Primedia Solutions Limited
Report and Accounts
31 December 2025
Registered Number
07304471
(England and Wales)
Primedia Solutions Limited
Balance Sheet
as at 31 December 2025
Registered Number: 07304471
Notes 2025 2024
£ £ £ £
Fixed assets
Tangible assets 3 325,000 285,000
Investments 4 113,853 93,853
438,853 378,853
Current assets
Cash at bank and in hand 31,982 54,620
Creditors: amounts falling due within one year 5 (53,491) (49,058)
Net current (liabilities)/assets (21,509) 5,562
Total assets less current liabilities 417,344 384,415
Net assets 417,344 384,415
Capital and reserves
Called up share capital 2 2
Profit and loss account 417,342 384,413
Shareholders' funds 417,344 384,415
The director is satisfied that the company is entitled to exemption from the requirement to obtain an audit under section 477 of the Companies Act 2006.
The members have not required the company to obtain an audit in accordance with section 476 of the Act.
The director acknowledges his responsibilities for complying with the requirements of the Companies Act 2006 with respect to accounting records and the preparation of accounts.
The accounts have been prepared and delivered in accordance with the special provisions applicable to companies subject to the small companies regime. The profit and loss account has not been delivered to the Registrar of Companies.
P R Ibbetson
Director
Approved by the board on 18 September 2026
Primedia Solutions Limited
Notes to the accounts
for the year ended 31 December 2025
1 Accounting policies
Basis of preparation
The accounts have been prepared under the historical cost convention, modified to include investment property at fair value, and in accordance with FRS 102, The Financial Reporting Standard applicable in the UK and Republic of Ireland (as applied to small entities by section 1A of the standard).
Turnover
Turnover represents amounts receivable, net of value added tax, from the provision of media briefing and advisory services and from the letting of holiday accommodation. Advisory income is recognised when the service is provided, and letting income in the period in which the letting takes place.
Tangible fixed assets and investment property
Investment property is measured at fair value at each reporting date, with changes in fair value recognised in the profit and loss account, and is not depreciated. Other tangible fixed assets are measured at cost less accumulated depreciation and any accumulated impairment losses. Depreciation is provided on those assets at rates calculated to write off the cost, less estimated residual value, of each asset evenly over its expected useful life, as follows:
Fixtures and fittings 33% straight line
Computer equipment 50% straight line
Investments
Investments in subsidiaries, associates and joint ventures are measured at cost less any accumulated impairment losses. Listed investments are measured at fair value. Unlisted investments are measured at fair value unless the value cannot be measured reliably, in which case they are measured at cost less any accumulated impairment losses. Changes in fair value are included in the profit and loss account.
Creditors
Short term creditors are measured at transaction price (which is usually the invoice price). Loans and other financial liabilities are initially recognised at transaction price net of any transaction costs and subsequently measured at amortised cost determined using the effective interest method.
Taxation
A current tax liability is recognised for the tax payable on the taxable profit of the current and past periods. A current tax asset is recognised in respect of a tax loss that can be carried back to recover tax paid in a previous period. Deferred tax is recognised in respect of all timing differences between the recognition of income and expenses in the financial statements and their inclusion in tax assessments. Unrelieved tax losses and other deferred tax assets are recognised only to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits. Deferred tax is measured using the tax rates and laws that have been enacted or substantively enacted by the reporting date and that are expected to apply to the reversal of the timing difference, except for revalued land and investment property where the tax rate that applies to the sale of the asset is used. Current and deferred tax assets and liabilities are not discounted.
2 Employees 2025 2024
Number Number
Average number of persons employed by the company 1 1
3 Tangible fixed assets
Investment property Plant and machinery etc Motor vehicles Total
£ £ £ £
Cost or valuation
At 1 January 2025 285,000 10,839 - 295,839
Fair value adjustment 40,000 - - 40,000
At 31 December 2025 325,000 10,839 - 335,839
Depreciation
At 1 January 2025 - 10,839 - 10,839
At 31 December 2025 - 10,839 - 10,839
Net book value
At 31 December 2025 325,000 - - 325,000
At 31 December 2024 285,000 - - 285,000
Investment property: 2025 2024
£ £
Historical cost 295,146 295,146
The investment property was valued by P R Ibbetson, a director of the company, at £325,000 on 31st December 2025 on the basis of open market value. The profit and loss account includes £29,854 of unrealised fair value gains, which are not distributable. The deferred tax that would arise on a sale of the property at this value is fully offset by a deferred tax asset on the company's unused tax losses, so no net deferred tax is recognised.
4 Investments
Subsidiary Other
undertakings investments Total
£ £ £
Cost or valuation
At 1 January 2025 - 93,853 93,853
Additions - 20,000 20,000
At 31 December 2025 - 113,853 113,853
Historical cost
At 1 January 2025 - 93,853
At 31 December 2025 - 113,853
Other investments comprise unlisted shares in JournoLink Limited of £93,853 (2024 - £93,853) and an interest-free loan to JournoLink Limited of £20,000 (2024 - £nil), which the company may convert into shares. Both are carried at fair value, which the director considers to be their cost.
5 Creditors: amounts falling due within one year 2025 2024
£ £
Director's current account 47,382 44,308
Accruals 954 1,079
Taxation and social security costs 615 589
Other creditors 4,540 3,082
53,491 49,058
6 Related party transactions
During the year the company advanced an interest-free loan of £20,000 to JournoLink Limited, a company of which P R Ibbetson is a director. The loan is convertible into shares at the company's option. At 31 December 2025 the company owed P R Ibbetson £47,382 (2024 - £44,308) on an interest-free loan account with no fixed repayment terms.
7 Controlling party
There is no ultimate controlling party of the company.
8 Other information
Primedia Solutions Limited is a private company limited by shares and incorporated in England and Wales. Its registered office is: 5th Floor, 167-169 Great Portland Street, London, W1W 5PF. The presentation currency of the accounts is the pound sterling (£).
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