and 11 hospitals, health trusts or medical network groups, and we presented at 2 conferences. We have also begun building relationships with 6 of the 17 Maternal Medicine Networks, and we look forward to deepening and expanding these connections in 2026-27.
We collect feedback after every training session to understand its impact. Time and again, students tell us how eye-opening it has been to see their own roles highlighted as a key part of care planning for families, and how the sessions have boosted their confidence going into practice, knowing that Mummy’s Star provides support and resources for healthcare professionals as well as for the families affected.
The feedback from this year’s sessions was wonderful to read:
- 100% of survey respondents strongly agreed that they had learned something new, up 8% on last year
- 97% said they now felt more confident talking about the subject of cancer and pregnancy, up 2% on last year
- 96% said they would now feel confident accessing support for a patient experiencing cancer in and around pregnancy
- 94% rated their session as excellent, with the remaining 6% rating it good
- 100% of survey respondents said they would recommend the session
'Incredibly valuable session, would definitely recommend to other student/registered midwives.'
'Very educational and eye opening to women’s and their families’ experiences of cancer in and around pregnancy.'
'An incredible presentation, informative from the moment it started, addressing a lot of different ways a cancer diagnosis
can shape pregnancy. The difficulties faced, but also the beauty that can shine through, by highlighting how as midwives we can make a change for families experiencing such a challenging time. A very worthwhile presentation, greatly appreciated.'
In 2025-26 we continued to expand our audience beyond midwifery. We attended the NHS Expo in June 2025, which gave
us the opportunity to build relationships with healthcare professionals across multiple disciplines and from across the
country, helping to raise awareness of cancer in pregnancy more widely. This led to training material being shared across
GP practices in the UK, and to further training sessions and relationships being developed.
We also attended the British Maternal & Fetal Medicine Society conference, which has helped us to expand our reach further into the fetal medicine space, with these relationships carrying into 2026-27.
Experience has taught us that personal contacts and trusted relationships are the most reliable routes to new audiences for the programme’s messages. We will keep promoting and talking about our training sessions and awareness campaigns on our website, on social media and in our conversations with stakeholders and partner.
Achievements and performance: Awareness raising
In May 2025, we hosted our second Healthcare Professionals Awareness Week, inspired by findings in the 2024 MBRRACE
report. ‘Share The Care’ was a collaborative campaign with experts from other charities, advocating for end-of-life care that responds to the nuanced experiences of families where cancer is diagnosed in or around pregnancy.
The campaign consisted of short reels, a dedicated webpage, full-length video interviews, and a comprehensive
downloadable resource compiling all the important content from the week.
We received great feedback from healthcare professionals, including: ‘Amazing work being done by to support an impossible juggle’
The campaign also received significant engagement across our social channels: Instagram saw a 200% increase in reach
and LinkedIn a 140% increase in engagement compared to 2024’s campaign. Most importantly, we strengthened our
relationships with important partner charities, reached more professionals with our messaging, and positioned Mummy’s
Star as the ‘hub’ from which both patients and professionals can reach an extensive web of supportive, situation-specific
organisations.
Policy Campaigning: Save Our Bond
We have long heard from our mums that their maternity leave is swallowed up by treatment, and many have told their
Support Worker that losing this precious time with their baby has had a big impact on their physical and mental wellbeing, and on their ability to return to work. In Ireland, campaigning that began in 2022 led to legislation being made law in 2024, allowing mums diagnosed with cancer to defer their maternity leave. Their success gave us real encouragement that similar change was possible in the UK and Northern Ireland.
At the same time, a number of mums who had recently been through the difficult transition back to work reached out to us, wanting to help make change happen. We took that desire, drew inspiration from the Irish campaign, and decided to take our first steps into policy campaigning.