Contents of the Financial Statements

for the Period Ended 31 January 2026

Balance sheet

As at 31 January 2026

The notes form part of these financial statements

Balance sheet statements

For the year ending 31 January 2026 the company was entitled to exemption under section 477 of the Companies Act 2006 relating to small companies.

The members have not required the company to obtain an audit in accordance with section 476 of the Companies Act 2006.

The directors acknowledge their responsibilities for complying with the requirements of the Act with respect to accounting records and the preparation of accounts.

These accounts have been prepared and delivered in accordance with the provisions applicable to companies subject to the small companies regime.

The directors have chosen not to file a copy of the company's profit and loss account.

The notes form part of these financial statements

Notes to the Financial Statements

for the Period Ended 31 January 2026

• 1. Accounting policies

  Basis of measurement and preparation

  These financial statements have been prepared in accordance with the provisions of Section 1A (Small Entities) of Financial Reporting Standard 102

  Turnover policy

  Turnover is the fair value of advertising and media services provided (AdVan and AdBike campaigns and third-party out-of-home media), excluding VAT, recognised as the campaign is delivered. Amounts invoiced before delivery are deferred as income in advance; services delivered but not yet invoiced are accrued.

  Tangible fixed assets depreciation policy

  Tangible fixed assets are stated at cost, including irrecoverable VAT, less depreciation and impairment. Depreciation writes off cost less residual value over useful life, time-apportioned in the year of acquisition: plant and machinery: AdVans (chassis, AdVan builds, LED screens and generators) 15% reducing balance, other vans and AdBikes 25% reducing balance; motor vehicles 25% reducing balance; office (computer) equipment 33 1/3% reducing balance. Change in accounting estimate: from 1 February 2025 the rate for AdVans was changed from 25% to 15% reducing balance, to reflect the director's revised estimate of their useful economic lives and residual values. The change is applied from that date and earlier years are not restated; it reduced the depreciation charge for the year by £7,919. Gains and losses on disposal are recognised in profit or loss. Assets held under hire purchase are capitalised and the obligation is shown as a liability at amortised cost.

  Other accounting policies

  Company information: Monster Media Agency Ltd is a private company limited by shares, registered in England and Wales, number 11769674; registered office 86-90 Paul Street, London, EC2A 4NE. Its issued share capital is one ordinary share of £1, fully paid. Its principal activity is out-of-home advertising. Basis of preparation: the financial statements are prepared under the historical cost convention, in sterling, rounded to the nearest pound. They are the company's first financial statements under FRS 102 Section 1A; the previous financial statements (year ended 31 January 2025) were prepared under FRS 105 using the micro-entity formats. The balance sheet is now presented in the Section 1A format because the company now reports under FRS 102 Section 1A, and the comparative figures have been restated on the same basis. The date of transition to FRS 102 is 1 February 2024. Going concern: at 31 January 2026 the company had net assets of £98,509 and net current assets of £38,382. Since the year end the company has continued to trade and to pay its hire purchase instalments as they fall due. Having considered its liabilities, its finance commitments and the amount owed by the director, the director is satisfied that the company has adequate resources for at least twelve months from the date of approval, so the going concern basis is used. Financial instruments: the company has only basic financial instruments. Debtors are measured at transaction price less impairment, recognised when there is objective evidence that an amount will not be recovered; creditors and loans at transaction price or amortised cost. Hire purchase finance charges are allocated over the term at a constant rate on the outstanding balance. Foreign currency transactions are translated at the rate on the transaction date and monetary items at the year-end rate. Current asset investments (gold proof coins) are stated at the lower of cost and net realisable value. Taxation: current tax is the amount expected to be paid or recovered; deferred tax is provided on timing differences (mainly accelerated capital allowances, net of unused tax losses) at 25%. Dividends are recognised when paid. Key estimates: the principal estimates are the useful lives and residual values of tangible fixed assets, the measurement of hire purchase liabilities, and current and deferred tax. Prior-period errors and restatement (FRS 102 paragraph 10.21) and transition to FRS 102 (Section 35): the comparative figures have been restated to correct errors in the accounting records of earlier years and on transition to FRS 102, so the 2025 balance sheet is not comparable with the balance sheet previously filed. The corrections are: release of a historic control account balance; reversal of year-end journals dated 31 December 2024 and restoration of the balances they had moved; removal of a duplicated supplier invoice (with the related asset and depreciation) and of a cancelled supplier order; write-off of card control account balances not supported by transactions and of customer deposits not received; accrual of hire purchase and loan interest previously treated as capital; depreciation for January 2025; removal of amounts of £73,033 recorded as due from a company under common control that were not recoverable (of which £32,014 relates to income recorded in the year ended 31 January 2024); recharge at cost to a company under common control of an LED screen set paid for on its behalf (cost £22,822); corrections to the director's loan account; reversal of the 2025 corporation tax provision; and provision for deferred tax, which was not recognised under FRS 105. Tangible assets at 1 February 2025 are restated as set out in the tangible assets note. The effect on equity is set out below. Reconciliation of equity (£): At 1 February 2024: as previously reported 202,541 - Historic control account balance released: +81,687 - Card control account balance not supported by transactions, written off: -52,272 - Hire purchase and loan interest accrued: -10,737 - Bank reconciliation difference: -242 - Director's loan account credits reversed: +1,136 - Amounts due from a company under common control not recoverable: -73,033 - Deferred tax (not recognised under FRS 105): -19,521 - Rounding: -1 At 1 February 2024 as restated: 129,558 At 31 January 2025: as previously reported 165,662 - Historic control account balance released: +81,687 - Duplicated supplier invoice removed: -41,886 - Card control account balance not supported by transactions, written off: -5,137 - Hire purchase and loan interest accrued: -15,893 - Cancelled supplier order removed: +10,747 - Year-end journals of 31 December 2024 reversed (net): +18,153 - Director's loan account credits reversed: +7,742 - Customer deposits not received, written off: -40,337 - Expenses paid by the director on behalf of the company recognised: -26,000 - Depreciation for January 2025: -2,947 - 2025 corporation tax provision reversed: +1,659 - Bank reconciliation difference: -242 - Amounts due from a company under common control not recoverable: -73,033 - LED screen set recharged at cost to a company under common control: +3,269 - Deferred tax (not recognised under FRS 105): -3,448 - Rounding: +1 At 31 January 2025 as restated: 79,997 Related parties: the company is controlled by its director, Mohammed Farooq. The director received a dividend of £1,500 (2025: nil); his loan account is shown in the loans to directors note. At 31 January 2026 companies under the director's control owed the company £78,188 (2025: £78,188), received in full after the year end, and the company owed them £36,232 (2025: £8,332). Events after the reporting period: on 28 September 2026 the company acquired two vans at a cost of £50,900, financed by hire purchase. Tangible assets: additions comprise four AdBikes bought from a company under common control and a car. Office equipment is computer equipment. Assets held under hire purchase are included. Cost and depreciation at 1 February 2025 are restated to remove a duplicated supplier invoice (cost £39,128, depreciation £5,068) and an LED screen set paid for on behalf of a company under common control (cost £22,822, depreciation £3,269), and to charge depreciation for January 2025 (£2,947). Debtors: other debtors include £7,017 owed by the director (2025: nil). Trade debtors include £78,188 (2025: £78,188) due from a company under common control, received in full after the year end. All debtors fall due within one year. Creditors: trade creditors and other creditors include £36,232 (2025: £8,332) owed to a company under common control. Hire purchase obligations of £19,751 (2025: £13,223) falling due within one year and £68,188 (2025: £62,993) falling due after more than one year are secured on the assets financed. No amounts fall due after more than five years. The bank loan is a government-guaranteed Bounce Back Loan and is unsecured.

Notes to the Financial Statements

for the Period Ended 31 January 2026

• 2. Employees

  	2026	2025
  Average number of employees during the period	2	2