Shaw Gibbs (Audit) Limited be reappointed as auditor of the group will be put at a General Meeting.
The financial statements have been prepared on the going concern basis, refer to accounting policy note 1.4.
This report has been prepared in accordance with the provisions applicable to companies entitled to the medium-sized companies exemption.
United Kingdom company law requires the directors to prepare financial statements for each financial year. Under that law, the directors have elected to prepare the group and parent company financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law). Under company law, the directors must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the group and parent company, and of the profit or loss of the group for that period.
In preparing these financial statements, the directors are required to:
select suitable accounting policies and then apply them consistently;
make judgements and accounting estimates that are reasonable and prudent;
state whether applicable United Kingdom Accounting Standards have been followed, subject to any material departures disclosed and explained in the financial statements; and
prepare the financial statements on the going concern basis unless it is inappropriate to presume that the group and parent company will continue in business.
The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the group’s and parent company’s transactions and disclose with reasonable accuracy at any time the financial position of the group and parent company, and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the group and parent company, and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.
We have audited the financial statements of Just Global UK Limited (the 'parent company') and its subsidiaries (the 'group') for the year ended 31 March 2026 which comprise the group profit and loss account, the group statement of comprehensive income, the group balance sheet, the company balance sheet, the group statement of changes in equity, the company statement of changes in equity, the group statement of cash flows and notes to the financial statements, including significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland (United Kingdom Generally Accepted Accounting Practice).
Basis for opinion
Conclusions relating to going concern
Other information
Opinions on other matters prescribed by the Companies Act 2006
As explained more fully in the directors' responsibilities statement, the directors are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error. In preparing the financial statements, the directors are responsible for assessing the group's and parent company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the group or parent company or to cease operations, or have no realistic alternative but to do so.
Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud, is detailed below.
At the planning stage of the audit we gain an understanding of the laws and regulations which apply to the company and how the management seek to comply with those laws regulations. This helps us to plan appropriate risk assessments.
During the audit we focused on relevant risk areas and review the compliance with the laws and regulations by making relevant enquiries and undertaking corroboration, for example by reviewing Board Minutes and other documentation.
We assessed the risk of material misstatement in the financial statements including as a result of fraud and undertook procedures including:
Reviewing the controls set in place by management
Making enquiries of management as to whether they consider fraud or other irregularity may have taken place, or where such opportunity might exist
Challenging management assumptions with regard to accounting estimates
Identifying and testing journal entries, particularly those which appear to be unusual by size or nature
Because of the inherent limitations of an audit, there is a risk that we will not detect all irregularities, including those leading to a material misstatement in the financial statements or non-compliance with regulation. This risk increases the more that compliance with a law or regulation is removed from the events and transactions reflected in the financial statements, as we will be less likely to become aware of instances of non-compliance. The risk is also greater regarding irregularities occurring due to fraud rather than error, as fraud involves intentional concealment, forgery, collusion, omission or misrepresentation.
A further description of our responsibilities is available on the Financial Reporting Council’s website at: https://www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor's report.
Use of our report
This report is made solely to the parent company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the parent company’s members those matters we are required to state to them in an auditor's report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the parent company and the parent company’s members as a body, for our audit work, for this report, or for the opinions we have formed.
As permitted by section 408 of the Companies Act 2006, the company has not presented its own profit and loss account and related notes. The company’s loss for the year was £1,750,946 (2025 - £1,410,898 loss).
These financial statements have been prepared in accordance with the provisions relating to medium-sized companies.
Just Global UK Limited (“the company”) is a private limited company domiciled and incorporated in England and Wales. The registered office is Suite 1015 York House, 18 York Road, Maidenhead, SL6 1SF.
The group consists of Just Global UK Limited and all of its subsidiaries.
These financial statements have been prepared in accordance with FRS 102 “The Financial Reporting Standard applicable in the UK and Republic of Ireland” (“FRS 102”) and the requirements of the Companies Act 2006.
The financial statements are prepared in sterling, which is the functional currency of the company. Monetary amounts in these financial statements are rounded to the nearest £.
The financial statements have been prepared under the historical cost convention. The principal accounting policies adopted are set out below.
The company is a qualifying entity for the purposes of FRS 102, being a member of a group where the parent of that group prepares publicly available consolidated financial statements, including this company, which are intended to give a true and fair view of the assets, liabilities, financial position and profit or loss of the group. The company has therefore taken advantage of exemptions from the following disclosure requirements for parent company information presented within the consolidated financial statements:
Section 7 ‘Statement of Cash Flows’: Presentation of a statement of cash flow and related notes and disclosures;
Section 11 ‘Basic Financial Instruments’ and Section 12 ‘Other Financial Instrument Issues: Interest income/expense and net gains/losses for financial instruments not measured at fair value; basis of determining fair values; details of collateral, loan defaults or breaches, details of hedges, hedging fair value changes recognised in profit or loss and in other comprehensive income;
Section 33 ‘Related Party Disclosures’: Compensation for key management personnel.
The consolidated group financial statements consist of the financial statements of the parent company Just Global UK Limited together with all entities controlled by the parent company (its subsidiaries) and the group’s share of its interests in joint ventures and associates.
All financial statements are made up to 31 March 2026. Where necessary, adjustments are made to the financial statements of subsidiaries to bring the accounting policies used into line with those used by other members of the group.
All intra-group transactions, balances and unrealised gains on transactions between group companies are eliminated on consolidation. Unrealised losses are also eliminated unless the transaction provides evidence of an impairment of the asset transferred.
Subsidiaries are consolidated in the group’s financial statements from the date that control commences until the date that control ceases.
Entities in which the group holds an interest and which are jointly controlled by the group and one or more other venturers under a contractual arrangement are treated as joint ventures. Entities other than subsidiary undertakings or joint ventures, in which the group has a participating interest and over whose operating and financial policies the group exercises a significant influence, are treated as associates.
Investments in joint ventures and associates are carried in the group balance sheet at cost plus post-acquisition changes in the group’s share of the net assets of the entity, less any impairment in value. The carrying values of investments in joint ventures and associates include acquired goodwill.
If the group’s share of losses in a joint venture or associate equals or exceeds its investment in the joint venture or associate, the group does not recognise further losses unless it has incurred obligations to do so or has made payments on behalf of the joint venture or associate.
Unrealised gains arising from transactions with joint ventures and associates are eliminated to the extent of the group’s interest in the entity.
At the time of approving the financial statements, the directors have a reasonable expectation that the group has adequate resources to continue in operational existence for the foreseeable future. The company also continues to receive financial support from its parent company. The directors considered the group's cash flow forecasts, performance post year-end, and the financial support available from Trilliad. Based on this review, the directors are confident that the group will continue as a going concern for at least the next 12 months. Thus the directors continue to adopt the going concern basis of accounting in preparing the financial statements.
Turnover is recognised at the fair value of the consideration received or receivable for goods and services provided in the normal course of business, and is shown net of VAT and other sales related taxes. The fair value of consideration takes into account trade discounts, settlement discounts and volume rebates.
When cash inflows are deferred and represent a financing arrangement, the fair value of the consideration is the present value of the future receipts. The difference between the fair value of the consideration and the nominal amount received is recognised as interest income.
Revenue from the sale of goods is recognised when the significant risks and rewards of ownership of the goods have passed to the buyer (usually on dispatch of the goods), the amount of revenue can be measured reliably, it is probable that the economic benefits associated with the transaction will flow to the entity and the costs incurred or to be incurred in respect of the transaction can be measured reliably.
Revenue from contracts for the provision of professional services is recognised by reference to the stage of completion when the stage of completion, costs incurred and costs to complete can be estimated reliably. The stage of completion is calculated by comparing costs incurred, mainly in relation to contractual hourly staff rates and materials, as a proportion of total costs. Where the outcome cannot be estimated reliably, revenue is recognised only to the extent of the expenses recognised that it is probable will be recovered. Advance billings to customers are treated as deferred income until the outcome of the project can be assessed with reasonable certainty, at which time deferred income is released to turnover to reflect the proportion of work completed. Excess progress payments are included in current liabilities as deferred income.
The gain or loss arising on the disposal of an asset is determined as the difference between the sale proceeds and the carrying value of the asset, and is recognised in the profit and loss account.
Equity investments are measured at fair value through profit or loss, except for those equity investments that are not publicly traded and whose fair value cannot otherwise be measured reliably, which are recognised at cost less impairment until a reliable measure of fair value becomes available.
In the parent company financial statements, investments in subsidiaries, associates and jointly controlled entities are initially measured at cost and subsequently measured at cost less any accumulated impairment losses.
A subsidiary is an entity controlled by the group. Control is the power to govern the financial and operating policies of the entity so as to obtain benefits from its activities.
An associate is an entity, being neither a subsidiary nor a joint venture, in which the company holds a long-term interest and where the company has significant influence. The group considers that it has significant influence where it has the power to participate in the financial and operating decisions of the associate.
Investments in associates are initially recognised at the transaction price (including transaction costs) and are subsequently adjusted to reflect the group’s share of the profit or loss, other comprehensive income and equity of the associate using the equity method. Any difference between the cost of acquisition and the share of the fair value of the net identifiable assets of the associate on acquisition is recognised as goodwill. Any unamortised balance of goodwill is included in the carrying value of the investment in associates.
Losses in excess of the carrying amount of an investment in an associate are recorded as a provision only when the company has incurred legal or constructive obligations or has made payments on behalf of the associate.
In the parent company financial statements, investments in associates are accounted for at cost less impairment.
Entities in which the group has a long term interest and shares control under a contractual arrangement are classified as jointly controlled entities.
At each reporting period end date, the group reviews the carrying amounts of its tangible assets to determine whether there is any indication that those assets have suffered an impairment loss. If any such indication exists, the recoverable amount of the asset is estimated in order to determine the extent of the impairment loss (if any). Where it is not possible to estimate the recoverable amount of an individual asset, the company estimates the recoverable amount of the cash-generating unit to which the asset belongs. The carrying amount of the investments accounted for using the equity method is tested for impairment as a single asset. Any goodwill included in the carrying amount of the investment is not tested separately for impairment.
The group has elected to apply the provisions of Section 11 ‘Basic Financial Instruments’ and Section 12 ‘Other Financial Instruments Issues’ of FRS 102 to all of its financial instruments.
Financial instruments are recognised in the group's balance sheet when the group becomes party to the contractual provisions of the instrument.
Financial assets and liabilities are offset and the net amounts presented in the financial statements when there is a legally enforceable right to set off the recognised amounts and there is an intention to settle on a net basis or to realise the asset and settle the liability simultaneously.
Basic financial assets, which include debtors and cash and bank balances, are initially measured at transaction price including transaction costs and are subsequently carried at amortised cost using the effective interest method unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest. Financial assets classified as receivable within one year are not amortised.
Basic financial liabilities, including creditors, bank loans, loans from fellow group companies and preference shares that are classified as debt, are initially recognised at transaction price unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future payments discounted at a market rate of interest. Financial liabilities classified as payable within one year are not amortised.
Debt instruments are subsequently carried at amortised cost, using the effective interest rate method.
Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Amounts payable are classified as current liabilities if payment is due within one year or less. If not, they are presented as non-current liabilities. Trade creditors are recognised initially at transaction price and subsequently measured at amortised cost using the effective interest method.
Equity instruments issued by the group are recorded at the proceeds received, net of transaction costs. Dividends payable on equity instruments are recognised as liabilities once they are no longer at the discretion of the group.
The tax expense represents the sum of the tax currently payable and deferred tax.
The tax currently payable is based on taxable profit for the year. Taxable profit differs from net profit as reported in the profit and loss account because it excludes items of income or expense that are taxable or deductible in other years and it further excludes items that are never taxable or deductible. The group’s liability for current tax is calculated using tax rates that have been enacted or substantively enacted by the reporting end date.
Deferred tax liabilities are generally recognised for all timing differences and deferred tax assets are recognised to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits. Such assets and liabilities are not recognised if the timing difference arises from goodwill or from the initial recognition of other assets and liabilities in a transaction that affects neither the tax profit nor the accounting profit.
The carrying amount of deferred tax assets is reviewed at each reporting end date and reduced to the extent that it is no longer probable that sufficient taxable profits will be available to allow all or part of the asset to be recovered. Deferred tax is calculated at the tax rates that are expected to apply in the period when the liability is settled or the asset is realised. Deferred tax is charged or credited in the profit and loss account, except when it relates to items charged or credited directly to equity, in which case the deferred tax is also dealt with in equity. Deferred tax assets and liabilities are offset if, and only if, there is a legally enforceable right to offset current tax assets and liabilities and the deferred tax assets and liabilities relate to taxes levied by the same tax authority.
The costs of short-term employee benefits are recognised as a liability and an expense, unless those costs are required to be recognised as part of the cost of stock or fixed assets.
The cost of any unused holiday entitlement is recognised in the period in which the employee’s services are received.
Termination benefits are recognised immediately as an expense when the company is demonstrably committed to terminate the employment of an employee or to provide termination benefits.
Payments to defined contribution retirement benefit schemes are charged as an expense as they fall due.
Rentals payable under operating leases, including any lease incentives received, are charged to profit or loss on a straight line basis over the term of the relevant lease except where another more systematic basis is more representative of the time pattern in which economic benefits from the leased asset are consumed.
Transactions in currencies other than pounds sterling are recorded at the rates of exchange prevailing at the dates of the transactions. At each reporting end date, monetary assets and liabilities that are denominated in foreign currencies are retranslated at the rates prevailing on the reporting end date. Gains and losses arising on translation in the period are included in profit or loss.
In the application of the group’s accounting policies, the directors are required to make judgements, estimates and assumptions about the carrying amount of assets and liabilities that are not readily apparent from other sources. The estimates and associated assumptions are based on historical experience and other factors that are considered to be relevant. Actual results may differ from these estimates.
The estimates and underlying assumptions are reviewed on an ongoing basis. Revisions to accounting estimates are recognised in the period in which the estimate is revised where the revision affects only that period, or in the period of the revision and future periods where the revision affects both current and future periods.
The following judgements (apart from those involving estimates) have had the most significant effect on amounts recognised in the financial statements.
At each balance sheet date the directors of the company consider the recoverability of trade and other debtors and record provisions for any bad or doubtful debts. Such decisions are based on discussions with debtors and experience including comparisons of the relative age of accounts and consideration of actual write-off history.
The actual level of debt collected subsequently may differ from the estimated levels of recovery and could impact future operating results positively or negatively.
Recognition of revenue and profit in regard to long-term contracts is based on judgements made in respect of the ultimate profitability of that project. Such judgements are arrived at through the use of estimates in relation to the costs and value of work performed to date and to be performed in bringing contracts to completion. These estimates are made by reference to surveys of progress on each contract, changes in the scope of work undertaken and the contractual terms under which the work is being performed. Consideration is also given to the recoverability of any unagreed income from variations to contracts and the external certification of the work performed.
Revenue is recognised in line with the stage of completion percentage. The stage of completion percentage is based on either cost, the passage of time or milestones depending on the specific type of the long term contract.
Similarly, where the company receives payments on account in advance of the associated work being performed then the directors of the company exercise judgement in identifying these and requiring the necessary adjustments to be made to the accounts.
The estimates and assumptions which have a significant risk of causing a material adjustment to the carrying amount of assets and liabilities are as follows.
Accounting standards require that the company makes provision in the accounts for expected liabilities to
which the company was contracted at the period end date. Such provisions may include dilapidation costs,
staff costs or costs associated with the continuation of the company's trade. Both the amount and maturity
of these liabilities could be different from those estimated.
The average monthly number of persons (including directors) employed by the group and company during the year was:
Their aggregate remuneration comprised:
The actual charge for the year can be reconciled to the expected credit for the year based on the profit or loss and the standard rate of tax as follows:
Details of the company's subsidiaries at 31 March 2026 are as follows:
Work in progress balances for the group amounting to £197,943 (2025 : £193,372) and for the company amounting to £123,619 (2025: £8,728) are included in the prepayments and accrued income balance.
Deferred income balances for the group amounting to £2,880,057 (2025: £4,003,683) and for the company amounting to £1,908,734 (2025: £2,661,831) are included in the accruals and deferred income balance.
After 31 March 2026, the intercompany loan has been classified as due after more than one year as the post year-end loan agreement formalises the parties' existing intention at the reporting date that the balance would not be repayable within 12 months.
The following are the major deferred tax liabilities and assets recognised by the group and company:
A defined contribution pension scheme is operated for all qualifying employees. The assets of the scheme are held separately from those of the group in an independently administered fund.
At the reporting end date the group had outstanding commitments for future minimum lease payments under non-cancellable operating leases, which fall due as follows:
In accordance with FRS 102 paragraph 33.1A, the exemption has been taken from disclosing transactions and balances with group companies on the basis that every subsidiary that is party to such transactions is wholly owned by Just Global UK Limited.
Included within amounts owed by group undertakings in debtors due within one year is £13,614 due to a related company. Included within amounts owed to group undertakings in creditors is £4,491,995 due to a related company, of which £2,008,983 falls due within one year and £2,483,012 falls due after more than one year.
No guarantees have been given or received.