Company registration number 16002838 (England and Wales)
Project Rita Topco Ltd
Annual report and financial statements
For the period ended 31 March 2026
Project Rita Topco Ltd
Company Information
Directors
Mr D Clayton
(Appointed 7 October 2024)
Mr A Gunson
(Appointed 5 March 2025)
Mr A Kilmartin
(Appointed 7 October 2024)
Mr R S Bevington
(Appointed 5 March 2025)
Mr G Sahgal
(Appointed 5 March 2025)
Company number
16002838
Registered office
First Floor
Charter House
2 Woodlands Road
Altrincham
United Kingdom
WA14 1HF
Auditor
DJH Audit Limited
St George's House
56 Peter Street
Manchester
M2 3NQ
Project Rita Topco Ltd
Contents
Page
Strategic report
1 - 2
Directors' report
3 - 4
Independent auditor's report
5 - 8
Profit and loss account
9
Group statement of comprehensive income
10
Group balance sheet
11
Company balance sheet
12
Group statement of changes in equity
13
Company statement of changes in equity
14
Group statement of cash flows
15
Notes to the financial statements
16 - 32
Project Rita Topco Ltd
Strategic report
For the period ended 31 March 2026
- 1 -

The directors present the strategic report for the period ended 31 March 2026.

Principal activities

The Group's principal activity is the provision of discounted family attraction and leisure membership products through its consumer membership platforms. During the period the Group operated principally through its subsidiaries, including Digital Rewards Group Limited. The company acts as the holding company for the Group.

Review of the business

The period represented a transformational year for the Group following the acquisition of Digital Rewards Group Limited on 5 March 2025. The acquisition established the current group structure and provided the platform from which the Group intends to accelerate growth within the family leisure and attraction membership market.

 

For the period ended 31 March 2026, the Group generated turnover of £17.2 million. Gross profit for the period was £5.9 million.

 

The Group recorded an operating loss of £0.3 million and a loss after taxation of £3.6 million. The reported result reflects the impact of the Group's acquisition and financing structure, including amortisation of acquired intangible assets and finance costs associated with the acquisition funding. Finance expenses for the period amounted to £3.0 million, while amortisation charges totalled £3.0 million.

 

The directors consider the underlying trading performance of the operating businesses to be encouraging in light of the Group's first reporting period and the integration activities undertaken following the acquisition.

Principal risks and uncertainties

The Board continually reviews the principal risks facing the Group and seeks to mitigate these through appropriate controls and oversight. Key risks include:

 

 

The directors believe that appropriate procedures are in place to identify, monitor and manage these risks. These risks are reviewed routinely at Board level.

Financial Performance

At 31 March 2026, the Group held cash balances of £2.2 million and current assets of £3.2 million. The Group's balance sheet includes goodwill and acquired intangible assets of £24.1 million arising principally from the acquisition of Digital Rewards Group Limited.

The acquisition was financed through a combination of investor equity, loan notes and senior debt facilities. As a result, the Group reported net liabilities of £3.5 million at the period end. Long-term liabilities included loan notes of £21.1 million and secured debt facilities of £4.8 million.

 

The directors believe that the capital structure established during the acquisition provides an appropriate platform to support the Group's future development and growth strategy.

Project Rita Topco Ltd
Strategic report (continued)
For the period ended 31 March 2026
- 2 -
Key performance indicators

The directors monitor a range of financial and operational metrics when assessing performance. The principal financial indicators during the period included:

 

KPI

2026

Revenue

£17.2m

Gross Profit

£5.9m

Operating Loss

(£0.3m)

Loss After Tax

(£2.2m)

Cash at Year End

£2.2m

Average Employees

36

 

These measures are reviewed regularly by management and the Board to monitor trading performance and support strategic decision making.

Future Developments

The Group enters the new financial year with a clear focus on growing membership revenues, increasing customer engagement and enhancing the range of benefits available to members. Investment will continue in technology, product development and strategic partnerships to strengthen the Group's market position.

 

The directors remain confident in the long-term growth prospects of the business and believe that the Group is well positioned to benefit from increasing consumer demand for value-led leisure and family entertainment products. The Board will continue to focus on operational efficiency, cash generation and the delivery of sustainable long-term shareholder value.

Going Concern

The directors have reviewed the Group's forecasts, available funding facilities and expected trading performance. Having undertaken this assessment, they continue to adopt the going concern basis in preparing the financial statements and have a reasonable expectation that the Group has adequate resources to continue in operational existence for the foreseeable future.

 

On behalf of the board

Mr A Gunson
Director
5 October 2026
Project Rita Topco Ltd
Directors' report
For the period ended 31 March 2026
- 3 -

The directors present their annual report and financial statements for the period ended 31 March 2026.

Results and dividends

The results for the period are set out on page 9.

No ordinary dividends were paid. The directors do not recommend payment of a further dividend.

Directors

The directors who held office during the period and up to the date of signature of the financial statements were as follows:

Mr D Clayton
(Appointed 7 October 2024)
Mr A Gunson
(Appointed 5 March 2025)
Mr A Kilmartin
(Appointed 7 October 2024)
Mr R S Bevington
(Appointed 5 March 2025)
Mr G Sahgal
(Appointed 5 March 2025)
Statement of directors' responsibilities

The directors are responsible for preparing the annual report and the financial statements in accordance with applicable law and regulations.

United Kingdom company law requires the directors to prepare financial statements for each financial year. Under that law, the directors have elected to prepare the group and parent company financial statements in accordance with United Kingdom Generally Accepted Accounting Practice (United Kingdom Accounting Standards and applicable law). Under company law, the directors must not approve the financial statements unless they are satisfied that they give a true and fair view of the state of affairs of the group and parent company, and of the profit or loss of the group for that period.

In preparing these financial statements, the directors are required to:

The directors are responsible for keeping adequate accounting records that are sufficient to show and explain the group’s and parent company’s transactions and disclose with reasonable accuracy at any time the financial position of the group and parent company, and enable them to ensure that the financial statements comply with the Companies Act 2006. They are also responsible for safeguarding the assets of the group and parent company, and hence for taking reasonable steps for the prevention and detection of fraud and other irregularities.

Statement of disclosure to auditor

So far as each person who was a director at the date of approving this report is aware, there is no relevant audit information of which the auditor of the company is unaware. Additionally, the directors individually have taken all the necessary steps that they ought to have taken as directors in order to make themselves aware of all relevant audit information and to establish that the auditor of the company is aware of that information.

Project Rita Topco Ltd
Directors' report (continued)
For the period ended 31 March 2026
- 4 -
On behalf of the board
Mr A Gunson
Director
5 October 2026
Project Rita Topco Ltd
Independent auditor's report
To the members of Project Rita Topco Ltd
- 5 -
Opinion

We have audited the financial statements of Project Rita Topco Ltd (the 'parent company') and its subsidiaries (the 'group') for the period ended 31 March 2026 which comprise the group profit and loss account, the group statement of comprehensive income, the group balance sheet, the company balance sheet, the group statement of changes in equity, the company statement of changes in equity, the group statement of cash flows and notes to the financial statements, including significant accounting policies. The financial reporting framework that has been applied in their preparation is applicable law and United Kingdom Accounting Standards, including Financial Reporting Standard 102 The Financial Reporting Standard applicable in the UK and Republic of Ireland (United Kingdom Generally Accepted Accounting Practice).

In our opinion the financial statements:

Basis for opinion

We conducted our audit in accordance with International Standards on Auditing (UK) (ISAs (UK)) and applicable law. Our responsibilities under those standards are further described in the Auditor's responsibilities for the audit of the financial statements section of our report. We are independent of the group and parent company in accordance with the ethical requirements that are relevant to our audit of the financial statements in the UK, including the FRC’s Ethical Standard, and we have fulfilled our other ethical responsibilities in accordance with these requirements. We believe that the audit evidence we have obtained is sufficient and appropriate to provide a basis for our opinion.

Conclusions relating to going concern

In auditing the financial statements, we have concluded that the directors' use of the going concern basis of accounting in the preparation of the financial statements is appropriate.

 

Based on the work we have performed, we have not identified any material uncertainties relating to events or conditions that, individually or collectively, may cast significant doubt on the group's and parent company's ability to continue as a going concern for a period of at least twelve months from when the financial statements are authorised for issue.

 

Our responsibilities and the responsibilities of the directors with respect to going concern are described in the relevant sections of this report.

Other information

The other information comprises the information included in the annual report other than the financial statements and our auditor's report thereon. The directors are responsible for the other information contained within the annual report. Our opinion on the financial statements does not cover the other information and, except to the extent otherwise explicitly stated in our report, we do not express any form of assurance conclusion thereon. Our responsibility is to read the other information and, in doing so, consider whether the other information is materially inconsistent with the financial statements or our knowledge obtained in the course of the audit, or otherwise appears to be materially misstated. If we identify such material inconsistencies or apparent material misstatements, we are required to determine whether this gives rise to a material misstatement in the financial statements themselves. If, based on the work we have performed, we conclude that there is a material misstatement of this other information, we are required to report that fact.

 

We have nothing to report in this regard.

Project Rita Topco Ltd
Independent auditor's report (continued)
To the members of Project Rita Topco Ltd
- 6 -

Opinions on other matters prescribed by the Companies Act 2006

In our opinion, based on the work undertaken in the course of our audit:

Matters on which we are required to report by exception

In the light of the knowledge and understanding of the group and the parent company and their environment obtained in the course of the audit, we have not identified material misstatements in the strategic report or the directors' report.

 

We have nothing to report in respect of the following matters in relation to which the Companies Act 2006 requires us to report to you if, in our opinion:

Responsibilities of directors

As explained more fully in the directors' responsibilities statement, the directors are responsible for the preparation of the financial statements and for being satisfied that they give a true and fair view, and for such internal control as the directors determine is necessary to enable the preparation of financial statements that are free from material misstatement, whether due to fraud or error. In preparing the financial statements, the directors are responsible for assessing the group's and parent company's ability to continue as a going concern, disclosing, as applicable, matters related to going concern and using the going concern basis of accounting unless the directors either intend to liquidate the group or parent company or to cease operations, or have no realistic alternative but to do so.

Auditor's responsibilities for the audit of the financial statements

Our objectives are to obtain reasonable assurance about whether the financial statements as a whole are free from material misstatement, whether due to fraud or error, and to issue an auditor's report that includes our opinion. Reasonable assurance is a high level of assurance but is not a guarantee that an audit conducted in accordance with ISAs (UK) will always detect a material misstatement when it exists. Misstatements can arise from fraud or error and are considered material if, individually or in the aggregate, they could reasonably be expected to influence the economic decisions of users taken on the basis of these financial statements.

 

Irregularities, including fraud, are instances of non-compliance with laws and regulations. We design procedures in line with our responsibilities, outlined above, to detect material misstatements in respect of irregularities, including fraud. The extent to which our procedures are capable of detecting irregularities, including fraud, is detailed below.

Project Rita Topco Ltd
Independent auditor's report (continued)
To the members of Project Rita Topco Ltd
- 7 -

The extent to which our procedures are capable of detecting irregularities, including fraud, is detailed below.

We assessed the susceptibility of the company's financial statements to material misstatement, including obtaining an understanding of how fraud might occur, by:

To address the risk of fraud through management bias and override of controls, we:

 

In response to the risk of irregularities and non-compliance with laws and regulations, we designed procedures which included, but were not limited to:

reviewing correspondence with HMRC and relevant regulators.

 

There are inherent limitations in our audit procedures described above. The more removed that laws and regulations are from financial transactions, the less likely it is that we would become aware of non-compliance.

Auditing standards also limit the audit procedures required to identify non-compliance with laws and regulations to enquiry of the directors and other management and the inspection of regulatory and legal correspondence, if any.

Material misstatements that arise due to fraud can be harder to detect than those that arise from error as they may involve deliberate concealment or collusion.

 

A further description of our responsibilities is available on the Financial Reporting Council’s website at: https://www.frc.org.uk/auditorsresponsibilities. This description forms part of our auditor's report.

 

Use of our report

This report is made solely to the parent company’s members, as a body, in accordance with Chapter 3 of Part 16 of the Companies Act 2006. Our audit work has been undertaken so that we might state to the parent company’s members those matters we are required to state to them in an auditor's report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility to anyone other than the parent company and the parent company’s members as a body, for our audit work, for this report, or for the opinions we have formed.

Project Rita Topco Ltd
Independent auditor's report (continued)
To the members of Project Rita Topco Ltd
- 8 -
Joanne Beamish ACA FCCA (Senior Statutory Auditor)
For and on behalf of DJH Audit Limited, Statutory Auditor
Accountants
St George's House
56 Peter Street
Manchester
M2 3NQ
6 October 2026
Project Rita Topco Ltd
Group Profit and loss account
For the period ended 31 March 2026
- 9 -
Period ended
31 March
2026
Notes
£
Turnover
2
17,243,638
Cost of sales
(11,306,689)
Gross profit
5,936,949
Administrative expenses
(6,024,478)
Exceptional item
3
(85,918)
Exceptional item
3
(165,101)
Operating loss
4
(338,548)
Interest receivable and similar income
7
570
Interest payable and similar expenses
8
(1,474,347)
Loss before taxation
(1,812,325)
Tax on loss
9
(357,040)
Loss for the financial period
23
(2,169,365)
Loss for the financial period is all attributable to the owners of the parent company.
Project Rita Topco Ltd
Group statement of comprehensive income
For the period ended 31 March 2026
- 10 -
Period ended
31 March
2026
£
Loss for the period
(2,169,365)
Other comprehensive income
-
Total comprehensive income for the period
(2,169,365)
Total comprehensive income for the period is all attributable to the owners of the parent company.
Project Rita Topco Ltd
Group Balance sheet
As at 31 March 2026
31 March 2026
- 11 -
2026
Notes
£
£
Fixed assets
Goodwill
10
23,904,043
Other intangible assets
10
236,833
Total intangible assets
24,140,876
Tangible assets
11
36,367
24,177,243
Current assets
Stocks
14
503,435
Debtors
15
643,631
Cash at bank and in hand
2,210,548
3,357,614
Creditors: amounts falling due within one year
16
(2,358,766)
Net current assets
998,848
Total assets less current liabilities
25,176,091
Creditors: amounts falling due after more than one year
17
(14,083,628)
Provisions for liabilities
Deferred tax liability
19
68,300
(68,300)
Net assets
11,024,163
Capital and reserves
Called up share capital
22
1,009
Share premium account
23
13,192,519
Profit and loss reserves
23
(2,169,365)
Total equity
11,024,163

These financial statements have been prepared in accordance with the provisions relating to medium-sized groups.

The financial statements were approved by the board of directors and authorised for issue on 5 October 2026 and are signed on its behalf by:
05 October 2026
Mr A  Gunson
Director
Company registration number 16002838 (England and Wales)
Project Rita Topco Ltd
Company Balance Sheet
As at 31 March 2026
31 March 2026
- 12 -
2026
Notes
£
£
Fixed assets
Investments
12
12,902,760
Current assets
Debtors
15
1,683,913
Net current assets
1,683,913
Net assets
14,586,673
Capital and reserves
Called up share capital
22
1,009
Share premium account
23
13,192,519
Profit and loss reserves
23
1,393,145
Total equity
14,586,673

As permitted by section 408 of the Companies Act 2006, the company has not presented its own profit and loss account and related notes. The company’s profit for the year was £1,393,145.

These financial statements have been prepared in accordance with the provisions applicable to companies subject to the small companies regime.

The financial statements were approved by the board of directors and authorised for issue on 5 October 2026 and are signed on its behalf by:
05 October 2026
Mr A  Gunson
Director
Company registration number 16002838 (England and Wales)
Project Rita Topco Ltd
Group statement of changes in equity
For the period ended 31 March 2026
- 13 -
Share capital
Share premium account
Profit and loss reserves
Total
Notes
£
£
£
£
Balance at 7 October 2024
-
0
-
0
-
0
-
0
Period ended 31 March 2026:
Loss and total comprehensive income
-
-
(2,169,365)
(2,169,365)
Issue of share capital
22
1,009
-
0
-
1,009
Other movements
-
13,192,519
-
13,192,519
Balance at 31 March 2026
1,009
13,192,519
(2,169,365)
11,024,163
Project Rita Topco Ltd
Company statement of changes in equity
For the period ended 31 March 2026
- 14 -
Share capital
Share premium account
Profit and loss reserves
Total
Notes
£
£
£
£
Balance at 7 October 2024
-
0
-
0
-
0
-
0
Period ended 31 March 2026:
Profit and total comprehensive income
-
-
1,393,145
1,393,145
Issue of share capital
22
1,009
-
0
-
1,009
Other movements
-
13,192,519
-
13,192,519
Balance at 31 March 2026
1,009
13,192,519
1,393,145
14,586,673
Project Rita Topco Ltd
Group statement of cash flows
For the period ended 31 March 2026
- 15 -
Period ended
31 March 2026
Notes
£
£
Cash flows from operating activities
Cash generated from operations
25
313,048
Interest paid
(1,474,347)
Income taxes paid
(471,683)
Net cash outflow from operating activities
(1,632,982)
Investing activities
Purchase of intangible assets
(105,760)
Purchase of tangible fixed assets
(28,048)
Purchase of subsidiaries, net of cash acquired
(856,565)
Interest received
570
Net cash used in investing activities
(989,803)
Financing activities
Proceeds from borrowings
5,000,000
Repayment of borrowings
(166,667)
Net cash generated from financing activities
4,833,333
Net increase in cash and cash equivalents
2,210,548
Cash and cash equivalents at beginning of period
-
0
Cash and cash equivalents at end of period
2,210,548
Project Rita Topco Ltd
Notes to the group financial statements
For the period ended 31 March 2026
- 16 -
1
Accounting policies
Company information

Project Rita Topco Ltd (“the company”) is a private limited company domiciled and incorporated in England and Wales. The registered office is First Floor, Charter House, 2 Woodlands Road, Altrincham, United Kingdom, WA14 1HF.

 

The group consists of Project Rita Topco Ltd and all of its subsidiaries.

1.1
Reporting period

The financial statements represent a period covering 541 days. The financial statements have been prepared for an extended period due to it being the entities first financial statements prepared since incorporation, in addition to the desire by management to align the financial year end with other group entities. On this basis, the financial statements will not be entirely comparable (including related notes) with the subsequent financial period.

1.2
Basis of preparation

These financial statements have been prepared in accordance with FRS 102 “The Financial Reporting Standard applicable in the UK and Republic of Ireland” (“FRS 102”) and the requirements of the Companies Act 2006.

The financial statements are prepared in sterling, which is the functional currency of the company. Monetary amounts in these financial statements are rounded to the nearest £.

The financial statements have been prepared under the historical cost convention, [modified to include the revaluation of freehold properties and to include investment properties and certain financial instruments at fair value]. The principal accounting policies adopted are set out below.

The company is a qualifying entity for the purposes of FRS 102, being a member of a group where the parent of that group prepares publicly available consolidated financial statements, including this company, which are intended to give a true and fair view of the assets, liabilities, financial position and profit or loss of the group. The company has therefore taken advantage of exemptions from the following disclosure requirements for parent company information presented within the consolidated financial statements:

 

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
1
Accounting policies
(Continued)
- 17 -
1.3
Business combinations

In the parent company financial statements, the cost of a business combination is the fair value at the acquisition date of the assets given, equity instruments issued and liabilities incurred or assumed, plus costs directly attributable to the business combination. The excess of the cost of a business combination over the fair value of the identifiable assets, liabilities and contingent liabilities acquired is recognised as goodwill. The cost of the combination includes the estimated amount of contingent consideration that is probable and can be measured reliably, and is adjusted for changes in contingent consideration after the acquisition date. Provisional fair values recognised for business combinations in previous periods are adjusted retrospectively for final fair values determined in the 12 months following the acquisition date. Investments in subsidiaries, joint ventures and associates are accounted for at cost less impairment.

 

Deferred tax is recognised on differences between the value of assets (other than goodwill) and liabilities recognised in a business combination accounted for using the purchase method and the amounts that can be deducted or assessed for tax, considering the manner in which the carrying amount of the asset or liability is expected to be recovered or settled. The deferred tax recognised is adjusted against goodwill or negative goodwill.

1.4
Basis of consolidation

The consolidated group financial statements consist of the financial statements of the parent company Project Rita Topco Ltd together with all entities controlled by the parent company (its subsidiaries) and the group’s share of its interests in joint ventures and associates.

 

All financial statements are made up to 31 March 2026. Where necessary, adjustments are made to the financial statements of subsidiaries to bring the accounting policies used into line with those used by other members of the group.

 

All intra-group transactions, balances and unrealised gains on transactions between group companies are eliminated on consolidation. Unrealised losses are also eliminated unless the transaction provides evidence of an impairment of the asset transferred.

Subsidiaries are consolidated in the group’s financial statements from the date that control commences until the date that control ceases.

1.5
Going concern

At the time of approving the financial statements, the directors have a reasonable expectation that the group and parent company have adequate resources to continue in operational existence for the foreseeable future. Thus the directors continue to adopt the going concern basis of accounting in preparing the financial statements.

1.6
Revenue

Revenue comprises sales of goods or services provided to customers net of value added tax and other sales taxes, less an appropriate deduction for actual and expected returns and discounts. Revenue is recognised when performance obligations are satisfied and the control of goods or services is transferred to the buyer. Where the performance obligation is satisfied over time, revenue is recognised in accordance with its progress towards complete satisfaction of that performance obligation.

Revenue from the sale of goods is recognised when the significant risks and rewards of ownership of the goods have passed to the buyer (usually on dispatch of the goods), the amount of revenue can be measured reliably, it is probable that the economic benefits associated with the transaction will flow to the entity and the costs incurred or to be incurred in respect of the transaction can be measured reliably.

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
1
Accounting policies
(Continued)
- 18 -
1.7
Intangible fixed assets - goodwill

Goodwill represents the excess of the cost of acquisition of a business over the fair value of net assets acquired. It is initially recognised as an asset at cost and is subsequently measured at cost less accumulated amortisation and accumulated impairment losses. Goodwill is considered to have a finite useful life and is amortised on a systematic basis over its expected life, which is 10 years.

 

For the purposes of impairment testing, goodwill is allocated to the cash-generating units expected to benefit from the acquisition. Cash-generating units to which goodwill has been allocated are tested for impairment at least annually, or more frequently when there is an indication that the unit may be impaired. If the recoverable amount of the cash-generating unit is less than the carrying amount of the unit, the impairment loss is allocated first to reduce the carrying amount of any goodwill allocated to the unit and then to the other assets of the unit pro-rata on the basis of the carrying amount of each asset in the unit.

1.8
Intangible fixed assets other than goodwill

Intangible assets acquired separately from a business are recognised at cost and are subsequently measured at cost less accumulated amortisation and accumulated impairment losses.

 

Intangible assets acquired on business combinations are recognised separately from goodwill at the acquisition date where it is probable that the expected future economic benefits that are attributable to the asset will flow to the entity and the fair value of the asset can be measured reliably; the intangible asset arises from contractual or other legal rights; and the intangible asset is separable from the entity.

Amortisation is recognised so as to write off the cost or valuation of assets less their residual values over their useful lives on the following bases:

Development costs
4 years straight line
1.9
Tangible fixed assets

Tangible fixed assets are initially measured at cost and subsequently measured at cost or valuation, net of depreciation and any impairment losses.

Depreciation is recognised so as to write off the cost or valuation of assets less their residual values over their useful lives on the following bases:

Fixtures and fittings
5 years straight line
Computers
3 years straight line

The gain or loss arising on the disposal of an asset is determined as the difference between the sale proceeds and the carrying value of the asset, and is recognised in the profit and loss account.

1.10
Fixed asset investments

Equity investments are measured at fair value through profit or loss, except for those equity investments that are not publicly traded and whose fair value cannot otherwise be measured reliably, which are recognised at cost less impairment until a reliable measure of fair value becomes available.

 

In the parent company financial statements, investments in subsidiaries, associates and jointly controlled entities are initially measured at cost and subsequently measured at cost less any accumulated impairment losses.

A subsidiary is an entity controlled by the group. Control is the power to govern the financial and operating policies of the entity so as to obtain benefits from its activities.

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
1
Accounting policies
(Continued)
- 19 -
1.11
Impairment of fixed assets

At each reporting period end date, the group reviews the carrying amounts of its tangible and intangible assets to determine whether there is any indication that those assets have suffered an impairment loss. If any such indication exists, the recoverable amount of the asset is estimated in order to determine the extent of the impairment loss (if any). Where it is not possible to estimate the recoverable amount of an individual asset, the company estimates the recoverable amount of the cash-generating unit to which the asset belongs. The carrying amount of the investments accounted for using the equity method is tested for impairment as a single asset. Any goodwill included in the carrying amount of the investment is not tested separately for impairment.

Recoverable amount is the higher of fair value less costs to sell and value in use. In assessing value in use, the estimated future cash flows are discounted to their present value using a pre-tax discount rate that reflects current market assessments of the time value of money and the risks specific to the asset for which the estimates of future cash flows have not been adjusted. If the recoverable amount of an asset (or cash-generating unit) is estimated to be less than its carrying amount, the carrying amount of the asset (or cash-generating unit) is reduced to its recoverable amount. An impairment loss is recognised immediately in profit or loss, unless the relevant asset is carried at a revalued amount, in which case the impairment loss is treated as a revaluation decrease.

Recognised impairment losses are reversed if, and only if, the reasons for the impairment loss have ceased to apply. Where an impairment loss subsequently reverses, the carrying amount of the asset (or cash-generating unit) is increased to the revised estimate of its recoverable amount, but so that the increased carrying amount does not exceed the carrying amount that would have been determined had no impairment loss been recognised for the asset (or cash-generating unit) in prior years. A reversal of an impairment loss is recognised immediately in profit or loss, unless the relevant asset is carried at a revalued amount, in which case the reversal of the impairment loss is treated as a revaluation increase.

1.12
Stocks

Stocks are stated at the lower of cost and estimated selling price less costs to complete and sell. Cost comprises direct materials and, where applicable, direct labour costs and those overheads that have been incurred in bringing the stocks to their present location and condition.

 

Stocks held for distribution at no or nominal consideration are measured at the lower of cost and replacement cost, adjusted where applicable for any loss of service potential.

At each reporting date, an assessment is made for impairment. Any excess of the carrying amount of stocks over its estimated selling price less costs to complete and sell is recognised as an impairment loss in profit or loss. Reversals of impairment losses are also recognised in profit or loss.

1.13
Cash and cash equivalents

Cash and cash equivalents are basic financial assets and include cash in hand, deposits held at call with banks, other short-term liquid investments with original maturities of three months or less, and bank overdrafts. Bank overdrafts are shown within borrowings in current liabilities.

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
1
Accounting policies
(Continued)
- 20 -
1.14
Financial instruments

The group has elected to apply the provisions of Section 11 ‘Basic Financial Instruments’ and Section 12 ‘Other Financial Instruments Issues’ of FRS 102 to all of its financial instruments.

 

Financial instruments are recognised in the group's balance sheet when the group becomes party to the contractual provisions of the instrument.

 

Financial assets and liabilities are offset and the net amounts presented in the financial statements when there is a legally enforceable right to set off the recognised amounts and there is an intention to settle on a net basis or to realise the asset and settle the liability simultaneously.

Basic financial assets

Basic financial assets, which include debtors and cash and bank balances, are initially measured at transaction price including transaction costs and are subsequently carried at amortised cost using the effective interest method unless the arrangement constitutes a financing transaction, where the transaction is measured at the present value of the future receipts discounted at a market rate of interest. Financial assets classified as receivable within one year are not amortised.

Other financial assets

Other financial assets, including investments in equity instruments which are not subsidiaries, associates or joint ventures, are initially measured at fair value, which is normally the transaction price. Such assets are subsequently carried at fair value and the changes in fair value are recognised in profit or loss, except that investments in equity instruments that are not publicly traded and whose fair values cannot be measured reliably are measured at cost less impairment.

Impairment of financial assets

Financial assets, other than those held at fair value through profit and loss, are assessed for indicators of impairment at each reporting end date.

 

Financial assets are impaired where there is objective evidence that, as a result of one or more events that occurred after the initial recognition of the financial asset, the estimated future cash flows have been affected. If an asset is impaired, the impairment loss is the difference between the carrying amount and the present value of the estimated cash flows discounted at the asset’s original effective interest rate. The impairment loss is recognised in profit or loss.

 

If there is a decrease in the impairment loss arising from an event occurring after the impairment was recognised, the impairment is reversed. The reversal is such that the current carrying amount does not exceed what the carrying amount would have been, had the impairment not previously been recognised. The impairment reversal is recognised in profit or loss.

Derecognition of financial assets

Financial assets are derecognised only when the contractual rights to the cash flows from the asset expire or are settled, or when the group transfers the financial asset and substantially all the risks and rewards of ownership to another entity, or if some significant risks and rewards of ownership are retained but control of the asset has transferred to another party that is able to sell the asset in its entirety to an unrelated third party.

Classification of financial liabilities

Financial liabilities and equity instruments are classified according to the substance of the contractual arrangements entered into. An equity instrument is any contract that evidences a residual interest in the assets of the group after deducting all of its liabilities.

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
1
Accounting policies
(Continued)
- 21 -
Basic financial liabilities

Basic financial liabilities, including creditors, bank loans, loans from fellow group companies and preference shares that are classified as debt, are initially recognised at transaction price unless the arrangement constitutes a financing transaction, where the debt instrument is measured at the present value of the future payments discounted at a market rate of interest. Financial liabilities classified as payable within one year are not amortised.

 

Debt instruments are subsequently carried at amortised cost, using the effective interest rate method.

 

Trade creditors are obligations to pay for goods or services that have been acquired in the ordinary course of business from suppliers. Amounts payable are classified as current liabilities if payment is due within one year or less. If not, they are presented as non-current liabilities. Trade creditors are recognised initially at transaction price and subsequently measured at amortised cost using the effective interest method.

Other financial liabilities

Derivatives, including interest rate swaps and forward foreign exchange contracts, are not basic financial instruments. Derivatives are initially recognised at fair value on the date a derivative contract is entered into and are subsequently re-measured at their fair value. Changes in the fair value of derivatives are recognised in profit or loss in finance costs or finance income as appropriate, unless hedge accounting is applied and the hedge is a cash flow hedge.

 

Debt instruments that do not meet the conditions in FRS 102 paragraph 11.9 are subsequently measured at fair value through profit or loss. Debt instruments may be designated as being measured at fair value through profit or loss to eliminate or reduce an accounting mismatch or if the instruments are measured and their performance evaluated on a fair value basis in accordance with a documented risk management or investment strategy.

Derecognition of financial liabilities

Financial liabilities are derecognised when the group's contractual obligations expire or are discharged or cancelled.

1.15
Equity instruments

Equity instruments issued by the group are recorded at the proceeds received, net of transaction costs. Dividends payable on equity instruments are recognised as liabilities once they are no longer at the discretion of the group.

1.16
Taxation

The tax expense represents the sum of the tax currently payable and deferred tax.

Current tax

The tax currently payable is based on taxable profit for the year. Taxable profit differs from net profit as reported in the profit and loss account because it excludes items of income or expense that are taxable or deductible in other years and it further excludes items that are never taxable or deductible. The group’s liability for current tax is calculated using tax rates that have been enacted or substantively enacted by the reporting end date.

Deferred tax

Deferred tax liabilities are generally recognised for all timing differences and deferred tax assets are recognised to the extent that it is probable that they will be recovered against the reversal of deferred tax liabilities or other future taxable profits. Such assets and liabilities are not recognised if the timing difference arises from goodwill or from the initial recognition of other assets and liabilities in a transaction that affects neither the tax profit nor the accounting profit.

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
1
Accounting policies
(Continued)
- 22 -

The carrying amount of deferred tax assets is reviewed at each reporting end date and reduced to the extent that it is no longer probable that sufficient taxable profits will be available to allow all or part of the asset to be recovered. Deferred tax is calculated at the tax rates that are expected to apply in the period when the liability is settled or the asset is realised. Deferred tax is charged or credited in the profit and loss account, except when it relates to items charged or credited directly to equity, in which case the deferred tax is also dealt with in equity. Deferred tax assets and liabilities are offset if, and only if, there is a legally enforceable right to offset current tax assets and liabilities and the deferred tax assets and liabilities relate to taxes levied by the same tax authority.

1.17
Employee benefits

The costs of short-term employee benefits are recognised as a liability and an expense, unless those costs are required to be recognised as part of the cost of stock or fixed assets.

 

The cost of any unused holiday entitlement is recognised in the period in which the employee’s services are received.

 

Termination benefits are recognised immediately as an expense when the company is demonstrably committed to terminate the employment of an employee or to provide termination benefits.

1.18
Retirement benefits

Payments to defined contribution retirement benefit schemes are charged as an expense as they fall due.

 

 

1.19
Leases
As lessee

Rentals payable under operating leases, including any lease incentives received, are charged to profit or loss on a straight line basis over the term of the relevant lease except where another more systematic basis is more representative of the time pattern in which economic benefits from the leased asset are consumed.

2
Turnover and other revenue
2026
£
Turnover analysed by class of business
Discounted family passes for attractions
17,243,638
2026
£
Turnover analysed by geographical market
UK
17,243,638
2026
£
Other revenue
Interest income
570
Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 23 -
3
Exceptional item
2026
£
Expenditure
Exceptional - Monitoring fees
85,918
Exceptional - USA Costs
165,101
251,019

In 2025 the group secured investment from Maven Capital Partners. Monitoring fees relating to the transaction totalled £85,918.

 

During the period, the Group incurred exceptional costs of £165,101 in relation to its U.S. subsidiary. These costs were incurred prior to the subsidiary generating revenue and principally relate to start-up activities required to establish the U.S. operation. The directors consider these costs to be non-recurring in nature and reflective of the Group's investment in future international growth opportunities.

 

4
Operating loss
2026
£
Operating loss for the period is stated after charging:
Fees payable to the group's auditor for the audit of the group's financial statements
18,000
Depreciation of tangible fixed assets
23,649
Amortisation of intangible assets
2,973,046
Operating lease charges
159,679
5
Employees

The average monthly number of persons (including directors) employed by the group and company during the period was:

Group
Company
2026
2026
Number
Number
36
0
Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
5
Employees
(Continued)
- 24 -

Their aggregate remuneration comprised:

Group
Company
2026
2026
£
£
Wages and salaries
1,832,735
-
0
Social security costs
216,389
-
Pension costs
89,261
-
0
2,138,385
-
0
6
Directors' remuneration
2026
£
Remuneration for qualifying services
418,706
Company pension contributions to defined contribution schemes
10,567
429,273
Remuneration disclosed above includes the following amounts paid to the highest paid director:
2026
£
Remuneration for qualifying services
130,310
7
Interest receivable and similar income
2026
£
Interest income
Interest receivable from group companies
570
8
Interest payable and similar expenses
2026
£
Other interest on financial liabilities
1,474,347
9
Taxation
2026
£
Current tax
UK corporation tax on profits for the current period
355,190
Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
9
Taxation
2026
£
(Continued)
- 25 -
Deferred tax
Origination and reversal of timing differences
1,850
Total tax charge
357,040

The actual charge for the period can be reconciled to the expected credit for the period based on the profit or loss and the standard rate of tax as follows:

2026
£
Loss before taxation
(1,812,325)
Expected tax credit based on the standard rate of corporation tax in the UK of 25%
(453,081)
Effects of:
Expenses that are not deductible in determining taxable profit
787,945
Other permanent differences
6,374
Timing of relief on interest
15,802
Taxation charge in the financial statements
357,040

 

 

 

 

 

 

 

 

 

 

 

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 26 -
10
Intangible fixed assets
Group
Goodwill
Development costs
Total
£
£
£
Cost
At 7 October 2024
-
0
-
0
-
0
Additions - separately acquired
26,775,983
105,758
26,881,741
Additions - business combinations
-
0
232,181
232,181
At 31 March 2026
26,775,983
337,939
27,113,922
Amortisation and impairment
At 7 October 2024
-
0
-
0
-
0
Amortisation charged for the period
2,871,940
101,106
2,973,046
At 31 March 2026
2,871,940
101,106
2,973,046
Carrying amount
At 31 March 2026
23,904,043
236,833
24,140,876
The company had no intangible fixed assets at 31 March 2026.
11
Tangible fixed assets
Group
Fixtures and fittings
Computers
Total
£
£
£
Cost
At 7 October 2024
-
0
-
0
-
0
Additions
9,913
18,135
28,048
Business combinations
3,756
28,212
31,968
At 31 March 2026
13,669
46,347
60,016
Depreciation and impairment
At 7 October 2024
-
0
-
0
-
0
Depreciation charged in the period
3,797
19,852
23,649
At 31 March 2026
3,797
19,852
23,649
Carrying amount
At 31 March 2026
9,872
26,495
36,367
The company had no tangible fixed assets at 31 March 2026.
Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 27 -
12
Fixed asset investments
Group
Company
2026
2026
Notes
£
£
Investments in subsidiaries
13
-
0
12,902,760
Movements in fixed asset investments
Company
Shares in subsidiaries
£
Cost or valuation
At 7 October 2024
-
Additions
12,902,760
At 31 March 2026
12,902,760
Carrying amount
At 31 March 2026
12,902,760
13
Subsidiaries

Details of the company's subsidiaries at 31 March 2026 are as follows:

Name of undertaking
Registered office
Class of
% Held
shares held
Direct
Indirect
Project Rita Midco Limited
England and Wales
Ordinary
100.00
-
Project Rita Bidco Limited
England and Wales
Ordinary
0
100.00
Digital Rewards Group
England and Wales
Ordinary
0
100.00
Days Out LLC
USA
Ordinary
0
100.00
Kids Pass Limited
England and Wales
Ordinary
0
100.00
Popcorn Pass Limited
England and Wales
Ordinary
0
100.00
Popcorn Pass Rewards Limited
England and Wales
Ordinary
0
100.00
Kidspass Marketing Limited
England and Wales
Ordinary
0
100.00

The registered office of the above companies registered in England and Wales is First Floor, Charter House, Woodlands Road, Altrincham, United Kingdom, WA14 1HF

14
Stocks
Group
Company
2026
2026
£
£
Finished goods and goods for resale
503,435
-
0
Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 28 -
15
Debtors
Group
Company
2026
2026
Amounts falling due within one year:
£
£
Trade debtors
362,285
-
0
Amounts owed by group undertakings
-
0
1,493,157
Other debtors
190,756
190,756
Prepayments and accrued income
90,590
-
0
643,631
1,683,913
16
Creditors: amounts falling due within one year
Group
Company
2026
2026
Notes
£
£
Other loans
18
333,333
-
0
Trade creditors
977,389
-
0
Corporation tax payable
158,255
-
0
Other taxation and social security
341,418
-
0
Deferred income
20
322,486
-
0
Other creditors
58,517
-
0
Accruals and deferred income
167,368
-
0
2,358,766
-
0
17
Creditors: amounts falling due after more than one year
Group
Company
2026
2026
Notes
£
£
Loan notes
18
8,242,254
-
0
Other loans
18
4,500,000
-
0
Other creditors
452,564
-
0
Accruals and deferred income
888,810
-
0
14,083,628
-

 

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 29 -
18
Loans and overdrafts
Group
Company
2026
2026
£
£
Loan notes
8,242,254
-
0
Other loans
4,833,333
-
0
13,075,587
-
Payable within one year
333,333
-
0
Payable after one year
12,742,254
-
0

 

Loan notes include the following; £7,656,157 Facility A loan notes and £586,097 Facility B loan notes. Interest is charged at 10% and payable at redemption date, being 2030. Interest accrued on loan notes is included in accruals and deferred income and amounted to £888,809.

 

The loan notes are secured by a legal charge dated 5 March 2025 by Maven Capital Partners UK LLP, having a fixed and floating charge over the assets of the group companies.

 

Other loans are secured by a legal charge created 5 March 2025 by TC Loans Limited, having a fixed and floating charge over the assets of the group companies. This comprised of £1,500,000 of Facility A loan notes at SONIA + 6.25% interest rate, £3,500,000 of Facility B loan notes at SONIA + 6.50% interest rate and £500,000 of Revolving Credit Facility loan notes at SONIA + 6.25%.

19
Deferred taxation

The following are the major deferred tax liabilities and assets recognised by the group and company:

Liabilities
2026
Group
£
Accelerated capital allowances
68,300
The company has no deferred tax assets or liabilities.
Group
Company
2026
2026
Movements in the period:
£
£
Asset at 7 October 2024
-
-
Charge to profit or loss
68,300
-
Liability at 31 March 2026
68,300
-
Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 30 -
20
Deferred income
Group
Company
2026
2026
£
£
Other deferred income
322,486
-

Deferred income relates to income received for subscriptions that expire after the year end.

21
Retirement benefit schemes
2026
Defined contribution schemes
£
Charge to profit or loss in respect of defined contribution schemes
89,261

A defined contribution pension scheme is operated for all qualifying employees. The assets of the scheme are held separately from those of the group in an independently administered fund.

22
Share capital
Group and company
2026
2026
Ordinary share capital
Number
£
Issued and fully paid
A Ordinary of 1p each
41,083
411
B1 Ordinary of 1p each
33,422
334
B2 Ordinary of 1p each
10,495
105
C1 Ordinary of 1p each
9,500
95
C2 Ordinary of 1p each
5,000
50
D Ordinary of 1p each
1,375
14
100,875
1,009
23
Reserves
Profit and loss reserves

Retained earnings represents the accumulated profits less accumulated losses and distributions up to the reporting date.

Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 31 -
24
Acquisition of a business

On 5 March 2025 the group acquired 100% percent of the issued capital of Digital Rewards Group Limited.

Book Value
Adjustments
Fair Value
Net assets acquired
£
£
£
Intangible assets
232,181
-
232,181
Property, plant and equipment
31,968
-
31,968
Trade and other receivables
2,103,836
-
2,103,836
Cash and cash equivalents
96,240
-
96,240
Trade and other payables
(939,024)
-
(939,024)
Tax liabilities
(599,167)
-
(599,167)
Provisions
(56,184)
-
(56,184)
Total identifiable net assets
869,850
-
869,850
Goodwill
26,775,981
Total consideration
27,645,831
The consideration was satisfied by:
£
Cash
452,805
Issue of shares
58,929
Issue of convertible loans
21,186,097
Issue of debentures
5,000,000
Deferred consideration
948,000
27,645,831
Contribution by the acquired business for the reporting period included in the group statement of comprehensive income since acquisition:
£
Turnover
16,521,337
Profit after tax
3,021,106
Project Rita Topco Ltd
Notes to the group financial statements (continued)
For the period ended 31 March 2026
- 32 -
25
Cash generated from group operations
2026
£
Loss after taxation
(2,169,365)
Adjustments for:
Taxation charged
357,040
Finance costs
1,474,347
Investment income
(570)
Amortisation and impairment of intangible assets
2,973,046
Depreciation and impairment of tangible fixed assets
23,649
Movements in working capital:
Increase in stocks
(201,613)
Increase in debtors
(1,535,580)
Decrease in creditors
(639,455)
Increase in deferred income
31,549
Cash generated from operations
313,048
26
Analysis of changes in net debt - group
7 October 2024
Cash flows
31 March 2026
£
£
£
Cash at bank and in hand
-
2,210,548
2,210,548
Borrowings excluding overdrafts
-
(13,075,587)
(13,075,587)
-
(10,865,039)
(10,865,039)
27
Operating lease commitments
As lessee

At the reporting end date the group had outstanding commitments for future minimum lease payments under non-cancellable operating leases, which fall due as follows:

Group
Company
2026
2026
£
£
Within 1 year
54,030
-
54,030
-
2026-03-312024-10-07falsefalseCCH SoftwareCCH Accounts Production 2026.200Mr D ClaytonMr A GunsonMr A KilmartinMr R S BevingtonMr G 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brli:sharesiso4217:GBP